Cool Tabs vs. Meta Business Manager

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cool Tabs
Score 9.7 out of 10
Small Businesses (1-50 employees)
Cool Tabs is a social media marketing platform that is designed to help users increase their online audience and get qualified leads by creating simple interactive content for apps, social networks, microsites, mobile devices and websites. Users have more than twenty different types of dynamics to choose from: Paths (Choose Your Own Adventure), Trivia, Personality Tests, Instant Win, sweepstakes, competitions, coupon codes, and more. Cool Tabs enables users to create interactive content…
$49
Per User per Month
Meta Business Manager
Score 7.5 out of 10
N/A
Meta Business Manager (formerly Facebook Business Manager, or Pages Manager) is a mobile app that supports management of up to 50 Facebook pages from a smart phone or tablet, allowing social media managers to see activity, post updates, and respond immediately to customers.N/A
Pricing
Cool TabsMeta Business Manager
Editions & Modules
Stone
$49
Per User per Month
Gold
$199
Per User per Month
Diamond
$399
Per User per Month
Diamond with Unlimited Campaigns
$499
Per User per Month
Diamond with Paths
$499
User per Month
Diamond with Paths and Unlimited Campaigns
$699
User per Month
No answers on this topic
Offerings
Pricing Offerings
Cool TabsMeta Business Manager
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup Fee$49 per planNo setup fee
Additional Details
More Pricing Information
Community Pulse
Cool TabsMeta Business Manager
Top Pros
Top Cons
Features
Cool TabsMeta Business Manager
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Cool Tabs
-
Ratings
Meta Business Manager
6.1
35 Ratings
22% below category average
Boolean keyword searches00 Ratings6.020 Ratings
Filtering out noise/spam00 Ratings5.326 Ratings
Sentiment analysis00 Ratings7.322 Ratings
Broad channel coverage00 Ratings6.025 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Cool Tabs
-
Ratings
Meta Business Manager
5.9
49 Ratings
30% below category average
Content planning and scheduling00 Ratings7.049 Ratings
Audience targeting00 Ratings6.046 Ratings
Content optimization00 Ratings5.744 Ratings
Workflow management00 Ratings4.838 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Cool Tabs
-
Ratings
Meta Business Manager
6.0
42 Ratings
30% below category average
Automated routing and prioritization00 Ratings5.334 Ratings
Customer interaction histories00 Ratings4.738 Ratings
Bulk actions00 Ratings7.825 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Cool Tabs
-
Ratings
Meta Business Manager
6.1
47 Ratings
23% below category average
Lead generation00 Ratings4.838 Ratings
Content marketing00 Ratings5.742 Ratings
Paid media management00 Ratings6.239 Ratings
Campaigns and promotions00 Ratings7.543 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Cool Tabs
-
Ratings
Meta Business Manager
6.3
49 Ratings
30% below category average
Twitter00 Ratings4.010 Ratings
Facebook00 Ratings8.148 Ratings
LinkedIn00 Ratings5.98 Ratings
Google+00 Ratings7.33 Ratings
Instagram00 Ratings7.334 Ratings
Pinterest00 Ratings6.05 Ratings
YouTube00 Ratings5.612 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Cool Tabs
-
Ratings
Meta Business Manager
5.7
47 Ratings
32% below category average
Campaign success analytics00 Ratings7.246 Ratings
Real-time tracking00 Ratings5.943 Ratings
Competitor analysis00 Ratings4.027 Ratings
Account management
Comparison of Account management features of Product A and Product B
Cool Tabs
-
Ratings
Meta Business Manager
6.2
49 Ratings
27% below category average
Role-based user permissions & privileges00 Ratings5.446 Ratings
Mobile access00 Ratings6.947 Ratings
Best Alternatives
Cool TabsMeta Business Manager
Small Businesses
Growave
Growave
Score 9.4 out of 10
Publer
Publer
Score 9.7 out of 10
Medium-sized Companies
Emplifi Social Marketing Cloud
Emplifi Social Marketing Cloud
Score 8.9 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Emplifi Social Marketing Cloud
Emplifi Social Marketing Cloud
Score 8.9 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Cool TabsMeta Business Manager
Likelihood to Recommend
9.7
(14 ratings)
9.2
(49 ratings)
Likelihood to Renew
8.0
(8 ratings)
-
(0 ratings)
Usability
7.3
(1 ratings)
7.5
(15 ratings)
Support Rating
-
(0 ratings)
6.0
(14 ratings)
User Testimonials
Cool TabsMeta Business Manager
Likelihood to Recommend
Cool Tabs
In general, it works as some kind of manual on how the particular baseline of your social networks can be improved, and it provides the right assessment at the same time so that I can analyze my data based on my results. Also, they count on excellent technical assistance. Earlier it was hard to go search hashtags on my Instagram but after using this I can get more deep analytics, geotag research, and profile analytics to get great information about the keywords I want to know about. The pricing is great, as well as the support team which replies very quickly.
