Google Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.
$0
per month
Rain Retail Software
Score8.2 out of 10
Small Businesses (1-50 employees)
Rain Retail, headquartered in Springville, offers their omnichannel retail management and Point of Sale software that allows you to track rentals, manage inventory, use text message marketing, and use social media to market your business.
Manager of Sales in Sales at musiciansupply (Retail, 1-10 employees)
Chose Rain Retail Software
We migrated from a less integrated situation of running ShopKeep for a POS system and the AIMsi as a billing solution. This created a lot of extra steps for a large percentage of tasks. AIMsi is just to hard to work with and it is very difficult to use it efficiently across …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
If you are doing all the different streams of business music stores or similar small businesses would have Rain Point of Sale is a great solution. If your store is more similar to a gift shop or cafe it may be too much for your needs.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Integration. One customer list. One product item list. One inventory count. POS and website store that function in real time with each other.
Responsiveness. New features and tweaks to the user interface are actually constantly being developed based on our feedback and requests.
Multiple location support. We have two stores and many of the other platforms we shopped didn't have good solutions for that. Rain lets us have a combined product database with different reorder preferences. Also, a new update to the system made transferring serial numbered products even easier.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Reorder amount preset options could more sophisticated. I'd like to see the option to automatically "round up" the preset reorder qty up to 10 or 12 or 6, etc. This was possible previously but they added other options that changed the automated reorder suggestion to the difference between your current count the ideal count you have set for each product. This is good for some items, but not for others. Guitar strings come in a box of 12, but sheet music can be any number. And then some items we purchase in a box and then sell individually. Rain does allow for that in the purchase order automated reorder quantity. Mostly, I change each reorder quantity as I am copying and pasting the product codes into the vendor's website. Not huge deal breaker. And I believe they will eventually add more options like I want to see.
You do need the internet to do business. So in case of a localized broadband outage you can use your mobile device as a hot spot.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We migrated from a less integrated situation of running ShopKeep for a POS system and the AIMsi as a billing solution. This created a lot of extra steps for a large percentage of tasks. AIMsi is just to hard to work with and it is very difficult to use it efficiently across multiple locations since tri-tech wants to license how many computers you can use it on and so on. ShopKeep works well but we wanted ti move on to something a tiny bit more sophisticated for tracking repairs and replacing some of the billing functions of AIMsi, and we wanted to have a web store finally. ShopKeep doesn't go past being an easy to train on POS system with inventory tracking.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We did not have any type of web-store before starting up with Rain Point of Sale so adding that online presence has helped us bring first-time customers into the store
We have had one or two bad deals happen because of the site - so watch out for scammers using temporary office space with a fake business as the ship to address. Not Rain's fault, just part of doing business online.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info