What users are saying about

Amplitude Analytics

13 Ratings
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Score 8.8 out of 101

Localytics

8 Ratings
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Score 8.1 out of 101

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Likelihood to Recommend

Amplitude Analytics

If you are working with a tool where tracking actions taken by users in that tool is very important. In tools with very few users and not a ton of custom editing, this may not be necessary
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Localytics

It is a great product for a smaller team to integrate into their app to start getting some in-depth analytics. The web interface is a great analytics tool without the need for writing SQL. Lack of Unity support makes it a lesser choice for mobile gaming. Like many third-party products, once data needs become substantial, the business will likely outgrow Localytics and will move towards an in-house solution.
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Pros

  • Very user-friendly and easy to understand even for those with not much knowledge
  • The interface is nice looking
  • Different charts are used to analyze different types of data
Gwen Rivet profile photo
  • Great web interface which provides a couple of levels of pivoting and filtering of data
  • Straight-forward integration for simpler use cases
  • Access to raw data through S3 for use in your own data pipeline
Kyle Campbell profile photo

Cons

  • No capabilities to group numbers.
  • Impossible to aggregate the data altogether so sometimes it's hard to have a real overview of everything.
  • Even though I find the interface rather user-friendly and accessible to people new to data analysis, maybe it could be useful to have a step by step guide when starting using the tool.
Gwen Rivet profile photo
  • Unity SDK plugin support is severely lacking
  • Mobile gaming apps do not seem to be a priority for their business
  • Development focus in the last couple of years has been on their marketing product over their analytics product
Kyle Campbell profile photo

Likelihood to Renew

No score
No answers yet
No answers on this topic
Localytics7.0
Based on 1 answer
There is a lot of competition. I would renew if there isn't anything more exceptional that would justify the re-coding and implementation load costs
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Alternatives Considered

Amplitude Analytics is an easier tool to use. It requires less knowledge of SQL and as long as you have notions of data analysis and retrieving data in general. It is much more user-friendly and allows for easy and quick reporting. It can be used by different teams and therefore can be an easily shareable tool.
Gwen Rivet profile photo
Also used Adobe Marketing Suite for App Measurement. This was useful because it can be correlated with on site usage. But it required a more depth implementation and is more expensive.
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Return on Investment

  • Better productivity
  • A better understanding of our users
  • Informing and influencing our marketing decisions
Gwen Rivet profile photo
  • Was our first provider of user-level event data
  • Allows for many users to easily answer their own questions before making requests of the data team
  • Raw data dumps gave the data team the ability to provide more in-depth analyses.
Kyle Campbell profile photo

Pricing Details

Amplitude Analytics

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Localytics

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details