Certain Event Automation Software vs. Cvent Event Management

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Certain Event Automation Software
Score 10.0 out of 10
N/A
Certain is a leading provider of enterprise Event Automation software to Fortune 1000 companies. The vendor’s value proposition is that Certain gives users everything they need to plan events, engage attendees, and achieve sales and marketing results. The vendor says their software helps data-driven marketers and event professionals capture and integrate rich buying signals and attendee insights into omni-channel marketing campaigns to improve sales and marketing results and deliver credible…
$9,990
per year
Cvent Event Management
Score 8.0 out of 10
N/A
Cvent is a cloud-based enterprise event management company with nearly 4,000 employees and over 300,000 users worldwide. Cvent offers software solutions to event planners and marketers for online event registration, venue selection, event management and marketing, onsite solutions, email marketing, and attendee engagement. Cvent's suite of products automate and simplify the planning process to maximize the impact of events. Cvent provides hoteliers with an integrated platform, enabling…N/A
Pricing
Certain Event Automation SoftwareCvent Event Management
Editions & Modules
Be Certain Essential
$9,990
per year
Be Certain Pro
$19,999
per year
Be Certain Enterprise
Contact
No answers on this topic
Offerings
Pricing Offerings
Certain Event Automation SoftwareCvent Event Management
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeRequired
Additional Details——
More Pricing Information
Community Pulse
Certain Event Automation SoftwareCvent Event Management
Considered Both Products
Certain Event Automation Software

No answer on this topic

Cvent Event Management
Chose Cvent Event Management
We used to use Certain which was awful. We had a very hard time launching it beyond a concentrated group of users who were in the tool all of the time. Even then, we had major issues. Cvent offers a much more streamlined approach wherein a lot of cases, they provide the 'best …
Chose Cvent Event Management
This platform did not evolve as fast with the needs of it's client in fast newer, cleaner websites that also support the vast needs of our growing clients who were now looking to Wix for newer styles. We were already using Cvent for our sourcing so we wanted to try out the …
Chose Cvent Event Management
Cvent had a better look and feel as well as being efficient to use. We selected Cvent Event Management because we were looking for a one-stop shop. We were already using it on our sourcing side, so we moved all our website and registration there as well. Their overall reviews …
Top Pros
Top Cons
Features
Certain Event Automation SoftwareCvent Event Management
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Certain Event Automation Software
-
Ratings
Cvent Event Management
8.1
38 Ratings
2% below category average
Responsive Design for Web Access00 Ratings8.236 Ratings
Mobile Application00 Ratings8.136 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings8.034 Ratings
Online Meetings / Events
Comparison of Online Meetings / Events features of Product A and Product B
Certain Event Automation Software
-
Ratings
Cvent Event Management
8.3
35 Ratings
2% above category average
Calendar integration00 Ratings8.031 Ratings
Meeting initiation00 Ratings8.226 Ratings
Integrates with social media00 Ratings7.824 Ratings
Record meetings / events00 Ratings8.918 Ratings
Slideshows00 Ratings8.119 Ratings
Event registration00 Ratings8.635 Ratings
Online Events Collaboration
Comparison of Online Events Collaboration features of Product A and Product B
Certain Event Automation Software
-
Ratings
Cvent Event Management
8.3
30 Ratings
4% above category average
Live chat00 Ratings8.324 Ratings
Audience polling00 Ratings8.229 Ratings
Q&A00 Ratings8.430 Ratings
Online Events Security
Comparison of Online Events Security features of Product A and Product B
Certain Event Automation Software
-
Ratings
Cvent Event Management
8.0
36 Ratings
7% below category average
User authentication00 Ratings8.034 Ratings
Participant roles & permissions00 Ratings7.832 Ratings
Confidential attendee list00 Ratings8.131 Ratings
Online Events Marketing
Comparison of Online Events Marketing features of Product A and Product B
Certain Event Automation Software
-
Ratings
Cvent Event Management
8.3
40 Ratings
0% above category average
Branding options00 Ratings8.235 Ratings
Integration to Marketing Automation00 Ratings8.225 Ratings
Attendee list export00 Ratings8.539 Ratings
Virtual Event
Comparison of Virtual Event features of Product A and Product B
