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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Amplitude Analytics

    Score8.8 out of 10
    N/AAmplitude Analytics is an analytics platform for mobile and web. It is designed to help organizations segment users and analyze funnels, retention and revenue. Amplitude Analytics helps product marketers to achieve actionable insights from customer digital journeys and uses behavioral graphs to build customer-focused products. Amplitude also optimizes digital products for increased quality engagements, increased conversion rates, and long-term customer loyalty.

    $61

    per month

    StatCounter

    Score9 out of 10
    N/AWeb analytics product designed for SMB.s Statistics collected are based on page loads.

    $5

    per month

    Pricing
    Amplitude AnalyticsStatCounter
    Editions & Modules
    Plus
    $49
    per month (paid annually)
    Growth
    Contact Sales
    Enterprise
    Contact Sales
    Starter
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    Amplitude AnalyticsStatCounter
    Free Trial
    NoNo
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    Amplitude AnalyticsStatCounter
    Considered Both Products
    Amplitude
    No answer on this topic
    StatCounter
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    26 Answers
    No answers on this topic
    Delivers good value for the price
    91%
    Delivers good value for the price
    21 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    26 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    17 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    19 Answers
    No answers on this topic
    Best Alternatives
    Amplitude AnalyticsStatCounter
    Small Businesses
    No answers on this topic
    Matomo Analytics
    Score9 out of 10
    Medium-sized Companies
    No answers on this topic
    Lead Forensics
    Score8.9 out of 10
    Enterprises
    No answers on this topic
    Chartbeat
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Amplitude AnalyticsStatCounter
    Likelihood to Recommend
    8.4
    (31 ratings)
    9.6
    (12 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    9.9
    (7 ratings)
    Usability
    7.7
    (3 ratings)
    10.0
    (1 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (6 ratings)
    -
    (0 ratings)
    In-Person Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    7.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    -
    (0 ratings)
    Configurability
    8.0
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    8.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    8.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Amplitude AnalyticsStatCounter
    Likelihood to Recommend
    Amplitude
    Amplitude Analytics is an excellent solution for anyone with a mobile app and you want to track what users are doing, are they completing conversion steps, and are they coming back more often. This all helps you visual your customer bases engagement and help project future engagement and create goals. This also helps with prioritizing products to address drop-off points in the product to increase conversions.
    Incentivized
    Read full review
    StatCounter
    Free services provide a wonderful resource for people on tight budgets. If willing to put forth work in data managing/analysis and If basic high traffic information or drilling down specific users in low traffic situations is needed, then StatCounter may fit your needs. If automation and low overhead are a high priority then some more expensive packages can provide the same and more information with less hassle. Because StatCounter is free, there is low risk to see if StatCounter works in your specific usage scenario.
    Read full review
    Pros
    Amplitude
    • Feature analytics - measuring frequency of usage
    • Time taken by users to convert in funnels
    • Actions that drive certain user behaviors in funnels via correlation
    • Actions that lead to user drop off in funnels via correlation
    • Comparing behavior of two custom user cohorts
    Incentivized
    Read full review
    StatCounter
    • I can visit my site in real time showing pages visited and the duration of the visit.
    • It shows very detailed data on where visitors came from.
    • I could monitor the performance of campaigns in real-time as visitors came to my site from a promotion.
    Incentivized
    Read full review
    Cons
    Amplitude
    • Some offerings seem duplicative, like dashboards and notebooks, which only seem to differ in that one can subscribe to dashboards
    • The messaging on valid vs invalid property types could be better explained to clarify which types (string, Boolean, integer, etc) are expected in particular scenarios. Though the type is usually set during event creation, we've often seen examples where the data received in production is different, leading to 'invalid type' errors
    Incentivized
    Read full review
    StatCounter
    • I would like to see our referral traffic ranked in order of most to least. I'm not sure if this function exists already, but if it does, I do not know how to do it.
    • Maybe put the average time on site on the same chart as the visitors and page views graphs.
    • I feel as though some tasks can be streamlined, but this is not just unique to statcounter but to other analytics sites I've used. But people like digging really deep into the data, but for people like me who use it for one purpose, a shorter one-stop-shop version would be nice. Like one page where everything can be seen.
    Read full review
    Likelihood to Renew
    Amplitude
    Great product Good value for the cost/initiate Support docs and FAQs are great - they limit the necessity of reaching out to in-person support. So when you do call them ... it is for a legit question/issue, no just a "where is it" or a "how to I do xyz123?"
    Incentivized
    Read full review
    StatCounter
    I have not had any issues with malfunctions when using statcounter, so that would lead me to continue using the program. I would like to see more social media measuring tools, but again, we don't use the program to dig really deep. We're just looking to figure out who is reading what articles on our website are the most liked. And it helps lead our editorial team in the right direction.
