TrustRadius
https://media.trustradius.com/product-logos/w9/VQ/2EZJU9XVZ2MX.JPEGSAPHas everything that is unfortunately misplaced!2018-01-09T20:53:35.498ZCallidusCloud Marketing Automation does everything that it is supposed to do but the UI is very bad and kind of confuses the user. We have been using CallidusCloud Marketing Automation for various purpose ranging from lead generation campaigns to send out newsletters.,Does everything that it needs to
Can handle huge amounts of data
Reporting is good,UI is very bad
Has so many features that many can go unnoticed and hard to figure out
Very bad customer support
Very bad delivery rate or can land up in spam easily,1,We have had problems with our emails landing up in spam which was hampering out marketing efforts.
Too many features that add very little value to business
You spend too much of time on the tool because the UI is very confusing,,25,000 to 100,000,B2B,Pipedrive, Recurly, Trello,No,Self-taught,CallidusCloud Marketing Automation is easy to learn if you are willing to explore the platform but it could get very confusing sometime. I would recommend going with the training if they offer one.Sundeep GopalMy Time in the CallidusCloud2017-09-22T22:21:27.719ZCurrently CallidusCloud is being used by a few departments in my company, however, the marketing automation is only used by our marketing and sales department. It addresses the issues of mass marketing and scheduling for various campaigns that we have every month. This allows for a multitude of options when it comes to reporting as well. We market different products to various demographics and with this program, I can schedule them at various times, days and lists all at the same time or as far in advance as I would like. This allows me to focus my energies on other aspects knowing that everything else (the execution, reporting statistics, etc.) will automatically follow.,You can send as many emails to as many people as you'd like, there seemingly is no limit. I sent an email campaign to over 1 million contacts and was able to receive detailed reporting on each individual as far as who opened, when, how many times, did they click anywhere else etc.
The platform does the calculations for you as far as percentage of opens and click-throughs. Minutes after releasing a campaign I am able to retrieve the necessary information to create custom reporting for our customers.
The platform automatically dedupes contacts from receiving the same release more than once as it can be difficult to filter through mass amounts of contacts/lists.,The platform has room to improve on their customization for customers. CallidusCloud cannot easily customize reporting that you would specifically need but rather searches for the best resource that's closest to your demands.
CallidusCloud needs to improve their update process. It has almost been guaranteed that whenever an upgrade/update has been made, there will be a hidden glitch in the system that will be effected for at least 1-2 weeks after. In other words, when they fix something, something else breaks.,8,Automation with this platform makes it so easy to modify to your custom specification, there are no books or help-desk representative necessary.
There are frequent glitches every time they do an internal update that I would not find immediately but somewhere down the line within 2 weeks.
The various reporting tools available make it easier to track and configure the best strategies for each campaign that I may be running at the time.,,1 to 5 million,Both,Salesforce Marketing Cloud Email Studio, Adobe Acrobat DC, Skillsoft, WebEx Meetings, Data.com, SurveyMonkey, ON24, FreeConference.com, RegOnline by Cvent, ZoomInfo, SysTools Lotus Notes to Mail Migration Wizard,5,,Sending out thousands of emails at the push of a button
Being able to track the links within each campaign for customer reporting
Being able to customize the information that is tracked within each campaign,We have been able to test various subject lines, images, and taglines to see what produces better results
We have been able to choose both quantity as well as quality with the capacity that you can send within the system
Overall we have been able to utilize CallidusCloud within other departments instead of the sales & marketing departments that the program was initially intended for.,We can utilize more of the reporting tools as we have possibly only scratched the surface.
We can utilize the templates to come up with more innovative ways of displaying creativity
By utilizing more of the social aspect,6,6,Yes,When we first started everyone in support was a phone call away EVERY TIME. There was never a moment when someone couldn't walk me through an issue and tackle it right then and there.Amir DraquezCallidusCloud for Personalized Student Communication2017-04-04T15:33:16.157ZCallidusCloud was purchased to use in conjunction with Salesforce as our customer relation management tool. We need a mass email tool in order to communicate with our over 150,000 annual inquiries. We are currently using CallidusCloud within three different units focused on student recruitment but continue to look for other units that would benefit from the tools.
