What users are saying about
15 Ratings
14 Ratings
15 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100
14 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.3 out of 100

Feature Set Ratings

  • ConvertKit and Mautic (open source) are tied in 2 feature sets: Email & Online Marketing, Reporting & Analytics

Email & Online Marketing

6.9

ConvertKit

69%
6.9

Mautic

69%
ConvertKit ranks higher in 5/9 features

WYSIWYG email editor

4.9
49%
2 Ratings
4.4
44%
6 Ratings

Dynamic content

6.9
69%
2 Ratings
5.4
54%
7 Ratings

Ability to test dynamic content

6.9
69%
2 Ratings
5.4
54%
7 Ratings

Landing pages

6.9
69%
2 Ratings
7.3
73%
5 Ratings

A/B testing

6.9
69%
2 Ratings
7.5
75%
6 Ratings

Mobile optimization

6.4
64%
2 Ratings
8.3
83%
6 Ratings

Email deliverability reporting

8.0
80%
2 Ratings
6.8
68%
11 Ratings

List management

6.4
64%
2 Ratings
9.2
92%
7 Ratings

Triggered drip sequences

9.0
90%
2 Ratings
7.9
79%
6 Ratings

Reporting & Analytics

6.6

ConvertKit

66%
6.6

Mautic

66%
Mautic (open source) ranks higher in 2/3 features

Dashboards

5.4
54%
2 Ratings
7.1
71%
7 Ratings

Standard reports

5.4
54%
2 Ratings
6.0
60%
7 Ratings

Custom reports

9.0
90%
1 Rating
6.7
67%
5 Ratings

Pre-Send Testing

8.5

ConvertKit

85%

Mautic

Feature Set Not Supported
N/A
ConvertKit ranks higher in 8/8 features

URL Validation

9.0
90%
1 Rating
N/A
0 Ratings

Link Tracking

9.0
90%
1 Rating
N/A
0 Ratings

Image Validation

9.0
90%
1 Rating
N/A
0 Ratings

Inbox Display

6.9
69%
2 Ratings
N/A
0 Ratings

Email Accessibility Tools

9.0
90%
1 Rating
N/A
0 Ratings

Spelling and Grammar Check

9.0
90%
1 Rating
N/A
0 Ratings

Spam Testing

9.0
90%
1 Rating
N/A
0 Ratings

Email Previews

6.9
69%
2 Ratings
N/A
0 Ratings

Lead Management

ConvertKit

Feature Set Not Supported
N/A
7.9

Mautic

79%
Mautic (open source) ranks higher in 4/4 features

Lead nurturing

N/A
0 Ratings
8.3
83%
7 Ratings

Lead scoring and grading

N/A
0 Ratings
8.3
83%
7 Ratings

Data quality management

N/A
0 Ratings
7.7
77%
5 Ratings

Automated sales alerts and tasks

N/A
0 Ratings
7.3
73%
5 Ratings

Campaign Management

ConvertKit

Feature Set Not Supported
N/A
7.8

Mautic

78%
Mautic (open source) ranks higher in 2/2 features

Calendaring

N/A
0 Ratings
7.9
79%
5 Ratings

Event/webinar marketing

N/A
0 Ratings
7.6
76%
4 Ratings

Social Media Marketing

ConvertKit

Feature Set Not Supported
N/A
5.9

Mautic

59%
Mautic (open source) ranks higher in 2/2 features

Social sharing and campaigns

N/A
0 Ratings
5.9
59%
3 Ratings

Social profile integration

N/A
0 Ratings
5.9
59%
4 Ratings

Platform & Infrastructure

ConvertKit

Feature Set Not Supported
N/A
5.9

Mautic

59%
Mautic (open source) ranks higher in 6/6 features

API

N/A
0 Ratings
7.4
74%
7 Ratings

Role-based workflow & approvals

N/A
0 Ratings
6.4
64%
3 Ratings

Customizability

N/A
0 Ratings
7.5
75%
5 Ratings

Integration with Salesforce.com

N/A
0 Ratings
6.2
62%
5 Ratings

Integration with Microsoft Dynamics CRM

N/A
0 Ratings
4.0
40%
2 Ratings

Integration with SugarCRM

N/A
0 Ratings
4.0
40%
2 Ratings

Attribute Ratings

  • Mautic (open source) is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

6.5

ConvertKit

65%
2 Ratings
7.6

Mautic

76%
7 Ratings

Likelihood to Recommend

ConvertKit

It is perfect for artists and content creators. It is perfect for service based providers who want to house their potential leads. Entry level entrepreneurs can also benefit. It is not an all in one type of platform, but it is useful for list building and setting up automation. If you have less than 1K subscribers, this is the route to go until you need to use automation. Then, just feel free to upgrade.
Read full review

Acquia

Mautic is well suited for users who do not require a lot of maintenance on the technical areas and have only the general requirements of the email marketing sector. In case the users have more precise requirements and are more focussed on the quality and a proper quantitative analysis, Mautic would not be an ideal choice. In other words for small companies Mautic would be an idea choice where the budget is a constraint and the extent of use is low but in cases where budget is not really a constraint against the performance and quality, Mautic would not be an ideal choice.
Read full review

Pros

ConvertKit

  • Emails landing in subscribers inbox.
  • Free mailing address that customers can use.
  • Robust tagging system for managing funnels and targeting users with optimized emails.
  • Broad integrations available for other platforms and optin form plugins.
Read full review

Acquia

  • It reduces cost of using marketing automation for smaller companies
  • A lot of ways to integrate with third-party and our own developed plugins
  • A growing ecosystem of IT companies, helping clients to make the best use of Mautic (open source)
Read full review

Cons

ConvertKit

  • When I first started using ConvertKit, I found it hard to create a landing page. I am pretty technical but when I had to customize my page using HTML, I got lost. I thought I could get up and running within an hour (build the page, create the list, and set up automation), but I soon realized I had to upgrade to use automation and setting up took me more than 3 hours. The learning curve had me stuck. I got frustrated and reached out to support.
  • ConvertKit is not for a non-tech person. There are not enough templates to get up and running within an hour.
  • ConvertKit is simply email marketing and landing pages for list building. It could offer a little more.
  • The analytics can be a bit more in depth.
Read full review

Acquia

  • Setting up the email templates has required hiring a professional. The templates that are provided are not fully responsive.
  • More responsive form templates are needed.
Read full review

Pricing Details

ConvertKit

Starting Price

$29 per month

Editions & Modules

ConvertKit editions and modules pricing
EditionModules
Creator$29.001
Creator Pro$59.002

Footnotes

  1. per month
  2. per month

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

Mautic

Starting Price

$0

Editions & Modules

Mautic editions and modules pricing
EditionModules
Mautic Marketing Automation$01

Footnotes

  1. none

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

Alternatives Considered

ConvertKit

Read full review

Acquia

We had originally tested Mailchimp and Sendy, but they are best used as bulk email marketing tools. Where Mautic really shines is as a full-service contact resource center, so you can do full contact list management, as-complicated-as-you want drip campaigns, all still while being significantly less expensive than a tool like Mailchimp.
Read full review

Return on Investment

ConvertKit

  • Incremental traffic generation from a reliable source.
  • High-converting leads from sales funnels.
Read full review

Acquia

  • We made our ROI back within a year.
  • Fulfills our needs and our client's needs, our clients love it.
  • I would just add more templates to the email construction selection, other than that, it is just perfect.
Read full review

Add comparison