Compendium (discontinued) vs. Semrush

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Compendium (discontinued)
Score 9.9 out of 10
N/A
Formerly Oracle Content Marketing of the Oracle Marketing Cloud, Compendium was a content marketing solution to create and distribute compelling content across multiple channels to a targeted audience. Users could plan, produce, and deliver content across multiple personas and channels throughout the customer life cycle. Oracle acquired the product in 2013. A legacy product, Compendium is now end of sale.N/A
Semrush
Score 8.6 out of 10
N/A
Semrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking. Semrush can…
$139.95
per month
Pricing
Compendium (discontinued)Semrush
Editions & Modules
No answers on this topic
Pro
$139.95
per month
Guru
$249.95
per month
Business
$499.95
per month
Offerings
Pricing Offerings
Compendium (discontinued)Semrush
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details17% discount for annual pricing.
More Pricing Information
Community Pulse
Compendium (discontinued)Semrush
Features
Compendium (discontinued)Semrush
Content Creation
Comparison of Content Creation features of Product A and Product B
Compendium (discontinued)
7.2
6 Ratings
9% below category average
Semrush
-
Ratings
Ideation6.36 Ratings00 Ratings
Approval workflows9.16 Ratings00 Ratings
Content collaboration7.66 Ratings00 Ratings
Content calendar7.56 Ratings00 Ratings
Network for content licensing/production5.54 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Compendium (discontinued)
6.6
6 Ratings
18% below category average
Semrush
-
Ratings
Content hub6.56 Ratings00 Ratings
Forms / Gated content6.14 Ratings00 Ratings
Embedded CTAs7.15 Ratings00 Ratings
Content distribution7.25 Ratings00 Ratings
Content promotion6.14 Ratings00 Ratings
Content automation6.75 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Compendium (discontinued)
6.6
6 Ratings
12% below category average
Semrush
-
Ratings
Audience profiling and targeting6.15 Ratings00 Ratings
Closed-loop tracking and reporting6.14 Ratings00 Ratings
Content performance analytics8.26 Ratings00 Ratings
Campaign optimization dashboard6.45 Ratings00 Ratings
Competitive analytics6.35 Ratings00 Ratings
SEO
Comparison of SEO features of Product A and Product B
Compendium (discontinued)
-
Ratings
Semrush
7.9
154 Ratings
3% above category average
Keyword analysis00 Ratings8.6154 Ratings
Backlink management00 Ratings8.3147 Ratings
SERP ranking tracking00 Ratings8.3150 Ratings
Page grader00 Ratings7.6129 Ratings
Competitive analysis00 Ratings8.5149 Ratings
Site audit / diagnostics00 Ratings8.0150 Ratings
Site recommendations00 Ratings7.6139 Ratings
Task management00 Ratings6.691 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Compendium (discontinued)
-
Ratings
Semrush
8.2
140 Ratings
8% above category average
Local SEO00 Ratings8.1128 Ratings
Social SEO00 Ratings8.0106 Ratings
Mobile SEO00 Ratings8.3113 Ratings
Global SEO00 Ratings8.2114 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Compendium (discontinued)
-
Ratings
Semrush
8.5
125 Ratings
1% above category average
Multi-domain support00 Ratings8.2115 Ratings
Integration with web analytics tools00 Ratings8.8119 Ratings
Best Alternatives
Compendium (discontinued)Semrush
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Conductor
Conductor
Score 9.2 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Compendium (discontinued)Semrush
Likelihood to Recommend
6.3
(6 ratings)
8.2
(154 ratings)
Likelihood to Renew
8.0
(1 ratings)
9.1
(3 ratings)
Usability
10.0
(1 ratings)
8.0
(10 ratings)
Availability
-
(0 ratings)
9.1
(1 ratings)
Performance
-
(0 ratings)
7.3
(1 ratings)
Support Rating
10.0
(1 ratings)
9.9
(17 ratings)
Implementation Rating
6.0
(1 ratings)
7.3
(1 ratings)
Product Scalability
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
Compendium (discontinued)Semrush
Likelihood to Recommend
Discontinued Products
Oracle is great for a very basic blog. The look of ours was designed and built on the back end/code side, so I'm not sure if there are a lot of clean, modern templates like you see in a lot of blogs today to choose from or not. It has been great having a number of authors who can write content directly in the platform and then submit it to our content managers for scheduling and publishing. I think the biggest issue people may have with it is the look of the interface. It needs an update.
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Semrush
This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.
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Pros
Discontinued Products
  • Permission levels are also nice so a random user cannot just post without a certain level of access.
  • I also like being able to update the code if necessary.
  • It's easy for users to access and write, and there's a nice workflow to review any content before it gets published.
Read full review
Semrush
  • Great visuals for keyword position tracking, love that you can see the page that is ranking
  • Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
  • Shows many different and useful views for competitive research
  • Great templated keyword research tools for those who are not as hands-on with SEO
  • I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords
Read full review
Cons
Discontinued Products
  • Templates are a good thing, but hard to set up and require a lot of work. (Other Oracle tools are more user-friendly when it comes to template design.)
  • While they did a good job updating the interface, I still believe more work can be done to make it more user-friendly.
Read full review
Semrush
  • Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
  • Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
  • Tracking multiple keywords, across multiple clients can be costly
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Likelihood to Renew
Discontinued Products
Easy to use, and supporting several permutations, the CM suite is an excellent solution for a mid to large size business. It's meant to be used by a team, and the functionality can work across websites and landing pages. There's also the high benefit of translation management, providing support for localized products.
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Semrush
I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.
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Usability
Discontinued Products
It has never been down since we have used this software.
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Semrush
The interface is a little less intuitive than it could be. The data is often available but filtering and manipulating the data can be a little difficult at times. Expanded comparisons would be helpful since most of the time seeing more than a few competitors at a time allows for a better sense of how to forecast.
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Reliability and Availability
Discontinued Products
No answers on this topic
Semrush
Semrush available when you need it!
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Performance
Discontinued Products
No answers on this topic
Semrush
SemRush performs well with few errors!
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Support Rating
Discontinued Products
To be perfectly honest, every one of my concerns and problems has been handled by the support team in a very timely manner. If they could not fix my issue they assured me it be addressed in future updates.
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Semrush
I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!
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Implementation Rating
Discontinued Products
Don't forget about customer service once you have a closed the sale with a customer. Oracle seemed to not care about our needs/timeline after we gave them our Purchase Order
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Semrush
I did it by myself and do not have a comment!
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Alternatives Considered
Discontinued Products
While OCM was a lot more money, they were able to prove to us that they are a much better solution to use and worth the extra cost. The reporting, capabilities along with the analytics that was easy to download was a big discussion factor for us.
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Semrush
We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.
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Scalability
Discontinued Products
No answers on this topic
Semrush
Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.
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Return on Investment
Discontinued Products
  • Everyone had their own plan and executed them without taking into consideration the impact of another ongoing project. Compendium has created communication between teams that were not communicating before.
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Semrush
  • Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
  • The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.
Read full review
ScreenShots

Compendium (discontinued) Screenshots

Screenshot of Content marketers can see every aspect of their content production process at a glance, which is essential for a successful content marketing strategy.Screenshot of Leveraging Oracle Content Marketing’s Business Units feature results in improved marketing alignment by empowering marketing leaders to view one unified content calendar, content repository, and analytics dashboard across the entire organization. Corporate executives can drill down on content creation, distribution, and impact for individual business units in order to make necessary changes to drive success at the divisional level.