Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google BigQuery
Score 8.7 out of 10
N/A
Google's BigQuery is part of the Google Cloud Platform, a database-as-a-service (DBaaS) supporting the querying and rapid analysis of enterprise data.
$6.25
per TiB (after the 1st 1 TiB per month, which is free)
Tableau Server
Score 8.0 out of 10
N/A
Tableau Server allows Tableau Desktop users to publish dashboards to a central server to be shared across their organizations. The product is designed to facilitate collaboration across the organization. It can be deployed on a server in the data center, or it can be deployed on a public cloud.
$12
Per User Per Month
Pricing
Google BigQueryTableau Server
Editions & Modules
Standard edition
$0.04 / slot hour
Enterprise edition
$0.06 / slot hour
Enterprise Plus edition
$0.10 / slot hour
Viewer
$12.00
Per User Per Month
Explorer
$35.00
Per User Per Month
Creator
$70.00
Per User Per Month
Offerings
Pricing Offerings
Google BigQueryTableau Server
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google BigQueryTableau Server
Considered Both Products
Google BigQuery
Chose Google BigQuery
It's easier to connect data between BigQuery and Looker Studio instead of connecting the data between BigQuery and Tableau in terms of data explore or dashboard creating. Therefore we are considering migrating dashboards from Tableau to Looker Studio for the whole company.
On …
Chose Google BigQuery
I personally find it by far simpler than Amazon Redshift due it's onboarding seamlessness. For a quick start and simplify tye access to read the data big query provide better user experience and a smoother user interface. More importantly, the fact that Big Query can be easily …
Chose Google BigQuery
Other locally hosted solutions are capable of providing the required level of performance, but the administration requirements are significantly more involved than with BigQuery. Additionally, there are capacity and availability concerns with locally hosted platforms that are a …
Tableau Server

No answer on this topic

Features
Google BigQueryTableau Server
Database-as-a-Service
Comparison of Database-as-a-Service features of Product A and Product B
Google BigQuery
8.5
80 Ratings
1% below category average
Tableau Server
-
Ratings
Automatic software patching8.017 Ratings00 Ratings
Database scalability9.179 Ratings00 Ratings
Automated backups8.524 Ratings00 Ratings
Database security provisions8.773 Ratings00 Ratings
Monitoring and metrics8.375 Ratings00 Ratings
Automatic host deployment8.013 Ratings00 Ratings
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Google BigQuery
-
Ratings
Tableau Server
8.4
95 Ratings
3% above category average
Pixel Perfect reports00 Ratings9.129 Ratings
Customizable dashboards00 Ratings7.094 Ratings
Report Formatting Templates00 Ratings9.081 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Google BigQuery
-
Ratings
Tableau Server
7.8
95 Ratings
3% below category average
Drill-down analysis00 Ratings8.095 Ratings
Formatting capabilities00 Ratings8.093 Ratings
Integration with R or other statistical packages00 Ratings8.059 Ratings
Report sharing and collaboration00 Ratings7.089 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Google BigQuery
-
Ratings
Tableau Server
7.2
91 Ratings
13% below category average
Publish to Web00 Ratings8.085 Ratings
Publish to PDF00 Ratings7.084 Ratings
Report Versioning00 Ratings8.070 Ratings
Report Delivery Scheduling00 Ratings8.077 Ratings
Delivery to Remote Servers00 Ratings5.19 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Google BigQuery
-
Ratings
Tableau Server
8.3
90 Ratings
4% above category average
Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings9.086 Ratings
Location Analytics / Geographic Visualization00 Ratings8.085 Ratings
Predictive Analytics00 Ratings8.064 Ratings
Pattern Recognition and Data Mining00 Ratings8.01 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Google BigQuery
-
Ratings
Tableau Server
10.0
95 Ratings
16% above category average
Multi-User Support (named login)00 Ratings10.093 Ratings
Role-Based Security Model00 Ratings10.090 Ratings
Multiple Access Permission Levels (Create, Read, Delete)00 Ratings10.092 Ratings
Report-Level Access Control00 Ratings10.01 Ratings
Single Sign-On (SSO)00 Ratings10.062 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Google BigQuery
-
Ratings
Tableau Server
8.1
79 Ratings
4% above category average
