AppsFlyer vs. Avochato

Appsflyer is excellent for running numerous campaigns across many clients and keeping track of real-time performance. Attribution is top-notch and the platform is up to date with the innovations in the area while keeping its effective & trustworthy information. Exporting reports could be a bit more friendly but all in all, a truly great MMP.

Incentivized

Well suited: Problem resolution, timely response, 1-many communicaiton, event triggered automation, allows reservationists to text multiple people at one time, and puts all the relevant decision making information in a link. Also allows us to have a written record of the conversation. Less Appropriate: Still cannot replace the Southern hospitality of a phone call. Sometimes texting reaches a point, where a phone call can solve fix, or figure it out quicker

Incentivized

• Appsflyer does deep linking well. It was reliable and works better than any past partner we've used. We no longer invest time and resources in fielding internal flags about broken links.
• Appsflyer does particularly well at telling the story on industry landscape, identifying areas of opportunity for our brand to grow based on the depth and breadth of their experience in mobile.
• The Appsflyer team offers best in class customer service. The account managers are knowledgeable, responsive, bright, invested and a pleasure to work with.

Incentivized

• Platform for easy monitoring of communication
• Ease of use for batching communication to multiple entities at one time
• Projecting or pre-scheduling communication in a time pre-determined by our office.

Incentivized

• Supports download of only 200K rows of raw data for in-app events
• Supports download of raw data of in-app events for only 30 days duration max and for the last 90 days
• Custom reports are limited.
• Need to download raw data for deeper analysis
• Cannot look into parameter level events without raw reports

Incentivized

• The mobile app definitely could be better. Sometimes it crashes, and you can't see the tags or create new contacts, and it only lets you call and send and receive messages, but you can't take calls from the mobile app.

Incentivized

AppsFlyer works well with our use cases already, and is working on addressing the gaps (of trackers UI)

Incentivized

Overall support is good, fast to respond and helps us with both tool related queries as well as publisher related escalations when it comes to fraud or attribution, as they step in and help justify on our behalf. They have a very small team though in India, it's time for them to scale up the team probably and assign exclusive support folks to large clients.

Incentivized

Adjust is the best, followed by AppsFlyer. The rest are a joke and should be ashamed of themselves for putting out products that don't give marketers the insights they need to facilitate growth or identify fraud.

Incentivized

We never tried or used any other platform

Incentivized

• Allowed us to measure ROI correctly. We couldn't before.
• Cut our Facebook ad and Google Adwords costs per install almost in half.
• Added a few extra cents to each install, but it's worth it when looking at the optimization of the ads.

Incentivized

• Extremely positive. Very efficient style of communication.
• Excellent booking engine, very effective marketing option. Click to text.

Incentivized