Apollo.io vs. Tracxn

Apollo.io is well suited to find a key target person within an organisation. Once you identified an organisation, it is not essentially a tool for you to find leads or something that would lead to a sale. The best way to use Apollo.io, in my opinion, is to identify a sector which you would like to go into and then prospect a geographic scan and demographic of whether it has to be a founder, C- suite executive, or any other key defining demographic for you to filter from.

Incentivized

Well suited: - Good for scouting targets for clients, based on their industry preferences, maturity level, and investor profile preference - Helped in buy-side due diligence. Less appropriate - Lacking in terms of readily available insights, with sector reports published in-house being extremely shallow and hence not much of value addition.

Incentivized

• Firstly, finding the details of the potential customers that is there name, designation email and phone number since these are the most important cases most of the times I can get this data in Apollo.io
• I can pull the bulk data of the targeted organization, or I can pull the emails based on the location and job titles
• Apart from the email capture, the thing which helpful is that the email sequence can find emails and send emails in Apollo.io itself and also the report and the dashboard are so clean
• Friendly UI and UX Apollo.io was the first tool which I used. Since then I'm still using Apollo.io for easy understanding

Incentivized

• Data management
• User friendly
• User centric

Incentivized

• Credit usage is not always clear, we've done actions and then been surprised by the credit usage, so having more clarity on this BEFORE the credits are used up would be great.
• LinkedIn steps are not ideal, there's no automation and does nothing to speed up or help with that step, this really is an email platform, not for social media.

Incentivized

• Sector reports could be better e.g. competitors like CB Insights do a better job at it.
• Pricing is a bit steep, when compared to peers like Dealroom.
• Credibility of the data is a question mark (CB Insights has way more traction with investors).

Incentivized

Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case

Incentivized

Apollo.io does provide campaign setup help and made my SDRs team's life easier, with the use of lead enrichment, lead distribution, I can manage my team from a single dashboard. It also comes with CRM that helps me navigate the progress on leads and what my SDRs progress.

Incentivized

The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.

Incentivized

All of these platforms are good and offer valuable tools, but where Apollo.io is different is how this one platform does the job of several different ones. It is nice not having to use multiple platforms to get things done and makes integration and analytics issues occur less often. It is user friendly and constantly working to improve.

Incentivized

This beats all of the other programs. I have used all of them and Tracxn makes using the software so much easier. Using it daily I found out that it has an easy learning curve and a user-friendly interface. Data is more organized in this program as well.

Incentivized

• It provides more opportunities to gather more clients.
• It gives more results and better results in targeting our sales.
• It is a more effective way to provide information to a large number of potential clients about the events/ projects the company is offering.

Incentivized

• Positive: Reduced time to source information.
• Positive: Helped in sharper insights, leading to better outcomes on scouting engagements.
• Negative: Pricing is on the higher side.

Incentivized