Business Wire's public relations press release distribution platform includes the company's NewsTrak audience analytics and media monitoring reports.
$2,595
for five (5) non-earning releases
PR Newswire
Score10 out of 10
N/A
N/A
$199
per release
Pricing
Business Wire
PR Newswire
Editions & Modules
Core
$2595
for five (5) non-earnings releases
Advanced
$3495
for five (5) non-earnings releases
Premium
$4495
for five (5) non-earnings releases
Newswire Digital
$199
per release
Newswire Digital Plus
$449
per release
Newswire State
$499
per release
Newswire Canada
$649
per release
Newswire UK
$649
per release
Newswire Asia
$649
per release
Newswire National
$799
per release
Newswire Financial
$799
per release
Newswire Latin America
$949
per release
Newswire Global
1,649
per release
Offerings
Pricing Offerings
Business Wire
PR Newswire
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Business Wire
PR Newswire
Considered Both Products
Business Wire
Verified User
Chose Business Wire
I like both services very much, but I prefer the topics, trends, and companies that Business Wire prioritizes. I also like the resources that Business Wire offers such as the tools under the "education" tab. PR Newswire doesn't quite offer the same resources. Overall, I prefer …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Business Wire
I prefer Business Wire to PR Newswire because it is easier to navigate and browse by my selected industries. I do not feel the same way about PR Newswire, though I use both to ensure I am gathering as much information as possible in case one site missed news that the other may …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Public Relations Manager, Florida Region at Comcast (Telecommunications, 10,001+ employees)
Chose Business Wire
I prefer PR Newswire over Business Wire. I’ve gotten more attentive customer service, better pricing and increased presence with my target media outlets.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Business Wire
For the services we generally seek when we engage Business Wire, it's effectively interchangeable with PR Newswire. It becomes a matter of preference. The other news distribution platforms generally don't return as much value in terms of visibility, be it through SEO or …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Account Supervisor in Marketing at Mulberry Marketing Communications (Public Relations and Communications, 11-50 employees)
Chose Business Wire
In the past, we've used PR Newswire and I think you get WAY better coverage with Business Wire. We've been using Business Wire for years and have seen great results with the product. In addition to great coverage, our account people have been very accommodating and friendly, …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Cision
Verified User
Chose PR Newswire
PR Newswire is considered one of the two gold standard newswire services because of its wide reach and high quality reporting. Pricing is almost identical to its biggest competitor, Business Wire, so it winds up being a matter of preference and ease more than anything. We …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Writer/Content Creator/Public Relations Consultant in Marketing at Garrett Public Relations (Public Relations and Communications, 1-10 employees)
Chose PR Newswire
PRWeb is now owned by the same company (Cision). It's a lower priced service that I frequently recommend to clients on a budget. It allows links, a photo, and so on for a reasonable cost. I used Business Wire for many years, but when I had a bad experience with customer …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Public Relations Manager, Florida Region at Comcast (Telecommunications, 10,001+ employees)
Chose PR Newswire
I previously used Business Wire. We made the decision to switch to PR Newswire because we were not satisfied with the pricing and customer support we were getting from Business Wire. PR Newswire gave us a package of news releases, so we save money versus doing them individually …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose PR Newswire
PR Newswire is slightly more difficult to use than Business Wire, but it often picks up news that other platforms miss. PR Newswire is my primary newsgathering source, and Business Wire is my secondary. Used together, I think I'm able to cover all the bases.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose PR Newswire
We looked at changing due to the price of PR Newswire but were not as impressed with the other services to risk leaving. We have a great relationship with our account rep at PR Newswire and overall, had not had any major issues in the 5+ years we've been using them.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Director of Integrated Marketing Communciations in Marketing at Brown & Toland Physicians (Hospital & Health Care, 201-500 employees)
Chose PR Newswire
We did do some research before selecting PR Newswire a number of years ago, and we saw that PR Newswire was certainly an industry leader and that the pricing was for the most part competitive with other companies. Ultimately, we choose PR Newswire because the dashboard is very …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We are highly satisfied with this tool and according to me, it is favorable in all aspects for the people that want to strengthen their links with the Publics either internal or external. It has the capability to manage relations and disseminates information to the business community. But it is not suitable when it comes to reports and its customer service.
PR Newswire is the best platform for the wide distribution of press releases. We have been using it to make announcements about our company, new products, new partnerships, and other formal information that needs wider distribution than we can provide on our own. It is not as well suited to more organic or topical information, such as a blog or commentary.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Proofing - Business Wire proofs every single release with great precision, and calls you to let you know if they think anything looks like it might be a typo. They are extremely thorough and also check with you about the way you want images or video laid out with the release so that the final presentation is perfect.
Customer Service - Business Wire has some of the best customer service I've ever experienced. They are available 24 hours a day, and always have someone manning the phones to answer your questions, proof releases, and make sure your release gets across the wire at the right time.
Interface - The Business Wire site is very easy to use, and saves previously used information and images like logos. This is standard for most wire services, but Business Wire does a good job as well.
Reach - BW reaches a very wide range of outlets, and its relationships with VentureBeat, Yahoo! and MarketWatch are great. Clients really appreciate seeing their releases in those publications.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
There have been a few times when a minor grammatical error has slipped by myself as well as the copy editors but it's very rare for this to happen.
The cost can get a bit high if your press release is long (as price is partially dictated by length) or if you want to add a logo, image, infographic, etc.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Pricing - PR Newswire is expensive. I don't think this is necessary something they need to improve upon as their pricing does include a lot and is comparable to what other similar companies charge, but the pricing structure does price out smaller companies or public relations agencies.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I gave it this rating because the Business Wire website is very user-friendly. Being able to navigate the platform on my own without technical assistance made it possible for me to quickly and easily submit news release distributions, which can be critical at times, such as during hurricane season when we need to get information out to the news media and our customers quickly.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
PR Newswire is an industry leader and gives the user the ability to send out a press release, to a wide audience, very quickly and easily. The pricing is on par with other companies (perhaps they are a bit higher) but they do send useful "visibility" reports after a release is distributed, which is helpful when trying to explain ROI to C suite leaders. You also can email or fax your own distribution list, which is helpful and reduces the need for a media monitoring service
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The team members are very quick to respond and do their absolute best to help resolve issues quickly. I also like that I can have one of them proofread my press releases before they are distributed. It always helps to have another set of eyes on the content. There have been a few times that they've caught an error that nobody else did so it's worth the extra couple minutes that it takes!
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Honestly this is probably the absolute worst part of the company. I had maybe 5 different emails from 5 different people when attempting to use this service, and I never knew who my account manager was and who the other people were.
Business Wire is very easy to implement. This isn't a requirement, but it's recommended that you begin to set up saved distributions for different clients so that you don't have to start over from scratch. Rather than doing all this work on the front end, you can just do it as you send out your first piece of news for each client.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I like both services very much, but I prefer the topics, trends, and companies that Business Wire prioritizes. I also like the resources that Business Wire offers such as the tools under the "education" tab. PR Newswire doesn't quite offer the same resources. Overall, I prefer Business Wire over PR Newswire. I have not tried other similar services.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
PR Newswire and Businesswire are familiar, similar products in terms of newswire distribution services. Many times it comes down to client familiarity with one service over the other, the cost per distribution, the reach of distribution, as well as other related fees, i.e., you have to be a member of PR Newswire to use the service and then pay fees on top of that for individual distributions.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
