Providing illuminating insights into our ICP
November 13, 2025

Providing illuminating insights into our ICP

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Dealfront

* To track ICP visitors to our website
* To Understanding typical user journeys around the website
* To help with business reporting to understand what percentage of ICP visitors are arriving on the website
* Retargeting

Pros

  • Visitor tracking
  • Integrating with GA4, HubSpot and Slack
  • In-depth analytics on visitor journeys and specifically what companies have visited your website
  • Understanding a leads journey before hand to help prep sales team for call with the prospect and tailor their approach to the call.
Always found the system super intuitive to use. I've never been stuck finding what I'm looking for and the team has some very clear and easy to understand documentation online.
While HubSpot CRM has it's own visitor tracking on an individual level, it is very much determined by if the visitor has submitted their details via a form before you can get this information. With Dealfront we can get this analytics before any action is taken to better improve our marketing and sales approach rather than needing to wait for a conversion to happen.

Do you think Dealfront delivers good value for the price?

Yes

Are you happy with Dealfront's feature set?

Yes

Did Dealfront live up to sales and marketing promises?

Yes

Did implementation of Dealfront go as expected?

Yes

Would you buy Dealfront again?

Yes

Best suited:

1. For understanding the companies that visiting your website and what pages they are visiting to get an idea what is ICP and what is not
2. To get in-depth analytics on visitor journeys to optimise your website and tailor your marketing to the insights you are seeing

Less appropriate:
Not found any instances as of yet.

Dealfront Feature Ratings

7.7
Data quality management
7
Automated sales alerts and tasks
6
Lead segmentation and distribution
10
10.0
Conditional logic paths
10
Web embedding
10
Mobile responsiveness
Not Rated
Date picker
10
8.5
Drop-off analytics
7
KPI analytics
10
9.3
Integrations with advertising platforms
7
Integrations with CRMs
10
Integrations with data storage tools
10
Integrations with lead automation tools
10

Comments

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