BrightEdge vs. Octoparse

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BrightEdge
Score 7.4 out of 10
N/A
BrightEdge is an enterprise-level SEO (Search Engine Optimization) platform from the company of the same name in San Mateo, California. It includes customizable dashboards, reporting, forecasting, SEO recommendations, backlink management and competitive analysis. It covers local, global, mobile, social and content centric SEO. Presently BrightEdge's platform supports the marketing efforts of many well-brands, like Nike, Microsoft, and Netflix.
$0
per month
Octoparse
Score 7.0 out of 10
Small Businesses (1-50 employees)
Octoparse is a no-code web scraping tool offering hundreds of online scraper templates designed for various scraping scenarios, such as e-commerce, social media, lead generation, Google search, financial data, real estate, and job search. Users can collect desired data points through point-and-click actions. Features like API integration, cloud storage, cloud execution, and task scheduling provide a more flexible scraping experience. For more complex data scraping needs,…
$0
per month per user
Pricing
BrightEdgeOctoparse
Editions & Modules
No answers on this topic
Free
$0
per month per user
Standard
$119
per month per user
Professional
$299
per month per user
Offerings
Pricing Offerings
BrightEdgeOctoparse
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details16% discount for annual pricing.
More Pricing Information
Community Pulse
BrightEdgeOctoparse
Features
BrightEdgeOctoparse
SEO
Comparison of SEO features of Product A and Product B
BrightEdge
7.3
48 Ratings
5% below category average
Octoparse
-
Ratings
Keyword analysis7.448 Ratings00 Ratings
Backlink management7.041 Ratings00 Ratings
SERP ranking tracking8.045 Ratings00 Ratings
Page grader5.040 Ratings00 Ratings
Competitive analysis7.748 Ratings00 Ratings
Site audit / diagnostics8.245 Ratings00 Ratings
Site recommendations6.248 Ratings00 Ratings
Task management8.941 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
BrightEdge
9.0
46 Ratings
18% above category average
Octoparse
-
Ratings
Local SEO9.037 Ratings00 Ratings
Social SEO9.031 Ratings00 Ratings
Mobile SEO9.042 Ratings00 Ratings
Global SEO9.035 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
BrightEdge
8.7
46 Ratings
3% above category average
Octoparse
-
Ratings
Multi-domain support9.036 Ratings00 Ratings
Integration with web analytics tools8.445 Ratings00 Ratings
Best Alternatives
BrightEdgeOctoparse
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10

No answers on this topic

Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10

No answers on this topic

Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
BrightEdgeOctoparse
Likelihood to Recommend
8.6
(80 ratings)
6.1
(4 ratings)
Likelihood to Renew
10.0
(35 ratings)
-
(0 ratings)
Usability
8.2
(12 ratings)
-
(0 ratings)
Support Rating
9.0
(14 ratings)
-
(0 ratings)
Implementation Rating
8.3
(2 ratings)
-
(0 ratings)
User Testimonials
BrightEdgeOctoparse
Likelihood to Recommend
BrightEdge
BrightEdge is great for large companies and large SEO teams since it's pricey but worth it if you have a large team or organization using it. For small businesses, I would use a different tool like Semrush because of the price and the variety of tools it offers.
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Octopus Data Inc
Octoparse is utilized to scratch item information from sites and programming projects that don't give XML or API and import them in web based businessAdditionally, it has solid capabilities to extract data from various types of sites, which is truly splendid. However it is not suitable to be used only in the free version as the features and usecases are limited.The user woould not face issues in implementation in the premium version. Implemetion specificallly in web-crawling does not require octoparse completely,but scrapping data, yes.
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Pros
BrightEdge
  • Instant - Keyword research tool is by far our team's favorite item on the platform
  • DataCube - We are able to uncover competitive gaps and hone in on specific sets of pages using filters containing our business product assortment attribute.
  • Professional services have been attentive when asking for changes
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Octopus Data Inc
  • user design is easy to understand compared to other automation tools
  • the support team is helpful, they really answer
  • the software can get data into spreadsheets, and in a large number
  • there is a free plan to start
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Cons
BrightEdge
  • The storybuilder feature isn't anything outstanding. I feel like I can get the same type of data and format from Google Data Studio.
  • I feel like the Hyperlocal feature is still very junior compared to other features. It provides you good insights, but you have to set all the data fields before you can get a picture as well as it doesn't really give you an idea of how you can improve.
  • The mobile SEO solution is a good concept, but it needs some tweaks to be better, especially when building out a mobile story builder. Some of the data isn't simple to read and the mobile keywords functions don't also account for voice searches.
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Octopus Data Inc
  • Haven't had any issues with the program or company. But there's certainly a learning curve. More tutorial videos wouldn't hurt.
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Likelihood to Renew
BrightEdge
I would renew, as I don't feel there is a product out there that would have the impact on our SEO efforts as effectively as BrightEdge. It provides the information I need and integrates with other tools like Google Webmaster Tools, to truly have the depth of information that makes their suggestions for SEO changes so valued.
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Octopus Data Inc
No answers on this topic
Usability
BrightEdge
Because it depends on the feature, it's either easier or not to use. Some of them, not being particularly friendly, I no longer use, and I focus on the ones where insights are easy to understand and data seems well-elaborated.
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Octopus Data Inc
No answers on this topic
Support Rating
BrightEdge
This is a area where the BrightEdge team really shines. Their commitment to training and product support is unmatched not only for SEO platforms, but life in general. I often find myself wishing my internet provide and similar would go to BrightEdge for training on support and attitude. I would rank them an 11 if I could.
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Octopus Data Inc
No answers on this topic
Implementation Rating
BrightEdge
For the most part it was seamless. The load time of clients was a little long, but otherwise was quite easy.
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Octopus Data Inc
No answers on this topic
Alternatives Considered
BrightEdge
While relatively expensive, Brightedge really does offer the best quality product but just as importantly (if not more so) the level of client/agency support. We have biweekly training with the entire team to continually stay up to date on Brightedge's offerings and strategies. They also offer the ability to do ad hoc reporting using some of their tools that can help us win new business and recommend Brightedge to additional clients, expanding our business as well.
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Octopus Data Inc
Other similar products like webautomation.io and webscarpper.io were tried and implemented along with Octoparse. Thier trial versions have much more limited features. The complexity while using Octoparse is relatively low and much more effecient and powerful to implement as compared to other softwares. Also usecases are quick to learn and implement.
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Return on Investment
BrightEdge
  • We have only started with BE a few months ago and so I don't have any hard numbers from an ROI perspective, but i can say that what we spent on BE is a fraction of what we were spending with agencies and we are actually getting results by doing this ourselves. From that perspective we have seen a cost savings.
  • With focused SEO campaigns and projects we have been able to move the needle on our SEO rankings for specific products and services. This is going to have a great impact for us in 2019 as we have some specific product goals and campaigns for 2019 that we have been working to build up over the last couple months of 2018.
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Octopus Data Inc
  • it gives profound database for my research and make the whole process a lot more easier. the power of automation!
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ScreenShots

Octoparse Screenshots

Screenshot of the Octoparse WebsiteScreenshot of Octoparse's Online Scraper TemplatesScreenshot of an Online Scraper (Indeed scraper)Screenshot of the Twitter scraperScreenshot of the Google maps scraperScreenshot of the Amazon scraper