What users are saying about
7 Ratings
39 Ratings
7 Ratings
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Score 6 out of 100
39 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.2 out of 100

Feature Set Ratings

    Email & Online Marketing

    7.4

    Cordial

    74%

    Percolate

    Feature Set Not Supported
    N/A
    Cordial ranks higher in 9/9 features

    WYSIWYG email editor

    4.0
    40%
    4 Ratings
    N/A
    0 Ratings

    Dynamic content

    6.3
    63%
    5 Ratings
    N/A
    0 Ratings

    Ability to test dynamic content

    6.8
    68%
    5 Ratings
    N/A
    0 Ratings

    Landing pages

    10.0
    100%
    1 Rating
    N/A
    0 Ratings

    A/B testing

    7.0
    70%
    4 Ratings
    N/A
    0 Ratings

    Mobile optimization

    7.5
    75%
    5 Ratings
    N/A
    0 Ratings

    Email deliverability reporting

    8.4
    84%
    8 Ratings
    N/A
    0 Ratings

    List management

    7.5
    75%
    5 Ratings
    N/A
    0 Ratings

    Triggered drip sequences

    9.3
    93%
    4 Ratings
    N/A
    0 Ratings

    Reporting & Analytics

    7.0

    Cordial

    70%

    Percolate

    Feature Set Not Supported
    N/A
    Cordial ranks higher in 3/3 features

    Dashboards

    8.5
    85%
    5 Ratings
    N/A
    0 Ratings

    Standard reports

    6.5
    65%
    5 Ratings
    N/A
    0 Ratings

    Custom reports

    6.0
    60%
    5 Ratings
    N/A
    0 Ratings

    Content Creation

    Cordial

    Feature Set Not Supported
    N/A
    8.6

    Percolate

    86%
    Percolate ranks higher in 5/5 features

    Ideation

    N/A
    0 Ratings
    8.5
    85%
    10 Ratings

    Approval workflows

    N/A
    0 Ratings
    8.5
    85%
    12 Ratings

    Content collaboration

    N/A
    0 Ratings
    8.0
    80%
    10 Ratings

    Content calendar

    N/A
    0 Ratings
    8.5
    85%
    12 Ratings

    Network for content licensing/production

    N/A
    0 Ratings
    9.3
    93%
    4 Ratings

    Content Publishing

    Cordial

    Feature Set Not Supported
    N/A
    8.4

    Percolate

    84%
    Percolate ranks higher in 4/4 features

    Content hub

    N/A
    0 Ratings
    7.5
    75%
    11 Ratings

    Content distribution

    N/A
    0 Ratings
    8.5
    85%
    11 Ratings

    Content promotion

    N/A
    0 Ratings
    9.0
    90%
    9 Ratings

    Content automation

    N/A
    0 Ratings
    8.5
    85%
    11 Ratings

    Content Reporting & Analytics

    Cordial

    Feature Set Not Supported
    N/A
    9.3

    Percolate

    93%
    Percolate ranks higher in 3/3 features

    Closed-loop tracking and reporting

    N/A
    0 Ratings
    9.0
    90%
    10 Ratings

    Content performance analytics

    N/A
    0 Ratings
    10.0
    100%
    12 Ratings

    Campaign optimization dashboard

    N/A
    0 Ratings
    9.0
    90%
    2 Ratings

    Attribute Ratings

    • Percolate is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    6.0

    Cordial

    60%
    5 Ratings
    8.5

    Percolate

    85%
    13 Ratings

    Likelihood to Renew

    Cordial

    N/A
    0 Ratings
    10.0

    Percolate

    100%
    2 Ratings

    Implementation Rating

    Cordial

    N/A
    0 Ratings
    9.0

    Percolate

    90%
    2 Ratings

    Likelihood to Recommend

    Cordial

    Cordial has multiple options to create a message: single campaign, automation, orchestration and sculpt templates, which are drag-and-drop type functionalities but each of these blocks are based on HTML content so a user needs to be technically savvy. I would avoid using HTML includes as it is not possible to see which include a customer received. The team is fabulous, they know the tool and are dedicated to the success of the business. They are quick to respond and provide feedback. Reporting and analytics are very manual if you are combining multiple days in a test.
    Berlynn Pierce | TrustRadius Reviewer

