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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    CleverTap

    Score7.8 out of 10
    Mid-Size Companies (51-1,000 employees)
    CleverTap is a mobile marketing solution that helps marketers create differentiated customer engagement strategies that are designed to drive growth. The vendor’s value proposition is that thousands of brands continue to build valuable relationships with their customers using CleverTap’s Intelligent Mobile Marketing Platform, which provides actionable, real-time insights for building amazing customer experiences. According to the vendor, key features and…N/A

    HubSpot CRM

    Score8.4 out of 10
    N/AHubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work.…

    $0

    Per Month [Unlimited Users]

    Pricing
    CleverTapHubSpot CRM
    Editions & Modules
    No answers on this topic
    Free Forever
    $0
    Per Month [Unlimited Users]
    CRM Bundle
    $50
    per month
    Offerings
    Pricing Offerings
    CleverTapHubSpot CRM
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    CleverTapHubSpot CRM
    Considered Both Products
    CleverTap
    No answer on this topic
    HubSpot
    No answer on this topic
    Key User Insights
    Would buy again
    67%
    Would buy again
    4 Answers
    97%
    Would buy again
    1607 Answers
    Delivers good value for the price
    No answers on this topic
    97%
    Delivers good value for the price
    1204 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    6 Answers
    97%
    Happy with the feature set
    1617 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    98%
    Lived up to sales and marketing promises
    1040 Answers
    Implementation went as expected
    40%
    Implementation went as expected
    2 Answers
    94%
    Implementation went as expected
    1010 Answers
    Features
    CleverTapHubSpot CRM
    Sales Force Automation
    Comparison of Sales Force Automation features of CleverTap and HubSpot CRM
    Feature
    CleverTap
    -
    Ratings
    HubSpot CRM
    8.0
    1716 Ratings
    2% above category average
    Customer data management / contact management00 Ratings8.91661 Ratings
    Workflow management00 Ratings8.41631 Ratings
    Territory management00 Ratings4.9184 Ratings
    Opportunity management00 Ratings8.41563 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings8.71680 Ratings
    Contract management00 Ratings7.9185 Ratings
    Quote & order management00 Ratings7.81152 Ratings
    Interaction tracking00 Ratings8.81623 Ratings
    Channel / partner relationship management00 Ratings8.2186 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of CleverTap and HubSpot CRM
    Feature
    CleverTap
    -
    Ratings
    HubSpot CRM
    8.0
    1157 Ratings
    4% above category average
    Case management00 Ratings8.31085 Ratings
    Call center management00 Ratings7.7927 Ratings
    Help desk management00 Ratings8.1993 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of CleverTap and HubSpot CRM
    Feature
    CleverTap
    -
    Ratings
    HubSpot CRM
    8.9
    1513 Ratings
    14% above category average
    Lead management00 Ratings8.91439 Ratings
    Email marketing00 Ratings8.91452 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of CleverTap and HubSpot CRM
    Feature
    CleverTap
    -
    Ratings
    HubSpot CRM
    8.1
    1567 Ratings
    5% above category average
    Task management00 Ratings8.31510 Ratings
    Billing and invoicing management00 Ratings7.8804 Ratings
    Reporting00 Ratings8.31403 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of CleverTap and HubSpot CRM
    Feature
    CleverTap
    -
    Ratings
    HubSpot CRM
    8.2
    1538 Ratings
    7% above category average
    Forecasting00 Ratings8.01220 Ratings
    Pipeline visualization00 Ratings8.51475 Ratings
    Customizable reports00 Ratings8.31432 Ratings
    Customization
    Comparison of Customization features of CleverTap and HubSpot CRM
    Feature
    CleverTap
    -
    Ratings
    HubSpot CRM
    8.0
    1470 Ratings
    5% above category average
    Custom fields00 Ratings8.81450 Ratings
    Custom objects00 Ratings8.71269 Ratings
    Scripting environment00 Ratings6.3132 Ratings
    API for custom integration00 Ratings8.41045 Ratings
    Security
    Comparison of Security features of CleverTap and HubSpot CRM
    Feature
    CleverTap
    -
    Ratings
    HubSpot CRM
    9.0
    1430 Ratings
    7% above category average
    Single sign-on capability00 Ratings9.01295 Ratings
