Google Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.
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Splunk Enterprise Security
Score8.3 out of 10
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Splunk Enterprise Security is an analytics-driven SIEM that helps to combat threats with actionable intelligence and advanced analytics at scale.
Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
Based on my experience, Splunk is a strong git for some environments and a poor match for others. The distinction is primarily based on infrastructure complexity and budget. It's perfect for large enterprises with a mix of on-prem/cloud infrastructure. It's not a perfect match for small teams with restricted resources.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Writes Powerful Queries: The queries that can be written using the Splunk Query Language are very powerful and highly customizable to meet every need. Ex: Writing queries to search the intersection of two different sources like Network and Endpoint Logs.
Offers Dashboard Abilities: Helps build complex panels for Dashboards in addition to providing several out-of-the-box panels. Ex: creating panels to calculate the performance of analysts in a given timezone.
Helpful Search Aids: It helps to set up complex custom alerts very easily. The interesting fields section is very helpful while threat hunting. Ex: It shows all the users and the frequency of each in a failed login event. The user list on the interesting fields is useful to look for suspicious logins.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Improved User Interface Customization: While the interface is generally intuitive, providing more options for users to customize their dashboards and views would enhance the overall user experience. Tailoring the interface to specific roles or use cases could be a valuable addition.
Simplified Alert Management: Streamlining the process of managing alerts, such as grouping or categorizing them based on severity or type, would make it easier for security teams to prioritize and respond to incidents effectively.
Expanded Threat Intelligence Feeds: Increasing the variety and sources of threat intelligence feeds available within ES would provide a broader context for identifying and mitigating emerging threats, ensuring a more comprehensive defense against evolving attack vectors.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
Maintaining hundreds or even 1000+ SOC use cases is really difficult, considering that the Data sources may not always send the data. A module that detects data freshness issues and detect data format changes would be a great help. the main challenge today using Splunk Enterprise Security is making sure that the detection rules are still working properly given all the changes that occur in data source applications. Also, maintaining the data collects on tens of thousands of servers and more than 100k workstations is a real company IT challenge: the splunkbase forwarder may not support old OS anymore, while these are the most important to monitor. Moving to the Open Telemetry collector has become essential so that only 1 agent is required for both SIEM and application observability.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
It takes a long time for items to load if you are just generally searching through logs. It is best to use the data models which load faster but can be strange in terms of what is coming from which logs where. Yes, you can look it up, but this also requires familiarity with where things are and how to look them up.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It's good when it's responsive, but I've had times where I had to wait quite a while for a response. But these are typically the exceptions rather than the rule. When you do get a response it is always well-informed and appropriate. I would say they've been trending better over time with this.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I experienced only on-line training, but the trainers were very professional and competent. Maybe it could be more useful if they also have an experience in projects because sometimes they didn't have a real project experience to communicate to the students. Anyway, it was very interesting and I learned many thing that's very difficoult (or maybe impossible!) to have by myself, aven if I have more than 10 years of Splunk activity experience.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
It was very interesting and I learned many thing that's very difficoult (or maybe impossible!) to have by myself. The only problem was that, when I worked with the Splunk Professional Services, I found some difference between the training contents and the information from PS. In addition is required a long experience on Splunk Enterprise for the data ingestion part, in other words I'm able to work with ES because I'm worling on Splunk since 11 years, otherwise I'd some problem.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Splunk enterprise is the only solution that we’ve been able to identify that provides risk based alerting, which allows our SOC to reduce analyst fatigue which would be a huge problem without it. Before RBA, there were thousands of alerts a day and it was impossible to review all of them
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
for my exterience, unit pricing and billing frequency are correct. As I already said, I hint to have more discount flexibility, expecially with new customers, because there are competitors less expensive and very aggressive that are dangerous. In addition the possibility to don't pay the license for the development period could be a very interesting feature for the final customers.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
- 8 out of 10 and took 2 for the data pipeline and administration part. Even if you'd like to improve yourself or your team, you have to pay a lot of money and it could be more than GIAC education + cert. - Normalization for Data models and CPU-based searches can be a problem sometimes.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I had a fantastic experience with Splunk Professional Services: they worked with us in our last SON project (a SOC migration for a very large customer) and helped to build a multi tenent environment even if ES isn't a multi tenant platform. Th Splunk PS was a very professional and competent people, he is italian and was able to speak with our italian customers.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We have a 100% success rate on all our ES implementations due to the amazing documentation and Splunk enablement on the subject.
Our Splunk ES business has grown 100% YoY for the last 3 years.
In terms of long term management and maintenance, ES has been highly stable and predictable, reducing our overhead on costly services team for ad hoc maintenance work.
