TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Dovetail

    Score8.6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Dovetail, headquartered in Sydney, aims to enable the world to create better products and services through deep customer understanding. Dovetail states they empower 45,000+ people, from agencies to universities to Fortune 100 companies, to make sense of their customer research in one collaborative research platform.

    $0

    for a single individual, channel, and research project

    QuestionPro

    Score9.2 out of 10
    N/AQuestionPro is a insights and experience management platform, designed to help organizations of all sizes, from small businesses and academic institutions to large corporations, collect and analyze data to make better decisions. The platform provides an integrated ecosystem of tools for conducting everything from simple polls to complex, multi-stage research studies, supporting both quantitative and qualitative analysis. Core platforms and use…

    $99

    per month per user

    Respondent.io

    Score8.4 out of 10
    N/ARespondent.io is a marketplace for sourcing business professionals for in-depth research interviews, or used to recruit B2B and B2C research participants for studies, as well as screen, schedule & pay research participants.

    $39

    per B2C credit

    Pricing
    DovetailQuestionProRespondent.io
    Editions & Modules
    Free
    $0
    for a single individual, channel, and research project
    Professional
    $15
    per month
    Enterprise
    Contact Sales
    per year
    Essentials
    $0
    Free for life per user
    Team Edition
    $83
    per month per user
    Advanced
    $99
    per month per user
    Research Edition
    Contact Vendor
    Pay As You Go - B2C
    $39
    billed at completed research per B2C credit
    Pay As You Go - B2B
    $65
    billed at research completion per B2B credit
    Basic - B2C
    $1,980
    per year 60 B2C credits per year
    Basic - B2B
    $3,300
    per year 60 B2B credits per year
    Advanced - B2C
    $3,600
    per year 150 B2C credits per year
    Advanced - B2B
    $6,000
    per year 150 B2B credits per year
    Offerings
    Pricing Offerings
    DovetailQuestionProRespondent.io
    Free Trial
    YesYesNo
    Free/Freemium Version
    YesYesNo
    Premium Consulting/Integration Services
    NoYesNo
    Entry-level Setup FeeOptionalOptionalNo setup fee
    Additional DetailsDiscount available for annual billing on the Professional plan.——
    More Pricing Information
    Community Pulse
    DovetailQuestionProRespondent.io
    Considered Multiple Products
    Dovetail
    No answer on this topic
    QuestionPro Inc
    No answer on this topic
    Respondent Inc
    No answer on this topic
    Key User Insights
    Would buy again
    90%
    Would buy again
    45 Answers
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    89%
    Delivers good value for the price
    33 Answers
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    90%
    Happy with the feature set
    45 Answers
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    92%
    Lived up to sales and marketing promises
    22 Answers
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    91%
    Implementation went as expected
    32 Answers
    No answers on this topic
    No answers on this topic
    Features
    DovetailQuestionProRespondent.io
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of Dovetail and QuestionPro and Respondent.io
    Feature
    Dovetail
    -
    Ratings
    QuestionPro
    9.7
    4 Ratings
    19% above category average
    Respondent.io
    -
    Ratings
    Survey templates00 Ratings10.04 Ratings00 Ratings
    Themes00 Ratings9.04 Ratings00 Ratings
    Custom logo/branding00 Ratings10.04 Ratings00 Ratings
    Survey Content
    Comparison of Survey Content features of Dovetail and QuestionPro and Respondent.io
    Feature
    Dovetail
    -
    Ratings
    QuestionPro
    9.7
    5 Ratings
    13% above category average
    Respondent.io
    -
    Ratings
    Changes to live survey00 Ratings10.05 Ratings00 Ratings
    Question design help00 Ratings9.05 Ratings00 Ratings
    Multiple question types00 Ratings10.05 Ratings00 Ratings
    Survey Logic
    Comparison of Survey Logic features of Dovetail and QuestionPro and Respondent.io
    Feature
    Dovetail
    -
    Ratings
    QuestionPro
    10.0
    5 Ratings
    18% above category average
    Respondent.io
    -
    Ratings
    Survey logic flexibility00 Ratings10.05 Ratings00 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of Dovetail and QuestionPro and Respondent.io
    Feature
    Dovetail
    -
    Ratings
    QuestionPro
    9.4
    5 Ratings
    15% above category average
    Respondent.io
    -
    Ratings
    Response tracking00 Ratings10.05 Ratings00 Ratings
    Data export00 Ratings10.05 Ratings00 Ratings
    Standard reports00 Ratings8.05 Ratings00 Ratings
    Custom reports00 Ratings10.04 Ratings00 Ratings
