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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Dealfront

    Score8.4 out of 10
    Mid-Size Companies (51-1,000 employees)
    Formed from the merger of Leadfeeder and Echobot, Dealfront is a Go-to-Market Platform for Europe used by businesses to find leads and close deals.N/A

    Optimal

    Score8.5 out of 10
    N/AOptimal Workshop, a company in New Zealand, offers their suite of user research tools on a subscription basis, including the Treejack information architecture tool, OptimalSort card sorting test, Chalkmark first-click testing, and other tools.

    $2,388

    per year

    Pricing
    DealfrontOptimal
    Editions & Modules
    No answers on this topic
    Starter
    $2388
    per year
    Enterprise
    Custom
    Offerings
    Pricing Offerings
    DealfrontOptimal
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    DealfrontOptimal
    Considered Both Products
    Dealfront
    No answer on this topic
    Optimal Workshop
    No answer on this topic
    Key User Insights
    Would buy again
    89%
    Would buy again
    8 Answers
    89%
    Would buy again
    8 Answers
    Delivers good value for the price
    89%
    Delivers good value for the price
    8 Answers
    86%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    89%
    Happy with the feature set
    8 Answers
    89%
    Happy with the feature set
    8 Answers
    Lived up to sales and marketing promises
    89%
    Lived up to sales and marketing promises
    8 Answers
    88%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    88%
    Implementation went as expected
    7 Answers
    86%
    Implementation went as expected
    6 Answers
    Features
    DealfrontOptimal
    Lead Management
    Comparison of Lead Management features of Dealfront and Optimal
    Feature
    Dealfront
    7.7
    1 Ratings
    1% above category average
    Optimal
    -
    Ratings
    Data quality management7.01 Ratings00 Ratings
    Automated sales alerts and tasks6.01 Ratings00 Ratings
    Lead segmentation and distribution10.01 Ratings00 Ratings
    Lead Management Integrations
    Comparison of Lead Management Integrations features of Dealfront and Optimal
    Feature
    Dealfront
    9.3
    1 Ratings
    21% above category average
    Optimal
    -
    Ratings
    Integrations with advertising platforms7.01 Ratings00 Ratings
    Integrations with CRMs10.01 Ratings00 Ratings
    Integrations with data storage tools10.01 Ratings00 Ratings
    Integrations with lead automation tools10.01 Ratings00 Ratings
    Conversion Rate Optimization
    Comparison of Conversion Rate Optimization features of Dealfront and Optimal
    Feature
    Dealfront
    8.5
    1 Ratings
    2% above category average
    Optimal
    -
    Ratings
    KPI analytics10.01 Ratings00 Ratings
    Drop-off analytics7.01 Ratings00 Ratings
    Form Building
    Comparison of Form Building features of Dealfront and Optimal
    Feature
    Dealfront
    10.0
    1 Ratings
    18% above category average
    Optimal
    -
    Ratings
    Conditional logic paths10.01 Ratings00 Ratings
    Web embedding10.01 Ratings00 Ratings
    Date picker10.01 Ratings00 Ratings
    Best Alternatives
    DealfrontOptimal
    Small Businesses
    No answers on this topic
    No answers on this topic
    Medium-sized Companies
    No answers on this topic
    Dovetail
    Score8.6 out of 10
    Enterprises
    No answers on this topic
    UserTesting
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    DealfrontOptimal
    Likelihood to Recommend
    7.0
    (15 ratings)
    9.0
    (11 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (1 ratings)
    8.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    8.9
    (3 ratings)
    User Testimonials
    DealfrontOptimal
    Likelihood to Recommend
    Dealfront
    If you're looking to find new sales/customer contacts and are not a fan of complete "cold calling", Leadfeeder is a great source for finding those contacts or companies which may benefit you as they're clearly already looking at you. It weeds out half of the footwork for you.
    Incentivized
    Read full review
    Optimal Workshop
    Optimal Workshop is great for UX testing for those with a budget to do so. This may be a little on the expensive side for smaller businesses, but definitely not anything crazy expensive. The insights that you get out of these tests are invaluable and can be the difference between launching a site and succeeding/failing.
    Incentivized
    Read full review
    Pros
    Dealfront
    • Research Quality versus invested Time is absolutely efficient and motivating. Quick Research or Standard Alerts, both are done easily with instant results.
    • Usability of the User Interface in any of the modules is very supportive. New Team members are trained in short time. Very much self-explaining.
    • The connectivity between the modules is great and saves time. Each module has its key topic, but in Connection with the other modules this practical tool turns out to be even smarter more and powerful.
    Read full review
    Optimal Workshop
    • Tree Testing - it is a very simple and easy to use system, that provides the data needed from a tree test
    • Card sorting - provides a system for users to participate in navigation menu layouts. We looked into several options, but this seemed very intuitive for users.
    Incentivized
    Read full review
