AppsFlyer vs. Avochato

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AppsFlyer
Score 5.5 out of 10
N/A
AppsFlyer helps brands make good choices for their business and their customers through privacy-preserving measurement, analytics, fraud protection, and engagement technologies. Built on the idea that brands can increase customer privacy while providing exceptional experiences, AppsFlyer empowers thousands of creators and 10,000+ technology partners to create better, more meaningful customer relationships.
$0
Avochato
Score 8.9 out of 10
N/A
Avochato is a text messaging software service for sales, customer support, and other departments and business entities featuring two-way texting, chat widget for websites or applications, and other tools to facilitate easier communication with customers.N/A
Pricing
AppsFlyerAvochato
Editions & Modules
Growth
per conversion
Zero
Free Forever
Enterprise
Contact sales team
No answers on this topic
Offerings
Pricing Offerings
AppsFlyerAvochato
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
AppsFlyerAvochato
Best Alternatives
AppsFlyerAvochato
Small Businesses
Firebase Crashlytics
Firebase Crashlytics
Score 9.5 out of 10
OneSignal
OneSignal
Score 8.0 out of 10
Medium-sized Companies
Firebase Crashlytics
Firebase Crashlytics
Score 9.5 out of 10
Flurry Analytics (discontinued)
Flurry Analytics (discontinued)
Score 9.0 out of 10
Enterprises
Firebase Crashlytics
Firebase Crashlytics
Score 9.5 out of 10
Flurry Analytics (discontinued)
Flurry Analytics (discontinued)
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AppsFlyerAvochato
Likelihood to Recommend
8.0
(46 ratings)
10.0
(3 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
Usability
7.1
(2 ratings)
-
(0 ratings)
Support Rating
6.0
(3 ratings)
-
(0 ratings)
User Testimonials
AppsFlyerAvochato
Likelihood to Recommend
AppsFlyer
Appsflyer is excellent for running numerous campaigns across many clients and keeping track of real-time performance. Attribution is top-notch and the platform is up to date with the innovations in the area while keeping its effective & trustworthy information. Exporting reports could be a bit more friendly but all in all, a truly great MMP.
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Avochato
Well suited: Problem resolution, timely response, 1-many communicaiton, event triggered automation, allows reservationists to text multiple people at one time, and puts all the relevant decision making information in a link. Also allows us to have a written record of the conversation. Less Appropriate: Still cannot replace the Southern hospitality of a phone call. Sometimes texting reaches a point, where a phone call can solve fix, or figure it out quicker
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Pros
AppsFlyer
  • Appsflyer does deep linking well. It was reliable and works better than any past partner we've used. We no longer invest time and resources in fielding internal flags about broken links.
  • Appsflyer does particularly well at telling the story on industry landscape, identifying areas of opportunity for our brand to grow based on the depth and breadth of their experience in mobile.
  • The Appsflyer team offers best in class customer service. The account managers are knowledgeable, responsive, bright, invested and a pleasure to work with.
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Avochato
  • Platform for easy monitoring of communication
  • Ease of use for batching communication to multiple entities at one time
  • Projecting or pre-scheduling communication in a time pre-determined by our office.
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Cons
AppsFlyer
  • Supports download of only 200K rows of raw data for in-app events
  • Supports download of raw data of in-app events for only 30 days duration max and for the last 90 days
  • Custom reports are limited.
  • Need to download raw data for deeper analysis
  • Cannot look into parameter level events without raw reports
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Avochato
  • The mobile app definitely could be better. Sometimes it crashes, and you can't see the tags or create new contacts, and it only lets you call and send and receive messages, but you can't take calls from the mobile app.
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Likelihood to Renew
AppsFlyer
AppsFlyer works well with our use cases already, and is working on addressing the gaps (of trackers UI)
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Avochato
No answers on this topic
Usability
AppsFlyer
The UI can be used by anyone with a little understanding of the business. However, may features are somehow hidden and the UI is a bit confusing for beginners. It's not so easy to know where each feature is. It is also not easy to figure out how certain values are calculated.
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Avochato
No answers on this topic
Support Rating
AppsFlyer
Overall support is good, fast to respond and helps us with both tool related queries as well as publisher related escalations when it comes to fraud or attribution, as they step in and help justify on our behalf. They have a very small team though in India, it's time for them to scale up the team probably and assign exclusive support folks to large clients.
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Avochato
No answers on this topic
Alternatives Considered
AppsFlyer
Appsflyer is generally a more comprehensive and robust platform offering advanced analytics, detailed attribution, and strong fraud prevention features compared to its competition in the market. Also, Appsflyer is a pretty old and well-known name in the market.
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Avochato
We never tried or used any other platform
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Return on Investment
AppsFlyer
  • Allows us to make sure that we're meeting our advertiser's performance and optimize accordingly. Which keeps our business on going.
  • Allows us to stop spend on inventory that's not performing well to save money on those placements.
  • Allows us to identify fraudulent inventory and get our money back from our traffic sources.
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Avochato
  • Extremely positive. Very efficient style of communication.
  • Excellent booking engine, very effective marketing option. Click to text.
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ScreenShots

AppsFlyer Screenshots

Screenshot of a custom dashboard.Screenshot of the engagement and retention dashboard.