Certain Event Automation Software
-
Ratings
Cvent Event Management
7.8
43 Ratings
3% below category average
Registration, RSVP, and ticketing00 Ratings8.540 Ratings
Email marketing00 Ratings7.841 Ratings
Livestreaming00 Ratings7.924 Ratings
Audience engagement00 Ratings7.732 Ratings
Event recording00 Ratings8.423 Ratings
Virtual booths00 Ratings7.222 Ratings
Networking00 Ratings7.225 Ratings
Event analytics00 Ratings8.140 Ratings
Best Alternatives
Certain Event Automation SoftwareCvent Event Management
Small Businesses
OneCause
OneCause
Score 9.2 out of 10
OneCause
OneCause
Score 9.2 out of 10
Medium-sized Companies
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.3 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.3 out of 10
Enterprises
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.3 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Certain Event Automation SoftwareCvent Event Management
Likelihood to Recommend
9.0
(2 ratings)
8.6
(286 ratings)
Likelihood to Renew
-
(0 ratings)
9.9
(29 ratings)
Usability
-
(0 ratings)
8.0
(29 ratings)
Availability
-
(0 ratings)
5.5
(3 ratings)
Performance
-
(0 ratings)
7.3
(3 ratings)
Support Rating
-
(0 ratings)
5.1
(75 ratings)
In-Person Training
-
(0 ratings)
6.4
(2 ratings)
Online Training
-
(0 ratings)
8.2
(2 ratings)
Implementation Rating
-
(0 ratings)
7.5
(13 ratings)
Configurability
-
(0 ratings)
7.3
(1 ratings)
Ease of integration
-
(0 ratings)
5.5
(2 ratings)
Product Scalability
-
(0 ratings)
9.1
(3 ratings)
Vendor post-sale
-
(0 ratings)
7.3
(2 ratings)
Vendor pre-sale
-
(0 ratings)
7.3
(2 ratings)
User Testimonials
Certain Event Automation SoftwareCvent Event Management
Likelihood to Recommend
Certain, Inc.
Certain is very well suited for any type of event or tradeshow that require specific fields from registrants and an automated email sequence to keep them engaged. It's less appropriate for one-off events, since setting up those pages can be quite complex if you're used to the types of Eventbrite/Sympla. If you don't really build event pages regularly, I'd recommend a software that's more simple, which should address what you need.
Read full review
Cvent
Cvent Event Management works great for events for which we need to collect registration fees. If you have a large-scale event that requires complex registration/data collection, and payment processing, Cvent Event Management is the best solution out there! It is comprehensive, can handle complex, multi-step registration forms, and has features for customizable and branded accompanying website and marketing opportunities (social media, event emails, etc). It is a one-stop-shop for creation and promotion of an event. That said, for "free" events, because there is an associated cost per registrant, it makes more sense for us to use another platform (we use Eventbrite, GoogleForm, or WordPress Gravity Forms) to collect RSVPs. The cost-oer-registrant is outlined upon contracting (and can vary based on the terms of your contract), but it is a fixed cost, rather than a percentage of the overall fees. Again, depending on the cost of your program for a participant, this can either be a good thing or something that would persuade you to use another system in that scenario.
Read full review
Pros
Certain, Inc.
  • Easy to use and create
  • Easy to pull reports once event has been sent to attendees
  • Great way to gather a lot of information
Read full review
Cvent
  • Registration platform can handle nearly any need.
  • Event websites are easy to build and support customization.
  • Support is available in multiple formats should you run into issues.
  • There is a large user community where you can reach out for ideas and help.
Read full review
Cons
Certain, Inc.
  • Dashboards: It's quite important for leadership to get a visual of what their event registrants look like (with graphs, for example). Now, Certain does not present a feature to create dashboards, so we have to export their reports and create our dashboards ourselves.
  • UX when setting up an event: Now this can be quite complex, as it's not as easy to use or intuitive. Many different tabs with many different sub-items can present a confusing experience for newcomers when building an event.
Read full review
Cvent
  • Allowing more in depth paths for registration questions (i.e. drill-down questions as needed)
  • Hotel widget does not model in a user-friendly way, allowing for customer confusion and cumbersome work-arounds
  • Flex Email customization widgets need to integrate into the emails more smoothly and be able to customize to have the same look, feel, font of the written text. At this time it does not allow for the same level of customization.
