Coremetrics / IBM Digital Analytics (discontinued) vs. Sumo Logic

IBM analytics has continued to improve upon the days of being the original core metrics. After using the updated version for quite some time, it has been great at providing the needed analytics to measure ROI and goal performance for our quarterly KPI's. It has resulted in a great increase in web engagements although we are a midsize company, smaller outfits may not need such an expensive option.

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SumoLogic is a fantastic log aggregator and analysis tool, a fine alternative to Splunk. Searching is powerful and mostly intuitive and results come fast. If you have application logs in clusters or Kubernetes pods that lose their logs every time they're restarted, Sumo is the solution for you

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• IBM CXA comprises an acquisition called Tealeaf. This tool has deep heritage and this is evident in its present-day capabilities.
• The Universal Behaviour Exchange or UBX puts the concept of personalisation at the forefront. The ability to combine physical (analog) and digital transactions to create the complete picture of a customer journey, is a stand out benefit.
• The solution does not have to involve the purchase of software. IBM CXA can be sold as a service bundled with analytics as a service. This not only lowers the cost of ownership, it gets around one of the principal issues. Strong staff with design and analytical capability to drive the solution and deliver tangible benefits.
• The seamless integration of Watson AI services to help with the heavy lifiting. Watson reinforces the analytical focus this solution has and can learn to recognise situations specific to a company.

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• Sumo Logic allowed for our InfoSec team to ingest logs from our CDN directly, in real-time, instead of massive compressed archives that were sent every two-hours (the only alternative at the time). Sumo Logic had an app for these logs, that allowed us to easily get an immediate payoff from the data, with canned dashboard and saved searches.
• Sumo Logic has a fairly extensive REST API when it comes to log sources, source configurations, dashboard data, searches, etc. Their wiki for the API is usually kept up to date.
• Sumo Logic, during the period of time I had used their product, had added the ability to configure agents via configuration files. This allowed customers to configure their endpoints, and modify the endpoints, with configuration management tools like Chef / Puppet / Salt. Beforehand, the only option was to always make changes either via the web portal or REST API.
• The solutions engineers were extremely helpful, and easily reachable when issues would occur.
• Users at our company found it easy to get started, working on new dashboards, scheduled searches, and alerting. The alerting worked well with our third-party paging tool.

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• The user interface is in Flash, which can be very frustrating and slow at times. Apparently, this is to be transitioned in a future release.
• Can only segment the last 93 days of data. Any historical segmentation beyond the 93 days must be run in Explore (which is credit based, and has its own limitations with the number of credits per month, based on the initial contract with IBM).
• Reports can only display 93 days of data at a given time for custom date ranges. There are pre-programmed date ranges setup with IBM during implementation (last week, last month, last quarter etc.), but are not flexible enough to answer more specific questions.
• Certain reports cannot have segments applied, making answering some simple questions a bit more tricky. For example, I can create a segment around mobile devices and apply it to the marketing channels report, but I can't create a marketing channel segment and apply it to the mobile reports.
• Built in API calls allows for nice report design and automation.

• I like the help center, but I think if it had more GUI tools, it could help new users.
• Pulling out data is sometimes hard to read, (Maybe if I knew how to export data better, this would not be an issue for me).
• I would like better know-how on how to create reports that will help our business.

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IBM Digital Analytics is a great solution for our clients and I believe they offer the best solution for the retail space. We have access to IBM support via email or live chat and they can answer many of the reporting questions that come up. IBM is receptive to our feedback of the product so I am confident they will continue making improvements

Very easy to implement and use.

Sumo Logic is very powerful but definitely requires some configuration work to get the most out of it. You can get a certification related to this, but it is definitely not something you can just throw together.

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Never had any issues

As reports are templated, the system is pretty quick. Sometimes you have to wait a bit for a report to render. Or you might have to re-load the page. But there is no real issue here and the system is on par with other similar systems.

Overall, the level of support is very good and I would say it is a strong asset of the solution. However, you can sometimes feel that there is a difference of level among the support team.

I would give this rating because I attended a free Sumo Logic training at a WeWork in Chicago. I found the training very useful, and I learned a lot of features that I was not aware of before I went to the training. I like the idea that SumoLogic provides free training seminars. I am certified in level1, and I plan on certifying to level2.

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Online training is really great. One of the best assets that they have. Lots of great videos, pop quizzes at the end of each module. Fantastic. Other tools have similar features, but not as good.

See previous comment: reading and understanding the encyclopedic implementation guide is a must.

I was satisfied with the implementation, as at the time, it was the best way to implement the product with the available feature sets in Sumo Logic. User creation and management became more of an issue during continued use, instead of it being an issue related to deploying the product in our environment.

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Much of the work we did in IBM Digital Analytics could have been answered through Google Analytics, a much simpler, agile and FREE solution set. Not mention, given the vast number of Google Analytics USERS, free and actionable support is simply a click away ... this compared to IBM Digital Analytics fractured and often absent support service.

Sumo Logic works very well out of the gate. For a small business it has given us what we need. I worked at a larger company previously, and we produced so many logs we had to create a custom logging service to handle them all. Cost and availability are big issues when deciding between the different services, whether self maintained and hosted, or provided by another company.

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This solution can support large amount of data and transaction. The way that user management features are built, it shows it is meant for large organizations.

I've assisted several OneLogin customers with partner accounts to Sumo Logic. It has always been pleasant.

• We spend too much time trying to work around bugs on the new UI.
• We spend too much time trying to figure out how to make certain segments work because support and the knowledge center are lackluster.
• Our sales rep is very unresponsive and leaves us searching for a lot of answers on our own, including what other products we may benefit from that IBM offers.

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• I can't think of any negative side effects other than it being SO slow sometimes, but compared to Splunk everything is slow
• It's SO much cheaper than Splunk that the time it takes to query information is well worth it
• In the times that we've had Sumo go down or stop logging information, we've found that we'd be absolutely lost without Sumo

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