Conversica vs IBM Watson Assistant

Conversica and IBM Watson Assistant are both AI virtual sales assistant software designed to help salespeople automate processes such as lead qualification and meeting scheduling. IBM Watson Assistant and Conversica are both most popular with small to mid-sized businesses, who can leverage sales automation to lessen the workload of their sales team. Conversica is the more popular of the two with larger enterprises, perhaps due to its lead generation features.

Features

Conversica and IBM Watson Assistant both include essential AI virtual sales assistant software features such as sales process automation, but they also have a few standout features that set them apart from each other.

Conversica automatically follows up with leads that don’t quite meet a business’s metrics for them to be reached out to by your sales team. The chatbot and email automation features of Conversica stops potentially interested clients from slipping through the cracks. Conversica can also be easily customized and can use machine learning to better understand the kinds of leads a business is looking for. In addition to generating leads, Conversica can also be used to drive attendance to events such as webinars or conferences.

IBM Watson Assistant is a dedicated chatbot creation software. Compared to other software, IBM Watson Assistant provides a simple process and framework for users to create chatbots with minimal training. IBM Watson Assistant is also built around automatically learning user intent based on a small amount of training data. Users of IBM Watson Assistant claim high user intent accuracy rates with as few as 20 pieces of training data.

Limitations

Though Conversica and IBM Watson Assistant both provide essential AI virtual sales assistant features, they also have a few limitations that are important to consider.

Conversica offers robust chatbot, email automation, and marketing features, but it isn’t as simple to set up as IBM Watson Assistant. Businesses should expect to need some training to get the most out of Conversica. Additionally, Conversica is more limited when creating custom messages or chat behaviors, compared to IBM Watson Assistant, which provides a variety of options for chatbot messaging.

IBM Watson Assistant makes it easy to set up a chatbot that can determine the intent of users, but it doesn’t offer the same lead generation and marketing features included in Conversica. Businesses looking for lead generation from their AI virtual sales assistant to go along with chatbot features may need to consider other options.

Pricing

Conversica is priced depending on what features are needed by the business. Businesses interested in Conversica can get a quote for whatever set of features they need.

IBM Watson Assistant offers a free pricing tier with basic chatbot features for up to 10,000 messages a month. Beyond the free pricing tier, the Plus pricing tier costs $120 per 1,000 users and supports unlimited messaging and provides analytics for up to 30 days. For bigger enterprises or businesses with specific needs, IBM Watson Assistant can be purchased as an enterprise package whose price is dependent on the organization in question as well as the specific feature needs.