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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    D&B Hoovers

    Score7.8 out of 10
    N/AD&B Hoovers delivers sales intelligence data for millions of companies globally.N/A

    Navattic

    Score9.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    Navattic enables go-to-market teams to instantly create interactive product demos. They help 150+ sales and marketing teams power product-led growth initiatives across the sales and marketing funnel. The solution helps users to: Convert Website Visitors: Drive more qualified leads with a new CTA. Engage Leads: Give prospects tailored product-led campaigns. Educate Prospects: Shorten the sales cycle and increase retention with proactive product education.N/A
    Pricing
    D&B HooversNavattic
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    D&B HooversNavattic
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    D&B HooversNavattic
    Considered Both Products
    Dun Bradstreet
    No answer on this topic
    Navattic
    No answer on this topic
    Key User Insights
    Would buy again
    91%
    Would buy again
    99 Answers
    100%
    Would buy again
    10 Answers
    Delivers good value for the price
    93%
    Delivers good value for the price
    89 Answers
    100%
    Delivers good value for the price
    9 Answers
    Happy with the feature set
    94%
    Happy with the feature set
    103 Answers
    100%
    Happy with the feature set
    10 Answers
    Lived up to sales and marketing promises
    94%
    Lived up to sales and marketing promises
    62 Answers
    100%
    Lived up to sales and marketing promises
    9 Answers
    Implementation went as expected
    92%
    Implementation went as expected
    70 Answers
    100%
    Implementation went as expected
    7 Answers
    Features
    D&B HooversNavattic
    Prospecting
    Comparison of Prospecting features of D&B Hoovers and Navattic
    Feature
    D&B Hoovers
    7.5
    121 Ratings
    3% below category average
    Navattic
    -
    Ratings
    Advanced search6.7115 Ratings00 Ratings
    Identification of new leads7.7107 Ratings00 Ratings
    List quality6.5116 Ratings00 Ratings
    List upload/download7.2109 Ratings00 Ratings
    Ideal customer targeting7.5104 Ratings00 Ratings
    Load time/data access9.3115 Ratings00 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of D&B Hoovers and Navattic
    Feature
    D&B Hoovers
    8.8
    119 Ratings
    13% above category average
    Navattic
    -
    Ratings
    Contact information8.5109 Ratings00 Ratings
    Company information9.2119 Ratings00 Ratings
    Industry information8.7116 Ratings00 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of D&B Hoovers and Navattic
    Feature
    D&B Hoovers
    8.0
    114 Ratings
    7% above category average
    Navattic
    -
    Ratings
    Lead qualification process7.577 Ratings00 Ratings
    Smart lists and recommendations7.987 Ratings00 Ratings
    Salesforce integration7.862 Ratings00 Ratings
    Company/business profiles7.8109 Ratings00 Ratings
    Alerts and reminders7.878 Ratings00 Ratings
    Data hygiene8.594 Ratings00 Ratings
    Automatic data refresh8.985 Ratings00 Ratings
    Tags7.970 Ratings00 Ratings
    Filters and segmentation7.992 Ratings00 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of D&B Hoovers and Navattic
    Feature
    D&B Hoovers
    9.7
    55 Ratings
    26% above category average
    Navattic
    -
    Ratings
    Sales email templates10.07 Ratings00 Ratings
    Append emails to records9.555 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of D&B Hoovers and Navattic
    Feature
    D&B Hoovers
    -
    Ratings
    Navattic
    7.4
    8 Ratings
    3% below category average
    Lead nurturing automation00 Ratings7.18 Ratings
    Lead scoring and grading00 Ratings7.06 Ratings
    Data quality management00 Ratings6.78 Ratings
    Automated sales alerts and tasks00 Ratings7.98 Ratings
    Automated follow-ups00 Ratings8.33 Ratings
    Lead segmentation and distribution00 Ratings7.54 Ratings
    Lead Management Integrations
    Comparison of Lead Management Integrations features of D&B Hoovers and Navattic
    Feature
    D&B Hoovers
    -
    Ratings
    Navattic
    7.8
    8 Ratings
    4% above category average
    Integrations with advertising platforms00 Ratings8.45 Ratings
    Integrations with CRMs00 Ratings8.07 Ratings
    Integrations with data storage tools00 Ratings8.07 Ratings
    Integrations with lead automation tools00 Ratings7.08 Ratings
    Conversion Rate Optimization
    Comparison of Conversion Rate Optimization features of D&B Hoovers and Navattic
    Feature
    D&B Hoovers
    -
    Ratings
    Navattic
    7.1
    9 Ratings
    16% below category average
    KPI analytics00 Ratings7.97 Ratings
    Drop-off analytics00 Ratings7.48 Ratings
    A/B tests00 Ratings6.17 Ratings
    Form Building
    Comparison of Form Building features of D&B Hoovers and Navattic
    Feature
    D&B Hoovers
    -
    Ratings
    Navattic
    8.7
    9 Ratings
    4% above category average
    Drag & Drop editing00 Ratings9.18 Ratings
    Branding customization00 Ratings8.68 Ratings
    Different question types00 Ratings8.68 Ratings
    Conditional logic paths00 Ratings8.97 Ratings
    Embedded calculations00 Ratings8.54 Ratings
    Form templates00 Ratings8.77 Ratings
    Custom code00 Ratings8.03 Ratings
