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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Criteo Commerce Growth

    Score8 out of 10
    N/ACriteo Commerce Growth is a performance marketing platform that helps brands and agencies find new customers, engage high-intent shoppers, and maximize revenue across web, social, video, and CTV. Built on Criteo's commerce dataset, it predicts what shoppers will buy next and dynamically optimizes every stage of the shopper journey from audience targeting and predictive bidding to product recommendations and dynamic creative optimization. With cross-channel activation, deep commerce insights, and…N/A

    Zoho Creator

    Score7.7 out of 10
    Mid-Size Companies (51-1,000 employees)
    Zoho Creator is a low-code application development platform for building enterprise-class applications that run on mobile, tablet, and web. It is designed to allow users to create custom forms, configure workflows, build pages, and deploy apps quickly.

    $12

    per month per user

    Pricing
    Criteo Commerce GrowthZoho Creator
    Editions & Modules
    No answers on this topic
    Standard
    $12
    per month per user
    Professional
    $30
    per month per user
    Enterprise
    $37
    per month per user
    Offerings
    Pricing Offerings
    Criteo Commerce GrowthZoho Creator
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsCriteo Commerce Growth operates on a Cost-per-click (CPC) and Cost-per-mille (CPM) model.Add-ons: Customer Portal: $100/month onwards Premium Support : 20% of license fees Enterprise support: 25% of license fees
    More Pricing Information
    Community Pulse
    Criteo Commerce GrowthZoho Creator
    Considered Both Products
    Criteo
    No answer on this topic
    Zoho
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    12 Answers
    95%
    Would buy again
    19 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    12 Answers
    95%
    Delivers good value for the price
    19 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    12 Answers
    95%
    Happy with the feature set
    19 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    11 Answers
    95%
    Lived up to sales and marketing promises
    18 Answers
    Implementation went as expected
    80%
    Implementation went as expected
    8 Answers
    95%
    Implementation went as expected
    18 Answers
    Features
    Criteo Commerce GrowthZoho Creator
    Ad Network Integration
    Comparison of Ad Network Integration features of Criteo Commerce Growth and Zoho Creator
    Feature
    Criteo Commerce Growth
    6.0
    27 Ratings
    20% below category average
    Zoho Creator
    -
    Ratings
    Data Transfer2.926 Ratings00 Ratings
    DSP integration9.220 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Criteo Commerce Growth and Zoho Creator
    Feature
    Criteo Commerce Growth
    7.5
    57 Ratings
    5% below category average
    Zoho Creator
    -
    Ratings
    Ad campaign creation7.354 Ratings00 Ratings
    Ad deployment5.653 Ratings00 Ratings
    Display advertising8.955 Ratings00 Ratings
    Ad display and retargeting segmentation8.350 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Criteo Commerce Growth and Zoho Creator
    Feature
    Criteo Commerce Growth
    7.2
    57 Ratings
    7% below category average
    Zoho Creator
    -
    Ratings
    Ad dashboards8.656 Ratings00 Ratings
    Ad performance reports8.656 Ratings00 Ratings
    Ad conversion tracking4.953 Ratings00 Ratings
    Ad attribution reporting6.614 Ratings00 Ratings
    Cross-channel ad management8.01 Ratings00 Ratings
    Ad forecasting and optimization6.83 Ratings00 Ratings
    Low-Code Development
    Comparison of Low-Code Development features of Criteo Commerce Growth and Zoho Creator
    Feature
    Criteo Commerce Growth
    -
    Ratings
    Zoho Creator
    7.9
    18 Ratings
    6% below category average
    Visual Modeling00 Ratings7.617 Ratings
    Drag-and-drop Interfaces00 Ratings8.917 Ratings
    Platform Security00 Ratings7.918 Ratings
    Platform User Management00 Ratings7.818 Ratings
    Reusability00 Ratings7.018 Ratings
    Platform Scalability00 Ratings7.918 Ratings
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    Criteo Commerce GrowthZoho Creator
    Small Businesses
    AdRoll
    Score3.7 out of 10
    OutSystems
    Score6.4 out of 10
    Medium-sized Companies
    Magnite
    Score8 out of 10
    AppSheet
    Score8.2 out of 10
    Enterprises
    Adobe Advertising Cloud
    Score7.8 out of 10
    Oracle APEX
    Score9.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Criteo Commerce GrowthZoho Creator
    Likelihood to Recommend
    8.4
    (58 ratings)
    8.8
    (24 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    10.0
    (2 ratings)
    Usability
    8.4
    (12 ratings)
    8.0
    (18 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    9.0
    (1 ratings)
    Support Rating
    9.1
    (12 ratings)
    9.8
    (4 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.0
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Criteo Commerce GrowthZoho Creator
    Likelihood to Recommend