    Read full review
    Usability
    Amplitude
    It's a fairly straightforward platform that's beginner friendly. The biggest usability hurdle is most often created by your own team, as it's imperative to know what event sources are being sent to Amplitude and what those event names are. Within being properly onboarded by a team member it can be hard to get started using Amplitude. It takes time to understand what data your company may be sending to the product, the naming conventions of events (especially if there are old or deprecated events names
    Incentivized
    Read full review
    StatCounter
    I never have to call tech support and never get frustrated because I can't get the information that I need.
    Read full review
    Reliability and Availability
    Amplitude
    Alway up and running, or if there is a problem we can get back in the game right away. The reliability was a big selling point for me, and it was true when this company got it. Rollouts can be tough, but this was pretty seamless. Good support throughout the process, good documentation to handle questions/tips
    Incentivized
    Read full review
    StatCounter
    No answers on this topic
    Performance
    Amplitude
    No issues, problems, or negative remarks from us!! We had a plan, vendor support was rock solid, our data folks have experience, OCM supported as needed, and we got the rollout done on time, on budget, and with only minor hiccups. SInce the rollout, most of us have already forgotten the hiccups and generally speak highly of the product
    Incentivized
    Read full review
    StatCounter
    No answers on this topic
    Support Rating
    Amplitude
    I haven't used the Amplitude support other than their training docs so I can't speak too much to the in-person support but the docs are serviceable. Nothing too crazy but between the user tips, email notifications, and the decent number of docs I was able to get the support I needed to ramp up on the tool.
    Incentivized
    Read full review
    StatCounter
    No answers on this topic
    In-Person Training
    Amplitude
    Virtual Not bad considering the timeframe and turnaround. The biggest benefit was for my end-users to hear a voice (other than mine/ours! LOL) telling them about the new features and capabilities. The in-person training was really good for having an expert that knows the answers and could refer to past experiences, problems, solutions. THey were a great resource to ease the transition ... basically a "you are gonna be okay with this change ... you got this etc.!" kinda vibe
    Incentivized
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    StatCounter
    No answers on this topic
    Online Training
    Amplitude
    Good enough to get strong baseline. I always make sure our our users go to and/or focus on the vebndor-provided support docs rather than any formal training. Our instructors come and go, but written policy and how-to docs live much longer in a corporate setting. That said, the online training is sufficient. I like that the training curric is stacked and progressive.
    Incentivized
    Read full review
    StatCounter
    No answers on this topic
    Implementation Rating
    Amplitude
    My team members all have background as data analysts, so Amp was pretty easy to for them. There was sufficient online training available. We also used the available support documents. The actual rollout went well. We did significant testing beforehand. We did a phased rollout, with partial silent rollout (part of OCM's plan) for the smallest line of business. THe silent one was "silent" b/c it was done without fanfare or public notices ... it was just a "we're doing some things, it wont impact your work or workday
    Incentivized
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    StatCounter
    No answers on this topic
    Alternatives Considered
    Amplitude
    Amplitude Analytics provides much more granular data than Google Analytics and gives you much more flexibility in how you can segment and splice the data. It also provides the ability to create closed funnels, which I have yet to find out how to do in Google Analytics. Amplitude has a very similar interface to Mixpanel, with a few handy additions, like the ability to name and categorize your events.
    Read full review
    StatCounter
    Wish StatCounter had a more comprehensive report feature comparable to Google Analytics. I feel StatCounter is easier to use and to understand when compared to Google. Some people prefer Google Analytics, but it provides so much more information that the average person really needs. It meets basic needs. If you are looking for something more robust and high level of detail, I would recommend Google Analytics instead
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Amplitude
    It is a good product. You have to pay for quality ... kinda like buying a Lexus or a Toyota instead of a Buick or a Chevy
    Incentivized
    Read full review
    StatCounter
    No answers on this topic
    Scalability
    Amplitude
    Like all the other grades, it was mostly an easy implementation ... we have experience people, the rollout in general is well planned, and the vendor was very supportive
    Incentivized
    Read full review
    StatCounter
    No answers on this topic
    Return on Investment
    Amplitude
    • It collects data of great importance which allows to make product improvements.
    • It easily identifies problems a user may have with the product.
    • The flow of users who have used the product has improved, thus being able to generate more income thanks to the improvements and new functions.
    Incentivized
    Read full review
    StatCounter
    • StatCounter enabled us to track what works and doesn't work with regards to driving web traffic. On a personal use level, StatCounter enabled me to gauge how much additional effort I needed to make to reach the traffic levels needed on my website.
    Read full review
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