TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    monday dev

    Score9.2 out of 10
    N/Amonday dev is a product to plan, track, and ship software while staying connected to the business, featuring AI capabilities that allow it to analyze bugs as they are submitted, summarize product documents, and automatically assign tasks.

    $36

    per month 3 seats (minimum)

    Pricing
    Google Analyticsmonday dev
    Editions & Modules
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    Basic
    $12
    per month per seat
    Standard
    $14.5
    per month per seat
    Pro
    $25
    per month per seat
    Enterprise
    Contact Sales
    Offerings
    Pricing Offerings
    Google Analyticsmonday dev
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Plans start at 3 seats. Yearly save 18%
    More Pricing Information
    Community Pulse
    Google Analyticsmonday dev
    Considered Both Products
    Google
    No answer on this topic
    monday.com
    No answer on this topic
    Key User Insights
    Would buy again
    96%
    Would buy again
    101 Answers
    100%
    Would buy again
    13 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    100 Answers
    100%
    Delivers good value for the price
    9 Answers
    Happy with the feature set
    99%
    Happy with the feature set
    104 Answers
    100%
    Happy with the feature set
    13 Answers
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    77 Answers
    100%
    Lived up to sales and marketing promises
    9 Answers
    Implementation went as expected
    96%
    Implementation went as expected
    87 Answers
    90%
    Implementation went as expected
    9 Answers
    Features
    Google Analyticsmonday dev
    Web Analytics
    Comparison of Web Analytics features of Google Analytics and monday dev
    Feature
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    monday dev
    -
    Ratings
    Lead Conversion Tracking8.210 Ratings00 Ratings
    Bounce Rate Measurement8.410 Ratings00 Ratings
    Device and Browser Reporting9.311 Ratings00 Ratings
    Pageview Tracking9.111 Ratings00 Ratings
    Event Tracking8.411 Ratings00 Ratings
    Reporting in real-time7.810 Ratings00 Ratings
    Referral Source Tracking8.610 Ratings00 Ratings
    Customizable Dashboards7.910 Ratings00 Ratings
    Project Management
    Comparison of Project Management features of Google Analytics and monday dev
    Feature
    Google Analytics
    -
    Ratings
    monday dev
    7.8
    11 Ratings
    5% above category average
    Task Management00 Ratings8.411 Ratings
    Resource Management00 Ratings8.411 Ratings
    Gantt Charts00 Ratings7.710 Ratings
    Scheduling00 Ratings7.311 Ratings
    Support for Agile Methodology00 Ratings7.210 Ratings
    Support for Waterfall Methodology00 Ratings7.310 Ratings
    Document Management00 Ratings7.610 Ratings
    Email integration00 Ratings8.49 Ratings
    Mobile Access00 Ratings8.19 Ratings
    Timesheet Tracking00 Ratings7.99 Ratings
    Change request and Case Management00 Ratings7.99 Ratings
    Budget and Expense Management00 Ratings8.06 Ratings
    Search00 Ratings8.010 Ratings
    Visual planning tools00 Ratings7.411 Ratings
    Agile Development
    Comparison of Agile Development features of Google Analytics and monday dev
    Feature
    Google Analytics
    -
    Ratings
    monday dev
    7.5
    11 Ratings
    2% below category average
    DevOps Tool Integrations00 Ratings7.910 Ratings
    Code Review00 Ratings8.56 Ratings
    Code Collaboration00 Ratings6.87 Ratings
    Velocity Calculation00 Ratings7.28 Ratings
    Dependencies and Blockers00 Ratings7.010 Ratings
    Best Alternatives
    Google Analyticsmonday dev
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    Pivotal Tracker
    Score5 out of 10
    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    Planview AgilePlace
    Score7.5 out of 10
    Enterprises
    Chartbeat
    Score9.2 out of 10
    Planview AgilePlace
    Score7.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google Analyticsmonday dev
    Likelihood to Recommend
    8.5
    (193 ratings)
    8.7
    (13 ratings)
    Likelihood to Renew
    9.0
    (51 ratings)
    8.9
    (2 ratings)
    Usability
    7.4
    (19 ratings)
    7.9
    (13 ratings)
    Availability
    10.0
    (4 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (42 ratings)
    8.0
    (2 ratings)
    Online Training
    10.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (7 ratings)
    8.0
    (1 ratings)
    Configurability
    6.0
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google Analyticsmonday dev
    Likelihood to Recommend
    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
    Read full review
    monday.com
    I find Monday helpful for lead management. It's great because details like phone, email, and addresses are specific columns from which we can grab data and pull it into other areas. It's great to see who is assigned what and to know what the next steps are for your leads. We use a different scheduling tool with our team, as that calendar view isn't as robust.
    Incentivized
    Read full review
    Pros
    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
    Read full review
    monday.com
    • Managing specific objectives
    • Automation
    • Integration and interaction with GitHub
    • Scheduling and feedback effectively
    Incentivized
    Read full review
    Cons
    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
    Read full review
    monday.com
    • Sometimes, it's a little technical to set up. Someone who isn't particularly savvy will have a hard time setting it up.
    • Sometimes there are glitches in the automations.
    • The comments areas can be confusing- how they nest. Things can get lost in there.
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
    Read full review
    monday.com
    We are very likely to renew, because it has been really useful
    Incentivized
    Read full review
    Usability
    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
    Read full review
    monday.com
    I give a ten for monday dev's usability because it was a really smooth transition coming from Jira to monday dev. All team members also felt that way. When managing projects, the quality and various options I am able to customize views and columns for each task is really a dealbreaker. Approved.
    Incentivized
    Read full review
    Reliability and Availability
    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
    Read full review
    monday.com
    No answers on this topic
    Performance
    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
    Read full review
    monday.com
    No answers on this topic
    Support Rating
    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
    Read full review
    monday.com
    Good engagement from account manager
    Incentivized
    Read full review
    Online Training
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
    Read full review
    monday.com
    No answers on this topic
    Implementation Rating
    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
    Read full review
    monday.com
    No I wasn't involved
    Incentivized
    Read full review
    Alternatives Considered
    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
    Read full review
    monday.com
    It is at least as good as these tools, in many ways, it is better because it is easier to use and setup. It doesn't require a full-time admin like these tools do. It does lack some of the detailed reporting and such that these offer, but the product is still young and growing. These are much more well-developed tools
    Read full review
    Scalability
    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
    Read full review
    monday.com
    No answers on this topic
    Return on Investment
    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
    Read full review
    monday.com
    • Although the initial operational cost is usually somewhat high, it is really worth considering in an environment with more than 10 employees working together.
    • In project costing (web development) it is quite acceptable and falls within the scope of the final product quote.
    • I don't have exact numbers or percentages (because I'm not in charge of that section) but I can say that it falls within a good to acceptable ROI range.
    Incentivized
    Read full review
    ScreenShots