    Cons
    Dealfront
    • Leadfeeder has basic lead Tagging capabilities and some native integrations. It would be great to see more lead Activity Tracking and integration capabilities that sync with sales tools so a team could hypothetically keep their eyes on Leadfeeder-only while updating the CRM/sales tool.
    Incentivized
    Read full review
    Optimal Workshop
    • The recruitment panelists are not professional, nor do they take the tasks seriously. You are going to get a lot of bad data.
    • They are HQ'd outside the US and must have a small team because the customer service is the absolute WORST I've experienced in their industry.
    • They pride themselves on documentation, but when they fail to document something they blame the customer for the mistake.
    • There are way too many limitations with the tool after you launch, limited integrations, and poor survey questionnaire options. The tool itself is far too basic for most sites, especially B2B.
    Read full review
    Likelihood to Renew
    Dealfront
    Leadfeeder is the best anonymous visitor tracking software platform that I've ever used. Sitting as a layer on top of Google Analytics, the tool consistently provides us with accurate intelligence of what our hottest prospects are looking at while visiting our site. The Leadfeeder customer support is top notch and the company is always coming out with new updates that further improve the technology. On top of all of this, Leadfeeder integrates with Slack and our CRM, allowing me to continue to do my job without having to switch between various platforms throughout the day.
    Incentivized
    Read full review
    Optimal Workshop
    No answers on this topic
    Usability
    Dealfront
    Always found the system super intuitive to use. I've never been stuck finding what I'm looking for and the team has some very clear and easy to understand documentation online.
    Incentivized
    Read full review
    Optimal Workshop
    I would rate Optimal Workshop's overall usability 9 out of 10 due to several key factors. Firstly, the platform has a user-friendly interface makes navigation straightforward, even for first-time users. The tools and features are well-organized, ensuring users can quickly find what they need without unnecessary complexity. Secondly, the platform is highly intuitive, meaning users can easily understand how to perform tasks without extensive guidance. This is supported by clear and concise instructions throughout the application, reducing the learning curve significantly.
    Additionally, the learnability of Optimal Workshop is exceptional. New users can become proficient in a short amount of time, thanks to its well-thought-out design and helpful onboarding materials. Even more advanced features are presented in a way that feels approachable and manageable. Finally, the platform supports a seamless workflow, allowing users to focus on their research or tasks rather than struggling with the software. These qualities collectively make Optimal Workshop a reliable and efficient tool for many projects, justifying its high usability rating.
    Incentivized
    Read full review
    Support Rating
    Dealfront
    No answers on this topic
    Optimal Workshop
    We’ve never had to use much of their support services since the platform is very easy to use, we have however needed to transfer ownership between team members due to people leaving or other circumstances. Under those situations, the support offered to us has been been very quick and efficient and we never had to nudge them much to get the job done.
    Incentivized
    Read full review
    Alternatives Considered
    Dealfront
    Leadfeeder is very easy to set up, use, and maximize functionality. It is also easy to train. Other tools have a higher cost of acquisition and ownership. Plus, the customer support and training are helpful and very accessible! It's great for small to mid-market businesses.
    Incentivized
    Read full review
    Optimal Workshop
    For the price as it is very convenient for first-time beginners, its intuitiveness both for the one who is designing the activities and for those who have to interact with them. The fact that it collects and gathers the data into insights of the overall responses collected by all users.
    Incentivized
    Read full review
    Return on Investment
    Dealfront
    • It has helped support us to understand our market and if our website is properly communicating to and providing value to that market
    • We currently do not have the sales staff to go after potentially qualified organizations that visit the site but don't convert but it is a strategy we will employ at some point.
    Incentivized
    Read full review
    Optimal Workshop
    • Optimal Workshop has had a positive impact on investigating information architecture on several websites.
    • Optimal Workshop has helped investigated the labeling on several websites.
    • Optimal Workshop has also support in the investigation of UX in navigations.
    Incentivized
    Read full review
    ScreenShots

    Dealfront Screenshots

    Screenshot of Leadfeeder shows you the names of companies visiting your website.Screenshot of Leadfeeder prioritizes companies based on how active they've been on your website.Screenshot of Leadfeeder enriches your leads with company and contact information.Screenshot of Automatically update your CRM or get emails with lead data.