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Google Analytics vs. SolarWinds Network Configuration Manager (NCM)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    SolarWinds Network Configuration Manager (NCM)

    Score8.3 out of 10
    N/ASolarWinds Network Configuration Manager is network diagnostics and troubleshooting technology, from Austin-based SolarWinds.N/A
    Pricing
    Google AnalyticsSolarWinds Network Configuration Manager (NCM)
    Editions & Modules
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    Google AnalyticsSolarWinds Network Configuration Manager (NCM)
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    Google AnalyticsSolarWinds Network Configuration Manager (NCM)
    Considered Both Products
    Google
    No answer on this topic
    SolarWinds
    No answer on this topic
    Key User Insights
    Would buy again
    96%
    Would buy again
    101 Answers
    92%
    Would buy again
    34 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    100 Answers
    89%
    Delivers good value for the price
    31 Answers
    Happy with the feature set
    99%
    Happy with the feature set
    104 Answers
    95%
    Happy with the feature set
    35 Answers
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    77 Answers
    94%
    Lived up to sales and marketing promises
    31 Answers
    Implementation went as expected
    96%
    Implementation went as expected
    87 Answers
    94%
    Implementation went as expected
    32 Answers
    Features
    Google AnalyticsSolarWinds Network Configuration Manager (NCM)
    Web Analytics
    Comparison of Web Analytics features of Google Analytics and SolarWinds Network Configuration Manager (NCM)
    Feature
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    SolarWinds Network Configuration Manager (NCM)
    -
    Ratings
    Lead Conversion Tracking8.210 Ratings00 Ratings
    Bounce Rate Measurement8.410 Ratings00 Ratings
    Device and Browser Reporting9.311 Ratings00 Ratings
    Pageview Tracking9.111 Ratings00 Ratings
    Event Tracking8.411 Ratings00 Ratings
    Reporting in real-time7.810 Ratings00 Ratings
    Referral Source Tracking8.610 Ratings00 Ratings
    Customizable Dashboards7.910 Ratings00 Ratings
    Best Alternatives
    Google AnalyticsSolarWinds Network Configuration Manager (NCM)
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    No answers on this topic
    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    No answers on this topic
    Enterprises
    Chartbeat
    Score9.2 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google AnalyticsSolarWinds Network Configuration Manager (NCM)
    Likelihood to Recommend
    8.5
    (193 ratings)
    8.0
    (142 ratings)
    Likelihood to Renew
    9.0
    (51 ratings)
    8.1
    (6 ratings)
    Usability
    7.4
    (19 ratings)
    7.0
    (9 ratings)
    Availability
    10.0
    (4 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (42 ratings)
    7.7
    (9 ratings)
    Online Training
    10.0
    (2 ratings)
    10.0
    (1 ratings)
    Implementation Rating
    9.0
    (7 ratings)
    9.1
    (2 ratings)
    Configurability
    6.0
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google AnalyticsSolarWinds Network Configuration Manager (NCM)
    Likelihood to Recommend
    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
    Read full review
    SolarWinds
    Network Configuration Manager is well suited for backing up configurations of all your devices. It also has a great comparison tool for seeing only the differences in config. Another great feature is it's ability to push a script to any number of devices. This is very handy for pushing changes to one, 10 or multiple devices. There are also some great reports that you can run against the devices in inventory
    Incentivized
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    Pros
    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
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    SolarWinds
    • Integrates with Network Performance Management for Alerting and Reporting.
    • NetPath and detects issues due to Configuration Change.
    • Keeps a record of which user made the change.
    • Which devices are not being backed up, devices where backups are failing, dashboard and alerting available.
    Incentivized
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    Cons
    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
    Read full review
    SolarWinds
    • For our use case, it does everything great and some of the features we underutilize but I would like to be able to set a configuration baseline when initially adding a node instead of after the configuration is pulled but it's not a particularly big deal to let it pull the configuration then set it as the baseline.
    Incentivized
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    Likelihood to Renew
    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
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    SolarWinds
    Medium complexity to set up in the beginning if using any non-standard devices or configurations, else fairly easy (e.g. Cisco Nexus or IOS-based devices). Reports are fairly straightforward to set up. Updates to the platform are fairly straightforward and don't take a major effort. Easy to add or remove devices.
    Incentivized
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    Usability
    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
    Read full review
    SolarWinds
    The user interface is lacking. It is difficult to navigate at times and things can be done multiple ways. Quite often I am confused by how their notification structure works. It is not very intuitive. They do offer a free Academy. They also offer a community of other technical folks. I have enjoyed both.
    Incentivized
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    Reliability and Availability
    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
    Read full review
    SolarWinds
    No answers on this topic
    Performance
    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
    Read full review
    SolarWinds
    No answers on this topic
    Support Rating
    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
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    SolarWinds
    To be fair, I have not had to involve Support in a number of years, but when I did, I was greeted with enthusiastic engineers who wanted to understand and solve the issue. It was a fairly complex scenario and I have discovered in my most recent implementation that engineering included that option as a standard now.
    Incentivized
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    Online Training
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
    Read full review
    SolarWinds
    Solarwinds has actually produced new training since I last used it that is available on their site at any time. Their previous training was more than enough to get us started but now there is significantly more content. Since I'm comfortable with the Orion platform and the products we use I haven't checked the new training out yet but we have new staff go through portions of that training and they always come away with an understanding of the platform and ready to use it
    Incentivized
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    Implementation Rating
    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
    Read full review
    SolarWinds
    it was a fairly easy implementation and everything was pretty straightforward. only challenge we had was getting all the snmp communities updated on the networking equipment
    Incentivized
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    Alternatives Considered
    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
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    SolarWinds
    At the time SolarWinds was the biggest player in the space and their whole portfolio was very comprehensive. As time progressed and newer technologies came about (i.e. SDWAN) their products couldn't keep up with the consumer demands and changing market. Security became such a big focus that once Solarwinds got hacked we had to remove all their products from our environment
    Incentivized
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    Scalability
    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
    Read full review
    SolarWinds
    No answers on this topic
    Return on Investment
    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
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    SolarWinds
    • Saves 100s of hours a year in man hours over manual configuration.
    • Saved easily 50k in lost revenue when a switch rebooted with months old unsaved configuration. NCM let us quickly restore a snapshot of the running config from the previous day.
    • Saves us several man hours per week of config auditing by reducing all changes to a summary email.
    Incentivized
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    ScreenShots

    SolarWinds Network Configuration Manager (NCM) Screenshots

    Screenshot of Network Automation -  manage rapid change across complex and multi-vendor networks, reduce time needed to complete repetitive tasks, and maintain standards and service levels for uninterrupted ITScreenshot of Config Backup - rest easy knowing you can locate the most current configuration and quickly apply it to a replacement spare, or to roll back a blown configuration.Screenshot of Vulnerability Scanning - Take the hassle out of vulnerability scanning using NCM's integration with the National Vulnerability Database and access to the most current CVE’s to identify vulnerabilities in your Cisco devices.Screenshot of Inventory Management - Be able to know what devices are connected to your network, their hardware and software configurations, and when they approach end-of-service and end-of-life, with NCM device configuration management tool.Screenshot of User Management - Use NCM's integrated console to lock down devices from unauthorized access, delegate who can view device details and make configuration changes, and determine when network changes can occur.Screenshot of Baselines and Diffs - IT professionals can get a more comprehensive view by leveraging baselines across multiple nodes. Diff view in NCM’s network configuration management tool is designed to highlight only those lines that changed.