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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Freshsales

    Score8.9 out of 10
    N/AFreshsales is a sales force automation solution for sales teams. It provides features that help salespeople to attract quality leads, engage in contextual conversations, drive deals with AI-powered insights, and nurture customer relationships. With built-in email, phone, chat, and telephony, Freshsales gives sales teams more time for selling by automating the sales process. It includes Freddy AI, salespeople can get insights into the best deals to go after and what actions to take and predict…

    $11

    per month per user

    Twilio SendGrid

    Score6.6 out of 10
    N/ATwilio SendGrid Marketing Campaigns provides users with segmentation, campaign editing, and deliverability. According to the vendor, Twilio SendGrid Marketing Campaigns is trusted by over 80,000 customers globally, including Airbnb, Spotify and Uber. Twilio SendGrid Marketing Campaigns aims to help users by providing: MORE EFFICIENT EMAIL BUILDING The campaign building process is free from frustrating, rigid step-by-step wizards that slow users down. The vendor says…

    $15

    per month

    Pricing
    FreshsalesTwilio SendGrid
    Editions & Modules
    Growth
    $11
    per month per user
    Pro
    $47
    per month per user
    Enterprise
    $71
    per month per user
    Basic
    $15
    per month
    Advanced
    $60
    per month
    Free
    Free
    Offerings
    Pricing Offerings
    FreshsalesTwilio SendGrid
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsA discount is offered for annual billing.—
    More Pricing Information
    Community Pulse
    FreshsalesTwilio SendGrid
    Considered Both Products
    Freshworks Inc
    No answer on this topic
    Twilio
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    8 Answers
    75%
    Would buy again
    15 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    7 Answers
    72%
    Delivers good value for the price
    13 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    8 Answers
    70%
    Happy with the feature set
    14 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    7 Answers
    65%
    Lived up to sales and marketing promises
    13 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    7 Answers
    70%
    Implementation went as expected
    14 Answers
    Features
    FreshsalesTwilio SendGrid
    Sales Force Automation
    Comparison of Sales Force Automation features of Freshsales and Twilio SendGrid
    Feature
    Freshsales
    9.6
    54 Ratings
    20% above category average
    Twilio SendGrid
    -
    Ratings
    Customer data management / contact management10.054 Ratings00 Ratings
    Workflow management8.752 Ratings00 Ratings
    Territory management10.041 Ratings00 Ratings
    Opportunity management10.046 Ratings00 Ratings
    Integration with email client (e.g., Outlook or Gmail)10.053 Ratings00 Ratings
    Quote & order management8.72 Ratings00 Ratings
    Interaction tracking9.353 Ratings00 Ratings
    Channel / partner relationship management10.039 Ratings00 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Freshsales and Twilio SendGrid
    Feature
    Freshsales
    10.0
    51 Ratings
    26% above category average
    Twilio SendGrid
    -
    Ratings
    Lead management10.049 Ratings00 Ratings
    Email marketing10.050 Ratings00 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Freshsales and Twilio SendGrid
    Feature
    Freshsales
    8.3
    52 Ratings
    8% above category average
    Twilio SendGrid
    -
    Ratings
    Task management8.749 Ratings00 Ratings
    Reporting8.051 Ratings00 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Freshsales and Twilio SendGrid
    Feature
    Freshsales
    8.2
    53 Ratings
    7% above category average
    Twilio SendGrid
    -
    Ratings
    Forecasting8.045 Ratings00 Ratings
    Pipeline visualization8.753 Ratings00 Ratings
    Customizable reports8.047 Ratings00 Ratings
    Customization
    Comparison of Customization features of Freshsales and Twilio SendGrid
    Feature
    Freshsales
    9.0
    51 Ratings
    16% above category average
    Twilio SendGrid
    -
    Ratings
    Custom fields8.751 Ratings00 Ratings
    Custom objects8.341 Ratings00 Ratings
    API for custom integration10.038 Ratings00 Ratings
    Security
    Comparison of Security features of Freshsales and Twilio SendGrid
