What users are saying about

Ahrefs

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Top Rated
103 Ratings

Ahrefs

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Top Rated
103 Ratings
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Score 9.1 out of 101
29 Ratings
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Score 7.7 out of 101

Add comparison

Likelihood to Recommend

Ahrefs

Ahrefs has great prices for the data they provide. As a freelancer, I know there are cheaper options, but they do not provide the backlink data that Ahrefs provides. As an in-house SEO, I believe that Ahrefs is a must for research. If I had one SEO tool, it would be Ahrefs because it has most SEO tools all in its suite.
Mitch Lee profile photo

Bing Webmaster Tools

If you have a website, and you ever add content to it, then you really need to be submitting to Bing via their webmaster tools. If you haven't done this yet, you'll find that after just about a month your search rankings will be higher, and you'll get more traffic. I can't think of a reason why you wouldn't want to use these tools for your website.
No photo available

Feature Rating Comparison

SEO

Ahrefs
8.1
Bing Webmaster Tools
6.7
Keyword analysis
Ahrefs
9.3
Bing Webmaster Tools
7.3
Backlink management
Ahrefs
9.3
Bing Webmaster Tools
7.5
SERP ranking tracking
Ahrefs
8.6
Bing Webmaster Tools
5.6
Page grader
Ahrefs
8.1
Bing Webmaster Tools
7.3
Competitive analysis
Ahrefs
9.1
Bing Webmaster Tools
6.1
Site audit / diagnostics
Ahrefs
7.7
Bing Webmaster Tools
8.1
Site recommendations
Ahrefs
7.1
Bing Webmaster Tools
7.9
Task management
Ahrefs
5.5
Bing Webmaster Tools
4.0

SEO Channels

Ahrefs
7.8
Bing Webmaster Tools
5.9
Local SEO
Ahrefs
8.3
Bing Webmaster Tools
5.1
Social SEO
Ahrefs
6.3
Bing Webmaster Tools
4.7
Mobile SEO
Ahrefs
7.6
Bing Webmaster Tools
6.1
Global SEO
Ahrefs
9.0
Bing Webmaster Tools
7.6

SEO Platform & Account Management

Ahrefs
8.4
Bing Webmaster Tools
6.7
Multi-domain support
Ahrefs
8.9
Bing Webmaster Tools
6.9
Integration with web analytics tools
Ahrefs
7.8
Bing Webmaster Tools
6.4

Pros

  • Large data set of inbound links across a seemingly infinite set of websites and pages.
  • Intuitive interface and dashboard data that can be exported to a spreadsheet.
No photo available
  • Quick access to all of your Bing stats.
  • The ability to jump between SEO, keyword and site maximization makes working in Bing Webmaster tools easy.
  • The diagnostic tools that allow you to research issues or overcome challenges is really clean and easy to navigate.
Jon Ackerman profile photo

Cons

  • Ahrefs pricing is fair, but honestly it is a put off for smaller SEO teams. If there was a smaller package that would allow SEOs to have access to core tools and then pay more for other tools (as needed), it would make more sense.
  • Despite giving you access to multiple tools, Ahrefs Site Explorer does not allow you to use them simultaneously. This is rather odd as one may want to get a report for a site while monitoring the keywords for the same site. It would be easier if the tools were linked in some way and could be used in sync it would be helpful
  • A mobile app would be nice! There are countless times I have wanted to use Ahrefs on the go, and having to log in on a laptop is not always ideal. The basic functions can easily be included in a mobile app that can be made available to users.
Nathan Sichilongo profile photo
  • The UI is simple but very boring. It's very Microsoft and not very elegant.
  • On the display of analytics, it is also very simple, without the ability to change graphs or charts to better display data.
  • Bing Businesses could be better integrated and takes you to another site to view that data.
Jon Ackerman profile photo

Likelihood to Renew

Ahrefs8.0
Based on 4 answers
Ahrefs recently became more expensive. While they offer a large web index of backlinks, some of the modules of analysis available in similar tools make them a better value in many respects. Ahrefs continues to update their interface, but the accuracy of link counts and new/lost data modules calls into question the validity of the provided information.
No photo available
No score
No answers yet
No answers on this topic

Usability

Ahrefs7.0
Based on 1 answer
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
No photo available
No score
No answers yet
No answers on this topic

Alternatives Considered

Ahref has more comprehensive functionality and it offers lots of online resources to train you on how to use their tools which is VERY helpful.
No photo available
I think that Bing does a good job of being a competitive product in a space that has very basic and insanely complex products. While Bing isn't pretty, it gets the job done and also gets you the right tools in a simple and straight forward backend UI. The ability to place Bing ads, track SEO and see how your site is performing, all from one backend interface is awesome!
Jon Ackerman profile photo

Return on Investment

  • It's not too expensive!
  • It's been useful in helping us improve our performance
  • It's helping us increase our keyword ranking
No photo available
  • We haven't seen major ROI while using Bing, but we haven't put a lot of time into maximizing the use of Bing.
Jon Ackerman profile photo

Pricing Details

Ahrefs

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details

Bing Webmaster Tools

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details