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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Klarity

    Score6.3 out of 10
    N/AKlarity is a B2B marketing and sales prospecting tool used to build and view prospect lists with varying levels of features. It is backed by data cleaning and enrichment processes that ensure the contacts it provides are valid and reachable.N/A

    LeadLander

    Score8.1 out of 10
    N/ALeadLander is essentially an IP reverse look-up tool. It does a reverse look-up of the IP address to distinguish between corporate visitors and “home/ISP” users. Although having somewhat similar functionality as web analytics products like Google Analytics and WebTrends, it is actually designed for a different user base. While web analytics tools are typically designed to provide metrics such as bounce rates, unique visitors, and length/depth of stay to help marketers optimize website content,…

    $25

    Per User Per Month

    Pricing
    KlarityLeadLander
    Editions & Modules
    No answers on this topic
    LeadLander
    $25.00
    Per User Per Month
    Offerings
    Pricing Offerings
    KlarityLeadLander
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    KlarityLeadLander
    Small Businesses
    Dealfront
    Score8.4 out of 10
    Matomo Analytics
    Score9 out of 10
    Medium-sized Companies
    Dealfront
    Score8.4 out of 10
    Lead Forensics
    Score8.9 out of 10
    Enterprises
    No answers on this topic
    Chartbeat
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    KlarityLeadLander
    Likelihood to Recommend
    6.4
    (4 ratings)
    9.0
    (9 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.2
    (4 ratings)
    Usability
    6.4
    (4 ratings)
    -
    (0 ratings)
    User Testimonials
    KlarityLeadLander
    Likelihood to Recommend
    DemandScience
    If you're using the system for lead generation and intent data, it is great. If you're able to create a CRM integration to actively pull an ABM intent data list, you'll be able to track changes in intent search to reach criteria to interact and reach out for when a buyer is ready. A lot like marketing scoring rules for interacting with your website or from a whitepaper download, intent data is great to utilize for reaching out to potential clients when the time is right. And sales is sometimes knowing when the time is right.
    Incentivized
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    LeadLander
    LeadLander is great for sales reps who are looking for additional insights when attempting to get the right message to the right audience at the right time via the right medium. Nevertheless, the tool is basically fairly simplistic in terms of what you get. Data is delivered via email and can be tailored in terms of frequency and territory, but the overall information presented is fairly simple. The links to websites visited and accompanying information pertaining to frequency and duration are incredibly helpful. Nevertheless, if you have a lot of users visiting sites that utilize a free version of your tool, care is required to ensure that your messaging is not falling on deaf ears. Overall, the tool is very useful for accomplishing awareness of baseline insights pertaining to prospective clientele visiting your company's website in order to craft more meaningful messaging.
    Incentivized
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    Pros
    DemandScience
    • confirmed connect
    • provides account intent
    • high quality data with confirmed connect
    Incentivized
    Read full review
    LeadLander
    • Leadlander has an excellent database of IP addresses. Often the address is registered to some unknown cable company but leadlander seems to identify them.
    • Leadlander is well designed and intuitive to use.
    • Leadlander captures page data and referral that we wouldn't otherwise have.
    Incentivized
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    Cons
    DemandScience
    • Quality of data
    • User interface
    • Integration with Salesforce.com
    Incentivized
    Read full review
    LeadLander
    • Be able to see the people in addition to the accounts.
    • Integrate with our tech stack (it may but it's not a feature I am currently aware of).
    • Better matching of IP addresses.
    Incentivized
    Read full review
    Likelihood to Renew
    DemandScience
    No answers on this topic
    LeadLander
    Currently, we have not went out to look for another tool because we are happy with LeadLanders' performance. If we were to be approached by any of their competitors, we would look to investigate the difference and similarities between the tools. In the past, we used a tool that provided images and steps taken to show the route a prospect takes and I found that to be very interesting.
    Incentivized
    Read full review
    Usability
    DemandScience
    Fine but could be improved. There are some issues with selecting contacts etc. that could be sorted out without much fuss.
    Incentivized
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    LeadLander
    No answers on this topic
    Alternatives Considered
    DemandScience
    Price is a big point of choosing DemandScience Intelligence to supplement ZoomInfo. I actually use both platforms. I like ZoomInfo's larger database but the best thing about DemandScience Intelligence is confirmed connect, the ability to easily apply multiple filters, and apply confirmed connect - which is one of the best features.
    Incentivized
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    LeadLander
    ActOn also provides website analytics, however if we have a contact in our CRM - it will tell us each morning if that specific contact visited our website rather than just a company name. It is interesting to note that both ActOn and Leadlander often have different results and companies. I'm not sure why there is a discrepancy, however overall, both tools are fairly comparable.
    Incentivized
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    Return on Investment
    DemandScience
    • connection rate is increasing providing SDR's with more opportunities to have conversations, learn messaging quicker and navigate through the company to find the correct poc
    Incentivized
    Read full review
    LeadLander
    • Our Demand Generation team primarily uses this tool and has been wildly successful! Their entire office area is covered in wins, including amounts. One of the larger deals found on LeadLander was 4.2 million. A current opportunity is set at 2.5 million. I think the ROI speaks for itself with those deals.
    Incentivized
    Read full review
    ScreenShots

    Klarity Screenshots

    Screenshot of Step 1: Build ListsScreenshot of Step 2: Activate TeamScreenshot of Step 3: Monitor Team ActivityScreenshot of Step 4: CRM Export