Close CRM vs. HubSpot CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Close CRM
Score 8.1 out of 10
N/A
Close.io is a customer relationship management (CRM) software with call management and sales workflow automation capabilities.
$59
per month per user
HubSpot CRM
Score 8.5 out of 10
N/A
HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work.…
$0
Per Month [Unlimited Users]
Pricing
Close CRMHubSpot CRM
Editions & Modules
Startup
$49
per month (paid annually) per user
Professional
$99
per month (paid annually) per user
Enterprise
$139
per month (paid annually) per user
Free Forever
$0
Per Month [Unlimited Users]
CRM Bundle
$50
per month
Offerings
Pricing Offerings
Close CRMHubSpot CRM
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsThe pricing listed here reflects up to a 17% discount for paying annually. Monthly billing is available at of $59 per user for the Startup plan, $109 per user for the professional plan, and $149 per user for the Enterprise plan.
More Pricing Information
Community Pulse
Close CRMHubSpot CRM
Considered Both Products
Close CRM
Chose Close CRM
Close.io does a lot more than HubSpot CRM for a lower price. The most important difference is that I can search for prospects by the notes I created and by prior activity. But, I cannot do this in HubSpot, although it seems like it should be a very basic feature.
Chose Close CRM
Close.io strikes an important balance between power (features / functionality) and simplicity, making it an enjoyable and powerful platform to use. It's also priced favorably to Salesforce.
HubSpot CRM
Chose HubSpot CRM
HubSpot ultimately provides more metrics and custom workflow automation than Close CRM.
Chose HubSpot CRM
HubSpot is more user-friendly than all of the above. It is far simpler and provides more data and reporting.
Chose HubSpot CRM
Pipedrive is much better,. Its simpler to look at. UI/UX needs to be much better
Chose HubSpot CRM
Much prefer HubSpot to Close, it is a lot more organized and offers a much wider array of features, specifically when it comes to marketing.
Chose HubSpot CRM
I'm using HubSpot as it is preferred by my client. I like Hubspot, only wish I could drop voicemails.
Top Pros
Top Cons
Features
Close CRMHubSpot CRM
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Close CRM
8.9
8 Ratings
15% above category average
HubSpot CRM
7.9
1552 Ratings
3% above category average
Customer data management / contact management8.18 Ratings8.71499 Ratings
Workflow management7.78 Ratings8.21465 Ratings
Territory management8.01 Ratings6.1184 Ratings
Opportunity management10.06 Ratings8.21402 Ratings
Integration with email client (e.g., Outlook or Gmail)9.48 Ratings8.31509 Ratings
Contract management10.01 Ratings8.0185 Ratings
Interaction tracking8.48 Ratings8.41454 Ratings
Channel / partner relationship management9.73 Ratings7.9186 Ratings
Quote & order management00 Ratings7.21017 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Close CRM
8.5
6 Ratings
13% above category average
HubSpot CRM
7.2
1028 Ratings
4% below category average
Case management8.03 Ratings7.1957 Ratings
Call center management7.55 Ratings7.4826 Ratings
Help desk management10.02 Ratings7.2879 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Close CRM
9.0
6 Ratings
18% above category average
HubSpot CRM
8.4
1369 Ratings
11% above category average
Lead management8.76 Ratings8.31290 Ratings
Email marketing9.45 Ratings8.41301 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Close CRM
8.0
6 Ratings
5% above category average
HubSpot CRM
7.4
1418 Ratings
2% below category average
Task management8.45 Ratings7.91360 Ratings
Billing and invoicing management10.01 Ratings6.7700 Ratings
Reporting5.55 Ratings7.61255 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Close CRM
7.5
6 Ratings
1% below category average
HubSpot CRM
7.8
1383 Ratings
3% above category average
Forecasting10.01 Ratings7.41087 Ratings
Pipeline visualization8.16 Ratings8.21312 Ratings
Customizable reports4.54 Ratings7.71274 Ratings
Customization
Comparison of Customization features of Product A and Product B
Close CRM
8.6
8 Ratings
13% above category average
HubSpot CRM
7.3
1321 Ratings
3% below category average
Custom fields10.07 Ratings7.91294 Ratings
Custom objects10.02 Ratings7.61122 Ratings
Scripting environment8.03 Ratings6.3132 Ratings
API for custom integration6.57 Ratings7.4914 Ratings
Security
Comparison of Security features of Product A and Product B
Close CRM
8.1
8 Ratings
3% below category average
HubSpot CRM
8.3
1279 Ratings
0% below category average
Single sign-on capability8.03 Ratings8.31141 Ratings
Role-based user permissions8.16 Ratings8.41217 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Close CRM
10.0
1 Ratings
32% above category average
HubSpot CRM
7.1
870 Ratings
2% below category average
Social data10.01 Ratings7.2853 Ratings
Social engagement10.01 Ratings7.1842 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Close CRM
6.5
4 Ratings
10% below category average
HubSpot CRM
7.5
979 Ratings
5% above category average
Marketing automation6.54 Ratings7.6972 Ratings
Compensation management00 Ratings7.4635 Ratings
Platform
Comparison of Platform features of Product A and Product B
Close CRM
10.0
1 Ratings
28% above category average
HubSpot CRM
7.7
1166 Ratings
3% above category average
Mobile access10.01 Ratings7.71166 Ratings
Best Alternatives
Close CRMHubSpot CRM
Small Businesses
Salesmate
Salesmate
Score 9.8 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.2 out of 10
Creatio
Creatio
Score 9.2 out of 10
Enterprises
Creatio
Creatio
Score 9.2 out of 10
Creatio
Creatio
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Close CRMHubSpot CRM
Likelihood to Recommend
9.4
(8 ratings)
8.4
(1595 ratings)
Likelihood to Renew
-
(0 ratings)
9.8
(29 ratings)
Usability
8.7
(3 ratings)
8.2
(1443 ratings)
Support Rating
9.4
(3 ratings)
6.8
(23 ratings)
Implementation Rating
-
(0 ratings)
7.9
(8 ratings)
User Testimonials
Close CRMHubSpot CRM
Likelihood to Recommend
Close