Responsive Design for Web Access00 Ratings10.077 Ratings
Mobile Application00 Ratings7.061 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.068 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Google BigQuery
-
Ratings
Tableau Server
6.4
46 Ratings
19% below category average
REST API00 Ratings8.040 Ratings
Javascript API00 Ratings8.037 Ratings
iFrames00 Ratings6.040 Ratings
Java API00 Ratings5.57 Ratings
Themeable User Interface (UI)00 Ratings6.19 Ratings
Customizable Platform (Open Source)00 Ratings4.67 Ratings
Best Alternatives
Google BigQueryTableau Server
Small Businesses
IBM Cloudant
IBM Cloudant
Score 7.4 out of 10
Yellowfin
Yellowfin
Score 8.8 out of 10
Medium-sized Companies
IBM Cloudant
IBM Cloudant
Score 7.4 out of 10
Reveal
Reveal
Score 10.0 out of 10
Enterprises
IBM Cloudant
IBM Cloudant
Score 7.4 out of 10
Kyvos Semantic Layer
Kyvos Semantic Layer
Score 9.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google BigQueryTableau Server
Likelihood to Recommend
8.8
(78 ratings)
8.0
(111 ratings)
Likelihood to Renew
8.1
(5 ratings)
10.0
(20 ratings)
Usability
7.1
(6 ratings)
8.0
(17 ratings)
Availability
7.3
(1 ratings)
9.0
(9 ratings)
Performance
6.4
(1 ratings)
8.1
(8 ratings)
Support Rating
5.6
(11 ratings)
3.0
(18 ratings)
In-Person Training
-
(0 ratings)
8.0
(4 ratings)
Online Training
-
(0 ratings)
9.0
(9 ratings)
Implementation Rating
-
(0 ratings)
9.1
(13 ratings)
Configurability
6.4
(1 ratings)
8.0
(1 ratings)
Contract Terms and Pricing Model
10.0
(1 ratings)
-
(0 ratings)
Ease of integration
7.3
(1 ratings)
-
(0 ratings)
Product Scalability
7.3
(1 ratings)
-
(0 ratings)
Professional Services
8.2
(2 ratings)
-
(0 ratings)
User Testimonials
Google BigQueryTableau Server
Likelihood to Recommend
Google
Event-based data can be captured seamlessly from our data layers (and exported to Google BigQuery). When events like page-views, clicks, add-to-cart are tracked, Google BigQuery can help efficiently with running queries to observe patterns in user behaviour. That intermediate step of trying to "untangle" event data is resolved by Google BigQuery. A scenario where it could possibly be less appropriate is when analysing "granular" details (like small changes to a database happening very frequently).
Read full review
Tableau
Whole funnel and specific channel performance from upper to lower funnel metrics. The ability to view full channel performance for some time, such as weekly, monthly, or quarterly, has truly been monumental in how my team optimizes specific channels and campaigns. Daily performance tracking is a bit overwhelming, with load times and having to refresh specific live views over time. It can be challenging to do so at times, as extensive dashboards take much longer to load.
Read full review
Pros
Google
  • Realtime integration with Google Sheets.
  • GSheet data can be linked to a BigQuery table and the data in that sheet is ingested in realtime into BigQuery. It's a live 'sync' which means it supports insertions, deletions, and alterations. The only limitation here is the schema'; this remains static once the table is created.
  • Seamless integration with other GCP products.
  • A simple pipeline might look like this:-
  • GForms -> GSheets -> BigQuery -> Looker
  • It all links up really well and with ease.
  • One instance holds many projects.
  • Separating data into datamarts or datameshes is really easy in BigQuery, since one BigQuery instance can hold multiple projects; which are isolated collections of datasets.
Read full review
Tableau
  • It's good at doing what it is designed for: accessing visualizations without having to download and open a workbook in Tableau Desktop. The latter would be a very inefficient method for sharing our metrics, so I am glad that we have Tableau Server to serve this function.
  • Publishing to Tableau Server is quick and easy. Just a few clicks from Tableau Desktop and a few seconds of publishing through an average speed network, and the new visualizations are live!
  • Seeing details on who has viewed the visualization and when. This is something particularly useful to me for trying to drive adoption of some new pages, so I really appreciate the granularity provided in Tableau Server
Read full review
Cons
Google
  • Please expand the availability of documentation, tutorials, and community forums to provide developers with comprehensive support and guidance on using Google BigQuery effectively for their projects.
