Formerly Oracle Content Marketing of the Oracle Marketing Cloud, Compendium was a content marketing solution to create and distribute compelling content across multiple channels to a targeted audience. Users could plan, produce, and deliver content across multiple personas and channels throughout the customer life cycle.
Oracle acquired the product in 2013. A legacy product, Compendium is now end of sale.
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Ontraport
Score7.5 out of 10
N/A
ONTRAPORT offers customer relations management services that help with content management (creating and hosting webpages), lead tracking, traditional marketing approaches (e-mail, SMS, social media, direct mail), managing online payments, and workflow automation.
$29
per month
Pricing
Compendium (discontinued)
Ontraport
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Compendium (discontinued)
Ontraport
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
Optional
Additional Details
—
Ontraport offers a variety of plans to choose from based on the features needed. Pricing adjusts with the number of contacts in the database and users in the account. Monthly or annual plans are available, and all plans start with a 14-day free trial.
Ontraport offers a Done-With-You Setup and Training Package for getting set up in the account quickly. Users can also access a free video library with step-by-step instructions on getting started and using every feature of the platform.
More Pricing Information
Features
Compendium (discontinued)
Ontraport
Content Creation
Comparison of Content Creation features of Compendium (discontinued) and Ontraport
Feature
Compendium (discontinued)
7.2
6 Ratings
8% below category average
Ontraport
-
Ratings
Ideation
6.36 Ratings
00 Ratings
Approval workflows
9.16 Ratings
00 Ratings
Content collaboration
7.66 Ratings
00 Ratings
Content calendar
7.56 Ratings
00 Ratings
Network for content licensing/production
5.54 Ratings
00 Ratings
Content Publishing
Comparison of Content Publishing features of Compendium (discontinued) and Ontraport
Feature
Compendium (discontinued)
6.6
6 Ratings
17% below category average
Ontraport
-
Ratings
Content hub
6.56 Ratings
00 Ratings
Forms / Gated content
6.14 Ratings
00 Ratings
Embedded CTAs
7.15 Ratings
00 Ratings
Content distribution
7.25 Ratings
00 Ratings
Content promotion
6.14 Ratings
00 Ratings
Content automation
6.75 Ratings
00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Compendium (discontinued) and Ontraport
Feature
Compendium (discontinued)
6.6
6 Ratings
11% below category average
Ontraport
-
Ratings
Audience profiling and targeting
6.15 Ratings
00 Ratings
Closed-loop tracking and reporting
6.14 Ratings
00 Ratings
Content performance analytics
8.26 Ratings
00 Ratings
Campaign optimization dashboard
6.45 Ratings
00 Ratings
Competitive analytics
6.35 Ratings
00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Compendium (discontinued) and Ontraport
Feature
Compendium (discontinued)
-
Ratings
Ontraport
9.0
17 Ratings
15% above category average
WYSIWYG email editor
00 Ratings
8.216 Ratings
Dynamic content
00 Ratings
10.014 Ratings
Ability to test dynamic content
00 Ratings
8.37 Ratings
Landing pages
00 Ratings
10.016 Ratings
A/B testing
00 Ratings
9.912 Ratings
Mobile optimization
00 Ratings
8.410 Ratings
Email deliverability reporting
00 Ratings
6.016 Ratings
List management
00 Ratings
10.016 Ratings
Triggered drip sequences
00 Ratings
9.813 Ratings
Lead Management
Comparison of Lead Management features of Compendium (discontinued) and Ontraport
Feature
Compendium (discontinued)
-
Ratings
Ontraport
5.5
17 Ratings
36% below category average
Lead nurturing automation
00 Ratings
7.115 Ratings
Lead scoring and grading
00 Ratings
2.413 Ratings
Data quality management
00 Ratings
2.614 Ratings
Automated sales alerts and tasks
00 Ratings
10.016 Ratings
Campaign Management
Comparison of Campaign Management features of Compendium (discontinued) and Ontraport
Feature
Compendium (discontinued)
-
Ratings
Ontraport
7.7
8 Ratings
2% above category average
Calendaring
00 Ratings
6.25 Ratings
Event/webinar marketing
00 Ratings
9.38 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Compendium (discontinued) and Ontraport
Feature
Compendium (discontinued)
-
Ratings
Ontraport
7.1
4 Ratings
6% below category average
Social sharing and campaigns
00 Ratings
7.13 Ratings
Social profile integration
00 Ratings
7.24 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Compendium (discontinued) and Ontraport
Feature
Compendium (discontinued)
-
Ratings
Ontraport
9.3
16 Ratings
21% above category average
Dashboards
00 Ratings
10.015 Ratings
Standard reports
00 Ratings
8.012 Ratings
Custom reports
00 Ratings
10.010 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Compendium (discontinued) and Ontraport
Oracle is great for a very basic blog. The look of ours was designed and built on the back end/code side, so I'm not sure if there are a lot of clean, modern templates like you see in a lot of blogs today to choose from or not. It has been great having a number of authors who can write content directly in the platform and then submit it to our content managers for scheduling and publishing. I think the biggest issue people may have with it is the look of the interface. It needs an update.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Here are some cases where Ontraport is well suited : - When writing emails, you can easily access to preview, manage the changes and go back to what you did before - When using automations, if there's an error, you can go back to a previous version of it. There are also some super tools that allows to see where a clients is on an automation without having to go through the all automation. It is less appropriate when you are several colleague that are addressing an issue on an email/automation as it doesn't allows you to be multiple person on the item.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Templates are a good thing, but hard to set up and require a lot of work. (Other Oracle tools are more user-friendly when it comes to template design.)
While they did a good job updating the interface, I still believe more work can be done to make it more user-friendly.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Easy to use, and supporting several permutations, the CM suite is an excellent solution for a mid to large size business. It's meant to be used by a team, and the functionality can work across websites and landing pages. There's also the high benefit of translation management, providing support for localized products.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes. When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
To be perfectly honest, every one of my concerns and problems has been handled by the support team in a very timely manner. If they could not fix my issue they assured me it be addressed in future updates.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
Don't forget about customer service once you have a closed the sale with a customer. Oracle seemed to not care about our needs/timeline after we gave them our Purchase Order
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
While OCM was a lot more money, they were able to prove to us that they are a much better solution to use and worth the extra cost. The reporting, capabilities along with the analytics that was easy to download was a big discussion factor for us.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Task management was the main thing that separated ONTRAPORT for me. Keeping things accountable. As well, I felt the campaign builder was slicker, and that the contact management was more robust. Custom fields are very customizable.
Everyone had their own plan and executed them without taking into consideration the impact of another ongoing project. Compendium has created communication between teams that were not communicating before.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We are providing better customer service as a direct result of Ontraport. We can track where all of our customers are, what pages/sites/modules they are visiting with ease and tailor our communication accordingly.
Our marketing funnel has become vastly improved, meaning that our ROI for marketing has gone up. Sales this April are double what they were last year.
Our team works better together because we all have a better idea of what the other needs and when. The tasks that we can assign in Ontraport mean nothing gets missed, creating a better customer and employee experience.