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Amplemarket vs. Conversica vs. Cortana (discontinued)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Amplemarket

    Score8.3 out of 10
    N/AAmplemarket is the platform to helps to sell in today's environment. From lead generation to personalized multichannel outreach and smart actions,N/A

    Conversica

    Score4 out of 10
    Mid-Size Companies (51-1,000 employees)
    Conversica provides lead management software for marketing, inside sales and sales groups.

    $1,499

    per installation

    Cortana (discontinued)

    Score7.5 out of 10
    N/AMicrosoft's Cortana was a general purpose productivity assistant, that has been deprecated as a standalone product.N/A
    Pricing
    AmplemarketConversicaCortana (discontinued)
    Editions & Modules
    No answers on this topic
    Starter Edition
    $1,499
    per installation
    No answers on this topic
    Offerings
    Pricing Offerings
    AmplemarketConversicaCortana (discontinued)
    Free Trial
    NoYesNo
    Free/Freemium Version
    NoYesNo
    Premium Consulting/Integration Services
    NoNoNo
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional DetailsContact vendor for pricing information.A Conversica subscription includes an unlimited number of seats for marketers, sales reps and managers. Different editions include different levels of functionality to match your needs. The service is a monthly subscription with an annual commitment.—
    More Pricing Information
    Community Pulse
    AmplemarketConversicaCortana (discontinued)
    Considered Multiple Products
    Amplemarket
    No answer on this topic
    Conversica
    No answer on this topic
    Discontinued Products
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    5 Answers
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    5 Answers
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    5 Answers
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    No answers on this topic
    Best Alternatives
    AmplemarketConversicaCortana (discontinued)
    Small Businesses
    No answers on this topic
    No answers on this topic
    No answers on this topic
    Medium-sized Companies
    Piper the AI SDR by Qualified
    Score8.9 out of 10
    Piper the AI SDR by Qualified
    Score8.9 out of 10
    No answers on this topic
    Enterprises
    Conversica
    Score4 out of 10
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    AmplemarketConversicaCortana (discontinued)
    Likelihood to Recommend
    9.0
    (5 ratings)
    9.3
    (95 ratings)
    7.1
    (3 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.5
    (6 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (4 ratings)
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    -
    (0 ratings)
    8.9
    (73 ratings)
    -
    (0 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.1
    (49 ratings)
    -
    (0 ratings)
    User Testimonials
    AmplemarketConversicaCortana (discontinued)
    Likelihood to Recommend
    Amplemarket
    I found Amplemarket to be extremely useful for being able to do everything in the one place. You don't have to switch across platforms. From identifying your total available market to the indivuals in any target company. Certainly excellent where you have a desire to keep things simple. It may lack in some areas where a very high level of sofistication is required (like super relevent personalized messaging - for this you may want a platfrom dedicated just for that research) But in terms of a great overall easy to use platrom for outbound - it's great.
    Incentivized
    Read full review
    Conversica
    Conversica is an excellent tool if you have a large database of potential students, sales leads, or other forms of potential customers/users. It does not replace human interaction, but instead supplements it - allowing your admissions/sales/retention team to spend their time with those individuals that are in most need of assistance - whether that be because they are "hot leads" for a sale, students with a sincere interest, or customers needing assistance beyond the capabilities of an automatic system.
    Incentivized
    Read full review
    Discontinued Products
    It's easy for anyone who is expecting some simple AI problems like fetching the keywords, understanding the intent, language translation, etc. to be solved from an existing database and all they need is to connect to their APIs via a subscription model. But for complex use cases, there is still room for improvement like customization of underlying AI models for a specific use case like identifying some unique identifiers with respect to industry.
    Incentivized
    Read full review
    Pros
    Amplemarket
    • It has a system that directly connects and relates the results.
    • It is a system of algorithms and mathematical formulas that manages to relate a large amount of customer data.
    Incentivized
    Read full review
    Conversica
    • Conversica is great at working low level leads and surfacing those that are in fact interested in your product or service.
    • Conversica is also useful in weeding out leads that are not strong.
    • Since Conversica is sending emails to various prospects, customers and opportunities, it allows sales, account managers, service etc, to focus on other activities, thereby saving time and freeing up resources.
    Incentivized
    Read full review
    Discontinued Products