    Feature
    Freshsales
    10.0
    47 Ratings
    17% above category average
    Twilio SendGrid
    -
    Ratings
    Single sign-on capability10.040 Ratings00 Ratings
    Role-based user permissions10.047 Ratings00 Ratings
    Platform
    Comparison of Platform features of Freshsales and Twilio SendGrid
    Feature
    Freshsales
    9.0
    47 Ratings
    17% above category average
    Twilio SendGrid
    -
    Ratings
    Mobile access9.047 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Freshsales and Twilio SendGrid
    Feature
    Freshsales
    -
    Ratings
    Twilio SendGrid
    6.8
    50 Ratings
    16% below category average
    WYSIWYG email editor00 Ratings9.337 Ratings
    Dynamic content00 Ratings6.740 Ratings
    Ability to test dynamic content00 Ratings4.438 Ratings
    Landing pages00 Ratings8.024 Ratings
    A/B testing00 Ratings9.330 Ratings
    Mobile optimization00 Ratings8.938 Ratings
    Email deliverability reporting00 Ratings5.050 Ratings
    List management00 Ratings4.744 Ratings
    Triggered drip sequences00 Ratings4.624 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Freshsales and Twilio SendGrid
    Feature
    Freshsales
    -
    Ratings
    Twilio SendGrid
    6.1
    50 Ratings
    22% below category average
    Dashboards00 Ratings4.648 Ratings
    Standard reports00 Ratings5.148 Ratings
    Custom reports00 Ratings8.631 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Freshsales and Twilio SendGrid
    Feature
    Freshsales
    -
    Ratings
    Twilio SendGrid
    8.2
    12 Ratings
    1% above category average
    URL Validation00 Ratings7.911 Ratings
    Link Tracking00 Ratings7.512 Ratings
    Image Validation00 Ratings8.29 Ratings
    Inbox Display00 Ratings8.011 Ratings
    Email Accessibility Tools00 Ratings9.012 Ratings
    Spelling and Grammar Check00 Ratings8.19 Ratings
    Spam Testing00 Ratings8.111 Ratings
    Email Previews00 Ratings9.112 Ratings
    Best Alternatives
    FreshsalesTwilio SendGrid
    Small Businesses
    Salesflare
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Kintone
    Score9.7 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Oracle Sales
    Score8.9 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FreshsalesTwilio SendGrid
    Likelihood to Recommend
    10.0
    (54 ratings)
    4.7
    (61 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.0
    (1 ratings)
    Usability
    10.0
    (9 ratings)
    4.9
    (8 ratings)
    Support Rating
    7.0
    (6 ratings)
    3.0
    (9 ratings)
    User Testimonials
    FreshsalesTwilio SendGrid
    Likelihood to Recommend
    Freshworks Inc
    Generally speaking for small to mid sized team I really cannot recommend it enough. It has an excellent feature set, good amount of integrations, fairly customisable and backed by solid support. And the pricing is very competitive too. I feel like if your team is larger than that, you might want to look at other alternatives but for teams that size, its really perfect.
    Incentivized
    Read full review
    Twilio
    If you're prepared to build out your whole staff UX, audience creation, email production, and analytics on your own using API, this tool may have that flexibility. If you require a sturdy drag and drop production tool, this tool has it but at the expense of a lot of other critical functionality. Out of the box analytics/reporting, is extremely limited. Complex queries, even something like pulling those who haven't engaged in email within a certain time period, is clunky. If you require any support at all, this is not the tool for you. I'm a deliverability consultant and have used many of the top email marketing tools and SendGrid has been extremely difficult for my team. I do not recommend it. Shiny and bright during sales, pretty disappointing thereafter.
    Read full review
    Pros
    Freshworks Inc
    • It helps you automate your onboarding process for new leads.
    • It has lots of integrations with other apps, so you can interact with other things like calendars and calls.
    • It's pretty easy to set sequences so the platform automatically follows up with people for you. This is not only helpful for your sales pipeline, but also for client communication when working on a project that requires their input.
    Incentivized
    Read full review
    Twilio
    • Managing email lists / audiences is easy with features like groups and segments.