    Criteo
    Marketing Solutions by Criteo has a great track record that speaks highly of its reputation, we users of this program are happy with the performance and impact it generates in the cloud, in order to connect with new customers, added to this, This software offers us the appropriate tools to professionally manage all these processes and have total control of electronic commerce. Our case has been the protagonist in the increase in sales, that is why we are always willing to recommend this incredible program.
    Incentivized
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    Zoho
    If you are using some application of Zoho and want some more functionality into it, Use Zoho creator to develop a separate app as per requirement and integrate it with your Zoho App. Small organization can use creator to make apps but it can be used for small range of storage, For Large organization , it may be not feasible.
    Incentivized
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    Pros
    Criteo
    • You are able to access to their data pool, to build audiences with just an email list (encrypted and hashed)
    • Easy to use platform and easy way to analyze data from the dashboard. Everyone could manage the dashboard easily enough to surf through the data and understand the performance. Also you have the help of your account manager.
    • The powerful algorithm drives good results for your company, without too much effort. And they are continuously improving with new features (design types, campaigns, platform, mobile / app products ...)
    • Support for testing all of the integration of the events to check if data is well received. Google Chrome extension, testing mode inside the dashboard with error detection and also the help of your account manager + technical stuff.
    Incentivized
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    Zoho
    • Accountability for each employee work which is very vital for any organization
    • Making operations very simple even that a simple lay man would be able to perform detailed work like a pro
    • Data tracking in live was made possible
    • Using proper Manpower for the work they are apt.
    Incentivized
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    Cons
    Criteo
    • I think if they had a free trial option, we would be able to better evaluate our need before signing up.
    • I wish there were more targeting features other than retargeting. Would love to target based on interests.
    • Video features are limited. Would love to see new products here.
    Incentivized
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    Zoho
    • In C6, the new setup of permissions is not logical. Admins now have access to every application rather than specific applications, which impacts data confidentiality.
    • In C6, the new feature for having multiple environments is very limited as it does not work for ZOHO Creator applications that are linked to other Zoho Creator applications in the same workspace - which is not logical at all.
    • In C6, the revised permissions for Developers do not allow the developer to assign permissions to users or to publish forms, reports, pages, etc....which again is not logical.
    Incentivized
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    Likelihood to Renew
    Criteo
    Criteo is the only remarketing firm worth using for a retailer, in my opinion.
    Incentivized
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    Zoho
    Today Zoho Creator is included in our current plan from Zoho One, but if it was needed to pay apart it should be done because the software we created became very important for our team. The use of Zoho Creator contributes to endorse the Zoho One subscription year after year.
    Incentivized
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    Usability
    Criteo
    Criteo's platform is very easy to use from a marketing standpoint if you understand key terms. The frontend is very user-friendly and I personally had no issues. I enjoy being able to see key results and metrics being tracked from the dashboard. It is also easy to filter things as desired to break down data.
    Incentivized
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    Zoho
    Its quite easy if one has the need, interest and passion to build applications and solutions through low-code. One example would be, that my finance head who has absolutely nothing to do with tech and apps, is now able to create apps and manage Zoho Creator all by himself. So its all about the interest and how much time we put to learn the tool. Having said that, its quite easy to learn the tool and create anything that's within our scope of knowledge.
    Incentivized
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    Reliability and Availability
    Criteo
    No answers on this topic
    Zoho
    In an earlier comment, I mentioned Zoho's excellent uptime. I have been using the system for over 6 years, and have experienced only momentary outages, and of those, only a hand full over the years. It is extremely reliable
    Incentivized
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    Performance