    Role-based user permissions00 Ratings9.01374 Ratings
    Social CRM
    Comparison of Social CRM features of CleverTap and HubSpot CRM
    Feature
    CleverTap
    -
    Ratings
    HubSpot CRM
    8.0
    984 Ratings
    6% above category average
    Social data00 Ratings8.0972 Ratings
    Social engagement00 Ratings8.1960 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of CleverTap and HubSpot CRM
    Feature
    CleverTap
    -
    Ratings
    HubSpot CRM
    8.1
    1102 Ratings
    7% above category average
    Marketing automation00 Ratings8.41104 Ratings
    Compensation management00 Ratings7.8728 Ratings
    Platform
    Comparison of Platform features of CleverTap and HubSpot CRM
    Feature
    CleverTap
    -
    Ratings
    HubSpot CRM
    7.9
    1293 Ratings
    4% above category average
    Mobile access00 Ratings7.91302 Ratings
    Best Alternatives
    CleverTapHubSpot CRM
    Small Businesses
    EZ Texting
    Score9.1 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    EZ Texting
    Score9.1 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    Airship
    Score9.1 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CleverTapHubSpot CRM
    Likelihood to Recommend
    7.7
    (9 ratings)
    8.6
    (1771 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.9
    (32 ratings)
    Usability
    -
    (0 ratings)
    8.4
    (1619 ratings)
    Availability
    -
    (0 ratings)
    8.2
    (1 ratings)
    Performance
    -
    (0 ratings)
    6.4
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    10.0
    (25 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.3
    (9 ratings)
    Configurability
    -
    (0 ratings)
    4.5
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    5.5
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    7.3
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    7.3
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    6.4
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    7.3
    (1 ratings)
    User Testimonials
    CleverTapHubSpot CRM
    Likelihood to Recommend
    CleverTap
    It is quite suited for all the SMS, emails, and other in-game campaigns, but wherein the delivery rate I personally feel it is less, and it has [a] limitation on 5 pins for the day for 1 user, it should be unlimited.
    Incentivized
    Read full review
    HubSpot
    I think HubSpot CRM is really worth it for small to large organizations who have at least 5 sales people. You really get more use out of the program the larger your sales team is. HubSpot CRM is such a robust program it does take time to learn and you need to be prepared to scale with it for years. You will be better at utilizing it after year 2 than year 1 for sure.
    Incentivized
    Read full review
    Pros
    CleverTap
    • User communication: it provides a single dashboard to help us reach out to our users via email, push, web push, SMS, in-app and now even WhatsApp. Not just that, we can set up various types of targeting, such as one-time, recurring, date/time based, etc.
    • Analytics: it offers various views and cuts to analyze the user data, be it in the form of trends, funnels, recency-frequency, user cohorts and segments, etc.
    • Tracking: it helps us track the impact of various paid and organic marketing channels, through which we can adjust spends and focus on the channels that make an impact.
    Incentivized
    Read full review
    HubSpot
    • With a unified workflow, we can effortlessly update contact records, generate sales deals, and dispatch personalized marketing emails.
    • With Breeze AI, I can easily automate tasks by giving it the proper prompt. It doesn’t generate random text. It helps in managing tasks.
    Incentivized
    Read full review
    Cons
    CleverTap
    • Customer service isn't that great [from my experience], most of the time the team is puzzled or will leave the client puzzled.
    • Price is very high with respect to the features available. MAU based pricing with a flawed sense of MAU calculation.
    • The way they calculate MAU is morally wrong. If a customer opens my email that I am sending via AWS, and they don't even come on my app, how can you consider them as active user?
    Incentivized
    Read full review
    HubSpot
    • The mobile app could be better. It is fine for quick updates or checking something on the go, but it feels limited compared to the desktop version.
    • In my time of using Hubspot, the dashboard UI has changed twice I think, and it certainly isn't helpful when you're trying to get used a new view entirely.