Excellent software to increase sales and follow up with existing and new customers. Email and SMS handling are really easy for the sales team, managing leads is really great, and Close merges duplicate leads to help our Data Leads avoid repetitive and unnecessary calls. As mentioned in some comments before, must improve in reports, Close is not appropriate to handle or track agents' hours making it necessary to implement additional software to cover this area.
Read full review
HubSpot
So there was a deal I was not able to find in all pipelines, basically in all deals view. Then I shifted it to a deals stages-wise view. It helped me understand how many deals I have in follow-up stages to keep following up on time. I will not miss any follow-ups, especially the ones that are very important to take. So that's what I like about HubSpot: they have views.
Read full review
Pros
Close
  • Email sequences. Create and send a sequence of emails until the sequence finishes or the contact replies to your email. You can also pause the sequence manually.
  • Email sync. Syncs in real time with your email account, which is huge.
  • Zapier integration. We've automated a lot of our pipeline management through the Zapier integration. This saves us soooo much time.
Read full review
HubSpot
  • Easy-to-use platform, simple navigation, and data entry that creates a good user experience.
  • Integrations with critical software and platforms across all arms of our business.
  • In-depth analytics that provides clear data on staff and organizational performance (i.e., revenue and sales tracking).
  • Logging of communication to easily refer back to previous emails/calls/etc, including call recording, which is also useful for compliance and training.
Read full review
Cons
Close
  • Make it so one can set the time at which the emails go out.
  • Make it easier to set up my workflow.
Read full review
HubSpot
  • There are some limitations on report building. They need to have more options to add to the x/y axis
  • There needs to be a more simple amount of time zones. They don't just have one per time zone currently which doesn't make a ton of sense.
  • It seems to go out a lot. It usually doesn't take long for it to be fixed but still concerning seeing how I need it or else I can't do my job.
Read full review
Likelihood to Renew
Close
No answers on this topic
HubSpot
To be honest there are some barriers due to which we are unable to use Hubspot at it's full potentials. The region that we work in has some restrictions that don't allow us to make calls or text which leaves us to just Email to the client.
Read full review
Usability
Close
It's my favorite CRM to recommend to sales organizations. Robust Telephony options including a Power Dialer, SMS, and Voice Drop, are completely integrated into the CRM. The kicker is you can have "Unlimited" contacts where many platforms charge based on the number of users. This can make a huge difference in monthly billing.
Read full review
HubSpot
I think the usability is great. I am able to train a new agent with zero experience in our process with HubSpot in a day or less. They can be proficient in using HubSpot quickly, the way I've designed it to work, in less than a week. I am able to load new leads, set calling campaigns, and start prospecting quickly. I've even had to call customer service for help, and they were super helpful.
Read full review
Support Rating
Close
I haven't really had the need to use their support, but the only time I had an issue with the platform, the Close team was very attentive and responded in a short span of time. Also they take minimal time to solve issues. The only con here is there is no way to reach out to them apart from email.
Read full review
HubSpot
Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
Read full review
Implementation Rating
Close
No answers on this topic
HubSpot
If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
Read full review
Alternatives Considered
Close
Pipedrive was great for us for a long time. We used it for over 4 years. Our product and process was simple. When things got more complex, we needed something that could handle our growing needs and Pipedrive kept falling short. We built our own custom solution in Airtable and though it worked, we spend a lot of time managing it. Close was able to solve all our issues and save us hours per week in admin work.
Read full review
HubSpot
Salesforce requires a lot of in-depth knowledge both to implement and to manage. I found it to be quite clunky and there was an additional overhead for any marketing functionality, that wasn't up to par. Whilst Zoho had some good features, in practice the CRM was difficult to manage, customer support was non-existent, and like Salesforce, required 3rd party support agents in order make simple changes. comparison, HubSpot allows the user to make many changes themselves such as adding and mapping properties, and also has excellent customer service. Combined with a well-rounded offer in terms of marketing, analytics and a good CRM, HubSpot stands out as the clear winner.
Read full review
Return on Investment
Close
  • Positive - It's much easier now with Close.io to make sure that no deal falls through the cracks. Therefore helping us recover lost revenue.
Read full review
HubSpot
  • HubSpot is great for tracking deals - we use the deal pipeline to understand the part of the lifecycle that each and every deal is currently in. It also provides good historical information.
  • The contacts section is great for storing and managing engaged users for our mailing list. We utilise this feature with the free version.
  • The customisable dashboard is a great feature that enables you to keep the most important information on the home screen at log-in
Read full review
ScreenShots

Close CRM Screenshots

Screenshot of the Close inboxScreenshot of a Sales Funnel Report in CloseScreenshot of the Call Assistant automatic transcription and summaryScreenshot of built-in calling in Close

HubSpot CRM Screenshots

Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.