Grammarly vs. SpyFu

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Grammarly
Score 9.0 out of 10
N/A
Grammarly in San Francisco provides its grammar improvement and AI driven writing assistance platform, available on free or paid premium and business plans.
$30
per month
SpyFu
Score 7.0 out of 10
N/A
SpyFu is the eponymous SEO and PPC research platform from the company in Scottsdale, Arizona focused on "spying" on competitors, or basically using their behaviors to refine your own through keyword and content analysis, and backlink poaching. This positional search engine optimization and paid listings management platform touts the ability to lower costs and raise rankings via a Kombat-oriented approach... basically a cute way of saying "it makes comparisons" of how well your site does in niche…
$39
per month
Pricing
GrammarlySpyFu
Editions & Modules
Pro
$30
per month per member
Enterprise
Contact Sales
Basic
$39
per month
Professional
$79
per month
Team
$299
per month
Offerings
Pricing Offerings
GrammarlySpyFu
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscount available on Pro plan for annual pricing.
More Pricing Information
Community Pulse
GrammarlySpyFu
Features
GrammarlySpyFu
SEO
Comparison of SEO features of Product A and Product B
Grammarly
-
Ratings
SpyFu
6.6
52 Ratings
15% below category average
Keyword analysis00 Ratings7.052 Ratings
Backlink management00 Ratings6.040 Ratings
SERP ranking tracking00 Ratings6.044 Ratings
Page grader00 Ratings7.829 Ratings
Competitive analysis00 Ratings7.051 Ratings
Site audit / diagnostics00 Ratings7.232 Ratings
Site recommendations00 Ratings6.031 Ratings
Task management00 Ratings6.120 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Grammarly
-
Ratings
SpyFu
5.8
39 Ratings
26% below category average
Local SEO00 Ratings5.033 Ratings
Social SEO00 Ratings5.028 Ratings
Mobile SEO00 Ratings8.029 Ratings
Global SEO00 Ratings5.035 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Grammarly
-
Ratings
SpyFu
7.3
28 Ratings
14% below category average
Multi-domain support00 Ratings6.028 Ratings
Integration with web analytics tools00 Ratings8.518 Ratings
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GrammarlySpyFu
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Medium-sized Companies
ProWritingAid
ProWritingAid
Score 9.0 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
ProWritingAid
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Score 9.0 out of 10
Dupli Checker (DupliChecker.com)
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Score 8.5 out of 10
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User Ratings
GrammarlySpyFu
Likelihood to Recommend
9.0
(123 ratings)
7.0
(62 ratings)
Likelihood to Renew
9.3
(3 ratings)
10.0
(10 ratings)
Usability
9.0
(43 ratings)
7.0
(1 ratings)
Support Rating
10.0
(12 ratings)
7.6
(13 ratings)
Implementation Rating
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
GrammarlySpyFu
Likelihood to Recommend
Grammarly
When drafting important emails to clients, stakeholders, or partners, Grammarly ensures the tone is professional and polite while eliminating grammar or spelling errors.While preparing reports, proposals, or presentations for internal or external use, Grammarly helps maintain clarity, proper structure, and a formal tone. Employees whose first language is not English use Grammarly to enhance their writing, making it more fluent and grammatically accurate.
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SpyFu
If you have a Google ads PPC campaign and then I would say this is more or less essential if you want to know what your competitors are doing. You can get very useful data out of it even if you subscribe for one month. And the pricing is very reasonable. Even if you don't use Google ads, I would say this is still useful for your SEO/SMO team since it gives you a great idea of what keywords and traffic your competitors are working on.
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Pros
Grammarly
  • Ease of use - Grammarly is super easy to use. Anyone can use the app whether in a text editor like Microsoft Word or on the Grammarly website.
  • Integration - This one is a game-changer. It integrates with the main programs I use on a regular basis including email, Microsoft Office, Firefox, desktop, phone and iPads. I didn't need to change to anything or use something different so it was an ideal match.
