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CallidusCloud LeadRocket (discontinued) vs. Delivra

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    CallidusCloud LeadRocket (discontinued)

    Score4.3 out of 10
    N/ACallidusCloud LeadRocket offered users the ability to consolidate online and offline leads in one single platform. It has been discontinued in favor of SAP's Sales Cloud.

    $50

    per user per month

    Delivra

    Score7 out of 10
    N/ADelivra is an email marketing platform featuring advanced segmentation with A/B Testing, an email editor for the non-technically inclined, and mobile-accessible emails. Serving more than 500 companies, Delivra integrates with many popular CRM (SalesForce, Microsoft Dynamics, Netsuite, and more). Delivra merged with Campaign Monitor and Emma in summer 2018, but was acquired by Redbrick in January 2022, and now is a Redbrick brand.

    $1,188

    per year

    Pricing
    CallidusCloud LeadRocket (discontinued)Delivra
    Editions & Modules
    Marketing
    $50
    per user per month
    Basic
    $1188
    per year
    Professional
    $2508
    per year
    Enterprise
    $4428
    per year
    Enterprise Plus
    Custom
    Offerings
    Pricing Offerings
    CallidusCloud LeadRocket (discontinued)Delivra
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsAdditional users, domains, DNS, dedicated IP, and email volume are available as add-ons. Monthly pricing is available upon request.—
    More Pricing Information
    Features
    CallidusCloud LeadRocket (discontinued)Delivra
    Email & Online Marketing
    Comparison of Email & Online Marketing features of CallidusCloud LeadRocket (discontinued) and Delivra
    Feature
    CallidusCloud LeadRocket (discontinued)
    6.5
    3 Ratings
    18% below category average
    Delivra
    6.8
    2 Ratings
    17% below category average
    WYSIWYG email editor6.63 Ratings7.01 Ratings
    Landing pages6.43 Ratings00 Ratings
    Dynamic content00 Ratings8.01 Ratings
    Ability to test dynamic content00 Ratings8.01 Ratings
    A/B testing00 Ratings7.01 Ratings
    Mobile optimization00 Ratings7.02 Ratings
    Email deliverability reporting00 Ratings9.82 Ratings
    List management00 Ratings2.22 Ratings
    Triggered drip sequences00 Ratings5.01 Ratings
    Lead Management
    Comparison of Lead Management features of CallidusCloud LeadRocket (discontinued) and Delivra
    Feature
    CallidusCloud LeadRocket (discontinued)
    6.5
    3 Ratings
    20% below category average
    Delivra
    -
    Ratings
    Lead scoring and grading8.01 Ratings00 Ratings
    Data quality management6.43 Ratings00 Ratings
    Automated sales alerts and tasks5.01 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of CallidusCloud LeadRocket (discontinued) and Delivra
    Feature
    CallidusCloud LeadRocket (discontinued)
    5.0
    1 Ratings
    41% below category average
    Delivra
    -
    Ratings
    Social sharing and campaigns5.01 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of CallidusCloud LeadRocket (discontinued) and Delivra
    Feature
    CallidusCloud LeadRocket (discontinued)
    6.4
    3 Ratings
    17% below category average
    Delivra
    -
    Ratings
    Role-based workflow & approvals6.43 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of CallidusCloud LeadRocket (discontinued) and Delivra
    Feature
    CallidusCloud LeadRocket (discontinued)
    -
    Ratings
    Delivra
    7.4
    2 Ratings
    3% below category average
    Dashboards00 Ratings9.02 Ratings
    Standard reports00 Ratings8.12 Ratings
    Custom reports00 Ratings5.01 Ratings
    Best Alternatives
    CallidusCloud LeadRocket (discontinued)Delivra
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    Vbout
    Score9.9 out of 10
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    Score10 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CallidusCloud LeadRocket (discontinued)Delivra
    Likelihood to Recommend
    2.9
    (15 ratings)
    6.1
    (2 ratings)
    Likelihood to Renew
    6.0
    (13 ratings)
    -
    (0 ratings)
    Usability
    7.4
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    6.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    CallidusCloud LeadRocket (discontinued)Delivra
    Likelihood to Recommend
    Discontinued Products
    We have really enjoyed the personal level of customer service with CallidusCloud and the quick turn around on any concerns and issues. CallidusCloud works well as an integrated instance with Salesforce and also as a stand alone instance that can send to csv files. We have been able to build campaigns, track success of said campaigns and manage automation. The level of integration has been key to our success and to the ability to create professional, personalized templates that are true to our brand but allow us to innovate. We also are pleased with the way that we can add blocks of emails on during our busy times so that service is not interrupted.
    Incentivized
    Read full review
    Delivra
