AllProWebTools aims to offer a single platform for managing and growing a small business. Capabilities range from employee management and website SEO all the way to marketing and marketing analytics. Specific features include: customer tracking, order process tracking, newsletters, drip campaigns, order management, easy shopping cart processes, certified experts for support, real time system editing for websites and email blasts. The…
$10
per installation
Kustomer
Score 8.8 out of 10
N/A
Kustomer is a customer service CRM platform built for managing high support volume by optimizing experiences throughout the customer service journey. Kustomer was acquired by Facebook in late 2020, but spun out in 2023 and re-launched as an independent entity, Kustomer, LLC.
$89
per month per user
Pricing
AllProWebTools
Kustomer
Editions & Modules
Base + Website Hosting
$10
per installation
Enterprise
$89
per month, per user
Ultimate
$139
per month, per user
Offerings
Pricing Offerings
AllProWebTools
Kustomer
Free Trial
Yes
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
$195 per installation
No setup fee
Additional Details
Starting price of $10/month for unlimited user accounts. Provides website hosting, task manager, blogging, password manager, office chat, and the WorkFlow Timeline. Setup fee covers up to 10 hours of personal training and data import from other software programs.
All plans require an annual subscription and 8 users minimum.
More Pricing Information
Community Pulse
AllProWebTools
Kustomer
Features
AllProWebTools
Kustomer
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
AllProWebTools
9.1
1 Ratings
16% above category average
Kustomer
-
Ratings
Customer data management / contact management
9.11 Ratings
00 Ratings
Workflow management
9.11 Ratings
00 Ratings
Quote & order management
9.11 Ratings
00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
AllProWebTools
9.1
1 Ratings
16% above category average
Kustomer
-
Ratings
Lead management
9.11 Ratings
00 Ratings
Email marketing
9.11 Ratings
00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
AllProWebTools
9.1
1 Ratings
17% above category average
Kustomer
-
Ratings
Task management
9.11 Ratings
00 Ratings
Billing and invoicing management
9.11 Ratings
00 Ratings
Customization
Comparison of Customization features of Product A and Product B
AllProWebTools
9.1
1 Ratings
17% above category average
Kustomer
-
Ratings
Custom fields
9.11 Ratings
00 Ratings
Platform
Comparison of Platform features of Product A and Product B
AllProWebTools
4.5
1 Ratings
50% below category average
Kustomer
-
Ratings
Mobile access
4.51 Ratings
00 Ratings
Incident and problem management
Comparison of Incident and problem management features of Product A and Product B
AllProWebTools
-
Ratings
Kustomer
8.1
15 Ratings
1% below category average
Organize and prioritize service tickets
00 Ratings
8.014 Ratings
Expert directory
00 Ratings
8.212 Ratings
Subscription-based notifications
00 Ratings
8.611 Ratings
ITSM collaboration and documentation
00 Ratings
8.011 Ratings
Ticket creation and submission
00 Ratings
8.015 Ratings
Ticket response
00 Ratings
8.015 Ratings
Self Help Community
Comparison of Self Help Community features of Product A and Product B
AllProWebTools
-
Ratings
Kustomer
8.5
13 Ratings
6% above category average
External knowledge base
00 Ratings
8.013 Ratings
Internal knowledge base
00 Ratings
8.913 Ratings
Multi-Channel Help
Comparison of Multi-Channel Help features of Product A and Product B
I would say the greatest strength of Kustomer is its flexibility. In the hands of a skilled admin, it can be adapted to tons and tons of different use cases. I've been able to make custom displays for different groups of agents, produce complex cross sections of users, draw interesting data relationships combining marketing contacts and customer-initiated contacts. For example, there's really no other data source in our company which could tell you which users received a specific promo code and checked out with it, received their delivery within 14 days and then can related that to the number of times they contacted us about using our product. At the intersection of communication, marketing, data, and relationship-management, Kustomer shines at the center. I would say it falls short when you are trying to coordinate multiple "side conversations" with multiple sources to resolve an issue. This is a tough task for any type of platform, but if you're maintaining 3 different email chains with a 3PL partner, the customer, and a separate internal conversation, it would be confusing anyway!