    • I have observed HubSpot CRM sometimes has issues with large lists, and shows incorrect number on the list page versus the detail page.
    • Search can be improved, because sometimes it misbehaves or doesn't show what is expected.
    Incentivized
    Read full review
    Likelihood to Renew
    CleverTap
    No answers on this topic
    HubSpot
    Thus far, our company has found HubSpot CRM to be a reliable service that serves its purpose well: a centralized business contacts database, accessible remotely, with a simple and visually-pleasing interface. Issues are non-existent or resolved quickly, and when the service is experiencing interruptions, notifications and/or updates are sent regularly.
    Incentivized
    Read full review
    Usability
    CleverTap
    No answers on this topic
    HubSpot
    There is a steep learning curve with HubSpot compared to more rigid Client/Case Management APIs. The platform's openness can be overwhelming to navigate and to teach to those who are technologically challenged. Once you learn the navigation and the tools needed to complete tasks, it becomes easier. There was a lot of clutter on the navigation menu. If your subscription doesn't give you access to a tool, you should be able to deactivate it or remove it from the navigation, which could reduce the platform's overwhelming nature.
    Incentivized
    Read full review
    Support Rating
    CleverTap
    For their expertise and timely resolution to our issues.
    Incentivized
    Read full review
    HubSpot
    Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
    Incentivized
    Read full review
    Implementation Rating
    CleverTap
    No answers on this topic
    HubSpot
    If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
    Incentivized
    Read full review
    Alternatives Considered
    CleverTap
    Edit: Clevertap added attribution tools to its features, making it possible to track your user acquisition sources. CleverTap is as complete as Localytics. It provides us good segmentation, analysis and engagement tools for a good competitive price. T̶h̶e̶ ̶o̶n̶l̶y̶ ̶d̶o̶w̶n̶s̶i̶d̶e̶ ̶i̶s̶ ̶t̶h̶a̶t̶ ̶C̶l̶e̶v̶e̶r̶t̶a̶p̶ ̶d̶o̶e̶s̶ ̶n̶o̶t̶ ̶h̶a̶v̶e̶ ̶a̶t̶t̶r̶i̶b̶u̶t̶i̶o̶n̶ ̶t̶o̶o̶l̶s̶,̶ ̶w̶h̶i̶l̶e̶ ̶L̶o̶c̶a̶l̶y̶t̶i̶c̶s̶ ̶d̶o̶e̶s̶. One other major advantage of Clevertap is its customer service. They are always standing by to promptly respond to any question you might have regarding its usability or its development. This kind of careful attention is really appreciated.
    Incentivized
    Read full review
    HubSpot
    Our team and senior managers deemed these products worth reviewing and requested that every team assess them, enabling our company to make an informed decision about the software to purchase. Everybody checked, and a survey was conducted among all those employees. We received the most votes for HubSpot CRM, as most employees preferred it.
    Incentivized
    Read full review
    Return on Investment
    CleverTap
    • Our additional revenues from additional in-site promotions during a festive sales jumped 40% after using Clevertap pop-ups that targeted people at the product & category level.
    Incentivized
    Read full review
    HubSpot
    • When the decision came to explore a platform that would migrate our data and leave the transition as seamless as I would like to see more native options for automation possible, a number of products were suggested. Once we saw HubSpot CRM we knew it was for us. My division were the trial usage group...which has led to enterprise adoption and we couldn't be happier.
    • I wish I could say that the support team has been awesome... but we haven't needed to utilize them, which is a testimony in its own right. The couple of minor issues we had were largely user education issues and were quickly handled.
    • The commitment the entire HubSpot team has for, not just their clients, but anyone in business that is open to learn resonates with everything they do. I subscribed to their blog and the free resources they deliver is truly amazing and they deserve kudos.
    Incentivized
    Read full review
    ScreenShots

    CleverTap Screenshots

    Screenshot of CleverTap Mobile App DashboardScreenshot of CleverTap HomepageScreenshot of CleverTap Cohort AnalysisScreenshot of CleverTap Create New Push NotificationsScreenshot of CleverTap Create SegmentsScreenshot of CleverTap Segmentation Reports

    HubSpot CRM Screenshots

    Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.