What users are saying about
2 Ratings
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Score 7.3 out of 100
5 Ratings
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Score 6.5 out of 100

Likelihood to Recommend

Definitive Healthcare

Definitive is very well suited when you need overall knowledge of an organization. I would not recommend using this specifically to enrich the database with contact records.
Anonymous | TrustRadius Reviewer

D&B Optimizer

NetProspex is particularly well suited to help your organization keep up an accurate database. It helps to use the NetProspex tools at least once a quarter to help maintain accuracy. It also helps to fill in any incomplete records that could slow down your business process, and it eliminates barriers during the sales funnel.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

Definitive Healthcare
D&B Optimizer
5.7
Advanced search
Definitive Healthcare
D&B Optimizer
3.5
Identification of new leads
Definitive Healthcare
D&B Optimizer
5.1
List quality
Definitive Healthcare
D&B Optimizer
5.1
List upload/download
Definitive Healthcare
D&B Optimizer
8.0
Ideal customer targeting
Definitive Healthcare
D&B Optimizer
4.4
Load time/data access
Definitive Healthcare
D&B Optimizer
8.0

Sales Intelligence Data Standards

Definitive Healthcare
D&B Optimizer
6.8
Contact information
Definitive Healthcare
D&B Optimizer
6.9
Company information
Definitive Healthcare
D&B Optimizer
6.2
Industry information
Definitive Healthcare
D&B Optimizer
7.1

Data Augmentation & Lead Qualification

Definitive Healthcare
D&B Optimizer
6.9
Lead qualification process
Definitive Healthcare
D&B Optimizer
6.0
Smart lists and recommendations
Definitive Healthcare
D&B Optimizer
6.0
Salesforce integration
Definitive Healthcare
D&B Optimizer
9.0
Company/business profiles
Definitive Healthcare
D&B Optimizer
4.3
Data hygiene
Definitive Healthcare
D&B Optimizer
8.8
Automatic data refresh
Definitive Healthcare
D&B Optimizer
6.2
Filters and segmentation
Definitive Healthcare
D&B Optimizer
8.2

Sales Intelligence Email Features

Definitive Healthcare
D&B Optimizer
7.3
Append emails to records
Definitive Healthcare
D&B Optimizer
7.3

Pros

Definitive Healthcare

  • We can link information directly to Salesforce pages. Automatically updates on pages.
  • Gives specifics about organizations such as executives, size, revenue, etc.
Anonymous | TrustRadius Reviewer

D&B Optimizer

  • Update and correct data.
  • Integrate with your sales and marketing automation systems.
  • Help maintain updated records.
Susan Zaney | TrustRadius Reviewer

Cons

Definitive Healthcare

  • I have noticed they do not update C suite members often, so when trying to reach out to prospects, the information can be outdated.
Anonymous | TrustRadius Reviewer

D&B Optimizer

  • Sometimes missing records
Anonymous | TrustRadius Reviewer

Alternatives Considered

Definitive Healthcare

I use both. Definitive Healthcare is better when you need specific hospital and clinic names. ZoomInfo only gives you a local address but refers to each location as the health system name so hard to define where particular people are from.
Anonymous | TrustRadius Reviewer

D&B Optimizer

We used Zoominfo before to help search for new leads, or leads similar to ones that were already in our database. We've found that Zoominfo may have had more records overall, but their data was not as accurate. We were also looking for a tool that could help evaluate our current leads on a more regular basis, something which Zoominfo could not provide.
Anonymous | TrustRadius Reviewer

Return on Investment

Definitive Healthcare

  • Made it easy for us to define which companies we should be reaching out to.
  • Integration with Salesforce made accounts more efficient.
Anonymous | TrustRadius Reviewer

D&B Optimizer

  • We save time and money having sales people trying to complete and update records.
Susan Zaney | TrustRadius Reviewer

Pricing Details

Definitive Healthcare

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

D&B Optimizer

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Definitive Healthcare
7.0
D&B Optimizer
8.0

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