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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Creatio

    Score9.4 out of 10
    N/ACreatio offers an agentic CRM and workflow platform. Its offerings include Creatio Studio, a no-code agentic platform to build applications and AI agents with natural language and visual designers, and a CRM suite with embedded AI agents across Creatio Marketing, Sales, and Service. The platform also includes industry workflows across 19 verticals and a range of marketplace add-ons. Creatio products can be purchased separately or as a unified CRM solution to…

    $10,000

    per year (minimum price for new users)

    Sugar Sell (SugarCRM)

    Score9 out of 10
    N/ASugar Sell from SugarCRM is a collaborative CRM, allowing users to track and monitor activities, map each customer’s journey. Sugar Sell replaces former editions of the SugarCRM product, including the SugarCRM Community Edition, the open source edition, which is discontinued.

    $19

    per month per user (3 users minimum, billed annually)

    Pricing
    CreatioSugar Sell (SugarCRM)
    Editions & Modules
    Growth
    $25
    per month per user
    Enterprise
    $55
    per month per user
    Unlimited
    $85
    per month per user
    Essentials
    $19
    per month (billed annually) per user (3 user minimum, 9 user maximum)
    Standard
    $59
    per month (billed annually) per user (10 User Minimum)
    Advanced
    $85
    per month (billed annually) per user (10 user minimum)
    Premier
    $135
    per month (billed annually) per user (10 user minimum)
    Offerings
    Pricing Offerings
    CreatioSugar Sell (SugarCRM)
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsCreatio Sales, Creatio Marketing, and Creatio Service are available as add-ons for $15 per month, per user. Creatio AI is included in every tier of the Creatio platform (Growth, Enterprise, and Unlimited). Creatio AI starts at $5,000 per year—
    More Pricing Information
    Community Pulse
    CreatioSugar Sell (SugarCRM)
    Considered Both Products
    Creatio
    Chose Creatio
    Sure, the low code approach is eating the world and [is] a powerful feature in this CRM. But training time and time for implementation could be much [longer] than expected.
    Incentivized
    SugarCRM
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    43 Answers
    70%
    Would buy again
    7 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    39 Answers
    86%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    98%
    Happy with the feature set
    42 Answers
    80%
    Happy with the feature set
    8 Answers
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    29 Answers
    100%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    85%
    Implementation went as expected
    34 Answers
    80%
    Implementation went as expected
    4 Answers
    Features
    CreatioSugar Sell (SugarCRM)
    Low-Code Development
    Comparison of Low-Code Development features of Creatio and Sugar Sell (SugarCRM)
    Feature
    Creatio
    8.5
    37 Ratings
    3% below category average
    Sugar Sell (SugarCRM)
    -
    Ratings
    Platform Security8.035 Ratings00 Ratings
    Platform User Management9.037 Ratings00 Ratings
    Reusability9.035 Ratings00 Ratings
    Platform Scalability8.036 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of Creatio and Sugar Sell (SugarCRM)
    Feature
    Creatio
    -
    Ratings
    Sugar Sell (SugarCRM)
    4.8
    33 Ratings
    48% below category average
    Customer data management / contact management00 Ratings5.032 Ratings
    Workflow management00 Ratings6.028 Ratings
    Territory management00 Ratings6.026 Ratings
    Opportunity management00 Ratings7.026 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings7.029 Ratings
    Contract management00 Ratings3.026 Ratings
    Quote & order management00 Ratings4.024 Ratings
    Interaction tracking00 Ratings3.030 Ratings
    Channel / partner relationship management00 Ratings2.025 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Creatio and Sugar Sell (SugarCRM)
    Feature
    Creatio
    -
    Ratings
    Sugar Sell (SugarCRM)
    2.3
    24 Ratings
    108% below category average
    Case management00 Ratings3.024 Ratings
    Call center management00 Ratings2.019 Ratings
    Help desk management00 Ratings2.017 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Creatio and Sugar Sell (SugarCRM)
    Feature
    Creatio
    -
    Ratings
    Sugar Sell (SugarCRM)
    5.5
    25 Ratings
    34% below category average