    As far as I know, Delivra is the only email marketing software that allows for every instance of a personalized email to be bcc'ed to an internal email address. This is a niche feature, but can be very useful for companies that need detailed records of all client communication for posterity.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Reporting - we can send out emails all day, but if we don't have something to report to the client after-the-fact it voids the entire process. Genius provided a visually stimulating reporting tool.
    • Tracking - Genius was great at tracking opens, clicks, bounces, hard bounces, etc. This helped us clean up our system as we sent campaigns out.
    • CRM Integration - Genius was great about tracking each contact (in Salesforce) and their activity via emails.
    Read full review
    Delivra
    • User-friendly - once I understood the platform better, it took only a few minutes for me to prepare the reminder based on the survey invitation.
    • Trustworthy - I could trust that my emails were sent successfully.
    • Had the necessary tools - I only used a few of the features, but the ones I did use were easy to implement for the emails.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • One area of LeadFormix that could be improved is the way it schedules out an email to multiple lists. It can get problematic when an email scheduled to ten lists takes ten hours (one list per hour) to go out. It also isn't efficient to make us schedule individual emails instead of this process. I would like to be able to send out an email to ten lists and have it arrive in everyone's mailboxes at the time I scheduled it for.
    • The email design platform could use work. I've resorted to coding my emails using html, since the WYSIWYG platform seems to add unwanted and un-needed style codes throughout the email (it's not a platform for people unfamiliar with coding).
    Read full review
    Delivra
    • The contact database is not easy to navigate and we are limited by the number of contact categories we can create, and the ones we can delete. When personalizing emails it is hard to see past all the unneeded database properties to find the ones I want to include.
    • Every time I log in from https://www.delivra.com/ it opens a second window with the app and leaves the first window. It should go directly to the app in the same window.
    • Within the app, you can't open links in new tabs for easy comparison between different files/versions. It would be nice to have one email open and be able to easily open a different draft "in a new tab" without having to open a new window, log in again, and navigate to the needed file.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    Since the company has grown, the personal touch has dispatched and it's more difficult to get a rep. There is no longer a phone call that can be made but the responses don't take as long as others and the glitches are becoming more and more frequent.
    Incentivized
    Read full review
    Delivra
    No answers on this topic
    Usability
    Discontinued Products
    Very easy to use and designed well.
    Read full review
    Delivra
    No answers on this topic
    Support Rating
    Discontinued Products
    It has declined since we started with this company and it could be better.
    Incentivized
    Read full review
    Delivra
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    We selected CallidusCloud (Genius) based on the level of service for the price. It was more cost effective then Silver Pop which was another tool recommended to us. On the other hand, mail chimp did not provide the level of integration needed with our CRM - Salesforce. We need to be able to connect the response to an email campaign to the individual contact (student) record and determine the success of the campaign.
    Incentivized
    Read full review
    Delivra
    I had the ability to manually suppress who I wanted to send the email to, as well as individually send a link to members/customers without depending on Qualtrics ability to "send to non-survey respondents."
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • We have had problems with our emails landing up in spam which was hampering out marketing efforts.
    • Too many features that add very little value to business
    • You spend too much of time on the tool because the UI is very confusing
    Incentivized
    Read full review
    Delivra
    • Delivra has been well suited to the needs of a particular client, and allowed for campaigns to be executed in line with their needs.
    • Delivra is another tool in our company's email marketing/marketing automation toolbox that can be used when needed or at a different price point from other platforms.
    • Overall, we haven't widely deployed Delivra.
    Incentivized
    Read full review
    ScreenShots

    CallidusCloud LeadRocket (discontinued) Screenshots

    Screenshot of Gain superior lead intelligence as you capture behavioral information such as path-to-discovery, areas of interest, level of engagement, and focus of each visit.Screenshot of See detailed information about who visits your website: prospects, leads, partners, or competitors.Screenshot of Create, test, schedule, automate, and measure email campaigns and nurture campaign workflows.Screenshot of Plan, automate and monitor complex, multi-step, trigger-based lead nurturing campaigns.Screenshot of Create, edit, and deploy your landing pages in minutes.