    • Being hosted in Azure solves a massive hosting problem
    • The language understanding system has the ability to revolutionize many vertical markets
    • Integrating with Cortana Analytics was really simple due to easy to understand documentation
    Incentivized
    Read full review
    Cons
    Amplemarket
    • when it's picking the companies or the ICP, sometimes it's wrong
    • with the automated sequences, sometimes they are not as good as we expected
    Incentivized
    Read full review
    Conversica
    • The method of standing up campaigns can be a little tedious for administrators because it uses copy/paste of Salesforce Campaign ID instead of just searching for active Salesforce campaigns.
    • Understanding the conversation path options that the AI could take is improving greatly, but can still use some improvements for admin awareness when standing up a new conversation.
    • Understanding what conversation types exist and how they differ from one another is sometimes difficult to self-serv, but the Conversica team is always very good about helping out explaining these.
    Incentivized
    Read full review
    Discontinued Products
    • More partnerships with colleges and schools to increase the workforce with technical knowledge (increase local workforce)
    • Have more online training and documentation in other languages
    • Have affordable prices for students
    Incentivized
    Read full review
    Likelihood to Renew
    Amplemarket
    No answers on this topic
    Conversica
    Tool is extremely powerful but comes with a heavy price tag. As long as we close more than 30 deals with year with Conversica's assistance it will be an easy choice to renew. If we don't we will have to figure out if these funds are best spent in other lead generation places.
    Read full review
    Discontinued Products
    No answers on this topic
    Usability
    Amplemarket
    very easy to use. Customer success team extremely helpful.
    Incentivized
    Read full review
    Conversica
    Standalone, it's very easy to use. It becomes a little more complicated when you're working with it as an integration in Salesforce.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Support Rating
    Amplemarket
    No answers on this topic
    Conversica
    Our account manager and support rep have been extremely helpful in helping us get the system where we wanted it. Given our original use case as a lead qualifier, a lot of the conversations needed to be altered or exceptions created in order to provide the customization we needed. Our AM and support rep were able to accommodate most of our requests and were extremely helpful in working with us on a solution.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Implementation Rating
    Amplemarket
    No answers on this topic
    Conversica
    The implementation went smoothly. The only advice I would give for anybody looking to integrate Conversica with Salesforce is to ensure that either you or somebody within your organization has experience with process builder as you'll need to create some processes to force your leads into Salesforce campaigns for the Conversica system to pick them up.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Alternatives Considered
    Amplemarket
    Different reasons but the main two are accuracy of data for my market and the ease of being all in one place and easy to use.
    Incentivized
    Read full review
    Conversica
    I haven't looked into many other conversational ai products - we received a solid recommendation about using this and have been happy with the process and experience. Price was also pretty good, so we didn't feel a need to shop around on that front. If things change I'll do that homework, but we're happy for now
    Incentivized
    Read full review
    Discontinued Products
    IBM Watson Assistant has been early into this market and has improved a lot over time compared to Azure AI Cortana. More documentation related to the services. But Ease of integration Azure AI ranks over IBM Watson Assistant. And again in terms of services offered under the ecosystem, Azure AI precedes IBM Watson Assitant.
    Incentivized
    Read full review
    Return on Investment
    Amplemarket
    • Easy to track activity and create reports
    • Intuitive, easy for new reps
    • More conversations = more revenue
    Incentivized
    Read full review
    Conversica
    • We have found that each conversation type has a different ROI. Some are very hard to report off of, whereas others are easy. this is because some are more built around building awareness of what we offer where they may not purchase it for months down the line.
    • Has helped us to save on salaries. If staff were to try to do the same thing our AI Assistant does, it would take them many hours to be as successful.
    Incentivized
    Read full review
    Discontinued Products
    • Difficult to ascertain the ROI as we are a software house who have developed a module in our application using Cortana. However for companies that use our software I would say the use of sentiment analysis in our application could free up at least 1 full time resource to be used elsewhere in their organisation.
    Incentivized
    Read full review
    ScreenShots

    Amplemarket Screenshots

    Product screenshot

    Conversica Screenshots

    Screenshot of Dashboard showing an overview of important metrics, like response rates, hot leads and top-performing lead sources