Read full review
Likelihood to Renew
Certain, Inc.
No answers on this topic
Cvent
We are very pleased with the features that Cvent gives us. The ease of use and the immediate support when something does stump us. Cvent provides us with everything that we need to run a successful event. The only reason I did not Rate Cvent as a 10 is the cost
Read full review
Usability
Certain, Inc.
No answers on this topic
Cvent
Overall, Cvent Event Management is a highly usable platform, with a user-friendly interface and a wide range of features and tools to help plan, promote, and manage events. The platform is designed to be intuitive, allowing users to easily navigate and access the various features and functionalities. One of the key benefits of Cvent Event Management's usability is its high level of customization. The platform offers a range of customization options, allowing users to tailor the platform to their specific needs and branding. This can include custom registration forms, event websites, email communications, and more. Additionally, Cvent Event Management provides robust data analytics and reporting, enabling users to gain insights into attendee behavior, event performance, and ROI. The platform also offers real-time reporting, which can be particularly useful during an event, allowing organizers to monitor attendance and event progress. While there may be a learning curve for some of the more advanced features, overall, the platform is highly usable and intuitive and we have had positive experiences with the platform's usability, citing its ease of use, customization options, and comprehensive feature set as key benefits.
Read full review
Reliability and Availability
Certain, Inc.
No answers on this topic
Cvent
Cvent does go down pretty frequently. And while it often doesn't impact day to day use usually, if it does go down at the wrong time, you may not be able to access very important event information when you need it. Usually outages do not last very long, but it could still be a very bad situation if this happens at the wrong moment
Read full review
Performance
Certain, Inc.
No answers on this topic
Cvent
When pulling reports and it can sometimes lag a bit and that can be frustrating when you are trying to get things done on a timeline
Read full review
Support Rating
Certain, Inc.
No answers on this topic
Cvent
I have very rarely needed support, but when I did, it seemed that there was an underlying push for a webinar, training session, or multiple phone calls. If I have a question or a need, that should be addressed nothing else.
Read full review
In-Person Training
Certain, Inc.
No answers on this topic
Cvent
Our on-site trainer was very knowledgeable in the product and gave us very important pointers on best practices and how to perform tasks in the simplest manner
Read full review
Online Training
Certain, Inc.
No answers on this topic
Cvent
I have used the webinars and cvent community a lot to gain more knowledge. I am usually always able to find the answers I need
Read full review
Implementation Rating
Certain, Inc.
No answers on this topic
Cvent
It would have been nice during implementation if we had received more pointers on how to organize our parked report folders, libraries, etc. to avoid the mess we find ourselves in today. If we had known ahead of time the limitations we could have planned better.
Read full review
Alternatives Considered
Certain, Inc.
My company selected Certain and continues to use Certain because it is quick, easy, and efficient. We create up to 20 registration links a year and Certain allows us to create templates to copy and create annual event links very fast. I also love that there is someone there to speak to if I ever need assistance
Read full review
Cvent
Our existing relationship with [Cvent Event Management] led us to stick with them when it came time to choose a virtual platform, and it certainly delivered and showed that it had the capability to be the polished, yet simple, platform that resonated best with our audience. The new virtual offering was still going through some growing pains when we used it, but it has the potential to be a major competitor in the virtual event space, and they're already well established in the in-person event management space.
Read full review
Scalability
Certain, Inc.
No answers on this topic
Cvent
We use Cvent for many different clients and events. It's very easy to customize the experience for the event that you need
Read full review
Return on Investment
Certain, Inc.
  • Certain helps to deliver a great customer experience, since it facilitates automatic email delivery and your company can keep them connected well before or well after an event.
  • Certain presents a wide variety of reports, which perfectly addresses any request for visibility coming from your organization.
  • Certain's configuration settings are quite complex, so our newcomers are not comfortable using the software at first.
  • In case you need a more visual representation of your audience, Certain, unfortunately, does not generate dashboards.
Read full review
Cvent
  • Positive ROI: See which registrants [participated]
  • Positive ROI: See survey results from the feedback survey pushed at or after an event
  • Positive: Helps us lessen time spent setting up an event, emailing, or capturing data for event staff-- which in turn means MORE events!
Read full review
ScreenShots