    Analytics00 Ratings9.05 Ratings00 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of Dovetail and QuestionPro and Respondent.io
    Feature
    Dovetail
    -
    Ratings
    QuestionPro
    10.0
    5 Ratings
    15% above category average
    Respondent.io
    -
    Ratings
    Access controls00 Ratings10.05 Ratings00 Ratings
    Compliance00 Ratings10.04 Ratings00 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of Dovetail and QuestionPro and Respondent.io
    Feature
    Dovetail
    -
    Ratings
    QuestionPro
    7.7
    4 Ratings
    5% below category average
    Respondent.io
    -
    Ratings
    Vendor-offered crowdsourcing00 Ratings5.33 Ratings00 Ratings
    Respondent restrictions00 Ratings10.04 Ratings00 Ratings
    Market Research
    Comparison of Market Research features of Dovetail and QuestionPro and Respondent.io
    Feature
    Dovetail
    -
    Ratings
    QuestionPro
    -
    Ratings
    Respondent.io
    9.0
    1 Ratings
    25% above category average
    Consumer Feedback00 Ratings00 Ratings9.01 Ratings
    Best Alternatives
    DovetailQuestionProRespondent.io
    Small Businesses
    No answers on this topic
    Jotform
    Score8.5 out of 10
    Qualtrics
    Score7.8 out of 10
    Medium-sized Companies
    Optimal
    Score8.5 out of 10
    Qualaroo
    Score7 out of 10
    Qualtrics
    Score7.8 out of 10
    Enterprises
    Optimal
    Score8.5 out of 10
    SurveyMonkey
    Score8.1 out of 10
    Qualtrics
    Score7.8 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    DovetailQuestionProRespondent.io
    Likelihood to Recommend
    8.4
    (50 ratings)
    10.0
    (11 ratings)
    8.0
    (1 ratings)
    Likelihood to Renew
    8.1
    (4 ratings)
    7.6
    (6 ratings)
    -
    (0 ratings)
    Usability
    6.7
    (49 ratings)
    10.0
    (3 ratings)
    -
    (0 ratings)
    Availability
    9.0
    (2 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Performance
    7.1
    (2 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Support Rating
    6.9
    (2 ratings)
    7.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    8.2
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.0
    (1 ratings)
    -
    (0 ratings)
    Configurability
    5.6
    (2 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    5.6
    (2 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Ease of integration
    9.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Product Scalability
    6.9
    (2 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Professional Services
    5.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Vendor post-sale
    5.9
    (2 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    5.2
    (2 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    User Testimonials
    DovetailQuestionProRespondent.io
    Likelihood to Recommend
    Dovetail
    Well suited for: A product team with one FT person dedicated to research and operations to ensure the DT stays up to date, since its automated connectors are not that robust for lower plans. Eg., Salesforce doesn't work great without an enterprise plan, and you have to use outside automated workflows to feed in data from other sources of user feedback (e.g., Google Docs, Sheets). An enterprise team with more engineering time to dedicate to customizing their user research workflows.
    Incentivized
    Read full review
    QuestionPro Inc
    QuestionPro is great for forced-choice and Likert-scale data, and it easily turns raw data into readable statistics. The simple interface lacks attractiveness but is easy to learn and use, even for members outside the digital age. QuestionPro is less effective for qualitative data and short answer responses in large quantities. Reporting and analytic features leave this information in the bulky design, clogging the report and preventing cohesive presentation of the data.
    Incentivized
    Read full review
    Respondent Inc
    It is great for participant recruitment on go-pay basis. Perfect for smaller companies and UX teams. but larger companies and teams might want to look into other solutions that could be used at scale
    Incentivized
    Read full review
    Pros
    Dovetail
    • I really like the User Interface, how easy it is to have all your research data in one project and how visual it is to understand where are things. It does have a good User Experience.
    • I like how nice and easy it is to create categories or use the ones auto generated as a starting point. It is very easy to create a color coded set of categories that help make sense of the data.
    • I like how easy it is to see the video snippet of a specific highlight.
    Incentivized
    Read full review
    QuestionPro Inc
    • Before choosing QuestionPro, we evaluated it and Qualtrics, SurveyGizmo, and SurveyMonkey. A committee tested each of 141 key features on all four products. QuestionPro did well in the comparison and we have ended up using even more features that we tested. The summary of that work can be found here: https://oit.utk.edu/research/documentation/qualtrics-to-questionpro/.