  • If possible, simplify the pricing model and provide clearer cost breakdowns to help users understand and plan for expenses when using Google BigQuery. Also, some cost reduction is welcome.
  • It still misses the process of importing data into Google BigQuery. Probably, by improving compatibility with different data formats and sources and reducing the complexity of data ingestion workflows, it can be made to work.
Read full review
Tableau
  • Tableau Server has had some issue handling some of our larger data sets. Our extract refreshes fail intermittently with no obvious error that we can fix
  • Tableau Server has been hard to work with before they launched their new Rest API, which is also a little tricky to work with
Read full review
Likelihood to Renew
Google
We have to use this product as its a 3rd party supplier choice to utilise this product for their data side backend so will not be likely we will move away from this product in the future unless the 3rd party supplier decides to change data vendors.
Read full review
Tableau
It simply is used all the time by more and more people. Migrating to something else would involve lots of work and lots of training. The renewal fee being fair, it simply isn't worth migrating to a different tool for now.
Read full review
Usability
Google
I think overall it is easy to use. I haven't done anything from the development side but an more of an end user of reporting tables built in Google BigQuery. I connect data visualization tools like Tableau or Power BI to the BigQuery reporting tables to analyze trends and create complex dashboards.
Read full review
Tableau
Tableau Server takes training and experience in order to unlock the application's full potential. This is best handled by a qualified data scientist or data analytics manager. Tableau user interface layout, nomenclature, and command structure take time and training to become proficient with. Integration and connectivity require proper IT developer support.
Read full review
Reliability and Availability
Google
I have never had any significant issues with Google Big Query. It always seems to be up and running properly when I need it. I cannot recall any times where I received any kind of application errors or unplanned outages. If there were any they were resolved quickly by my IT team so I didn't notice them.
Read full review
Tableau
Our instance of Tableau Server was hosted on premises (I believe all instances are) so if there were any outages it was normally due to scheduled maintenance on our end. If the Tableau server ever went down, a quick restart solved most issues
Read full review
Performance
Google
I think Google Big Query's performance is in the acceptable range. Sometimes larger datasets are somewhat sluggish to load but for most of our applications it performs at a reasonable speed. We do have some reports that include a lot of complex calculations and others that run on granular store level data that so sometimes take a bit longer to load which can be frustrating.
Read full review
Tableau
While there are definitely cases where a user can do things that will make a particular worksheet or dashboard run slowly, overall the performance is extremely fast. The user experience of exploratory analysis particularly shines, there's nothing out there with the polish of Tableau.
Read full review
Support Rating
Google
BigQuery can be difficult to support because it is so solid as a product. Many of the issues you will see are related to your own data sets, however you may see issues importing data and managing jobs. If this occurs, it can be a challenge to get to speak to the correct person who can help you.
Read full review
Tableau
We have consistently had highly satisfactory results every time we've reached out for help. Our contractor, used for Tableau server maintenance and dashboard development is very technically skilled. When he hits a roadblock on how to do something with Tableau, the support staff have provided timely and useful guidance. He frequently compares it to Cognos and says that while Cognos has capabilities Tableau doesn't, the bottom line value for us is a no-brainer
Read full review
In-Person Training
Google
No answers on this topic
Tableau
In our case, they hired a private third party consultant to train our dept. It was extremely boring and felt like it dragged on. Everything I learned was self taught so I was not really paying attention. But I do think that you can easily spend a week on the tool and go over every nook and cranny. We only had the consultant in for a day or two.
Read full review
Online Training
Google
No answers on this topic
Tableau
The Tableau website is full of videos that you can follow at your own pace. As a very small company with a Tableau install, access to these free resources was incredibly useful to allowing me to implement Tableau to its potential in a reasonable and proportionate manner.
Read full review
Implementation Rating
Google
No answers on this topic
Tableau
Implementation was over the phone with the vendor, and did not go particularly well. Again, think this was our fault as our integration and IT oversight was poor, and we made errors. Would they have happened had a vendor been onsite? Not sure, probably not, but we probably wouldn't have paid for that either
Read full review
Alternatives Considered
Google
PowerBI can connect to GA4 for example but the data processing is more complicated and it takes longer to create dashboards. Azure is great once the data import has been configured but it's not an easy task for small businesses as it is with BigQuery.
