Appsee Mobile App Analytics vs. Branch

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Appsee
Score 4.6 out of 10
N/A
Appsee is designed to offer mobile teams visual data on their app's user behavior. The vendor says they supply businesses with the actual "why's" behind their users' behaviors. With Appsee's unique user recordings and touch heat maps, businesses can make better informed decisions regarding their app's user experience and spend less time sifting through mountains of data. Appsee also automatically detects all screens, buttons and user actions within an app without the need to select…N/A
Branch
Score 7.4 out of 10
N/A
Branch provides a cross-platform linking and attribution platform, offering solutions that unify user experience and measurement across devices and channels. Branch powers mobile links and cross-platform measurement to more than 3 billion monthly users across the globe. It provides cross-platform marketing, engagement and measurement solution for over 50,000 apps — including Reddit, Buzzfeed, Twitch, Groupon, and many more.N/A
Pricing
Appsee Mobile App AnalyticsBranch
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AppseeBranch
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsOur main platform is free to all. Some of the free products that most apps find useful are content sharing, custom onboarding, referrals and organic app search. We have specialized products (Journeys (Smart Banner), Deep Linked Email, Dynamic Ads and Data Integrations) which are typically priced by volume of a company.
More Pricing Information
Community Pulse
Appsee Mobile App AnalyticsBranch
Top Pros
Top Cons
Best Alternatives
Appsee Mobile App AnalyticsBranch
Small Businesses
Smartlook
Smartlook
Score 8.5 out of 10
Smartlook
Smartlook
Score 8.5 out of 10
Medium-sized Companies
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Enterprises
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Appsee Mobile App AnalyticsBranch
Likelihood to Recommend
3.3
(2 ratings)
8.7
(15 ratings)
Usability
-
(0 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
Appsee Mobile App AnalyticsBranch
Likelihood to Recommend
Appsee
Appsee was a great choice and addition before their struggle with Apple over user screen recording. Now that that's gone, its insights are rather basic and not worth the price point. This would be a perfect analytics platform for a company looking to increase its user experience, new on-boarding, or going through a redesign to see user activity and reactions, but not anymore.
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Branch Metrics, Inc.
Branch well suited: Branch links are perfecting for embedding into our email service provider (SendGrid), paid media channels (Facebook, Google, ASA), organic media (Instagram, Facebook, content marketing, referral) and push notification platform (OneSignal) to be able to evaluate actions taken from users that clicked on those branch links. No matter the data from these links, they are accurate and are easily exported to our database and CRM to determine ROI, and find weak points in our major funnels.
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Pros
Appsee
  • User session recordings of individual users
  • Touch heatmaps and unresponsive gestures
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Branch Metrics, Inc.
  • Click tracking: it integrated well with Facebook, Google, Clevertap, product, etc. to allow multiple stakeholders to use this one platform for tracking.
  • Sale attribution: it has a robust fraud detection and event deduplication in place to attribute sales correctly.
  • Smart URL: it offers different deeplinks to support basic user platforms, thus making the URL behavior smart and personalized for users.
  • Referrals: it's a ready-made platform to easily launch your refer and earn program, with all checks of fraud detection in place.
  • Social sharing: it offers various goats and cards for how a link will appear on various social media channels if shared, which is particularly helpful for marketing teams.
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Cons
Appsee
  • The user screen recording was quickly shut down on Apple devices after about a week of us using Appsee. Now it's just basic boxes which aren't nearly as helpful or insightful in bettering our user experience. If we would have known this would happen, or that Appsee didn't have that feature, we wouldn't have gone with them.
  • No integration with Branch (the world's best and probably biggest attribution platform).
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Branch Metrics, Inc.
  • Multiplayers redirection is important feature. In our marketing process for [our] Ace Tutor app https://www.acetutor.io, we have a referral reward campaign for which we want to aggregate clicks from lower level links to higher level links. For example, we created unique Branch Links for 10 marketing interns, and each intern wanted to create Branch Links for their own 10 delegates, the clicks of the Branch Links from these delegates would be automatically rolled up to the right intern's Branch Link, so we can make payment following the aggregation paths. Currently, Branch Links do not support this kind of multiplayer or multi-layer redirections.
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Usability
Appsee
No answers on this topic
Branch Metrics, Inc.
It's very usable. Multiple teams in the company are using it, and it never takes more than 5 mins to explain to someone how to use this.
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Support Rating
Appsee
No answers on this topic
Branch Metrics, Inc.
We have never had any issue with support response yet. In fact, they have a local POC in our city too, who routes the urgent matters to their escalation matrix.
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Alternatives Considered
Appsee
Appsee set itself apart from competitors with the user screen recording, but since that is no longer a good feature on iOS, it makes Appsee's competitive advantage obsolete. Its data analytics, funnels, and crash reporting are relatively basic or haven't lead to any breakthroughs. I would stay away from Appsee, save your money, and go for a platform like Mixpanel if possible, which has analytics, attribution, and engagement for the same if not cheaper price.
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Branch Metrics, Inc.
Branch's links are the most consistent in the mobile space. They work across desktop and mobile, where AppsFlyer and Deeplink's didn't consistently perform in both places. Branch's measurement is more consistent across all customer touch points as well, which gives our marketing and growth teams the answers they need without any struggle.
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Return on Investment
Appsee
  • Better conversion rates
  • Less bugs/crashes
  • Better user retention
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Branch Metrics, Inc.
  • Branch had given a profound impact on the way our users share their content.
  • Users now have more easy access to content created.
  • Users feel more motivated in creating content because they know that it is easy to share and get their content in the eyes of the target public.
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ScreenShots

Appsee Screenshots

Screenshot of Touch HeatmapsScreenshot of User Session RecordingsScreenshot of Users FlowsScreenshot of Appsee HeatmapsScreenshot of Appsee User RecordingsScreenshot of Appsee User Query Builder