emfluence Marketing Platform vs. SALESmanago

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
emfluence Marketing Platform
Score 8.0 out of 10
Mid-Size Companies (51-1,000 employees)
The emfluence Marketing Platform is a marketing automation platform featuring drag-and-drop email editors and automated campaign builders, simple social media scheduling, manageable landing pages, workflow management, analytics, website tracking, surveys, and modals. The platform works for B2B and B2C marketers, marketing agencies, and CRM providers. The product supports CRM integrations and an open API for custom integrations. emfluence offers digital marketing consulting…
$1,000
per month
SALESmanago
Score 8.9 out of 10
Enterprise companies (1,001+ employees)
SALESmanago is a Customer Engagement Platform for eCommerce marketing teams, including AI-driven solutions that boast users among 2000+ mid-size businesses in 50 countries, as well as global brands such as Vodafone, Lacoste, New Balance and Victoria’s Secret. SALESmanago aims to improve eCommerce KPIs by leveraging three principles: (1) Customer Intimacy to create authentic customer relationships based on Zero and First Party Data; (2) Precision Execution to provide superior…
$499
per month
Pricing
emfluence Marketing PlatformSALESmanago
Editions & Modules
Up to 30,000 Active Emails
$1,000
per month
Up to 60,000 Active Emails
$1,200
per month
Up to 80,000 Active Emails
$1,400
per month
Up to 100,000 Active Emails
$1,600
per month
Up to 150,000 Active Emails
$2,000
per month
Up to 200,000 Active Emails
$2,400
per month
Up to 250,000 Active Emails
$2,600
per month
Up to 500,000 Active Emails
$4,100
per month
Up to 1,000,000 Active Emails
$5,400
per month
More than 1,000,000 Active Emails
Custom
per month
Essential
$499
per month
Professional
$1,999
per month
Enterprise
$4,000
per month
Offerings
Pricing Offerings
emfluence Marketing PlatformSALESmanago
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup Fee$3,100 one-time feeRequired
Additional DetailsThe emfluence Marketing Platform offers month-to-month pricing that’s based on the number of contacts added, with no restrictions on how many emails are sent each month or by which features are used.
More Pricing Information
Features
emfluence Marketing PlatformSALESmanago
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
emfluence Marketing Platform
8.4
6 Ratings
8% above category average
SALESmanago
8.5
31 Ratings
9% above category average
WYSIWYG email editor9.16 Ratings9.031 Ratings
Dynamic content8.66 Ratings9.028 Ratings
Ability to test dynamic content8.26 Ratings9.027 Ratings
Landing pages8.24 Ratings5.324 Ratings
A/B testing8.25 Ratings8.927 Ratings
Mobile optimization7.75 Ratings9.027 Ratings
Email deliverability reporting9.16 Ratings8.330 Ratings
List management8.26 Ratings9.029 Ratings
Triggered drip sequences8.24 Ratings9.024 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
emfluence Marketing Platform
8.1
5 Ratings
5% above category average
SALESmanago
8.4
29 Ratings
8% above category average
Lead nurturing automation9.15 Ratings9.028 Ratings
Lead scoring and grading7.74 Ratings8.626 Ratings
Data quality management8.24 Ratings8.327 Ratings
Automated sales alerts and tasks7.33 Ratings7.621 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
emfluence Marketing Platform
8.4
3 Ratings
10% above category average
SALESmanago
8.9
21 Ratings
16% above category average
Calendaring8.23 Ratings8.920 Ratings
Event/webinar marketing8.63 Ratings9.018 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
emfluence Marketing Platform
8.4
3 Ratings
11% above category average
SALESmanago
7.4
15 Ratings
2% below category average
Social sharing and campaigns8.23 Ratings7.414 Ratings
Social profile integration8.63 Ratings7.414 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
emfluence Marketing Platform
6.7
6 Ratings
11% below category average
SALESmanago
8.1
31 Ratings
8% above category average
Dashboards9.16 Ratings8.331 Ratings
Standard reports7.26 Ratings8.030 Ratings
Custom reports3.76 Ratings8.024 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
emfluence Marketing Platform
8.2
5 Ratings
8% above category average
SALESmanago
8.8
27 Ratings
15% above category average
API8.63 Ratings9.026 Ratings
Role-based workflow & approvals8.63 Ratings8.920 Ratings
Customizability8.25 Ratings8.921 Ratings
Integration with Salesforce.com7.22 Ratings8.911 Ratings
Integration with Microsoft Dynamics CRM8.22 Ratings8.59 Ratings
Integration with SugarCRM00 Ratings8.49 Ratings
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User Ratings
emfluence Marketing PlatformSALESmanago
Likelihood to Recommend
9.1
(6 ratings)
9.0
(31 ratings)
User Testimonials
emfluence Marketing PlatformSALESmanago
Likelihood to Recommend
emfluence Digital Marketing
The reporting feature is not as detailed as we require for our documentation, so we have to organize the results into charts and graphs. For every other component of our social media and digital marketing, emfluence checks all of the boxes.