Read full review
Tableau
Today, if my shop is largely Microsoft-centric, I would be hard pressed to choose a product other than Power BI. Tableau was the visualization leader for years, but Microsoft has caught up with them in many areas, and surpassed them in some. Its ability to source, transform, and model data is superior to Tableau. Tableau still has the lead in some visualizations, but Power BI's rise is evidenced by its ever-increasing position in the leadership section of the Gartner Magic Quadrant.
Read full review
Contract Terms and Pricing Model
Google
None so far. Very satisfied with the transparency on contract terms and pricing model.
Read full review
Tableau
No answers on this topic
Scalability
Google
We have continued to expand out use of Google Big Query over the years. I'd say its flexibility and scalability is actually quite good. It also integrates well with other tools like Tableau and Power BI. It has served the needs of multiple data sources across multiple departments within my company.
Read full review
Tableau
No answers on this topic
Professional Services
Google
Google Support has kindly provide individual support and consultants to assist with the integration work. In the circumstance where the consultants are not present to support with the work, Google Support Helpline will always be available to answer to the queries without having to wait for more than 3 days.
Read full review
Tableau
No answers on this topic
Return on Investment
Google
  • Previously, running complex queries on our on-premise data warehouse could take hours. Google BigQuery processes the same queries in minutes. We estimate it saves our team at least 25% of their time.
  • We can target our marketing campaigns very easily and understand our customer behaviour. It lets us personalize marketing campaigns and product recommendations and experience at least a 20% improvement in overall campaign performance.
  • Now, we only pay for the resources we use. Saved $1 million annually on data infrastructure and data storage costs compared to our previous solution.
Read full review
Tableau
  • Tableau does take dedicated FTE to create and analyze the data. It's too complex (and powerful) a product not to have someone dedicated to developing with it.
  • There are some significant setup for the server product.
  • Once sever setup is complete, it's largely "fire and forget" until an update is necessary. The server update process is cumbersome.
Read full review
ScreenShots

Google BigQuery Screenshots

Screenshot of Migrating data warehouses to BigQuery - Features a streamlined migration path from Netezza, Oracle, Redshift, Teradata, or Snowflake to BigQuery using the fully managed BigQuery Migration Service.Screenshot of bringing any data into BigQuery - Data files can be uploaded from local sources, Google Drive, or Cloud Storage buckets, using BigQuery Data Transfer Service (DTS), Cloud Data Fusion plugins, by replicating data from relational databases with Datastream for BigQuery, or by leveraging Google's data integration partnerships.Screenshot of generative AI use cases with BigQuery and Gemini models - Data pipelines that blend structured data, unstructured data and generative AI models together can be built to create a new class of analytical applications. BigQuery integrates with Gemini 1.0 Pro using Vertex AI. The Gemini 1.0 Pro model is designed for higher input/output scale and better result quality across a wide range of tasks like text summarization and sentiment analysis. It can be accessed using simple SQL statements or BigQuery’s embedded DataFrame API from right inside the BigQuery console.Screenshot of insights derived from images, documents, and audio files, combined with structured data - Unstructured data represents a large portion of untapped enterprise data. However, it can be challenging to interpret, making it difficult to extract meaningful insights from it. Leveraging the power of BigLake, users can derive insights from images, documents, and audio files using a broad range of AI models including Vertex AI’s vision, document processing, and speech-to-text APIs, open-source TensorFlow Hub models, or custom models.Screenshot of event-driven analysis - Built-in streaming capabilities automatically ingest streaming data and make it immediately available to query. This allows users to make business decisions based on the freshest data. Or Dataflow can be used to enable simplified streaming data pipelines.Screenshot of predicting business outcomes AI/ML - Predictive analytics can be used to streamline operations, boost revenue, and mitigate risk. BigQuery ML democratizes the use of ML by empowering data analysts to build and run models using existing business intelligence tools and spreadsheets.

Tableau Server Screenshots

Screenshot of Tableau Server interface and administration view 1.Screenshot of Tableau Server interface and administration view 2.Screenshot of Tableau Server permissions view.Screenshot of Tableau Services Manager (TSM) view 1.Screenshot of Tableau Services Manager (TSM) view 2.