    Percolate

    Very useful for the management, planning, and programming of all social networks, as well as marketing campaigns. One of the best tools to make life easier for community managers and automate daily tasks such as content publishing. It is my favorite for managing my clients' networks.
    Inés Prieto | TrustRadius Reviewer

    Pros

    Cordial

    • Provides helpful desktop and mobile previews.
    • Sends emails reliably.
    • Allows for pretty robust audience rules.
    Nichole Aramapakul | TrustRadius Reviewer

    Percolate

    • Create social content from briefing all the way through to the approval process.
    • Social planner for managing topics and content streams across multiple channels.
    • Robust API and integrations.
    • Image library (with cost-free access/rights to stock photo libraries).
    • Frequent updates to the platform.
    • Built-in community management.
    Olin Graczyk | TrustRadius Reviewer

    Cons

    Cordial

    • Some of the tasks on the platform are still technical in nature and often requires the help of a developer or technical marketer. But I've witnessed great strides towards accessibility and ease of use for non-technical marketers over the past three years.
    • A lot of the templating must be built from scratch.
    • Deliverability insights (out of the box) could be expanded further.
    Anonymous | TrustRadius Reviewer

    Percolate

    • A lot of the features in Percolate are very well built, but only provide the bare minimum as features go. Its editorial calendar for example lacks export/import features and its multimedia repository only supports images. In many ways, Percolate is trying very hard to be too much at the same time.
    • At the moment, Percolate lacks user level management. We can add users who need to be moderated before posting, but it is for example not possible to add users just for one specific function (like the multimedia database).
    Anonymous | TrustRadius Reviewer

    Pricing Details

    Cordial

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    Percolate

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    Required

    Starting Price

    Likelihood to Renew

    Cordial

    No score
    No answers yet
    No answers on this topic

    Percolate

    Percolate 10.0
    Based on 2 answers
    Percolate is a great tool for us, because we need the approval process workflows. The training was great when we first signed on, and the interface is very user friendly. We have trained our interns to use it as well with no issues. It makes keeping up with our content calendar a breeze and we can easily see what posts have been approved and which ones are still pending at a quick glance
    Ashlee Taylor, MBA | TrustRadius Reviewer

    Implementation Rating

    Cordial

    No score
    No answers yet
    No answers on this topic

    Percolate

    Percolate 9.0
    Based on 2 answers
    Rarely has a company shown this much support during implementation. This almost got to the point where it was too much hand holding. Sometimes, social teams just want the keys to the car so they can drive it themselves instead of waiting on someone to drive along with them...
    Anonymous | TrustRadius Reviewer

    Alternatives Considered

    Cordial

    Cordial by far has the best UI for simple navigation
    Anonymous | TrustRadius Reviewer

    Percolate

    Percolate and Falcon have many similarities and provide many of the same features, however Percolate felt a bit more robust than Falcon, although it does come with a higher price tag to match. Both platforms are excellent for content approval workflows, content scheduling, and community management. Percolate offers additional features such as an Asset Management Library and a section for creative briefs and collaboration with internal teams.
    Anonymous | TrustRadius Reviewer

    Return on Investment

    Cordial

    • Best to manage your clients' business.
    • Not ideal for freelancers.
    Mohammed Anzil | TrustRadius Reviewer

    Percolate

    • Percolate has made it much easier to communicate between teams and has provided a return on investment in that area in particular.
    • Percolate also helps save time because you are able to schedule social media posts across channels easily.
    • It has also been an easy way to work with remote team members, which is very helpful.
    Nancy Ryerson | TrustRadius Reviewer

    Screenshots

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