D&B Hoovers vs. MixRank

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
D&B Hoovers
Score 8.8 out of 10
N/A
D&B Hoovers delivers sales intelligence data for millions of companies globally.N/A
MixRank
Score 6.5 out of 10
N/A
MixRank is a sales intelligence software solution offered by MixRank.N/A
Pricing
D&B HooversMixRank
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
D&B HooversMixRank
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
D&B HooversMixRank
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
D&B HooversMixRank
Prospecting
Comparison of Prospecting features of Product A and Product B
D&B Hoovers
8.1
99 Ratings
4% above category average
MixRank
6.9
2 Ratings
12% below category average
Advanced search8.195 Ratings7.52 Ratings
Identification of new leads7.789 Ratings5.52 Ratings
List quality8.296 Ratings6.52 Ratings
List upload/download8.389 Ratings7.52 Ratings
Ideal customer targeting8.086 Ratings7.02 Ratings
Load time/data access8.595 Ratings7.52 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
D&B Hoovers
8.1
98 Ratings
4% above category average
MixRank
5.8
2 Ratings
29% below category average
Contact information7.390 Ratings6.02 Ratings
Company information8.698 Ratings5.02 Ratings
Industry information8.596 Ratings6.52 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
D&B Hoovers
8.0
95 Ratings
7% above category average
MixRank
6.3
2 Ratings
17% below category average
Lead qualification process7.662 Ratings6.02 Ratings
Smart lists and recommendations7.870 Ratings6.52 Ratings
Salesforce integration7.849 Ratings5.02 Ratings
Company/business profiles8.390 Ratings5.52 Ratings
Alerts and reminders8.065 Ratings8.52 Ratings
Data hygiene7.876 Ratings5.52 Ratings
Automatic data refresh7.568 Ratings6.52 Ratings
Tags8.756 Ratings6.52 Ratings
Filters and segmentation8.875 Ratings6.52 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
D&B Hoovers
9.6
43 Ratings
26% above category average
MixRank
-
Ratings
Sales email templates10.07 Ratings00 Ratings
Append emails to records9.143 Ratings00 Ratings
Best Alternatives
D&B HooversMixRank
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.1 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
D&B HooversMixRank
Likelihood to Recommend
9.2
(104 ratings)
6.5
(2 ratings)
Likelihood to Renew
9.9
(11 ratings)
-
(0 ratings)
Usability
8.4
(5 ratings)
-
(0 ratings)
Availability
9.0
(3 ratings)
-
(0 ratings)
Performance
7.0
(2 ratings)
-
(0 ratings)
Support Rating
7.1
(9 ratings)
-
(0 ratings)
Online Training
10.0
(1 ratings)
-
(0 ratings)
Implementation Rating
7.4
(6 ratings)
-
(0 ratings)
Configurability
8.0
(1 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
7.0
(1 ratings)
-
(0 ratings)
Ease of integration
10.0
(1 ratings)
-
(0 ratings)
Product Scalability
8.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
8.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
D&B HooversMixRank
Likelihood to Recommend
Dun & Bradstreet
It is well suited for pulling company lists. For example, if you need to pull a list of the top Automotive manufacturing companies. It is less appropriate if you need lists that are super detailed, as there are only so many filters available. I would suggest D&B Hoovers makes a more 'advanced' function.
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MixRank
If your organization is looking to find insights on the mobile app space and you are interested in seeing the technologies that are installed in apps, Mixrank is right for you. They have the ability to target by category, downloads, SDKs. and much more. Mixrank seems to be 100% mobile focused, so if your organization is looking for web analytics, Mixrank wont suffice
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Pros
Dun & Bradstreet
  • I use the visitor intelligence and it will tell me what office from a company has visited our site. I'll, in turn, go through D&B Hoovers to find the relevant contacts that we would benefit from speaking with at that company. I will call or email them, and it's just in a few months we've been using visitor intelligence has led to several ongoing conversations of companies who will become clients and it's an annual calculation to due. It's an ongoing relationship.
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MixRank
  • Easy to use UI
  • Has a pretty good range of support for iOS, Android and mobile web.
  • Lists are easy to pull
  • Good customer support.
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Cons
Dun & Bradstreet
  • I'd prefer if the company size estimates were omitted when there is no data behind it to work off of
  • I've never heard from an account rep
  • Training resources? These could already exist but just connecting the dots to them for user would be helpful
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MixRank
  • The interface is not as user friendly as other platforms.
  • Contact information can be off with regards to smaller indie publishers/developers.
  • I would like to edit the information that is provided in CSV reports.
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Likelihood to Renew
Dun & Bradstreet
We have been D&B Hoovers customers for a long time. We know the good and bad, and we have learned to utilize D&B Hoovers for the good and unfortunately we have to look at other data sources to compensate for the areas where they are bad. If D&B Hoovers can get better in these other areas as mentioned in other places in the review, they could get a larger dollar spend from my company
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MixRank
No answers on this topic
Usability
Dun & Bradstreet
Whenever I had to use D&B hoovers, I never had a hard time with getting what I need. Additionally, when I show the tool to others, they tend to understand the platform quite quickly. The tool itself is very good and straightforward when I use it to help me put analyses together.