    Lead management00 Ratings6.022 Ratings
    Email marketing00 Ratings5.023 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Creatio and Sugar Sell (SugarCRM)
    Feature
    Creatio
    -
    Ratings
    Sugar Sell (SugarCRM)
    3.0
    28 Ratings
    88% below category average
    Task management00 Ratings4.026 Ratings
    Billing and invoicing management00 Ratings3.018 Ratings
    Reporting00 Ratings2.024 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Creatio and Sugar Sell (SugarCRM)
    Feature
    Creatio
    -
    Ratings
    Sugar Sell (SugarCRM)
    3.3
    28 Ratings
    79% below category average
    Forecasting00 Ratings3.024 Ratings
    Pipeline visualization00 Ratings2.025 Ratings
    Customizable reports00 Ratings5.027 Ratings
    Customization
    Comparison of Customization features of Creatio and Sugar Sell (SugarCRM)
    Feature
    Creatio
    -
    Ratings
    Sugar Sell (SugarCRM)
    5.5
    29 Ratings
    33% below category average
    Custom fields00 Ratings6.029 Ratings
    Custom objects00 Ratings5.026 Ratings
    Scripting environment00 Ratings6.019 Ratings
    API for custom integration00 Ratings5.025 Ratings
    Security
    Comparison of Security features of Creatio and Sugar Sell (SugarCRM)
    Feature
    Creatio
    -
    Ratings
    Sugar Sell (SugarCRM)
    5.5
    27 Ratings
    42% below category average
    Single sign-on capability00 Ratings5.021 Ratings
    Role-based user permissions00 Ratings6.026 Ratings
    Social CRM
    Comparison of Social CRM features of Creatio and Sugar Sell (SugarCRM)
    Feature
    Creatio
    -
    Ratings
    Sugar Sell (SugarCRM)
    3.0
    19 Ratings
    86% below category average
    Social data00 Ratings3.019 Ratings
    Social engagement00 Ratings3.016 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Creatio and Sugar Sell (SugarCRM)
    Feature
    Creatio
    -
    Ratings
    Sugar Sell (SugarCRM)
    4.5
    19 Ratings
    50% below category average
    Marketing automation00 Ratings5.019 Ratings
    Compensation management00 Ratings4.013 Ratings
    Platform
    Comparison of Platform features of Creatio and Sugar Sell (SugarCRM)
    Feature
    Creatio
    -
    Ratings
    Sugar Sell (SugarCRM)
    4.0
    20 Ratings
    62% below category average
    Mobile access00 Ratings4.020 Ratings
    Best Alternatives
    CreatioSugar Sell (SugarCRM)
    Small Businesses
    No answers on this topic
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    Quixy
    Score9.9 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    No answers on this topic
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CreatioSugar Sell (SugarCRM)
    Likelihood to Recommend
    8.0
    (59 ratings)
    2.0
    (59 ratings)
    Likelihood to Renew
    9.9
    (4 ratings)
    8.2
    (26 ratings)
    Usability
    9.0
    (40 ratings)
    3.0
    (10 ratings)
    Availability
    9.1
    (1 ratings)
    10.0
    (1 ratings)
    Performance
    7.3
    (1 ratings)
    10.0
    (1 ratings)
    Support Rating
    10.0
    (38 ratings)
    9.1
    (12 ratings)
    In-Person Training
    -
    (0 ratings)
    9.0
    (1 ratings)
    Online Training
    8.2
    (1 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    9.6
    (2 ratings)
    9.0
    (3 ratings)
    Configurability
    9.1
    (1 ratings)
    10.0
    (1 ratings)
    Ease of integration
    9.1
    (1 ratings)
    10.0
    (2 ratings)
    Product Scalability
    8.2
    (1 ratings)
    9.0
    (1 ratings)
    Vendor post-sale
    9.1
    (1 ratings)
    9.0
    (1 ratings)
    Vendor pre-sale
    9.1
    (1 ratings)
    9.0
    (1 ratings)
    User Testimonials
    CreatioSugar Sell (SugarCRM)
    Likelihood to Recommend
    Creatio
    Creatio is well suited in following scenarios: Complex Business process modelling and automation, Low code No code development which is best for efficient timelines, customized reporting and dashboarding, seamless integration with other technologies. Scenarios where Creatio is less appropriate: Solutions which require high cutomizations on the frontend side as this can be done by javascript modifications but it increases the load on the page and slows it down.
    Incentivized
    Read full review
    SugarCRM
    Sugar CRM is a good tool, but it's complex to customize. It often requires expensive 3rd partners to implement more complex scenarios that SugarCRM struggles to support; coming back with explanations was usually time-consuming and unsupported. The back end is overly complex in terms of what it needs to be, with many redundant database tables and columns.
