MarketSmart in College Park offers the Fundraising Report Card, an analytics platform supporting nonprofits with feedback on the success of their fundraising efforts.
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OneCause
Score 8.9 out of 10
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OneCause supports fundraising with online and event fundraising solutions that help nonprofits reach more and raise more. Since 2008, OneCause states they have helped 14,000 cause-driven organizations to raise over $8B through more than 90,000 fundraising events and campaigns.
After having used Greater Giving before switching to OneCause, I'd highly recommend OneCause for any event or fundraising management. The ability to see a company's support over multiple events is great for a snapshot or quick numbers for reporting. It's easier to navigate than most systems, and truly is a one-stop shop for your needs. I look forward to using OneCause for all our future events.
It makes preparing fundraising reports super easy. I used to spend 6-8 hours preparing a board report and now it takes me 30 minutes... PLUS I can pull up the reports in real time during board meetings to allow board members to see the data presented in different ways or to answer questions on-the-spot.
It has metrics that I've never even thought to prepare - including some that always felt too complicated to prepare. Lifetime Donor Value, Donor Retention Rates, Lapsed Donors, Acquired Donors, Reactivated Donors - all broken down by giving segments.
I can customize Giving Segments. I work at a small non-profit - a major gift for us is different than a major gift for a larger organization. I can break up my data in the segments that make sense for my organization [and select colors that match our branding... you've never seen a happier Marketing Chair on your Board of Directors than when you give them a report that is properly branded for the organization. It's a small thing, but it doesn't take any extra work on my part.]
The only difficulty I have with Fundraising Report Card is that the integration with our CRM [Kindful] doesn't keep track of the unique ID that is exported to Fundraising Report Card [to maintain confidentiality]. So it takes a bit more work to identify which donor[s] fall into a category. For example, Fundraising Report Card will tell me that 3 major donors lapsed in the previous quarter - and I can export the Donor ID's from Fundraising Report Card, but those ID's don't mean anything in my CRM, so I can't directly see who those donors are to follow up. This is an issue with the integration specifically with Kindful.
Auto-numbering items in auctions need to be editable. Right now, when you add items, they are numbered consecutively, and you can't edit them. I want all of my items to be numbered together by item type. We always have last-minute additions, but there is no ability to renumber.
We are a very small non-profit and are actually looking to use another service just to cut costs, but we may not stay with them and will coming running back to OneCause if we can't make the other option work! The ONLY reason to move would be to reduce the over-head cost of the platform.
Use of the software is generally fine, but the setup and implementation are not always intuitive. Though the knowledgebase is robust and covers a lot of areas (and the support team is pleasant and knowledgeable), the event setup process (particularly when setting up payment and bank information) can be a bit cumbersome and should really be streamlined
OneCause has the BEST customer support I have ever experienced. They are patient, and knowledgeable and always help me when I contact them. Whenever I have inquired how to use a feature or asked about how to do something, they give me the answer but also go above and beyond with additional info that I ended up also using.
We hired OneCause to guide us through our first event after we signed up with them. The staff they sent were pros. They gave us professional guidance and support. Once we had been shown the ropes, we knew we could take the reins and confidently run our next event
I don't know if my insights are key but I can say that implementation was done in-house without any outside support for the solution. The staff influencing the solution had very little technical expertise and ability as well which showed just how easily the software was to implement.
We used Auction Star one time. It was not as user-friendly for our donors. Prior to that, we planned event logistics and auction components without any specialized software. Everything was done in Excel and Word. OneCause allowed us to organize tables, registration and auction packages a lot faster and more effectively.
While I don't think I can entirely quantify the ROI for Fundraising Report Card, it made it possible for us to make better decisions and set better goals. Before we had this tool, we either spent way to much time analyzing data in spreadsheets [trying desperately not to make mistakes] OR more often, made strategic decisions without the facts to back us up. Our fundraising efforts are much smarter than before, and we KNOW where are areas of concern lie.
We don't have to guess whether or not our strategies are working. We know.
Definitely saved us a fair amount of time in terms of individual ticket sales and managing guests on the back end. Did not save us that much time for sponsored tables as most of our guests did not purchase their sponsorships through the site.
OneCause doesn't seem to have a function for entering a "Reserve Value" for auction items--i.e., while it allows for a minimum bid, it doesn't allow for having a minimum sale value, which meant that a few of our auction items sold for far lower than their value, which was unfortunate.
Having the support package on the night of was critical for our organization, particularly as ALL of the full-time staff had very limited experience working with OneCause/Bidpal. Knowing that there were experts there to help liaise with the auctioneer and to troubleshoot with any guests experiencing issues was really essential.
