Certain Event Automation Software vs. Webex Events (formerly Socio)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Certain Event Automation Software
Score 10.0 out of 10
N/A
Certain is a leading provider of enterprise Event Automation software to Fortune 1000 companies. The vendor’s value proposition is that Certain gives users everything they need to plan events, engage attendees, and achieve sales and marketing results. The vendor says their software helps data-driven marketers and event professionals capture and integrate rich buying signals and attendee insights into omni-channel marketing campaigns to improve sales and marketing results and deliver credible…
$9,990
per year
Webex Events (formerly Socio)
Score 8.6 out of 10
N/A
Webex Events (formerly Socio) gives event professionals event tech to power every stage of the event planning & execution process.N/A
Pricing
Certain Event Automation SoftwareWebex Events (formerly Socio)
Editions & Modules
Be Certain Essential
$9,990
per year
Be Certain Pro
$19,999
per year
Be Certain Enterprise
Contact
No answers on this topic
Offerings
Pricing Offerings
Certain Event Automation SoftwareWebex Events (formerly Socio)
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Certain Event Automation SoftwareWebex Events (formerly Socio)
Top Pros
Top Cons
Features
Certain Event Automation SoftwareWebex Events (formerly Socio)
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Certain Event Automation Software
-
Ratings
Webex Events (formerly Socio)
8.6
10 Ratings
4% above category average
Responsive Design for Web Access00 Ratings8.510 Ratings
Mobile Application00 Ratings8.710 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings8.510 Ratings
Online Meetings / Events
Comparison of Online Meetings / Events features of Product A and Product B
Certain Event Automation Software
-
Ratings
Webex Events (formerly Socio)
9.4
9 Ratings
14% above category average
Calendar integration00 Ratings10.01 Ratings
Meeting initiation00 Ratings10.01 Ratings
Integrates with social media00 Ratings10.01 Ratings
Record meetings / events00 Ratings8.48 Ratings
Slideshows00 Ratings9.01 Ratings
Event registration00 Ratings8.87 Ratings
Online Events Collaboration
Comparison of Online Events Collaboration features of Product A and Product B
Certain Event Automation Software
-
Ratings
Webex Events (formerly Socio)
8.0
8 Ratings
0% below category average
Live chat00 Ratings8.08 Ratings
Audience polling00 Ratings8.17 Ratings
Q&A00 Ratings8.08 Ratings
Online Events Security
Comparison of Online Events Security features of Product A and Product B
Certain Event Automation Software
-
Ratings
Webex Events (formerly Socio)
8.7
7 Ratings
1% above category average
User authentication00 Ratings8.67 Ratings
Participant roles & permissions00 Ratings8.77 Ratings
Confidential attendee list00 Ratings8.97 Ratings
Online Events Marketing
Comparison of Online Events Marketing features of Product A and Product B
Certain Event Automation Software
-
Ratings
Webex Events (formerly Socio)
8.6
8 Ratings
3% above category average
Branding options00 Ratings8.37 Ratings
Attendee list export00 Ratings8.98 Ratings
Virtual Event
Comparison of Virtual Event features of Product A and Product B
Certain Event Automation Software
-
Ratings
Webex Events (formerly Socio)
8.2
9 Ratings
2% above category average
Registration, RSVP, and ticketing00 Ratings8.36 Ratings
Email marketing00 Ratings10.01 Ratings
Livestreaming00 Ratings8.08 Ratings
Audience engagement00 Ratings8.09 Ratings
Event recording00 Ratings8.38 Ratings
Virtual booths00 Ratings7.07 Ratings
Networking00 Ratings7.88 Ratings
Event analytics00 Ratings8.48 Ratings
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Certain Event Automation SoftwareWebex Events (formerly Socio)
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Medium-sized Companies
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Score 9.3 out of 10
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Score 9.3 out of 10
Enterprises
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Score 9.3 out of 10
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Score 9.3 out of 10
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User Ratings
Certain Event Automation SoftwareWebex Events (formerly Socio)
Likelihood to Recommend
9.0
(2 ratings)
9.1
(60 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(2 ratings)
Support Rating
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
Certain Event Automation SoftwareWebex Events (formerly Socio)
Likelihood to Recommend
Certain, Inc.