    Incentivized
    Read full review
    Pros
    Creatio
    • Creatio's client success team is super. The team is collaborative, solution-oriented, and client-driven. We have weekly meetings with the team. They show up prepared with solutions/ideas to business requests and they are clearly engaged.
    • Creatio's infrastructure team has been critical to our ability to execute our cloud strategy. They have worked with us to set up our testing and production environments within Azure, assisted in testing, and are responsive and flexible to our unique requirements.
    • Creatio has been very flexible to requests for customization. We have taken their low-code out-of-the-box solution and "Ringlerized" it. The benefit for us is an application that meets our niche business needs.
    Read full review
    SugarCRM
    • Great way to keep myself organized. I do not miss appointments with clients since within the system I can input my appointment time and also send out a reminder to my clients.
    • It has a nice layout [that] does not seem to be cluttered. I find it to be very user friendly.
    • It has customizable dashboards which I find beneficial
    Incentivized
    Read full review
    Cons
    Creatio
    • When we started using Creatio in 2022 the new user interface had just been released and did not include all the features we needed; however, we used a more classic user interface and were still satisfied with the results.
    • The ability to capture a digital signature directly within the application was missing in the base system; however, Creatio connected us with a partner that provided a solution for this specific situation.
    Read full review
    SugarCRM
    • The back-end programming (logical hooks) for advanced customizations could benefit from a more user-friendly interface
    • General layout could be improved by the addition of modern templates to customize the standard look and feel
    • Support communities could be further improved with the addition of videos on how to do specific configuration, modules.
    Incentivized
    Read full review
    Likelihood to Renew
    Creatio
    We have always used a CRM and Creatio has proven to be much more effective in meeting our needs than our previous provider. Its customizability will allow us to adapt this product as our business may change in the future.
    Incentivized
    Read full review
    SugarCRM
    Our organization will continue to use Sugar as long as it remains cost effective and it addresses the majority of our needs. I will, however, recommend looking into other options once our needs increase and there is additional budget for some bigger named and more robust platform options. I feel if the application was friendlier to end users we would get better productivity as well.
    Read full review
    Usability
    Creatio
    Because it is so easy to use and navigate through - even the most technophobic people in our company are using it on a regular basis. It is easy to change around and switch through different sections and keep neat and tidy.
    Read full review
    SugarCRM
    There's a learning curve associated with Sugar. Right away, it's not as easy as an out-of-the-box CRM. Once you learn how to use Sugar, the system fits what your needs are. With any other CRM, you'd be trying to figure out how your company can best fit the CRM. You don't want to change your business cycle for your CRM, the CRM should fit your business cycle.
    Read full review
    Reliability and Availability
    Creatio
    Other than the daily maintenance window where the server may be inaccessible for a few minutes, there have been no issues with accessing our Creatio site. The daily maintenance window is outside normal business hours so it does not affect our Users - just myself when I am looking to implement changes.
    Incentivized
    Read full review
    SugarCRM
    SugarCRM has never been down for us.
    Read full review
    Performance
    Creatio
    Some Users have reported slow responses from the server at times which seems to be localized. Users are based across four different time zones and the issue is intermittent.
    Incentivized
    Read full review
    SugarCRM
    No response time issues ever. Very productive due to its ease of use.
    Read full review
    Support Rating
    Creatio