    • The way it handles anonymous surveys is particularly good. With most products, you have to remember to check the "anonymous" box to prevent it from saving email addresses or other identifiable data. But if you forget to do so, you can't tell by taking the survey. Question pro uses "Respondent Anonymity Assurance" that must be turned on by the company (a quick request from the chat window will suffice) and then it can never be turned off. This activates a link that appears on the bottom left-hand of each survey page. Clicking it takes the survey participant to a company page which assures them that the anonymous feature is indeed turned on.
    • It has a very nice combination of great power and ease of use.
    • The support we have received from the company has been excellent. Our team has worked with around 30 research software vendors for over 35 years and this company stands out as being extremely responsive to our needs. We told them we needed a migration tool to help us move from Qualtrics to QuestionPro and they created one in just a few weeks. They've added or improved a number of other features for us, at no charge.
    Read full review
    Respondent Inc
    • Recruitment
    • Option to cherry pick participants
    • Easy to use
    Incentivized
    Read full review
    Cons
    Dovetail
    • As mentioned up top, the contextual errors that occur in AI analysis.
    • Your IA and discovery routes were better before; this overhaul was unnecessarily complex and frustrating to navigate.
    • I find assigning names clunky. Batch uploading data, or even agentic API plugins for drive or user testing, would make this more seamless.
    Incentivized
    Read full review
    QuestionPro Inc
    • The current user interface for designing and editing questions is truly awful. A big step backwards from earlier user interfaces which were great.
    • Customer support is not very helpful.
    • Results of survey are not exported in a way that is easy to translate into R data frame.
    Read full review
    Respondent Inc
    • Adding customer meeting links
    • custom consent
    Incentivized
    Read full review
    Likelihood to Renew
    Dovetail
    Because we are really happy with the tool and it’s capabilities at the moment. The price increase is the main issue we can have but the features are getting better and better. It really saves a lot of time for our team and allow us to collaborate more efficiently with certain stakeholders that often did not réalise how much research we conduct. Now they can just have a look to it by themself!
    Incentivized
    Read full review
    QuestionPro Inc
    It's a fine product, but it's also a very competitive field, so it wouldn't take much to knock QuestionPro from top tier status. I would like to see more functionality in all programs, so whichever program does that first is likely to get my money in the next round of budgeting.
    Read full review
    Respondent Inc
    No answers on this topic
    Usability
    Dovetail
    it is relatively intuitive but it does take some practice to get used to the platform and understand the capabilities and limitations. There are also times that we have run into issues where the people we are sharing reports with either cannot view them or access is not provided. Additionally, the ability to export any of the video clips or snippets has created some frustration since we want to include the great findings that Dovetail helps put together, but need to bounce between screens or share after-the-fact rather than embedding it directly into a readout deck.
    Incentivized
    Read full review
    QuestionPro Inc
    QuestionPro is very easy to use. There are lots of question types and drag and drop functionality. There are lots of ways that make the platform easy to use
    Read full review
    Respondent Inc
    No answers on this topic
    Reliability and Availability
    Dovetail
    I’ve never had any access issues with Dovetail, so I don’t see any problems in that area.
    Incentivized
    Read full review
    QuestionPro Inc
    No answers on this topic
    Respondent Inc
    No answers on this topic
    Performance
    Dovetail
    Regarding performance, I would say it’s satisfactory. Adding data and transcriptions is really fast and efficient, and can be done in the background, so I’m never hindered by these aspects. However, all the new AI-generated features are still somewhat slow to run. It’s nothing major, but it should improve in the future.
    Incentivized
    Read full review
    QuestionPro Inc
    No answers on this topic
    Respondent Inc
    No answers on this topic
    Support Rating
    Dovetail
    Support was good, especially when it comes to the capability of your support agents and engineers. But as i am located in Europe, the difference in the time zone made it hard to communicate with your offices and kept my work way back
    Incentivized
    Read full review
    QuestionPro Inc