    Web embedding00 Ratings9.08 Ratings
    Mobile responsiveness00 Ratings7.98 Ratings
    Date picker00 Ratings8.86 Ratings
    File upload00 Ratings9.45 Ratings
    Dynamic content00 Ratings9.06 Ratings
    Best Alternatives
    D&B HooversNavattic
    Small Businesses
    Owler
    Score9.7 out of 10
    Dealfront
    Score8.4 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    Dealfront
    Score8.4 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    D&B HooversNavattic
    Likelihood to Recommend
    8.5
    (126 ratings)
    9.3
    (3 ratings)
    Likelihood to Renew
    9.8
    (13 ratings)
    -
    (0 ratings)
    Usability
    7.6
    (8 ratings)
    9.0
    (3 ratings)
    Availability
    9.1
    (5 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (4 ratings)
    -
    (0 ratings)
    Support Rating
    7.4
    (10 ratings)
    -
    (0 ratings)
    Online Training
    9.2
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.8
    (8 ratings)
    -
    (0 ratings)
    Configurability
    7.7
    (3 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    9.0
    (3 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    8.6
    (3 ratings)
    -
    (0 ratings)
    Professional Services
    9.1
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.0
    (3 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (3 ratings)
    -
    (0 ratings)
    User Testimonials
    D&B HooversNavattic
    Likelihood to Recommend
    Dun Bradstreet
    Prospecting corporate accounts near a hotel location. Our sales manager wants to generate a list of companies within a 5 mile radius that may need regular lodging for employees or contractors. D&B Hoovers will allow her to filer by geography, industry, company size and employee count. Then she can view detailed company profiles and contact decision-makers.
    Incentivized
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    Navattic
    Navattic is a powerful tool for product engagement, backed by amazing customer support. Despite its many capabilities, it’s quite intuitive and smooth to use, delivering great value for its cost from the start. Demos and tours look polished and provide a refreshing self-serve experience to users and prospects alike.
    Incentivized
    Read full review
    Pros
    Dun Bradstreet
    • The D&B Hoovers platform enables our team to customize, giving us the ability to fine-tune our searches
    • D&B Hoovers integrates very well Salesforce, our CRM system, streamlining the workflows of sales teams and ensuring the verified transfer of data between platforms
    • D&B Hoovers provides highly accurate and reliable business data
    Incentivized
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    Navattic
    • Eye to detail on the visuals used whether modals, tool tips, different type of steps.
    • Voice over! Very good introduction
    • Easy to use, a plug and play kind of deal which I love
    Incentivized
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    Cons
    Dun Bradstreet
    • I think maybe if they vetted the contacts that they're providing for those companies, it would be beneficial because I do use other avenues to vet the contacts because a lot of times I found that it is outdated information in D&B Hoovers, so that would be beneficial to us.
    Incentivized
    Read full review
    Navattic
    • Although I like the AI summarizations that highlight and add text in the proper steps, it still needs a human to review
    • Some features are hidden within another click like the next/back button or the beacons/highlights. Popular features shouldn't require too many additional clicks to get to.
    Incentivized
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    Likelihood to Renew
    Dun Bradstreet
    I use D&B Hoovers very frequently and could not do my job as efficiently without it. I think there is room for improvement, but it is effective enough that I feel as though I will continue renewing by subscription. I highly recommend D&B Hoovers and find it very accurate and easy to use.
    Incentivized
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    Navattic
    No answers on this topic
    Usability
    Dun Bradstreet
    Whenever I had to use D&B hoovers, I never had a hard time with getting what I need. Additionally, when I show the tool to others, they tend to understand the platform quite quickly. The tool itself is very good and straightforward when I use it to help me put analyses together.
    Read full review
    Navattic
    The tool is easy to use on it's own but the Navattic team is also phenomenal to work with. They have been instrumental in helping us get set up and confident in building our own demos
    Incentivized
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    Reliability and Availability
    Dun Bradstreet
    The platform is generally reliable and accessible when needed, with minimal application errors or unplanned outages. There may be occasional maintenance or minor disruptions, but these are usually communicated in advance and handled efficiently. Overall, it offers a high level of availability, ensuring that you can count on it for your daily operations.
    Incentivized
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    Navattic
    No answers on this topic
    Performance
    Dun Bradstreet
