Bigin by Zoho CRM is a simplified customer relationship management (CRM) software designed specifically for small businesses, startups and teams. Bigin helps small businesses unify customer-facing operations— marketing, sales, onboarding, delivery, and support, and it offers features that help to manage these customer relationships effectively.
$9
per month per user
FOCUS by Reynolds and Reynolds
Score 7.6 out of 10
N/A
FOCUS, by Reynolds and Reynolds, is a CRM that identifies the most profitable activities for salespeople and serving them up. It ensures sales processes are followed, and that users can manage every customer interaction as it happens.
N/A
Pricing
Bigin by Zoho CRM
FOCUS by Reynolds and Reynolds
Editions & Modules
Express
$9.00
per month per user
Premier
$15.00
per month
Bigin 360
$21
per month per user
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Offerings
Pricing Offerings
Bigin by Zoho CRM
FOCUS by Reynolds and Reynolds
Free Trial
Yes
No
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
20% discount for annual pricing.
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More Pricing Information
Community Pulse
Bigin by Zoho CRM
FOCUS by Reynolds and Reynolds
Features
Bigin by Zoho CRM
FOCUS by Reynolds and Reynolds
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Bigin by Zoho CRM
8.2
130 Ratings
5% above category average
FOCUS by Reynolds and Reynolds
1.3
1 Ratings
143% below category average
Customer data management / contact management
8.7119 Ratings
2.01 Ratings
Workflow management
8.1123 Ratings
1.01 Ratings
Opportunity management
8.3122 Ratings
2.01 Ratings
Integration with email client (e.g., Outlook or Gmail)
8.4116 Ratings
1.01 Ratings
Contract management
7.573 Ratings
1.01 Ratings
Interaction tracking
8.0110 Ratings
1.01 Ratings
Territory management
00 Ratings
2.01 Ratings
Quote & order management
00 Ratings
1.01 Ratings
Channel / partner relationship management
00 Ratings
1.01 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Bigin by Zoho CRM
8.0
107 Ratings
3% above category average
FOCUS by Reynolds and Reynolds
1.0
1 Ratings
154% below category average
Lead management
8.3102 Ratings
1.01 Ratings
Email marketing
7.898 Ratings
1.01 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Bigin by Zoho CRM
8.0
108 Ratings
4% above category average
FOCUS by Reynolds and Reynolds
5.0
1 Ratings
42% below category average
Task management
8.1105 Ratings
6.01 Ratings
Reporting
7.882 Ratings
8.01 Ratings
Billing and invoicing management
00 Ratings
1.01 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Bigin by Zoho CRM
8.1
112 Ratings
6% above category average
FOCUS by Reynolds and Reynolds
3.7
1 Ratings
69% below category average
Pipeline visualization
8.4112 Ratings
1.01 Ratings
Customizable reports
7.8102 Ratings
8.01 Ratings
Forecasting
00 Ratings
2.01 Ratings
Customization
Comparison of Customization features of Product A and Product B
Bigin by Zoho CRM
8.1
117 Ratings
6% above category average
FOCUS by Reynolds and Reynolds
1.0
1 Ratings
154% below category average
Custom fields
8.1117 Ratings
1.01 Ratings
Custom objects
00 Ratings
1.01 Ratings
Scripting environment
00 Ratings
1.01 Ratings
API for custom integration
00 Ratings
1.01 Ratings
Security
Comparison of Security features of Product A and Product B
Bigin by Zoho CRM
8.7
112 Ratings
4% above category average
FOCUS by Reynolds and Reynolds
4.0
1 Ratings
71% below category average
Single sign-on capability
8.896 Ratings
3.01 Ratings
Role-based user permissions
8.6109 Ratings
5.01 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Bigin by Zoho CRM
7.6
69 Ratings
2% above category average
FOCUS by Reynolds and Reynolds
1.0
1 Ratings
152% below category average
Social data
7.668 Ratings
1.01 Ratings
Social engagement
7.765 Ratings
1.01 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Bigin by Zoho CRM
8.0
87 Ratings
7% above category average
FOCUS by Reynolds and Reynolds
1.0
1 Ratings
153% below category average
Marketing automation
8.087 Ratings
1.01 Ratings
Compensation management
00 Ratings
1.01 Ratings
Platform
Comparison of Platform features of Product A and Product B
Bigin by Zoho CRM
8.6
108 Ratings
13% above category average
FOCUS by Reynolds and Reynolds
1.0
1 Ratings
153% below category average
Mobile access
8.6108 Ratings
1.01 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
- Multiple pipelines let me organize processes like sales, marketing, customer support, and assets clearly. - The forms builder allows me to gather leads, sign-ups, and customer requests from my website directly into the Bigin by Zoho CRM. - Integrations with Zapier and Make connect website orders and data from other sources smoothly. - Email templates make it easy to send professional, branded communications. - Automations handle repetitive tasks like managing customers, orders, and team tasks, saving me time.
It works because it's the only thing we have to use however Reynolds does not work well with others, I.E., third-party vendors, etc. When it's up for renewal I will strongly suggest we switch
Manage big databases. We have a large database of contacts and partners (more than 5,000 contacts), which are updated day by day, as a result of our participation in conferences, webinars, etc. For this reason, we needed a platform that would allow us to always have our database up to date, and accessible and editable by any member of the company.
Pipelines. Pipelines are very necessary in our daily lives, since we present many service proposals to different clients, and until now we control the status very manually. With Bigin by Zoho CRM, we can have all this information centralized in a single place, and know at all times the status of the service proposals we present (sent, pending decision, lost, won...).
Product definition. The product definition block has allowed us to further structure our typologies of products and services. At least, it has allowed us to reflect on them and what is the best way to package the service offered.
Control panel. The control panel has been very useful for us to be able to quickly see the main indicators (offers presented, next actions to be taken, etc.).
No multi-select bulk move in pipeline After a webinar we had 42 cold leads that qualified → wanted to drag them all to “Interested” in one go. You can’t; moved them one-by-one like playing Solitaire.
Workflows hidden behind pay-wall We needed an auto-survey when deal = “Won”. Works in trial, the day licence dropped back to free the rule simply stopped – zero warning.
Offline mobile = read-onlyMentor met founder in co-working basement (no Wi-Fi). Took paper notes, re-typed into Bigin back at office → duplicate risk.
Pick-list values can’t be deactivated, only deletedWe miss-typed “Refferal” instead of “Referral”. To fix, must delete; history of 60 old records then shows empty source.
Sales Development Representative Account Executivessss sssssssssssssssss ss ssss s ss s ssssss ss s s ss sss sssssss sssss s ssssssss sssss sss sssssssssssssss ss ss sss sssss s ssss sssssss s s s s ssss sss s s ss ss ssss s s sssssss s ssssssssss sssss sss ss eads sd
Bigin has really helped us with selling our monitoring services to our customers, which is primarily farmers in the UK. We often need to talk to customers before, during and after a sale, and Bigin helps us keep our contacts and leads organised as we track all these interactions. We recommend it very strongly
The support is all international and it takes a while to get support as you have to go through chats and set up times, not as easy to just call and get the support you need. They are very nice when you do finally connect with someone and they are knowledgeable, just challenging being international sometimes.
Simplicity Without Sacrificing Core Features Unlike full-scale CRMs that often feel overwhelming, Bigin by Zoho CRM provides a focused set of features that are perfect for managing deals, contacts, and activities. It’s not bloated, and that was exactly what we needed for a lean, fast-moving team.