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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cloudinary

    Score9 out of 10
    N/ACloudinary is an image and video management tool enabling users to manage, optimize, and deliver images, videos and other media across every device and channel.

    $49

    per month

    VerticalResponse

    Score10 out of 10
    N/AVerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.

    $9

    per month

    Pricing
    CloudinaryVerticalResponse
    Editions & Modules
    Media Optimizer - Scale
    $49
    per month
    Programmable Media - Plus
    $99
    per month
    Programmable Media - Advanced
    $249
    per month
    Programmable Media - Enterprise
    Custom Pricing
    Digital Asset Management
    Custom Pricing
    Basic
    $11.00
    per month
    Pro
    $16.00
    per month
    Pro Plus
    $196.00
    per month
    Offerings
    Pricing Offerings
    CloudinaryVerticalResponse
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    CloudinaryVerticalResponse
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Cloudinary and VerticalResponse
    Feature
    Cloudinary
    9.0
    1 Ratings
    24% above category average
    VerticalResponse
    10.0
    9 Ratings
    27% above category average
    Dashboards9.01 Ratings10.09 Ratings
    Standard reports9.01 Ratings10.09 Ratings
    Data exportability9.01 Ratings00 Ratings
    Content analytics9.01 Ratings00 Ratings
    Custom reports00 Ratings10.06 Ratings
    DAM Features
    Comparison of DAM Features features of Cloudinary and VerticalResponse
    Feature
    Cloudinary
    9.6
    1 Ratings
    16% above category average
    VerticalResponse
    -
    Ratings
    Uploading assets10.01 Ratings00 Ratings
    Downloading assets10.01 Ratings00 Ratings
    Categories9.01 Ratings00 Ratings
    Asset storage10.01 Ratings00 Ratings
    Asset sharing10.01 Ratings00 Ratings
    Asset search10.01 Ratings00 Ratings
    Tagging system9.01 Ratings00 Ratings
    Content editing9.01 Ratings00 Ratings
    Metadata9.01 Ratings00 Ratings
    User access9.01 Ratings00 Ratings
    DAM Integrations10.01 Ratings00 Ratings
    DAM API10.01 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Cloudinary and VerticalResponse
    Feature
    Cloudinary
    -
    Ratings
    VerticalResponse
    9.9
    8 Ratings
    21% above category average
    WYSIWYG email editor00 Ratings10.07 Ratings
    Dynamic content00 Ratings10.05 Ratings
    Ability to test dynamic content00 Ratings10.04 Ratings
    Landing pages00 Ratings10.04 Ratings
    A/B testing00 Ratings10.05 Ratings
    Mobile optimization00 Ratings10.05 Ratings
    Email deliverability reporting00 Ratings10.08 Ratings
    List management00 Ratings10.08 Ratings
    Triggered drip sequences00 Ratings9.02 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Cloudinary and VerticalResponse
    Feature
    Cloudinary
    -
    Ratings
    VerticalResponse
    10.0
    1 Ratings
    20% above category average
    URL Validation00 Ratings10.01 Ratings
    Link Tracking00 Ratings10.01 Ratings
    Image Validation00 Ratings10.01 Ratings
    Inbox Display00 Ratings10.01 Ratings
    Email Accessibility Tools00 Ratings10.01 Ratings
    Spelling and Grammar Check00 Ratings10.01 Ratings
    Spam Testing00 Ratings10.01 Ratings
    Email Previews00 Ratings10.01 Ratings
    Best Alternatives
    CloudinaryVerticalResponse
    Small Businesses
    Adobe Bridge
    Score8.5 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    MediaValet
    Score8.8 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Acquia DAM (Widen)
    Score8 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CloudinaryVerticalResponse
    Likelihood to Recommend
    10.0
    (7 ratings)
    10.0
    (28 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.6
    (19 ratings)
    Usability
    10.0
    (2 ratings)
    9.0
    (5 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    9.0
    (3 ratings)
    8.0
    (4 ratings)
    Online Training
    -
    (0 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (4 ratings)
    User Testimonials
    CloudinaryVerticalResponse
    Likelihood to Recommend
    Cloudinary
    Cloudinary handles pretty much anything you have related to images. From serving them up efficiently to adding transformations on the fly, there's really little this service doesn't do. Their pricing plans allow you to grow into the right levels and their website dashboards are very helpful. I would easily recommend this for all but the simplest of use cases.
    Incentivized
    Read full review
    VerticalResponse
    For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
    Incentivized
    Read full review
    Pros
    Cloudinary
    • Cloudinary is the best in the market for photo and video transformations.
    • Cloudinary takes customer's requests for special features and implements them very quickly.
    Incentivized
    Read full review
    VerticalResponse
    • I love the ease of list builder because we often times have a lot of data to import. It would be simply impossible without this tool, considering the amount of customer data we have for any one given email.
    • We really enjoy the ease of use of the HTML wizard as well. It helps even a novice be able to make a beautiful and attention grabbing email.
    • The dashboard is functional and easy to find when you need with a quick search.
    Incentivized
    Read full review
    Cons
    Cloudinary
    • Their API does require URLs that can get quite lengthy and not always easy to parse on sight.
    • Documentation on how transformations work and what they actually do to your image could be clearer (what does force_strip actually mean?).
    • Although a free tier exists and is quite generous, should you need to acquire a premium plan for your needs the pricing at scale can climb quickly.
    Incentivized
    Read full review
    VerticalResponse
    • The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
    • Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
    Read full review
    Likelihood to Renew
    Cloudinary
    No answers on this topic
    VerticalResponse
    Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
    Read full review
    Usability
    Cloudinary
    Cloudinary is very easy to use and offers fast way to upload your images, files and videos to their servers. Then they give you quick ways t implement those files or images onto your website using their API or just a normal URL. They also give you very fast ways to make edits to those files and include them in the url.
    Incentivized
    Read full review
    VerticalResponse
    I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
    Incentivized
    Read full review
    Reliability and Availability
    Cloudinary
    No answers on this topic
    VerticalResponse
    Never had an issue with uptime
    Read full review
    Performance
    Cloudinary
    No answers on this topic
    VerticalResponse
    No issues
    Read full review
    Support Rating
    Cloudinary
    We rarely use their support. But when we need it they are always there. They provide great consultation and suggestions to help us manage our costs and resources better. In the last 8 years perhaps we have contacted them 3 or 4 times - which is really really great
    Incentivized
    Read full review
    VerticalResponse
    At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
    Incentivized
    Read full review
    Online Training
    Cloudinary
    No answers on this topic
    VerticalResponse
    Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
    Read full review
    Implementation Rating
    Cloudinary
    No answers on this topic
    VerticalResponse
    Salesforce integration never worked right. We had to abandon.
    Read full review
    Alternatives Considered
    Cloudinary
    Cloudinary seemed to be the most sophisticated with the most documentation and platform support. Other solutions seemed to be a lot harder to implement, however, due to the good documentation and API samples on their GitHub we were able to implement it nicely. Additionally, they have a lot of really well-known brands using them like Wired, Sky News, and eBay which gave us a lot of confidence that this was a good robust solution to use and to help others with
    Incentivized
    Read full review
    VerticalResponse
    In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
    Incentivized
    Read full review
    Return on Investment
    Cloudinary
    • Images are essential to our product and using Cloudinary has allowed us to serve them up in a cost-effective and efficient way. Not having to worry about your images frees you up to tackle the real challenges for your product.
    Incentivized
    Read full review
    VerticalResponse
    • We were able to blast out promotions our company was having to customers which created an increase in business.
    • By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
    • Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
    Incentivized
    Read full review
    ScreenShots