What users are saying about
15 Ratings
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Top Rated
253 Ratings
15 Ratings
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Score 9.3 out of 100

Pipedrive

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Top Rated
253 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Likelihood to Recommend

Customer.io

If you have a very small database of people, then probably the whole integration isn't justified. If you have a small business and don't plan to scale much, don't do it. It will be expensive for what you can get elsewhere (Mailchimp).If you want a scalable and powerful platform, that will take some time to pay off, and you can wait, then do it. Once you get integrated and start sending events and attributes, the things you can do are almost limitless.
Santiago Valdés | TrustRadius Reviewer

Pipedrive

Pipedrive is well suitable for Email marketing management, Customer data management, and as well as for sales forecasting. Pipedrive is the best platform for managing your all sales data, Email automation & sales reporting. If you want to do A/B testing & want to know the ROI analytics with your campaign then Pipedrive is not suitable for you. you might have to check other platforms for advanced features. If you are looking for campaign segmentation & campaign planning then you can't do it in Pipedrive. Pipedrive doesn't provide that facility to users. It is the best platform for small & medium businesses.
Preet Chovatiya | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Customer.io
8.6
Pipedrive
WYSIWYG email editor
Customer.io
6.6
Pipedrive
Dynamic content
Customer.io
8.6
Pipedrive
Ability to test dynamic content
Customer.io
8.6
Pipedrive
A/B testing
Customer.io
7.9
Pipedrive
Mobile optimization
Customer.io
10.0
Pipedrive
Email deliverability reporting
Customer.io
7.7
Pipedrive
List management
Customer.io
10.0
Pipedrive
Triggered drip sequences
Customer.io
9.5
Pipedrive

Reporting & Analytics

Customer.io
5.9
Pipedrive
Dashboards
Customer.io
5.4
Pipedrive
Standard reports
Customer.io
5.4
Pipedrive
Custom reports
Customer.io
7.0
Pipedrive

Sales Force Automation

Customer.io
Pipedrive
6.4
Customer data management / contact management
Customer.io
Pipedrive
6.5
Workflow management
Customer.io
Pipedrive
7.8
Territory management
Customer.io
Pipedrive
6.6
Opportunity management
Customer.io
Pipedrive
8.8
Integration with email client (e.g., Outlook or Gmail)
Customer.io
Pipedrive
8.1
Contract management
Customer.io
Pipedrive
3.0
Quote & order management
Customer.io
Pipedrive
5.1
Interaction tracking
Customer.io
Pipedrive
7.1
Channel / partner relationship management
Customer.io
Pipedrive
4.3

Customer Service & Support

Customer.io
Pipedrive
2.9
Case management
Customer.io
Pipedrive
4.7
Call center management
Customer.io
Pipedrive
1.1
Help desk management
Customer.io
Pipedrive
3.1

Marketing Automation

Customer.io
Pipedrive
8.6
Lead management
Customer.io
Pipedrive
8.5
Email marketing
Customer.io
Pipedrive
8.7

CRM Project Management

Customer.io
Pipedrive
6.5
Task management
Customer.io
Pipedrive
8.3
Billing and invoicing management
Customer.io
Pipedrive
4.1
Reporting
Customer.io
Pipedrive
7.2

CRM Reporting & Analytics

Customer.io
Pipedrive
5.1
Forecasting
Customer.io
Pipedrive
5.1
Pipeline visualization
Customer.io
Pipedrive
8.5
Customizable reports
Customer.io
Pipedrive
1.7

Customization

Customer.io
Pipedrive
6.1
Custom fields
Customer.io
Pipedrive
8.1
Custom objects
Customer.io
Pipedrive
7.7
Scripting environment
Customer.io
Pipedrive
1.0
API for custom integration
Customer.io
Pipedrive
7.5

Security

Customer.io
Pipedrive
7.3
Single sign-on capability
Customer.io
Pipedrive
6.1
Role-based user permissions
Customer.io
Pipedrive
8.6

Social CRM

Customer.io
Pipedrive
1.1
Social data
Customer.io
Pipedrive
1.1
Social engagement
Customer.io
Pipedrive
1.1

Integrations with 3rd-party Software

Customer.io
Pipedrive
3.6
Marketing automation
Customer.io
Pipedrive
3.6
Compensation management
Customer.io
Pipedrive
3.5

Platform

Customer.io
Pipedrive
8.2
Mobile access
Customer.io
Pipedrive
8.2

Pros

Customer.io

  • Workflow building and management.
  • Extremely flexible and integrates easily with other services.
  • Solid email builder.
  • Webhook makes it easy to send and receive data in event-driven contexts.
  • Support for liquid makes highly detailed personalization possible in every message.
Joel McLean | TrustRadius Reviewer