    Criteo
    No answers on this topic
    Zoho
    We do not integrate Zoho with other systems at this time, but rarely are searches, database exports, record edits or creation tasks ever slow enough to notice. It is quite usable
    Incentivized
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    Support Rating
    Criteo
    I think Marketing Solutions by Criteo offers a very robust solution for an ad tech platform and their support team is very knowledgeable about their product. I would like to see, though, more webinars and training about the technology behind the product to give us more tools to talk to our customers with more information and better visuals.
    Incentivized
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    Zoho
    I recommend Zoho Creator very often. A lot of companies go big earlier than they need to and spend way too much on SalesForce & Marketo. I worked for a small company with some limited budget that pivoted to sell it's product to the Enterprise. Zoho Creator was incredibly easy to set up, intuitive to use, and contains all the most essential features that most users need and seek in SalesForce. We integrated with MailChimp & Unbounce and were able to be incredibly useful in acquiring leads, nurturing them, and tracking pipeline in Zoho Creator. Our small sales team found it very easy to use and loved it.
    Incentivized
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    Implementation Rating
    Criteo
    No answers on this topic
    Zoho
    Even if it is a easy to use platform, it got some issues on the implementation that could easily handle by IT teams. In our scenario this team don't exist anymore, and the business/marketing team had their expectations that it was quickier to be implemented. So, consider a professional help on this implementation could be cost more (of cource) but it would be helpful to manage the issues and expectations.
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    Alternatives Considered
    Criteo
    Criteo Dynamic Retargeting brings different value and possibilities compared to the others. It is a great addition to Google Ads, if you are not doing well with Display Campaigns and/or if you cannot use Dynamic Remarketing on Google cause your products are not "physical". Compared to other Retargeting solutions, its CPC based model and Post click attribution make all the difference. Finally, the account support is great plus it will help you in all aspects or difficulties.
    Incentivized
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    Zoho
    Zoho Creator stands out for its balance of affordability, ease of use, and powerful customization options. While it may not offer the same level of enterprise-scale features as platforms like OutSystems or Mendix, it provides a robust solution that meets the needs of many businesses, especially those looking for an integrated, cost-effective low-code platform with strong support for both simple and complex applications.
    Incentivized
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    Scalability
    Criteo
    No answers on this topic
    Zoho
    Zoho is incredibly versatile. Much thought was put in to the way the platform functions. I've yet to face a situation where Zoho would not be able to do what I needed. That being said, because of its power, it can also be a bit intimidating technically. Simple needs are simple. More complex needs are ... more complex! Overall, it's a powerful, robust platform
    Incentivized
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    Return on Investment
    Criteo
    • More Impressions/Exposure - We wanted additional branding, and Criteo provided plenty of exposure to a relevant audience for us.
    • Benchmark for CPA - We tested several different retargeting providers, and Criteo provided a benchmark amount we should pay per CPA, when compared to other providers.
    Incentivized
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    Zoho
    • With using Zoho Creator we are able to build apps that we may otherwise pay a pretty penny for. We may risk some features we could get from a 3rd party app but the fact that the data we do collect can easily syn with our CRM and Accounting systems makes up for this.
    • Negatively speaking, it takes time to fine tune and really craft your application. I am not a coder, nor do I have a coding background, so patience is key as you design and build out your application.
    Incentivized
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    ScreenShots

    Criteo Commerce Growth Screenshots

    Screenshot of where to select a campaign type.Screenshot of the interface to manage ad sets.Screenshot of where to choose display or video.Screenshot of where to configure a plan and run a forecast.Screenshot of the interface to create a custom report.Screenshot of Criteo powered audiences.

    Zoho Creator Screenshots

    Screenshot of Multi-Platform App builderScreenshot of Dashboards created using Zoho CreatorScreenshot of An overview of Hotel management dashboardScreenshot of Schedule and manage eventsScreenshot of BI and AnalyticsScreenshot of Help Desk overview