    While the platform generally functions well, with pages loading in a reasonable time and reports completing within a satisfactory timeframe, there is room for improvement. Performance can sometimes lag with more complex queries or during peak usage times. Additionally, when integrated with other software or systems, there can be occasional slowdowns. Overall, while it performs adequately, optimizing speed and integration efficiency could enhance the user experience.
    Incentivized
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    Navattic
    No answers on this topic
    Support Rating
    Dun Bradstreet
    I think it could be better, easier and faster. Whenever I chat with someone it takes so long to get to an actual agent, and then when I finally get to one, they oftentimes don't have the answers for me or do not understand what I am asking, which is very frustrating.
    Incentivized
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    Navattic
    No answers on this topic
    Online Training
    Dun Bradstreet
    The training sessions were well-structured and covered the key functionalities of the platform, making it easy to get up to speed. The trainers were knowledgeable and responsive to questions, which added value to the learning experience. However, a bit more in-depth coverage of advanced features and use cases would have made the training even more beneficial.
    Incentivized
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    Navattic
    No answers on this topic
    Implementation Rating
    Dun Bradstreet
    for our use case, the implementation was minimal and we did not need a lot of help. The D&B Hoovers platform is pretty intuitive and our account manager was ready for any questions that came up when we use the D&B Hoovers platform
    Incentivized
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    Navattic
    No answers on this topic
    Alternatives Considered
    Dun Bradstreet
    Finance Analytics provides a more thorough company credit report and is more in-depth than Hoovers. However, I use Hoovers for instances where I do not need that information because it allows unlimited queries, whereas you pay for a limited number of reports from Finance Analytics. Hoovers provides a better link between corporate family trees and finance analytics.
    Incentivized
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    Navattic
    Navattic was about half the price but not half the functionality. There are differences between the two but not enough to justify the price difference.
    Incentivized
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    Contract Terms and Pricing Model
    Dun Bradstreet
    The pricing model is generally clear and competitive, but there could be more flexibility in terms of unit pricing or billing frequency to better accommodate varying needs. While the contract terms are straightforward, exploring more options or customizable plans might enhance the overall value.
    Incentivized
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    Navattic
    No answers on this topic
    Scalability
    Dun Bradstreet
    D&B Hoovers is quite effective at adapting to the needs of different departments and locations, allowing for flexible deployment and integration across various parts of an organization. While it scales well and supports a broad range of users and functions, there might be some limitations depending on the size and complexity of the organization’s requirements. Overall, it provides a robust solution that can grow with your needs.4o mini
    Incentivized
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    Navattic
    No answers on this topic
    Professional Services
    Dun Bradstreet
    very professional
    Incentivized
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    Navattic
    No answers on this topic
    Return on Investment
    Dun Bradstreet
    • D&B Hoovers allows me to make the most of my time when searching for companies within specific industries. Once I find a company and examine their profile, I can then generate a list of employees in the purchasing and engineering departments. The profiles for each listed employee contain cell phone, Email address and LinkedIn profile. This information helps me to bypass the companies front desk and get directly to the people I need to speak with.
    • By knowing the specific job title for the people that I am contacting and then being able to click on their LinkedIn link to learn a little about them before I make the call, I come across as a sales professional instead of an impersonal cold-caller.
    • In cases where I do need to go through a front desk receptionist whose primary mission is to screen out sales people, I find that three out of four times the receptionist will connect me to the specific employee because I know their name, department, and job title. The Intel provided by D&B Hoovers makes it possible for me to get to the people I need to speak with.
    Incentivized
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    Navattic
    • Our demo hub is the website page that contributes and retains most traffic
    • Increased time spent on the page
    • Reduced bounce rate
    Incentivized
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    ScreenShots

    D&B Hoovers Screenshots

    Screenshot of the D&B Hoovers dashboardScreenshot of a D&B Hoovers company profileScreenshot of D&B Hoovers contact resultsScreenshot of D&B Hoovers Visitor Intelligence