Pipedrive

  • Their pipeline is super simple with drag and drop features, and a clean and clear view of your deals and deal amounts.
  • They have a great automation system that allows for tasks and emails to be sent when a stage changes.
  • They have a great note system that allows voice recording and easy phone access to manage notes while on a call.
Mark Rueckert | TrustRadius Reviewer

Cons

Customer.io

  • I may be missing it in the UI, but a place to see the list of emails who qualify for a certain email.
  • One easy to view chart of all our automated/lifecycle emails to see what a given user would see over their customer journey. (This is really just a feature request/idea - the product itself is really awesome.)
Ted Bennett | TrustRadius Reviewer

Pipedrive

  • There is definitely a bit of a learning curve
  • Marketplace integrations developed by Pipedrive need some work as they're not too reliable or 'fully-featured' yet
  • It is expensive compared to alternatives and extra addons are costly even though it could be argued they should be part of the main package.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Customer.io

No score
No answers yet
No answers on this topic

Pipedrive

Pipedrive 8.2
Based on 2 answers
Unless I find something better...
Anonymous | TrustRadius Reviewer

Usability

Customer.io

No score
No answers yet
No answers on this topic

Pipedrive

Pipedrive 9.1
Based on 12 answers
Is important for our team that the programs and apps that we use more frequently needed to be user-friendly, in order that our team can work more efficiently. Pipedrive has a wide range of tools that can be used to achieve this goal
Joanna García | TrustRadius Reviewer

Support Rating

Customer.io

No score
No answers yet
No answers on this topic

Pipedrive

Pipedrive 9.4
Based on 12 answers
Between quick video tutorials and having very quick feedback from their support teams, it is one of the main reasons I would recommend Pipedrive. It is critical, especially when setting up the platform to meet your companies needs, that a solid support team like Pipedrive has is there to make the transition easier.
Anonymous | TrustRadius Reviewer

Implementation Rating

Customer.io

No score
No answers yet
No answers on this topic

Pipedrive

Pipedrive 8.2
Based on 3 answers
Experiment is the only way to start
Ed Juline | TrustRadius Reviewer

Alternatives Considered

Customer.io

Customer.io was really the first pure, full-featured drip email program on the market and as far as I know, it's still the simplest and best overall for that specific function. SendGrid has also added drip campaign features, but I would seriously evaluate Customer.io against any other drip email provider because they really have all the key elements you need to make it work.
Sean Anderson | TrustRadius Reviewer

Pipedrive

I much prefer the interface of Pipedive when compared to Zoho. Much more user friendly and the team is always readily available when we need them. Pipedrive allowed for many custom integrations to be added, as Zoho was a tad more complicated to manipulate. We would not go back to Zoho in any case.
Anonymous | TrustRadius Reviewer

Return on Investment

Customer.io

  • Fast testing for new products to specific groups. It saves a lot of time and money.
  • Removed workload from marketing = more time to make it better.
  • Better contact with specific groups, seeing a increase in sales because of this.
Mike Koolwijk | TrustRadius Reviewer

Pipedrive

  • Pipedrive has had an extremely positive impact on our overall business objectives. More specifically, the return on investment has been magnified by the fact that it is fairly inexpensive.
  • I can recall 2-3 conversations which prompted my boss and myself to note how convenient Pipedrive is.
  • Like most companies, it can often feel like we are spinning many plates at once. Even when our team is not able to connect in person every day, our projects are capable of progressing. Pipedrive has allowed us to press forward where we (normally) would have lacked the communication necessary in doing so.
Anonymous | TrustRadius Reviewer

Screenshots

Customer.io

Pipedrive

Pricing Details

Customer.io

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Customer.io Editions & Modules

Additional Pricing Details
Our basic plan starts at $150 a month and includes 12,000 profiles and up to a million messages. Our premium plan starts at $1,000 a month with an annual contract, dedicated CSM, and much more.

Pipedrive

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Pipedrive Editions & Modules

Edition
Essential$15.001
Advanced$29.001
Professional$59.001
  1. Per Month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

Customer.io
9.0
Pipedrive
8.6

Likelihood to Renew

Customer.io
Pipedrive
8.2

Usability

Customer.io
Pipedrive
9.1

Reliability and Availability

Customer.io
Pipedrive
8.2

Support Rating

Customer.io
Pipedrive
9.4

Implementation Rating

Customer.io
Pipedrive
8.2

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