Funnel IQ (discontinued) vs. MagicPixel

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Funnel IQ (discontinued)
Score 8.4 out of 10
N/A
The Funnel IQ product provided a platform that delivers information on GTM data, along with end-to-end full funnel insights and analytics. The product has been discontinued, and the company is no longer operating.N/A
MagicPixel
Score 7.7 out of 10
Enterprise companies (1,001+ employees)
MagicPixel's server side tag management solution allows users to manage both web and mobile app tagging from the same console. MagicPixel helps marketers in healthcare and insurance sectors to comply with HIPAA guidelines by protecting sensitive PII of users. Users can enable consent-driven data…N/A
Pricing
Funnel IQ (discontinued)MagicPixel
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Funnel IQ (discontinued)MagicPixel
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsContact vendor for pricing information.
More Pricing Information
Community Pulse
Funnel IQ (discontinued)MagicPixel
Considered Both Products
Funnel IQ (discontinued)
Chose Funnel IQ (discontinued)
Both programs have their similarities and each one wins in different aspects, everything must be said. But when it comes to illustrating and designing a Marketing campaign, the ease and security that Funnel IQ has given us has been very different from that of its competition, …
Chose Funnel IQ (discontinued)
if we compare Funnel IQ with improved both are pretty much similar some features here and there are a bit advanced. like It has more integrations, the initial setup in Improvado is a little bit trickier whereas it is simple in Funnel. Improvado has more robust features but the …
Chose Funnel IQ (discontinued)
Smartlook also provides good insights about data, but those insights are totally different from the Funnel IQ. We can create funnels on Smartlook as well, but it does not have auto-optimization or signal feature, but the signal feature in Funnel IQ is very good and helps us do …
Chose Funnel IQ (discontinued)
While we continue to use both tools, Funnel IQ and Power BI they have similarities in their ability to provide dashboarding tools to help illustrate campaign performance, they can actually be complementary tools. Funnel IQ is definitely more user-friendly than Power bi. New …
MagicPixel
Chose MagicPixel
I only briefly had an experience with Hitask but the biggest tale away for me was that MagicPixel a better user interface and user experience. This was really important to me because the more user friendly the tool is, theoretically we are spending less time using the tool but …
Features
Funnel IQ (discontinued)MagicPixel
Security
Comparison of Security features of Product A and Product B
Funnel IQ (discontinued)
7.8
Ratings
7% below category average
MagicPixel
-
Ratings
Role-based user permissions7.80 Ratings00 Ratings
Tag Management
Comparison of Tag Management features of Product A and Product B
Funnel IQ (discontinued)
8.0
Ratings
2% below category average
MagicPixel
7.2
Ratings
12% below category average
Tag library8.60 Ratings9.00 Ratings
Tag variable mapping8.20 Ratings7.00 Ratings
Ease of writing custom tags8.80 Ratings6.30 Ratings
Rules-driven tag execution8.00 Ratings6.00 Ratings
Tag performance monitoring8.80 Ratings9.00 Ratings
Page load times6.80 Ratings6.00 Ratings
Mobile app tagging7.50 Ratings00 Ratings
Library of JavaScript extensions7.30 Ratings00 Ratings
Data Management & Integrity
Comparison of Data Management & Integrity features of Product A and Product B
Funnel IQ (discontinued)
8.3
Ratings
2% above category average
MagicPixel
-
Ratings
Event tracking8.20 Ratings00 Ratings
Mobile event tracking8.50 Ratings00 Ratings
Data distribution management8.50 Ratings00 Ratings
Universal data layer8.40 Ratings00 Ratings
Automated error checking8.00 Ratings00 Ratings
Best Alternatives
Funnel IQ (discontinued)MagicPixel
Small Businesses
Google Tag Manager
Google Tag Manager
Score 9.4 out of 10
Google Tag Manager
Google Tag Manager
Score 9.4 out of 10
Medium-sized Companies
Google Tag Manager
Google Tag Manager
Score 9.4 out of 10
Google Tag Manager
Google Tag Manager
Score 9.4 out of 10
Enterprises
Tealium Customer Data Hub
Tealium Customer Data Hub
Score 8.5 out of 10
Tealium Customer Data Hub
Tealium Customer Data Hub
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Funnel IQ (discontinued)MagicPixel
Likelihood to Recommend
8.4
(0 ratings)
7.7
(0 ratings)
Usability
8.6
(0 ratings)
8.0
(0 ratings)
Support Rating
8.4
(0 ratings)
8.0
(0 ratings)
User Testimonials
Funnel IQ (discontinued)MagicPixel
Likelihood to Recommend
I think that this saas application is going to be the best leveraged by marketing teams that like to make data-driven decisions when developing and executing their various go-to-market plans. The size of your operations is definitely going to be an important factor in making a purchase decision for this product. Smaller start-ups may not feel the need for a service like this but more established and those quickly growing are likely to benefit the most from this tool and how I can help you scale.
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Magic Pixel has worked really well between teams - the ability for anyone on our team from marketing to IT to channel leads can update and implement and track, enabling for better integration and more efficiency
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Pros
  • Configurable Revenue Dashboard
  • Configurable Alert and Notifications
  • Incident tracking and actions
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  • Multi-integrated tracking approach
  • Tag analytics
  • Lighthouse integration for Sitespeed + page experience monitoring.
  • Live debugging
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Cons
  • Improvable loading times.
  • Limited data export options.
  • No integration with some languages.
  • Occasional connection failures.
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  • Pre built integrations are great, but the variety could be better.
  • Page loading times can be a bottle neck.
  • Tag suggestions are not always relevant.
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Usability
The Funnel has a great user interface and less complex to understand when you got the gist of it. Tracking revenue reports and engagement report is easier. Trending is a very powerful tool that helps a lot. we can save more time with the funnel rather than going on the dashboard of various integrations. It basically gives more control over the data.
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Overall, usability is high and fairly intuitive
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Support Rating
The support was great. From every aspect whether it was training, getting set up, best practices, implementation, or problem-solving, the team was there to help. We really valued this as we have had different experiences in the past with similar solutions. Feeling supported throughout the process was a great attribute.
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We haven't had any issues with support!
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Alternatives Considered
if we compare Funnel IQ with improved both are pretty much similar some features here and there are a bit advanced. like It has more integrations, the initial setup in Improvado is a little bit trickier whereas it is simple in Funnel. Improvado has more robust features but the funnel does the same in a cost-effective manner.
Read full review
I only briefly had an experience with Hitask but the biggest tale away for me was that MagicPixel a better user interface and user experience. This was really important to me because the more user friendly the tool is, theoretically we are spending less time using the tool but reaping an equitable value.
Read full review
Return on Investment
  • Real time insights generation.
  • Improved revenue growth.
  • Data integration across different softwares involved, in our revenue generation operations.
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  • Improved multi-integrative approach for less dev time implementing tags.
  • Easier testing of tags meant less down-time for misbehaving tags.
  • More mobile growth due to better tracking.
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ScreenShots