We selected CallidusCloud (Genius) to use as an integrated tool with salesforce to manage communication and also as a standalone instance for contacts that do not live within our CRM. This tool allows to create automated workflows for email series to select populations as well as one to many communications. We are also able to track analytics on open rates, timing of email send, A/B testing.,Creating Automated Workflows
A/B testing options
Template Designs that are able to be shared among users
Analytics for open rates, send times, email subjects,We sometimes run into technical issues such as sending a test email but they are quickly rectified.
We purchase by email blocks but if we don't use them we lose them.,10,Improved and connect analytics on email campaigns.
Ability to build out email series, create automation and let the process run.
Ease of use on "one off" email series for lists of contacts that are not in Salesforce.,MailChimp,100,000 to 250,000,B2CWendy Hamstra-SmithStraightforward and Cost-Effective Platform2013-11-23T23:16:38.264ZLeadFormix allows me to manage a large number of mailing lists for the same mailing, avoiding duplicates across lists and letting me suppress lists of my choice.
LeadFormix has a straightforward, no-frills email program. This means I can develop my email templates and copy without the hassle of a complicated design platform
LeadFormix allows me to share created emails across my team. This is great for collaborated campaigns.,One area of LeadFormix that could be improved is the way it schedules out an email to multiple lists. It can get problematic when an email scheduled to ten lists takes ten hours (one list per hour) to go out. It also isn't efficient to make us schedule individual emails instead of this process. I would like to be able to send out an email to ten lists and have it arrive in everyone's mailboxes at the time I scheduled it for.
The email design platform could use work. I've resorted to coding my emails using html, since the WYSIWYG platform seems to add unwanted and un-needed style codes throughout the email (it's not a platform for people unfamiliar with coding).,4,LeadFormix has allowed our teams to collaborate more effectively on email marketing campaigns. By sharing lists and email templates, we've been able to create more efficient and effective campaigns.
The comprehensive report options on LeadFormix have allowed us to view email sent statistics and evaluate our marketing effectiveness. This lets us experiment and improve upon our processes.,Less than 10,000,6Stephanie RosenburgWhy We Use Leadformix2014-03-24T22:16:34.469ZLeadFormix provides my sales and marketing team insightful actionable items to work from. The lead management capabilities are exceptional. With the ability to nurture our leads along and get real time lead action items has been indispensable for my organization. And ability to push those leads directly inside of Salesforce and allow my sales organization to follow up on hot leads immediately is incredible. I would highly recommend using LeadFormix with its push capabilities inside of Salesforce.,Excellent email marketing capabilities.
Excellent chat capabilities.
Excellent re-marketing abilities.,Analytics could be a little better.
Workflows are could be a little easier to understand.,10,Leadformix is a great value for the cost.
Tracking of leads is essential for tracking marketing campaign performance.
Leadformix helps me make better decisions about where to spend my marketing dollars.,,9,Email marketing
Lead nurturing
List segmentation
Sales intelligence
Revenue cycle modeling
Integration with CRM system
Social marketing
SEO,10,000 to 25,000,8,9,7,8,B2B,3,1,Lead nurturing.
Marketing automation.
Lead generation.,Chat Client
Social Media integration,N/A,No,Price
Product Features
Product Usability
Product Reputation
Vendor Reputation
Analyst Reports,N/A,No,8,Yes,Most all of my support questions are answered very quickly. I have had a couple of issues that are part of a release cycle that have taken some time to resolve.,Email automation
Chat
Lead scoring,Setting up CRM
Reporting can be slow,8Calvin Scharffs
Unspecified
CallidusCloud LeadRocket
17 Ratings
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