    They offer email, chat, and phone support. I have used the chat support several times. Response time was fast, but the rep did not always have the answer. Inquiries are answered quickly and thoroughly.
    Read full review
    Respondent Inc
    No answers on this topic
    Online Training
    Dovetail
    The training went very well, and we co-built it to really address our needs. I also think it was beneficial to have feedback coming from someone other than myself (since I manage the tool), as it helped reinforce the points I wanted to highlight. The team’s feedback on the training was very positive.
    Incentivized
    Read full review
    QuestionPro Inc
    No answers on this topic
    Respondent Inc
    No answers on this topic
    Implementation Rating
    Dovetail
    No answers on this topic
    QuestionPro Inc
    Try every feature and test take your surveys multiple times, running through different scenarios.
    Read full review
    Respondent Inc
    No answers on this topic
    Alternatives Considered
    Dovetail
    We looked at a few other options, Marvin and Reforge Insight. They were both pretty cool platforms that operate largely or entirely on AI, but neither quite fit our needs. Reforge Insight was cool, but it did not have all the features we needed from Dovetail, and switching to Marvin felt like a massive undertaking. We have so much data in Dovetail that the "cost" of leaving feels monumental. Besides, Dovetail fits our needs right now.
    Incentivized
    Read full review
    QuestionPro Inc
    First of all, QuestionPro has powerful futures when we compare it with others. I am not sure but somehow interface of the product is always important for some more than its functionality. QuestionPro has many features, functionality and has a great interface. It is easy to use and a software that is easy to understand.
    Incentivized
    Read full review
    Respondent Inc
    We use Respondent.io as a supplementary tool on a go-pay basis. It offers us another channel to recruit participants to explore different financial topics.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Dovetail
    It’s very expensive, and we use a lot of features in beta. I think we could also be rewarded for our usage and frequent feedback on the tool.
    Incentivized
    Read full review
    QuestionPro Inc
    No answers on this topic
    Respondent Inc
    No answers on this topic
    Scalability
    Dovetail
    Management is quite straightforward; it’s easy to change access if certain stakeholders need to use it. The repository features are accessible to all teams, making it a good entry point into the tool. The more people use it, the more powerful the tool becomes, so it seems truly scalable to me. The limits are more financial, in terms of accessing additional features.
    Incentivized
    Read full review
    QuestionPro Inc
    No answers on this topic
    Respondent Inc
    No answers on this topic
    Return on Investment
    Dovetail
    • Having a centralized research space is a game changer. Makes it so much easier to hand over research if working with new people and have system in place (using the templates). Saves so much time. We don't have hard numbers on the hours saved but we are much more efficient using Dovetail than without.
    • The tagging system in general is amazing and allows for consistency in topic marking. This was non-existent for our team before Dovetail and now we can do much more granule reports with exact # of times something was said with accuracy.
    Incentivized
    Read full review
    QuestionPro Inc
    • QuestionPro is being used to automate surveys that were previously done by hand. We would not have been able to do this without the anonymous tracking feature. It has cut turnaround of reports by more than half.
    • This is of course more efficient, but this could be expected of any software that automates a survey for you.
    Read full review
    Respondent Inc
    • Time to market
    • Better user experience
    • Product market fit
    Incentivized
    Read full review
    ScreenShots

    Dovetail Screenshots

    Screenshot of an automate workflow with AI: Agents track every customer signal and act on what’s important before they turn into problems.Screenshot of an example of an automated transcript with structured note-taking that anchors insights in the voice of the customer. This uses AI-powered Chat and Search to offer instant answers grounded in data—whether it is in Dovetail, Slack, or Teams.Screenshot of the AI Dashboards that help spot risks before they escalate, act on new opportunities.Screenshot of the dashboard to connect Dovetail to an existing tech stack, including Slack, Linear, and various meeting recording tools.Screenshot of where to automatically clustering customer issues into prioritized themes and trends. Useful for surfacing actionable product opportunities from high-volume ticket data.Screenshot of real-time dashboards that aggregate sentiment, NPS, and app reviews into a unified view of the customer experience.