What users are saying about
16 Ratings
23 Ratings
16 Ratings
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Score 8.8 out of 100
23 Ratings
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Score 8.1 out of 100

Attribute Ratings

  • Business Wire is rated higher in 2 areas: Likelihood to Recommend, Support Rating
  • PR Newswire is rated higher in 1 area: Usability

Likelihood to Recommend

8.5

Business Wire

85%
8 Ratings
8.3

PR Newswire

83%
14 Ratings

Likelihood to Renew

10.0

Business Wire

100%
1 Rating

PR Newswire

N/A
0 Ratings

Usability

7.3

Business Wire

73%
1 Rating
8.0

PR Newswire

80%
1 Rating

Support Rating

9.0

Business Wire

90%
2 Ratings
5.7

PR Newswire

57%
4 Ratings

Implementation Rating

10.0

Business Wire

100%
2 Ratings

PR Newswire

N/A
0 Ratings

Likelihood to Recommend

Business Wire

We are highly satisfied with this tool and according to me, it is favorable in all aspects for the people that want to strengthen their links with the Publics either internal or external. It has the capability to manage relations and disseminates information to the business community. But it is not suitable when it comes to reports and its customer service.
Robert Callum | TrustRadius Reviewer

PR Newswire

PR Newswire is a terrific solution for ensuring that news is distributed in a way that is findable and searchable. It also automatically ties the news to ticker symbols. It's not a useful or meaningful solution for actually securing news coverage. It still requires picking up the phone and pitching media.
Anonymous | TrustRadius Reviewer

Pros

Business Wire

  • Proofing - Business Wire proofs every single release with great precision, and calls you to let you know if they think anything looks like it might be a typo. They are extremely thorough and also check with you about the way you want images or video laid out with the release so that the final presentation is perfect.
  • Customer Service - Business Wire has some of the best customer service I've ever experienced. They are available 24 hours a day, and always have someone manning the phones to answer your questions, proof releases, and make sure your release gets across the wire at the right time.
  • Interface - The Business Wire site is very easy to use, and saves previously used information and images like logos. This is standard for most wire services, but Business Wire does a good job as well.
  • Reach - BW reaches a very wide range of outlets, and its relationships with VentureBeat, Yahoo! and MarketWatch are great. Clients really appreciate seeing their releases in those publications.
Anonymous | TrustRadius Reviewer

PR Newswire

  • User-friendly - PR Newswire has a very user-friendly website that makes it simple and easy to get a news release set up for a distribution relatively quickly. You can also save your selections from a previous distribution to make it go even faster. Since I am pretty much always sending out my releases to the same distribution list, all I have to do is check that box.
  • Customer support - When you submit a release via the web portal, you have several options about when it will be released. I typically want my releases to go out as quickly as possible, but even then I know an account representative will take a look at my release and accompanying multimedia materials and give me a quick call to confirm and make sure everything is set before officially sending it out. It's a helpful step without making the process cumbersome.
  • Reports - PR Newswire provides timely and comprehensive reports, so it's easy to tell the where the news release went.
Cindy Arco | TrustRadius Reviewer

Cons

Business Wire

  • There have been a few times when a minor grammatical error has slipped by myself as well as the copy editors but it's very rare for this to happen.
  • The cost can get a bit high if your press release is long (as price is partially dictated by length) or if you want to add a logo, image, infographic, etc.
Jess Messenger | TrustRadius Reviewer

PR Newswire

  • The pricing structure is comprehensive, depending on how far you want your release to go.
  • Adding multi-media, such as photos, increases visibility quite a bit but PR Newswire charges extra for photos.
  • PR Newswire also charges an annual fee for storing your logo, which I think should be free for organizations that already have an account (and pay a membership fee).
Richard Angeloni | TrustRadius Reviewer

Pricing Details

Business Wire

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

Business Wire Editions & Modules

Additional Pricing Details

PR Newswire

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$199 per release

PR Newswire Editions & Modules

Edition
Newswire Digital$1991
Newswire Digital Plus$4491
Newswire State$4991
Newswire National$7991
Newswire Global$1,6491
Newswire Canada$6491
Newswire UK$6491
Newswire Asia$6491
Newswire Latin America$9491
Newswire Financial$7991
  1. per release
Additional Pricing Details

Likelihood to Renew

Business Wire

Business Wire 10.0
Based on 1 answer
It's the best service we have used. We have tried a competitor and everyone prefers Business Wire.
Jess Messenger | TrustRadius Reviewer

PR Newswire

No score
No answers yet
No answers on this topic

Usability

Business Wire

Business Wire 7.3
Based on 1 answer
I gave it this rating because the Business Wire website is very user-friendly. Being able to navigate the platform on my own without technical assistance made it possible for me to quickly and easily submit news release distributions, which can be critical at times, such as during hurricane season when we need to get information out to the news media and our customers quickly.
Cindy Arco | TrustRadius Reviewer

PR Newswire

PR Newswire 8.0
Based on 1 answer
PR Newswire is an industry leader and gives the user the ability to send out a press release, to a wide audience, very quickly and easily. The pricing is on par with other companies (perhaps they are a bit higher) but they do send useful "visibility" reports after a release is distributed, which is helpful when trying to explain ROI to C suite leaders. You also can email or fax your own distribution list, which is helpful and reduces the need for a media monitoring service
Richard Angeloni | TrustRadius Reviewer

Support Rating

Business Wire

Business Wire 9.0
Based on 2 answers
The team members are very quick to respond and do their absolute best to help resolve issues quickly. I also like that I can have one of them proofread my press releases before they are distributed. It always helps to have another set of eyes on the content. There have been a few times that they've caught an error that nobody else did so it's worth the extra couple minutes that it takes!
Jess Messenger | TrustRadius Reviewer

PR Newswire

PR Newswire 5.7
Based on 4 answers
Honestly this is probably the absolute worst part of the company. I had maybe 5 different emails from 5 different people when attempting to use this service, and I never knew who my account manager was and who the other people were.
Anonymous | TrustRadius Reviewer

Implementation Rating

Business Wire

Business Wire 10.0
Based on 2 answers
Business Wire is very easy to implement. This isn't a requirement, but it's recommended that you begin to set up saved distributions for different clients so that you don't have to start over from scratch. Rather than doing all this work on the front end, you can just do it as you send out your first piece of news for each client.
Jess Messenger | TrustRadius Reviewer

PR Newswire

No score
No answers yet
No answers on this topic

Alternatives Considered

Business Wire

I like both services very much, but I prefer the topics, trends, and companies that Business Wire prioritizes. I also like the resources that Business Wire offers such as the tools under the "education" tab. PR Newswire doesn't quite offer the same resources. Overall, I prefer Business Wire over PR Newswire. I have not tried other similar services.
Anonymous | TrustRadius Reviewer

PR Newswire

PR Newswire and Businesswire are familiar, similar products in terms of newswire distribution services. Many times it comes down to client familiarity with one service over the other, the cost per distribution, the reach of distribution, as well as other related fees, i.e., you have to be a member of PR Newswire to use the service and then pay fees on top of that for individual distributions.
Dan Lobring | TrustRadius Reviewer

Return on Investment

Business Wire

  • Staying updated on business news in my team's industry
  • Helps my team generate story ideas for our publication, allowing us to do our jobs more efficiently
Anonymous | TrustRadius Reviewer

PR Newswire

  • We lost one of our pre paid distributions due to the expiration date
  • We would like to see more communication between the client and the representative or account manager
  • We have had success in getting larger publications to pick up our over the wire publication
Ashley Taylor | TrustRadius Reviewer

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