82 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 7.3 out of 100
Based on 82 reviews and ratings
9 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 7.3 out of 100
Based on 9 reviews and ratings
Feature Set Ratings
Prospecting
6.9
Data.com
69%
Klue
Feature Set Not Supported
N/A
Data.com ranks higher in 6/6 features
Data.com ranks higher in 6/6 features
Advanced search
6.5
65%
23 Ratings
N/A
0 Ratings
Identification of new leads
7.7
77%
23 Ratings
N/A
0 Ratings
List quality
7.3
73%
24 Ratings
N/A
0 Ratings
List upload/download
7.0
70%
24 Ratings
N/A
0 Ratings
Ideal customer targeting
6.3
63%
22 Ratings
N/A
0 Ratings
Load time/data access
6.4
64%
25 Ratings
N/A
0 Ratings
Sales Intelligence Data Standards
7.9
Data.com
79%
Klue
Feature Set Not Supported
N/A
Data.com ranks higher in 3/3 features
Data.com ranks higher in 3/3 features
Contact information
8.0
80%
24 Ratings
N/A
0 Ratings
Company information
7.5
75%
24 Ratings
N/A
0 Ratings
Industry information
8.0
80%
18 Ratings
N/A
0 Ratings
Data Augmentation & Lead Qualification
7.0
Data.com
70%
Klue
Feature Set Not Supported
N/A
Data.com ranks higher in 9/9 features
Data.com ranks higher in 9/9 features
Lead qualification process
9.0
90%
17 Ratings
N/A
0 Ratings
Smart lists and recommendations
6.7
67%
13 Ratings
N/A
0 Ratings
Salesforce integration
7.4
74%
22 Ratings
N/A
0 Ratings
Company/business profiles
7.4
74%
22 Ratings
N/A
0 Ratings
Alerts and reminders
6.0
60%
14 Ratings
N/A
0 Ratings
Data hygiene
5.6
56%
23 Ratings
N/A
0 Ratings
Automatic data refresh
7.0
70%
14 Ratings
N/A
0 Ratings
Tags
7.0
70%
13 Ratings
N/A
0 Ratings
Filters and segmentation
7.0
70%
24 Ratings
N/A
0 Ratings
Sales Intelligence Email Features
7.7
Data.com
77%
Klue
Feature Set Not Supported
N/A
Data.com ranks higher in 2/2 features
Data.com ranks higher in 2/2 features
Sales email templates
7.3
73%
6 Ratings
N/A
0 Ratings
Append emails to records
8.0
80%
10 Ratings
N/A
0 Ratings
Attribute Ratings
- Data.com is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend
7.0
Data.com
70%
25 Ratings
3.0
Klue
30%
2 Ratings
Usability
9.0
Data.com
90%
2 Ratings
Klue
N/A
0 Ratings
Support Rating
9.0
Data.com
90%
2 Ratings
Klue
N/A
0 Ratings
Likelihood to Recommend
Data.com
There are many scenarios that make data.com well suited, but most specifically, it works very well when looking for contacts within a certain zip code. You can sort and find information about these contacts and pay by points. This helps because you are able to pick and choose which you want to pay for.

Verified User
Manager in Marketing
Information Technology & Services Company, 201-500 employeesKlue
If you're in a space with more than 1 or 2 competitors, you need Klue to help you keep track of them. Otherwise, you'll be spending too much energy doing that and you'll be likely to miss important information. It makes light work out of keeping battle cards up to date, relevant, and accessible for your sales team.
VP Product Marketing and Communications
Comm100Computer Software, 51-200 employees
Pros
Data.com
- Data.com is a great way to find out accurate revenue and employee numbers for companies across various industries.
- Data.com's filtering capabilities allow our team to quickly find the ideal prospects to reach out to.
- Data.com, being owned by Salesforce, allows for a seamless integration into our CRM. This saves us an incredible amount of time and ensures data accuracy.
Business Development Strategist
Elevated ThirdMarketing and Advertising, 11-50 employees
Klue
- Battlecards
- competitive intelligence
- email updates

Verified User
Director in Sales
E-Learning Company, 501-1000 employeesCons
Data.com
- Some contacts can be old. Perhaps they could consider validating some that are older than 5 years.
- They don't always detect duplicate companies. For example, I've added the same company twice before, I don't understand how they allow that, or prevent others from adding duplicates. It doesn't happen very often,, only occasionally.
- Sometimes data.com will "autocorrect" a job title incorrectly. For example, entering "Director of People & Culture" will autocorrect it to "Director of peopleandculture" If you don't catch it, it looks pretty bad for the next person who wants to view the contact.
Market Research Analyst
Upside Group Franchise ConsultingManagement Consulting, 11-50 employees
Klue
- Doesn't currently capture reviews (like this one).
- Battle card templates are limited.
- Push alerts when changes occur on tracked pages.
VP Product Marketing and Communications
Comm100Computer Software, 51-200 employees
Pricing Details
Data.com
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Klue
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Usability
Data.com
Data.com 9.0
Based on 2 answers
Very intuitive to use and I've never had any confusion with features. Anyone can create an account and use the platform simply by adding a contact or company into the database to earn points. It's a great option if you don't have budget for lists or pay services. It is easy to use and anyone can benefit from it.
Account Manager
Camelot EnterprisesApparel & Fashion, 11-50 employees
Klue
No score
No answers yet
No answers on this topic
Support Rating
Data.com
Data.com 9.0
Based on 2 answers
Whenever I've had a question their support has responded pretty quickly and gives me exactly what I am looking for. I have not had any technical issues so I can't speak to issues there, but as far as general questions from a free user they have impressed me with how quickly they get back to me and the thoroughness of their answers.
Account Manager
Camelot EnterprisesApparel & Fashion, 11-50 employees
Klue
No score
No answers yet
No answers on this topic
Alternatives Considered
Data.com
Adobe Workfront may not be the direct competitor of Data.com, but for the services I was using, Workfront looked a little better when it comes to the user interface. But Data.com definitely had more powerful features & better integration capabilities. Also, it was easier to play around with the customer journey in Data.com as compared to other tools I have used in the past.
Paid Search Specialist
GovendaInformation Technology & Services, 11-50 employees
Klue
Owler's email updates are slightly stronger

Verified User
Director in Sales
E-Learning Company, 501-1000 employeesReturn on Investment
Data.com
- The positive impact is gaining more direct contact information for hiring managers.
- Another positive factor is that it is completely free. You gain points for contact information when you add contact information.
- Since it is a free resource, there are no real negative impacts.
Business Solutions Manager
Ultimate StaffingStaffing and Recruiting, 501-1000 employees
Klue
- Helped navigate competitive sales opportunities and deflect objections while laying landmines of our own.
- Given our deal size, the payback/ROI is virtually instant.
- The entire company is more in tune with the competitive landscape.
VP Product Marketing and Communications
Comm100Computer Software, 51-200 employees