    The people at the Creatio offices world wide are very friendly, patience and always happy to help. I have a huge respect for them, especially the people that were based in the Ukraine. Still in these strange times they always keep the focus on the customer, where we would have totaly understanded it if it was any different. So huge compliments to the whole team, keep up the energy and the good work
    Read full review
    SugarCRM
    The support overall at least for us has been phenomenal. Anytime that the system has any Issues at all IT gets in contact from someone from support to get the system back up and running. Have never gone more than 30 minutes with the system not working. So overall I will be definetely recommending this system in any other company that I may work for in the future.
    Incentivized
    Read full review
    In-Person Training
    Creatio
    No answers on this topic
    SugarCRM
    We feel clasroom training is essential to ensure user adoption and buy-in. Video and on-line training courses gave their place but being in a classroom setting enables the Team to make any potential CRM issues visble right up front.
    Read full review
    Online Training
    Creatio
    Most of the roadblocks to learning were not discovered until the users were actually in the system using it on a day to day basis. Our Customer Success Manager has offered to setup additional training sessions as needed to close the gaps in our learning. Some areas which required some additional training are setting up filters, dashboards, and generating reports.
    Incentivized
    Read full review
    SugarCRM
    Only part of an implemementation as noted previously.
    Read full review
    Implementation Rating
    Creatio
    The project manager for our implementation was great to work with and took the time to understand our business. We felt very comfortable going into the project with a reasonable scope of work to provide us with a functional version of Creatio to meet our needs. Unfortunately, we came across multiple challenges with this partner in their deliverables and timelines. Thankfully Creatio was able to provide support resources to ensure we were able to launch. We have since changed partners for our third-party support.
    Incentivized
    Read full review
    SugarCRM
    Study, study, and study. Be prepared to train everyday until all processes are flowing nicely. The CRM is the elephant and figuring out where to take the first bite can be a challenge. But there is only one way to eat this elephant, one bite at a time. Systematic planning is very important.
    Incentivized
    Read full review
    Alternatives Considered
    Creatio
    The user-friendliness of Creatio was a big selling point along with the low-code initiatives, both of which were important to our business. With Salesforce, unlimited wasn't really unlimited. You couldn't deploy an on-site instance and the overall cost of the system far outweighed the ROI. These are all things Creatio offers, out-of-the-box.
    Read full review
    SugarCRM
    SugarCRM is a lot better in many ways then LogicsCRM which I started using when I started as a sales rep at Community Tax. Yet there is still room for a lot of improvements to accommodate a steady workflow. They integration of old CRM files seems to have worked great from Logics to Sugar.
    Incentivized
    Read full review
    Scalability
    Creatio
    I can see the promise of how it can be customized to other aspects of our business.
    Incentivized
    Read full review
    SugarCRM
    Works from 2-300 Users in our experience.
    Read full review
    Return on Investment
    Creatio
    • We went from manually processing Work Orders into Invoices once a day - representing significant impact to turn around speeds - to submitting automatically in real time, eliminating a great deal of human transcription errors and freeing up a great deal of operations time
    • Custom Implementation automation in Creatio has eliminated 4-6 hours of configuration work per sale in comparison to our old manual methods
    Read full review
    SugarCRM
    • Overall seems to be more expensive than other subscription based CRMs.
    • Has positively impact our sales team to make more efficient and accountability among sales teams. Also allows for high level aggregated reporting
    • Has been impactful for all teams, not only sales to track individual activity on a daily, weekly, monthly and quarterly basis
    Incentivized
    Read full review
    ScreenShots

    Creatio Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot

    Sugar Sell (SugarCRM) Screenshots

    Screenshot of a view of Sugar Sell's contacts listScreenshot of Sugar Sell's analyticsScreenshot of a Sugar Sell dashboard