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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Formstack Forms

    Score7.5 out of 10
    N/AFormstack is an online form building solution. Its drag-and-drop web form creator gives digital marketers a tool for online data collection and engagement. Users can collect payments and pass form data to popular marketing apps through third-party integrations. With Formstack, users can capture responses, store the information and share it with their teams.

    $50

    per month

    Google Surveys

    Score7.9 out of 10
    N/AGoogle Surveys is an app for custom surveys, and is part of Google Apps for Work. The insights from audience targeted surveys can be expressed in instant, easy-to-digest graphs and charts help you make sense of the survey data. Surveys natively integrates with other solutions, allowing you to use data from one product while working in another. Survey responses from real people can be sourced by Google's Opinion Rewards app, where respondents answer questions in exchange for incentives.

    $10

    per completed survey

    Pricing
    Formstack FormsGoogle Surveys
    Editions & Modules
    Enterprise
    Contact sales team
    Surveys
    10¢
    per completed survey
    Offerings
    Pricing Offerings
    Formstack FormsGoogle Surveys
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsPlans start at $50/month (billed annually), including: 20 Digital Forms 1,000 Submissions Per Form 14,400 API Calls Per Day Drag-and-Drop Form Builder Custom Themes Payment Integrations Salesforce Integration SSO User Management Form Prefill
    More Pricing Information
    Community Pulse
    Formstack FormsGoogle Surveys
    Considered Both Products
    Formstack
    No answer on this topic
    Google
    No answer on this topic
    Key User Insights
    Would buy again
    83%
    Would buy again
    5 Answers
    100%
    Would buy again
    17 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    14 Answers
    Happy with the feature set
    83%
    Happy with the feature set
    5 Answers
    100%
    Happy with the feature set
    17 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    13 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    14 Answers
    Features
    Formstack FormsGoogle Surveys
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of Formstack Forms and Google Surveys
    Feature
    Formstack Forms
    8.5
    64 Ratings
    6% above category average
    Google Surveys
    8.3
    17 Ratings
    3% above category average
    Survey templates8.856 Ratings9.417 Ratings
    Themes8.057 Ratings7.715 Ratings
    Custom logo/branding8.761 Ratings7.714 Ratings
    Survey Content
    Comparison of Survey Content features of Formstack Forms and Google Surveys
    Feature
    Formstack Forms
    7.6
    61 Ratings
    11% below category average
    Google Surveys
    9.2
    16 Ratings
    8% above category average
    Changes to live survey6.856 Ratings9.915 Ratings
    Question design help8.01 Ratings9.213 Ratings
    Multiple question types8.061 Ratings8.416 Ratings
    Survey Logic
    Comparison of Survey Logic features of Formstack Forms and Google Surveys
    Feature
    Formstack Forms
    7.8
    61 Ratings
    7% below category average
    Google Surveys
    7.5
    15 Ratings
    11% below category average
    Survey logic flexibility7.861 Ratings7.515 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of Formstack Forms and Google Surveys
    Feature
    Formstack Forms
    8.7
    62 Ratings
    7% above category average
    Google Surveys
    8.3
    16 Ratings
    2% above category average
    Response tracking10.01 Ratings8.516 Ratings
    Data export10.062 Ratings9.315 Ratings
    Standard reports7.959 Ratings7.714 Ratings
    Custom reports5.851 Ratings8.312 Ratings
    Analytics10.01 Ratings7.814 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of Formstack Forms and Google Surveys
    Feature
    Formstack Forms
    10.0
    60 Ratings
    15% above category average
    Google Surveys
    8.3
    16 Ratings
    4% below category average
    Access controls10.058 Ratings7.915 Ratings
    Compliance10.052 Ratings8.713 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of Formstack Forms and Google Surveys
    Feature
    Formstack Forms
    8.0
    1 Ratings
    1% below category average
    Google Surveys
    5.8
    13 Ratings
    33% below category average
    Vendor-offered crowdsourcing8.01 Ratings5.810 Ratings
    Respondent restrictions8.01 Ratings5.812 Ratings
    Best Alternatives
    Formstack FormsGoogle Surveys
    Small Businesses
    Jotform
    Score8.5 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    Qualaroo
    Score7 out of 10
    Qualaroo
    Score7 out of 10
    Enterprises
    QuestionPro
    Score9.2 out of 10
    QuestionPro
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Formstack FormsGoogle Surveys
    Likelihood to Recommend
    7.7
    (77 ratings)
    8.5
    (17 ratings)
    Likelihood to Renew
    2.0
    (13 ratings)
    -
    (0 ratings)
    Usability
    9.3
    (9 ratings)
    8.7
    (15 ratings)
    Availability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    6.6
    (8 ratings)
    7.5
    (12 ratings)
    Implementation Rating
    1.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Formstack FormsGoogle Surveys
    Likelihood to Recommend
    Formstack
    Formstack makes it easy to create a variety of forms. I have used it for event interest and registrations, email list sign-ups, and surveys. I have found it easy to customize, and easy to export data for import into other systems (e.g., CRM).
    Incentivized
    Read full review
    Google
    Google Surveys is perfect when trying to collaborate with co-workers and find a date & time that works best for them to get together, whether it's for a regular meeting, team photo session, celebratory dinner, or Christmas celebration. It's also great for getting feedback on proposed changes that would affect the team.
    Incentivized
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    Pros
    Formstack
    • Allows for unique situations. As a school, we don't have the luxury of being cookie cutter. Neither do our forms.
    • Support. If we don't know how to do it, their support team has been very helpful and actually attempts to understand the issue on hand.