Certain is very well suited for any type of event or tradeshow that require specific fields from registrants and an automated email sequence to keep them engaged. It's less appropriate for one-off events, since setting up those pages can be quite complex if you're used to the types of Eventbrite/Sympla. If you don't really build event pages regularly, I'd recommend a software that's more simple, which should address what you need.
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Cisco
WebEx Events is a great tool for hosting both an event website and an onsite event app. If you are looking to integrate an on onsite and online event, they have this capability, as well. The staff is always very helpful and I am able to get answers to my questions in a timely manner
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Pros
Certain, Inc.
  • Easy to use and create
  • Easy to pull reports once event has been sent to attendees
  • Great way to gather a lot of information
Read full review
Cisco
  • It has quite a few optional and customizable features that can be utilized.
  • It's easy to integrate your existing tools like Zoom, YouTube, Vimeo, and streaming services.
  • It's flexible in the way that you upload content in that you can enter things one at a time on the website, or use a spreadsheet to upload a larger amount of content.
Read full review
Cons
Certain, Inc.
  • Dashboards: It's quite important for leadership to get a visual of what their event registrants look like (with graphs, for example). Now, Certain does not present a feature to create dashboards, so we have to export their reports and create our dashboards ourselves.
  • UX when setting up an event: Now this can be quite complex, as it's not as easy to use or intuitive. Many different tabs with many different sub-items can present a confusing experience for newcomers when building an event.
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Cisco
  • Sometimes I feel like it uses too many resources and makes my computer go slower
  • Chats of the webinar dissappear by default, but sometimes important info is shared and could be nice to have the option to save it
  • The quality of the video gets chosen by webex by default, sometimes maybe it would be nice to get the option to fix manually what's the minimum quality you want. Just to not talk with pixels
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Likelihood to Renew
Certain, Inc.
No answers on this topic
Cisco
Of course something could happen to our orgs ability to put on a conference or Socio could fundamentally change their product or their customer service - but barring any magor shift there is nothing that is even close to competing for our attention here.
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Support Rating
Certain, Inc.
No answers on this topic
Cisco
Socio (now WebexEvents) is one of two products I use that gets customer service right. Not only can you get an answer from an actual person quickly during business hours - but if you are asking after hours, you know the response will be waiting for you in the morning. Not only are they fast, but they are also smart about their products and customers. There is very little back and forth trying to explain the problem I am having, or the new way I am trying to use their product, that may even be novel for them.
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Alternatives Considered
Certain, Inc.
My company selected Certain and continues to use Certain because it is quick, easy, and efficient. We create up to 20 registration links a year and Certain allows us to create templates to copy and create annual event links very fast. I also love that there is someone there to speak to if I ever need assistance
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Cisco
We have used multiple virtual event platforms in the past, as well as trialed several. We ultimately decided on Webex due to the aesthetics of the website, the incredibly easy build-out process, the 24/5 support, the user-friendly front-end interface, the multiple ways to monetize sponsorships, and ultimately... the price. The value for what you get is incredible compared to other platforms.
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Return on Investment
Certain, Inc.
  • Certain helps to deliver a great customer experience, since it facilitates automatic email delivery and your company can keep them connected well before or well after an event.
  • Certain presents a wide variety of reports, which perfectly addresses any request for visibility coming from your organization.
  • Certain's configuration settings are quite complex, so our newcomers are not comfortable using the software at first.
  • In case you need a more visual representation of your audience, Certain, unfortunately, does not generate dashboards.
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Cisco
  • User retention has increased by 25% with the help of Webex Events
  • Lead retrieval at events is made very simple, thereby saving a lot of time for us
  • Session tracking gives us a lot of valuable insights, helping us understand our users better
  • Lead location tracking is present which helps us segment our audience better
Read full review
ScreenShots

Webex Events (formerly Socio) Screenshots

Screenshot of the Webex Events (formerly Socio) Video Room: Attendees can chat, join topically based discussion rooms, set-up 1:1 video meetings, and connect from anywhere.Screenshot of the Webex Events (formerly Socio) Data Dashboard: From high-level attendee engagement analytics to drill down sponsor ROI metrics, Socio’s Data Dashboard offers insights to see what’s working (and what’s not) in real-time.Screenshot of the Webex Events (formerly Socio)  Lead Retrieval feature: So sponsors and exhibitors can capture leads with enriched data by scanning attendees’ QR codes and exporting them straight to their CRMs.