    • They provide pre-built email templates that are very easy to modify. It is also super easy to create new email templates with their drag-and-drop email builder.
    • Provides clear / easy-to-read analytics of email campaigns.
    • I can easily import large email contact lists all at once or add a user manually one-at-a-time, when needed.
    Incentivized
    Read full review
    Cons
    Freshworks Inc
    • Leads and Contacts do not seem to be adequately defined.
    • Reporting is not as robust as we would like it to be
    • Integration with FreshDesk is one way - we can see information from FreshDesk to FreshSales but not vice versa
    Incentivized
    Read full review
    Twilio
    • Not necessarily their Email API but their email in general - they are currently in beta for automated email sequences but are still bare bones. Much more work is needed before it can be used mainstream and be able to convert everything to SendGrid.
    • Helping with warming up our dedicated IP for the best-sending score.
    • We seem to hit the promotions folder a decent amount (maybe the IP problem above) and even a lot of their emails hit my spam or promotions folder (whether they be transactional or marketing) which isn't a great sign when trusting an ESP.
    • Transactional email sequences would be a huge plus.
    • Now that Twilio owns SenGrid, having an integrated platform where you could see all our transactional emails together.
    • Better reporting and split reporting between transactional and marketing emails.
    Incentivized
    Read full review
    Usability
    Freshworks Inc
    I would give Freshworks CRM's overall usability a 7 out of 10. Although the software has improved since we first obtained it, it still could use improvements to make functionality more intuitive and easier for the average user. It is not that challenging but there is definitely a learning curve
    Incentivized
    Read full review
    Twilio
    It is usable but needs improvement in overall user experience and ease of use. A new joinee/anyone new to the tool would need more tarining currently before he can use the platform seamlessly. The set-up to value realization time for Twilio SendGrid customers is generally high because of this concern.
    Incentivized
    Read full review
    Support Rating
    Freshworks Inc
    When you initially log in to Freshworks, you get snippets to guide you on how to set up. You have a chat option on every page so you can reach out to the support agent and get your issues resolved in real time. The agents are fast, responsive, and experienced in handling even a person who introduced CRM to the world...
    Read full review
    Twilio
    Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
    Incentivized
    Read full review
    Alternatives Considered
    Freshworks Inc
    We selected FreshSales because we needed something cheaper and more user-friendly than Salesforce, but we're now in the process of switching to HubSpot because it gives you the best of both worlds - ease of use + scale and reliability
    Read full review
    Twilio
    Sendgrid has a lot of features that other providers have and a few more - like the dynamic template builder, which AWS SES doesn't have. We choose the provider based on the scenario of use and the provider we're using. If we're going to be making regular changes to a template, then we'd go with Sendgrid, as the changes will be easier to make and don't necessarily require developer intervention.
    Incentivized
    Read full review
    Return on Investment
    Freshworks Inc
    • Increased visibility of open deals, as well as encouraging 'clean' data
    • Faster data updating (if Freshsales is used as our sole source of data)
    • Some follow-ups are missed, as sales staff forget to create new tasks after each follow up, depending on if the call was answered or not (for example)
    Incentivized
    Read full review
    Twilio
    • As it was cheaper than the transactional service we previously used, it saved costs.
    • The API was relatively easy to work with so it helped us ship the service and test it quickly.
    • We still use the transactional email service, even though we recognize its limits as it meets our immediate needs.
    Incentivized
    Read full review
    ScreenShots

    Freshsales Screenshots

    Screenshot of Contact viewScreenshot of DashboardsScreenshot of WorkflowsScreenshot of Lead Sc