    • User friendliness. In our field we have a phrase: "what if you get hit by a bus?" With Formstack, you can "get hit by the bus" and someone else can jump in and still keep things running (this is used as a phrase for illness, not termination).
    Incentivized
    Read full review
    Google
    • Measure the pulse of how our members are feeling (yes/no questions, multiple-choice questions).
    • Learn how students are doing with specific projects (textual-based questions, essay-type answers).
    • Run an election for board members (use of the "other" notation so that people can write in their own choices).
    Incentivized
    Read full review
    Cons
    Formstack
    • Setting up our multi-step form took some getting used to. Some of the branching logic configuration wasn't as intuitive as would be ideal.
    • Since we were pushing data directly into Hubspot, I found it cumbersome to deal with data storage limits within Formstack. I would get frequent notices that new responses were not being stored in Formstack and that I needed to upgrade or delete data. I got tired of that.
    • More/easier support for custom fonts would have been a huge plus. We were able to customize the form's appearance, but had to make some concessions in that regard.
    Incentivized
    Read full review
    Google
    • While it is very intuitive, there are many ways you can fine-tune your survey (such as word limits, counts, etc) and these are not always obvious where those settings are.
    • I would like to see some ways of changing the formatting (and maybe I just haven't explored that yet), ie: colors, set up on the screen.
    Incentivized
    Read full review
    Likelihood to Renew
    Formstack
    Our user base has come to rely on Formstack to get forms done. The Formstack tools make it easy to start from scratch or copy an existing form to "quick start" a new, similar form. The price is right and frees up IT staff to do more transformative work.
    Incentivized
    Read full review
    Google
    No answers on this topic
    Usability
    Formstack
    It's easy to learn how to use, generally easy for clients to use, and overall I've never had an overwhelmingly negative experience with it. While there are a few tweaks that could make it really shine, Formstack Forms serves almost all our needs and we're super happy with it.
    Incentivized
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    Google
    Relatively simple so that those who are less than familiar with computers can figure it out. User friendly and already embedded with other Google products. Receives an 8 because many features available with Google Surveys are also available with similar, free products on the internet today. Good, but not stellar.
    Incentivized
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    Support Rating
    Formstack
    The agents in the original group, especially the ones in cahoots with the developers, are really solid and know what they're talking about--I'm looking at you, Collin. The 'Tier 1' support agents that typically reply to the tickets are really spotty. If you have an overly technical question, i.e. bugfix, or describe a feature from a few years back that randomly disappeared, these agents typically will give you what feels like a generic reply and not know what you're talking about.
    Incentivized
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    Google
    This is by far the only area where I think that there is room for improvement because Google does not respond as fast as I would like them to. We live in a fast-paced world and this is probably the only area where Google can improve on and as a teacher, I find it challenging to wait for a day or two for a response when everything that I am doing in the Google Classroom is running instantly and with no breaks in between.
    Incentivized
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    Implementation Rating
    Formstack
    We implemented on one of the earlier versions. Through continuous engineering improvements, the interface keeps getting easier and more intuitive. Therefore, later implementations keep getting easier and better.
    Incentivized
    Read full review
    Google
    No answers on this topic
    Alternatives Considered
    Formstack
    Drupal is a much more customizable platform, however you must have someone build the forms first and then you can work with them if you do not have the programming knowledge. If you have any changes to make, it can sometimes be both a time consuming and difficult process. Formstack is much more efficient if you do not have an in house programmer.
    Incentivized
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    Google
    Google is a quick and easy to use survey analysis tool that allows you to send cheap or free surveys to an audience. In comparison to tools like SurveyMonkey I would have more faith in the Google technology and robustness of sample. As we have Microsoft 365, sometimes Microsoft forms is a preferred internal source of surveying for free and easily analysing the data. For more robust and accurate market research projects, or even just insights that I can trust more, I would recommend a Market Research Provider as they offer a lot more options to target a key audience and you can rely on their data a bit more - it is weighted, nationally representative etc. Companies with their own research panels tend to have greater data quality that you can put more trust in
    Incentivized
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    Return on Investment
    Formstack
    • Positive - ability to analyze submission trends - e.g. when a marketing email is sent, looking at increased form viewing and submissions in relation to the sending of the campaign.
    • Immediate response - those that submit forms receive immediate response that their form has been submitted.
    Incentivized
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    Google
    • Google Surveys are responded by our customers - dealers, retailers and end users. As it's easy to handle, greater is its adoption and hence it definitely has a good ROI.
    • Employees as internal stakeholders also use it well to drive initiatives & projects within the organization. This enhances their engagement showcasing digital workplace and hence again a good ROI.
    Incentivized
    Read full review
    ScreenShots