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SALESmanago
I find SalesManago to be a good tool for email marketing and automation processes. They live chat service allows fast and direct communication with customers. Website personalisation (tools like pop-ups and browser notification) work fine but I'd like to have a bit more personalisation options to be avalaible to users.
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Pros
emfluence Digital Marketing
  • Custom landing pages to dive deeper into campaigns and track results
  • Responsive customer service with any problems we come by
  • A/B testing
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SALESmanago
  • Segmentation - you can segment people in many ways (e.g using tags, rfm matrices, sales funnels, dynamic segments).
  • Automation flows - using workflows, automation rules, and website automations you can automatically do marketing actions after a trigger and in specific conditions. You have a lot of events, conditions and actions
  • Product Recommendations - this tool allow you to recommend products on your website. Maybe it's not quick to prepare it but the results at the end are awesome
  • RFM Segmentation - this is a great tool to segment and reach people according to their RFM profile
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Cons
emfluence Digital Marketing
  • I do have issues sometimes when making a website popup. I specify certain measurements of my popup yet when it shows up on my website, the graphic doesn't adjust and I have a bunch of white space. But that could also be my website.
  • When adding a new contact into the contact section, once you hit save, the contact information stays on the screen instead of an empty contact profile so you can immediately add the next person.
  • Sometimes when I update a template, The unsubscribe link will link to my email address instead of the person the email is being sent to.
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SALESmanago
  • Their expansion into the US has not been very successful, and if you are a West Coast customer want training, be prepared to get up at 4 a.m.
  • While their functionality is comparable to competing products there is nothing particularly unique to what they offer
  • Their instructional literature was obviously not produced by people for who English is a first language and they are not particularly English proficient.
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Alternatives Considered
emfluence Digital Marketing
They were the only company that could solve our specific problems. When we looked at larger companies like Constant Contact, they weren't as capable at handling our specific needs for a reasonable price. Some companies need to charge us programming hours. Bigger companies couldn't help our issue. emfluence is more flexible.
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SALESmanago
I use many marketing automation tools, and I choose the right tool for the right job. I like to use SALESmanago because of its great support and very good price for the product.
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Return on Investment
emfluence Digital Marketing
  • It's allowed for us to generate more traffic to our client's websites.
  • It's allowed for us to generate more leads from email marketing through emfluence.
  • Visual click maps, more customized dashboard and email templates, and a deeper dive in data would help further business objectives.
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SALESmanago
  • The automated system has improved advertising campaigns.
  • We noticed an increase in customer activity.
  • We received valuable data about your users.
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ScreenShots

emfluence Marketing Platform Screenshots

Screenshot of search perimeters and contact characteristics using the Dynamic Marketing Group Query Builder.Screenshot of Google Analytics, used to measure the success of email and social media alongside spikes in website traffic. Granular reports can be scheduled for an overview of surveys, landing pages, forms, social posts, emails, and list growth.Screenshot of the drag-and-drop Workflow Canvas visual interface used to create automated marketing campaigns, plus send contacts from a single group into branches based on email views, clicks, or custom queries.Screenshot of the interface to build branching into automated workflows based on opens, clicks, or custom decisions (based on custom or out-of-the-box contact fields, dates, and more).Screenshot of a schedule with a month's worth of social media and email, built using the drag and drop marketing calendar.Screenshot of custom email templates, which can be reused or rebuilt with a drag and drop editor.

SALESmanago Screenshots

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