BenchmarkONE (formerly Hatchbuck) is an all-in-one sales and marketing software that includes CRM, marketing automation, and email marketing tools. Users can build online forms, manage and segment contacts, engage prospects with relevant follow-up, manage tasks, and track their pipeline.
$0
per month
Experiture
Score10 out of 10
Mid-Size Companies (51-1,000 employees)
The Experiture Marketing Platform is an all-in-one marketing platform that allows users to create, deploy, automate and optimize highly personalized marketing programs at scale across email, web, mobile, social and more.
$895
per month
Pricing
BenchmarkONE
Experiture
Editions & Modules
Lite
$0
per month
Pro
$0
Agencies
Special Pricing for Qualifying Agencies
Professional
$895
per month
Premium
$1,295
per month
Enterprise
$1,995
per month
Offerings
Pricing Offerings
BenchmarkONE
Experiture
Free Trial
Yes
No
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
Yes
Yes
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Features
BenchmarkONE
Experiture
Email & Online Marketing
Comparison of Email & Online Marketing features of BenchmarkONE and Experiture Marketing Platform
Feature
BenchmarkONE
8.2
36 Ratings
5% above category average
Experiture Marketing Platform
9.8
3 Ratings
29% above category average
WYSIWYG email editor
5.332 Ratings
9.83 Ratings
Dynamic content
10.027 Ratings
9.93 Ratings
Landing pages
10.020 Ratings
9.93 Ratings
A/B testing
10.016 Ratings
10.03 Ratings
Mobile optimization
10.019 Ratings
9.83 Ratings
Email deliverability reporting
10.034 Ratings
9.93 Ratings
List management
10.036 Ratings
9.02 Ratings
Triggered drip sequences
4.514 Ratings
10.01 Ratings
Ability to test dynamic content
00 Ratings
9.83 Ratings
Lead Management
Comparison of Lead Management features of BenchmarkONE and Experiture Marketing Platform
Feature
BenchmarkONE
4.0
29 Ratings
59% below category average
Experiture Marketing Platform
9.9
3 Ratings
39% above category average
Lead nurturing automation
3.229 Ratings
9.92 Ratings
Lead scoring and grading
4.329 Ratings
9.92 Ratings
Data quality management
4.327 Ratings
9.93 Ratings
Automated sales alerts and tasks
4.327 Ratings
9.93 Ratings
Campaign Management
Comparison of Campaign Management features of BenchmarkONE and Experiture Marketing Platform
Feature
BenchmarkONE
7.5
13 Ratings
4% above category average
Experiture Marketing Platform
9.3
2 Ratings
22% above category average
Calendaring
7.99 Ratings
9.52 Ratings
Event/webinar marketing
00 Ratings
9.02 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of BenchmarkONE and Experiture Marketing Platform
Feature
BenchmarkONE
6.9
35 Ratings
1% above category average
Experiture Marketing Platform
9.6
2 Ratings
32% above category average
Dashboards
3.633 Ratings
9.92 Ratings
Standard reports
10.026 Ratings
9.92 Ratings
Custom reports
7.217 Ratings
9.11 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of BenchmarkONE and Experiture Marketing Platform
Feature
BenchmarkONE
5.5
22 Ratings
29% below category average
Experiture Marketing Platform
8.2
3 Ratings
44% above category average
API
2.015 Ratings
7.31 Ratings
Role-based workflow & approvals
8.013 Ratings
8.21 Ratings
Customizability
2.621 Ratings
10.03 Ratings
Integration with Microsoft Dynamics CRM
00 Ratings
7.31 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of BenchmarkONE and Experiture Marketing Platform
Hatchbuck is great for small to mid size businesses that are really looking to keep track of their progress with their sales leads as well as their existing customers, as well as tracking the activity their customers are taking from their communications, and automate their sales and marketing funnel as much as possible. We are a SaaS company (software as a service), with sales that range from teeny tiny to very big fish so it's been an easy tool to work with to make sure we are communicating with clients based on their size and needs.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We found the Experiture platform to be robust and fully customizable for our 7-Step Program. Working closely with the Experiture Team allowed our marketing team to create a fully customized platform that allowed us to tailor the platform to the exact needs of our clients! That, we believe, is the key to a truly successful multichannel marketing program that delivers the results our clients demand!
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
In case you can't tell, we are in love with Hatchbuck software. Could it be improved? Of course it could, but, based on our current needs, and the needs of our existing and targeted clients so far, Hatchbuck presents the best fit option available. As a partner we are looking to grow with Hacthbuck into the future.
Hatchbuck offers on-boarding, training, and has a suite of videos, which makes it super easy to get started. As with any software that is the key. Have a plan, stay focused, and get started. Once, you begin to play with Hatchbuck you will see that it is very user friendly.
There has never been any downtime for Hatchbuck, which is very reassuring for me as I market and recruit strenuously for the University at Albany's executive Weekend MBA Program. Hatchbuck team members have also been available when I have reached out to them with questions or issues. With one exception, where one of my e-mails became lost in the Internet "black hole," they have gotten back to me in very timely fashion!
I always get a response within 24 hours, unless I ask on a weekend. The team seems to work together to resolve my issues, answer my questions, and update me on changes. In fact, they have even connected [with] me to ask how they can improve the Hatchbuck software and their service. This is why I love them so much.
In the past, I have used Getresponse. I found it very handy for Affiliate Marketing but not good enough for Corporate Marketing. I then incorporated Benchmark Email into my arsenal because it is good enough for both Affiliate Marketing and Corporate Marketing. With the upgrade costs on Benchmark Email not sustainable to a growing entrepreneur like me, I had to get SENDIO. I am learning to use SENDIO and I am discovering it's very cost-effective apart from giving me unlimited space for my contact lists. While SENDIO is the best for bulk emailing, Benchmark Email remains the best for Corporate Emailing, though I am keeping all three software.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info