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MixRank
No answers on this topic
Reliability and Availability
Dun & Bradstreet
The platform is generally reliable and accessible when needed, with minimal application errors or unplanned outages. There may be occasional maintenance or minor disruptions, but these are usually communicated in advance and handled efficiently. Overall, it offers a high level of availability, ensuring that you can count on it for your daily operations.
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MixRank
No answers on this topic
Performance
Dun & Bradstreet
While the platform generally functions well, with pages loading in a reasonable time and reports completing within a satisfactory timeframe, there is room for improvement. Performance can sometimes lag with more complex queries or during peak usage times. Additionally, when integrated with other software or systems, there can be occasional slowdowns. Overall, while it performs adequately, optimizing speed and integration efficiency could enhance the user experience.
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MixRank
No answers on this topic
Support Rating
Dun & Bradstreet
I think it could be better, easier and faster. Whenever I chat with someone it takes so long to get to an actual agent, and then when I finally get to one, they oftentimes don't have the answers for me or do not understand what I am asking, which is very frustrating.
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MixRank
No answers on this topic
Online Training
Dun & Bradstreet
The training sessions were well-structured and covered the key functionalities of the platform, making it easy to get up to speed. The trainers were knowledgeable and responsive to questions, which added value to the learning experience. However, a bit more in-depth coverage of advanced features and use cases would have made the training even more beneficial.
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MixRank
No answers on this topic
Implementation Rating
Dun & Bradstreet
for our use case, the implementation was minimal and we did not need a lot of help. The D&B Hoovers platform is pretty intuitive and our account manager was ready for any questions that came up when we use the D&B Hoovers platform
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MixRank
No answers on this topic
Alternatives Considered
Dun & Bradstreet
Finance Analytics provides a more thorough company credit report and is more in-depth than Hoovers. However, I use Hoovers for instances where I do not need that information because it allows unlimited queries, whereas you pay for a limited number of reports from Finance Analytics. Hoovers provides a better link between corporate family trees and finance analytics.
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MixRank
Overall it is a decent product, each platform has their own strengths and weaknesses. Mixrank is good at pulling reports, easy to use UI, pretty good coverage in terms of prospecting. Additionally, they are based in SF which is not too far from our office so it makes it easy to contact them and meet with them
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Contract Terms and Pricing Model
Dun & Bradstreet
The pricing model is generally clear and competitive, but there could be more flexibility in terms of unit pricing or billing frequency to better accommodate varying needs. While the contract terms are straightforward, exploring more options or customizable plans might enhance the overall value.
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MixRank
No answers on this topic
Scalability
Dun & Bradstreet
D&B Hoovers is quite effective at adapting to the needs of different departments and locations, allowing for flexible deployment and integration across various parts of an organization. While it scales well and supports a broad range of users and functions, there might be some limitations depending on the size and complexity of the organization’s requirements. Overall, it provides a robust solution that can grow with your needs.4o mini
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MixRank
No answers on this topic
Professional Services
Dun & Bradstreet
do not use
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MixRank
No answers on this topic
Return on Investment
Dun & Bradstreet
  • D&B Hoovers allows me to make the most of my time when searching for companies within specific industries. Once I find a company and examine their profile, I can then generate a list of employees in the purchasing and engineering departments. The profiles for each listed employee contain cell phone, Email address and LinkedIn profile. This information helps me to bypass the companies front desk and get directly to the people I need to speak with.
  • By knowing the specific job title for the people that I am contacting and then being able to click on their LinkedIn link to learn a little about them before I make the call, I come across as a sales professional instead of an impersonal cold-caller.
  • In cases where I do need to go through a front desk receptionist whose primary mission is to screen out sales people, I find that three out of four times the receptionist will connect me to the specific employee because I know their name, department, and job title. The Intel provided by D&B Hoovers makes it possible for me to get to the people I need to speak with.
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MixRank
  • It gave us the ability to target the right organizations for our business
  • Gave clear insights on competitors in the mobile Ad Tech Space
  • Gave us lists of potential customers at scale.
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ScreenShots

D&B Hoovers Screenshots

Screenshot of the D&B Hoovers dashboardScreenshot of a D&B Hoovers company profileScreenshot of D&B Hoovers contact resultsScreenshot of D&B Hoovers Visitor Intelligence