TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Braze

    Score8.7 out of 10
    N/ABraze is a customer engagement platform that enables relevant and memorable experiences between consumers and brands. With Braze, global brands can ingest and process customer data in real time, orchestrate and optimize contextually relevant, cross-channel marketing campaigns.N/A

    SAP Service Cloud

    Score8.5 out of 10
    N/ASAP Service Cloud helps deliver customer value and protect the brand with intelligent customer service. It enables the user to engage with customers at their convenience, connect service with the value chain and deliver greater profitability.N/A
    Pricing
    BrazeSAP Service Cloud
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    BrazeSAP Service Cloud
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    BrazeSAP Service Cloud
    Small Businesses
    Simplify360
    Score7.8 out of 10
    Simplify360
    Score7.8 out of 10
    Medium-sized Companies
    Customer.io
    Score9.1 out of 10
    Customer.io
    Score9.1 out of 10
    Enterprises
    SAP Service Cloud
    Score8.5 out of 10
    Adobe Journey Optimizer
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    BrazeSAP Service Cloud
    Likelihood to Recommend
    9.0
    (162 ratings)
    8.5
    (118 ratings)
    Likelihood to Renew
    9.1
    (2 ratings)
    7.7
    (5 ratings)
    Usability
    7.9
    (129 ratings)
    -
    (0 ratings)
    Support Rating
    4.5
    (21 ratings)
    5.5
    (1 ratings)
    Online Training
    9.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    -
    (0 ratings)
    7.8
    (73 ratings)
    User Testimonials
    BrazeSAP Service Cloud
    Likelihood to Recommend
    Braze
    If you're looking for a reliable, automated system to run customer feedback programme like the NPS, Braze offers possibly the best platform to operate such kind of a campaign. In addition, if you are looking to build email campaigns for existing clients with the goal of retention or relationship-building, Braze offers much better email delivery and engagement rates.
    Incentivized
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    SAP
    SAP Service Cloud is well-suited for handling a large number of customer complaints. For example, as a financial company, we receive customer inquiries about transaction failures. Once the client reaches us, we assign the problem to the right team and people, and that is all thanks to SAP Service Cloud, which helps ensure customer problems are solved in the best possible time.
    Incentivized
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    Pros
    Braze
    • Canvas feature has been really good for creating customer journey paths and long-term messaging campaigns.
    • They have been addressing feature requests to continue to improve the Canvas feature. One of the simplest but most-handy features is allowing Delay steps wait for a very specific date on a calendar -- so you can plan seasonal campaigns or when you have evergreen-style drip campaigns it allows for avoiding public holidays/etc.
    • The catalog feature provides a lot of use-cases and flexibility for personalizing comms or customizing comms for whitelabeled versions of our standard comms (for our B2B2C scenarios).
    • We use the catalog as a repository of our B2B2C brand info, messaging customization - it basically allows us to offer a whitelabeled configurable version of our optimized automated in-life comms in the branding of our b2b customers.
    Incentivized
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    SAP
    • First is It is highly effective when we consider Customer Relation Engagement.
    • Good User Interface by which anyone can get used to it quickly.
    • It is providing infinite opportunity of integration with other SAP solutions.
    • Affordable Solutions with effective features.
    • It has prebuilt charts which helps us to define customer journey with ease of efforts.
    Incentivized
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    Cons
    Braze
    • Enabling GIF/videos to be directly uploaded on to Braze's platform
    • Easier way of creating canvases; right now it is too complex for someone new who is starting off in the company to understand what things do and where things are
    • Ability to track duplicate user profiles within the entire audience segment
    • Automated deduplicating email addresses/phone numbers in each targeting segment; right now it's done manually after extracting csv files
    Incentivized
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    SAP
    • While SAP Service Cloud offers a wealth of features, its interface can sometimes feel overwhelming. For newcomers, especially those not tech-savvy, a more intuitive or simplified layout would be beneficial.
    • While it allows for some level of personalization, making deep customizations can be challenging. Given the unique requirements of our client's customer service, having more flexibility in tailoring the tool to our exact needs would be nice.
    • While SAP Service Cloud integrates well within the SAP ecosystem, it can sometimes be less smooth when linking up with non-SAP third-party tools. Enhancing these integrations would streamline our operations, especially when using other software tools alongside it.
    Incentivized
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    Likelihood to Renew
    Braze
    We are on a mission for an omnichannel experience for our customers and are already making good progress with Braze able to fully support and optimise this
    Incentivized
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    SAP
    SAP Service Cloud offers sturdy competencies for case control, workflow automation, and purchaser engagement. However, since our organization continues to be within the early assessment section, we have not but experienced its complete potential. Once fully applied and custom designed to our desires, the score can also increase as we investigate usability and integration with other SAP solutions.
    Incentivized
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    Usability
    Braze
    From my experience thus far, Braze is able to deeply integrate into a variety of tools and I haven't found a use case where Braze cannot offer a solution to an integration requirement. Integrations have been very easy to setup and developers have been able to manage and upgrade these seamlessly.
    Incentivized
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    SAP
    No answers on this topic
    Support Rating
    Braze
    Very responsive and helpful on simple questions, but not great other than that. They do not have a way for the customer/user to escalate a ticket. You have to contact your rep and in some cases, they don't respond within 24 hours so you have no idea if they have escalated it. There is no phone number for an urgent issue - you have to rely on email
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    SAP
    I have found that sometimes issues reported to the SAP takes more time also they lack system support with respect to the priority . Also we don't see RCA for the issues raised. Also turn around time for the issues is not fixed as the support is global sometimes the issues float here and there.
    Incentivized
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    Online Training
    Braze
    It's really well explained, there are lots of documentation about all topics. When we want to perform in a specific area, there are always a dedicated path. For each new feature, there is always some videos explaining the purpose and the new functionalities. Also I used to do the certification which allows me to show my achievements in my business environment.
    Incentivized
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    SAP
    No answers on this topic
    Alternatives Considered
    Braze
    Braze is a cross-channel and data-driven tool. It is much more intuitive and easier to use. It supports a high volume of sending. Braze team provides excellent follow-up and support, and we are part of a large community of clients who share knowledge and help.
    Incentivized
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    SAP
    Zoho Desk is the ultimate software for clear communication, but when we compared these two according to our needs, we found out that SAP Service Cloud is the best option for us. Since it provides everything in one location, Zoho Desk is somewhat lacking in this area. That was the reason for choosing SAP Service Cloud.
    Incentivized
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    Return on Investment
    Braze
    • We saved a couple of million by switching from Salesforce to Braze.
    • We increased our engagement for a limited-time promo by 33% by simply running a 4-variant subject line test.
    • We managed to reduce our unsubscribe volume by 18% by excluding dormant users.
    Incentivized
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    SAP
    • can help speed up issue resolution, reducing the time customers spend waiting for solutions
    • AI insights help predict the customer profile, satisfaction, and possible options for service resolutions
    • One stop for all historical customer service requests and data and useful to calculate who are high CLTV customers
    Incentivized
    Read full review
    ScreenShots

    SAP Service Cloud Screenshots

    Product screenshotProduct screenshotProduct screenshotScreenshot of SAP Service Cloud's AI case insights.Screenshot of SAP Service Cloud's AI case summary.Screenshot of SAP Service Cloud's AI email drafter.