The CRM holds all of my contacts and it is already integrated with all of my other tools.
The Email Management system is already integrated with all of my other tools. This means that I do not have to download CSVs and upload them to a separate email program everytime I want to send out an email blast.
I can take payments in the same system that has my email marketing and CRM. This means that I can create tags and send different email campaigns depending on if I have received payment or not.
The website hosting means that I can use the same software to update my blog and gallery of food pictures.
I can sell tickets to my cooking classes from the same software that manages everything else that I do in my business.
I use the task manager that is built in to remind me of things I need to do. I really like that it is tied into my CRM so I can tag tasks to specific clients.
The built in timecard system allows me to "clock in" to whatever client that I am working on so that my time and hourly rate are automatically calculated for me. My invoices are sent automatically on the first of each month.
All customer data (past orders, communication with customer service, rewards account data) is in one place. This helps agents avoid confusion and reduces the number of tabs they need to open.
The Knowledge Base (or K Base) is very helpful. Any time we roll out a new policy or have a limited-time promotion, we can add all the relevant information and worksheets there for the convenience of the agents. That way they can stay in a chat while looking up the answer to a question.
We can seamlessly move from chat into email if the customer leaves or the queue times are too long. All the interactions will stay on the customer profile page, so they are kept up to date.
For our team, the feature that defaults all notes to begin in "done" status is difficult. Throughout each day we need to have notes open and assigned back and forth to different teams, and we have to remember to manually "open" each note. There is too much room for human error with this setting, and it is easy for important notes to be missed if a user forgets to open the note.
Similarly, it can be hard to remember to assign emails/notes to a particular team in addition to a user. We almost exclusively work out of team inboxes, and if someone on Care writes an email to a customer, the email will automatically be "done" when it is created, and it will be assigned to the user who wrote it, but not also to the user's team. There are instances where an email needs to be snoozed for several days/hours with further action needed, and unless the user remembers to assign the email to their team it may "awake" from the snooze and not be visible to anyone except the user who created it. Similarly to my first comment, this leaves a lot of room for human error and is not very intuitive.
Personally, I do not love that all tickets/emails/notes are jumbled together in the same inbox. While this gives visibility to everything on the "to do" list at the same time, it can be visually overwhelming. We have created unique folders for certain types of projects or categories of work, but have experienced tech glitches or just the awkwardness of another step to manually read the note, determine what type of category it is, and then manually assign it to another folder. Would love to have things auto-sort and take out this manual lift.
I love the idea of the autopilot setting, but we have not been able to use this for our work because it sorts items based on time, and not based on priority. In our line of work, we may have an urgent situation arise that needs attention before an email that was sent in 60 minutes ago. The autopilot feature would push the email to my associates sooner than it would the urgent situation from 5 minutes ago. Due to this, we manually monitor inboxes and assign work to ourselves and others.
There is a learning curve, but it is more than worth it, especially to have a dedicated resource pointed at Kustomer and any other software it interacts with. The basic implementation is useful, and powerful - certainly a MASSIVE upgrade over taking care of your customers in an email inbox or shuffling between multiple windows and applications! It is also set up really well to grow and reconfigure with your business. I'm a big fan.
I did not reach out to Kustomer support when we had an issue. Still, whenever we provide feedback to our manager regarding what can improve based on our experience using Kustomer, our manager always comments that Kustomer support always replies with some positive feedback based on our suggestions.
Apps like Intercom, Zendesk, and Gorgios all treat customer inquiries as tickets, just tracking that one issue or interaction with a customer. Kustomer treats each customer as an individual, which allows us to provide top-notch customer service. Customers love that we're able to be more conversational and informal, while still solving their issues quickly. It also helps us build relationships with customers and increases repeat orders.
We’re getting so much positive feedback — which is not something you traditionally associate with a customer care team — because we’re making it effortless for customers to deliver both positive and negative feedback, and we can now resolve the bad feedback really really quickly.
Primarily from our increased efficiency with Kustomer, we’ve seen a significant reduction of $3 to $4 for every cost per contact.