MarketSmart in College Park offers the Fundraising Report Card, an analytics platform supporting nonprofits with feedback on the success of their fundraising efforts.
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Bonterra OneCause
Score 8.9 out of 10
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OneCause supports fundraising with online and event fundraising solutions that help nonprofits reach more and raise more. Since 2008, OneCause states they have helped 14,000 cause-driven organizations to raise over $8B through more than 90,000 fundraising events and campaigns.
They are very well suited at assisting with troubleshooting at registration. They are very helpful at the end of the event, where we are collecting payments and closing out auction items. The ticket process is confusing, and the table seating process is cumbersome.
It makes preparing fundraising reports super easy. I used to spend 6-8 hours preparing a board report and now it takes me 30 minutes... PLUS I can pull up the reports in real time during board meetings to allow board members to see the data presented in different ways or to answer questions on-the-spot.
It has metrics that I've never even thought to prepare - including some that always felt too complicated to prepare. Lifetime Donor Value, Donor Retention Rates, Lapsed Donors, Acquired Donors, Reactivated Donors - all broken down by giving segments.
I can customize Giving Segments. I work at a small non-profit - a major gift for us is different than a major gift for a larger organization. I can break up my data in the segments that make sense for my organization [and select colors that match our branding... you've never seen a happier Marketing Chair on your Board of Directors than when you give them a report that is properly branded for the organization. It's a small thing, but it doesn't take any extra work on my part.]
The only difficulty I have with Fundraising Report Card is that the integration with our CRM [Kindful] doesn't keep track of the unique ID that is exported to Fundraising Report Card [to maintain confidentiality]. So it takes a bit more work to identify which donor[s] fall into a category. For example, Fundraising Report Card will tell me that 3 major donors lapsed in the previous quarter - and I can export the Donor ID's from Fundraising Report Card, but those ID's don't mean anything in my CRM, so I can't directly see who those donors are to follow up. This is an issue with the integration specifically with Kindful.
Auto-numbering items in auctions need to be editable. Right now, when you add items, they are numbered consecutively, and you can't edit them. I want all of my items to be numbered together by item type. We always have last-minute additions, but there is no ability to renumber.
We are a very small non-profit and are actually looking to use another service just to cut costs, but we may not stay with them and will coming running back to OneCause if we can't make the other option work! The ONLY reason to move would be to reduce the over-head cost of the platform.
Use of the software is generally fine, but the setup and implementation are not always intuitive. Though the knowledgebase is robust and covers a lot of areas (and the support team is pleasant and knowledgeable), the event setup process (particularly when setting up payment and bank information) can be a bit cumbersome and should really be streamlined
Shelbe was my point person and she was available for me at absolutely anytime. No question was stupid or obvious in her eyes and she always gave me the exact responses and resources I needed to succeed. Could not be more complimentary of this software! Just have to convince my team to use it for more areas now!
We hired OneCause to guide us through our first event after we signed up with them. The staff they sent were pros. They gave us professional guidance and support. Once we had been shown the ropes, we knew we could take the reins and confidently run our next event
I don't know if my insights are key but I can say that implementation was done in-house without any outside support for the solution. The staff influencing the solution had very little technical expertise and ability as well which showed just how easily the software was to implement.
We looked at Auctria and GiveSmart, though we didn't go into great detail with either. We ultimately selected OneCause based on the recommendation of another local school that used it for its auction software. The customer service and support as we made this decision and transition was a confirmation for us.
While I don't think I can entirely quantify the ROI for Fundraising Report Card, it made it possible for us to make better decisions and set better goals. Before we had this tool, we either spent way to much time analyzing data in spreadsheets [trying desperately not to make mistakes] OR more often, made strategic decisions without the facts to back us up. Our fundraising efforts are much smarter than before, and we KNOW where are areas of concern lie.
We don't have to guess whether or not our strategies are working. We know.