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Meta Platforms Inc
If using a desktop, Facebook Business Manage can help integrate and consolidate your workload when managing multiple pages for multiple clients. However, it can also be clunky when trying to use it on the go from a smartphone as the functionality is more limited. For those that sit at desks all day, it's a good program. For those of us that stay mobile, it can be frustrating.
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Pros
Cool Tabs
  • It provides a wide range of settings options to your social media promotions.
  • Is easy to use for developing and managing promotions.
  • It offers an very complete tool to extract information about your promotions.
  • The support service is highly advisable: fast and adequate to satisfy users' needs.
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Meta Platforms Inc
  • Stats and insights, to have data to back up assumptions and actions.
  • Scheduling posts, which is helpful when you can't always post in real time.
  • Messenger, which allows me to interact directly with potential customers.
  • Roles, which allows me to assign an intern to help manage the profile.
  • Ads, which allows me to target and advertise to potential customers.
  • Pixel, which connects my Facebook data with my website.
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Cons
Cool Tabs
  • Interface is a bit difficult.
  • Management if the tool is not intuitive.
  • More filters for analyzing would be great specifically in the demographics region.
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Meta Platforms Inc
  • The only thing I have noticed is when on my device, it calls out a list of names that have shared your post, and it only shows one. On the computer it will let you scroll down and see all of them.
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Likelihood to Renew
Cool Tabs
I have a good relationship with the customer service and I love to help them to promote their service.
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Meta Platforms Inc
No answers on this topic
Usability
Cool Tabs
No answers on this topic
Meta Platforms Inc
I give Facebook Business Manager this rating because how I am able to edit and customize each client location page easily and can add users as needed without any hoops to jump through. I also appreciate the about of reach that Facebook has, so having a tool like this that's easy to use and can be in control of the backed of what people see is so important.
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Support Rating
Cool Tabs
No answers on this topic
Meta Platforms Inc
The few times I've had to reach out for ad questions, Facebook Pages customer service is prompt and friendly with their advice. I've never waited longer than 24 hours to get a response, and generally it's just a few hours. They're also quick at removing spam from my Pages when I've needed them to.
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Alternatives Considered
Cool Tabs
Easypromos is one of the best tools you can use to run your contests. The application allows you to create contests for Facebook, Instagram, Twitter, Pinterest and YouTube.You can choose the objective of your campaign, whether it is to increase followers, improve your brand awareness, etc., and you can run various types of promotional initiatives, including giveaways, games, and quizzes.
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Meta Platforms Inc
While we looked at different possibilities, it just seemed that this program was designed for our key social media platforms. There really was no point in utilizing a different program when this was designed for these platforms specifically. The mobile app is an added convenience that allows me to manage our social media on the go.
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Return on Investment
Cool Tabs
  • Cool Tabs allows us to tweak our social media pages to suit the customers' interaction.
  • When the customer is engaged, they are more likely to share and or inquire about what we do.
  • Since we have been using this, we have had a 10% increase in customer engagement, which in return, helps us deliver quality information.
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Meta Platforms Inc
  • Most of our leads come from Facebook paid marketing.
  • Our business is centered around our content, which allows us to stand out from the completion. Facebook allows us to get the content in front of our audience.
  • Facebook Marketing is so dynamic that it takes loads of trial and error to get to a winning formula. And the errors can be expensive.
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ScreenShots

Cool Tabs Screenshots

Screenshot of Page Performance DashboardScreenshot of Stats DashboardScreenshot of Instagram hashtag analysis: top potential contributorsScreenshot of Instagram hashtag analysis: words analysisScreenshot of Twitter Hashtag Analysis: Main StatsScreenshot of Campaign Stats Dashboard