  • Goals - This is a really cool function of Grammarly. With Goals, you can choose your audience, formality and domain type. So it works for a wide range of users. Depending on the audience type, Grammarly automatically can suggest changes to your content to help ensure your goals are being met.
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SpyFu
  • Keeping a tab on competitors organic and inorganic activities
  • Helps identify where the competitor is getting the backlinks from.
  • Identify competitors top content and the keywords that's bringing them traffic
  • Get proper information of their current and past ADS run on Google.
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Cons
Grammarly
  • User experience/technical issues on certain tools - in Google Calendar, for instance, Grammarly checks text that you type into the "Email Guests" modal window on calendar events. However, because of the way Google calendar works, if you right-click a word that Grammarly highlighted, the calendar event modal window will close and you will lose everything you typed. This is an extremely frustrating experience that has gotten me multiple times.
  • Incorrect suggestions - it doesn't happen that often, but occasionally Grammarly does highlight words or make suggestions that don't make sense or aren't optimal. I'm sure the Grammarly team is working continuously to improve the tool to make it smarter and smarter.
  • Lack of support on all platforms - although Grammarly works on most text areas you encounter online, there are still some areas it doesn't work - I'm not sure if this is an issue with Grammarly or not, but I haven't been able to figure it out.
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SpyFu
  • As with any database, their keyword database has limits, so the data returned is relative to their database, not necessarily the full picture.
  • When SpyFu database or scoring chances, the data provided can spike, thus causing confusion among stakeholders, we're reporting to.
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Likelihood to Renew
Grammarly
Either I'm as dumb as a bag of nails, or Grammarly has been an invaluable tool in our communication arsenal since we've been users since 2017. I don't recall which podcast we heard it on, but it may have been when Jordan Harbinger was on Art of Charm. I listen to about 8 podcasts a day, so it was probably on something I listened to, demo'd it, and then ponied up for a paid subscription.
Read full review
SpyFu
Love this tool but would like insights from all 3 major search engines not just Google. I would also like deeper understanding of the placement for local businesses on Google Places/Maps. Insight into mobile search rankings and best landing pages per industry would also help :) Overall, SpyFu is a necessity for serious search marketers.
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Usability
Grammarly
It was very easy. I have it applied to all of my browsers as an extension so that I know I have entirely accurate grammar in anything I write for my company. I appreciate having something that will always be applied to anything on my computer. I wish I didn't need to use the Grammarly keyboard on mobile; I want it to read my text boxes like my computer does.
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SpyFu
SpyFu is an easy to use tool, and has a self -explanatroy dashborad to generate the data needed to provide insights into any B2B SEO and PPC campaign. It is not comprehensive, but it certainly provides good enough insight to make it a valuable part of any agency tool stack
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Reliability and Availability
Grammarly
There's not much more to say ever than it works everywhere I work. all my applications have grammarly supporting my writing efforts
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SpyFu
No answers on this topic
Performance
Grammarly
Again, here's another example of Maine being very happy with the product. The application quickly analyzes my writing and highlights areas for me to address. It doesn't correct everything without my support, and I like that because it gives me control over my writing style and tone and gets me close to being perfect in my grammar and syntax. I've never seen it have a problem with any application that I traditionally use
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SpyFu
No answers on this topic
Support Rating
Grammarly
I have not really used customer support. I used the FAQ page to see how to re-install Grammarly because it wasn't functioning properly in longer documents. It seems to be working better now, but it still does not always underline all of the issues in the actual text. Thus, it is sometimes difficult to know where the errors are located.
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SpyFu
SpyFu comes with a link to tutorial videos. I recommend you watch them. The software is capable of so much you really need to watch the videos and learn how to get the most out of it. When I have a question 90% of the time it's there. When it isn't, and I reach out to them, support is always quick and concise.
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Implementation Rating
Grammarly
Perhaps if you have a team that is not overly computer savvy, which in that case, I'd challenge your hiring decision, there's not much involved. I'm sure there are YouTube videos that go in-depth about implementation but it's really quite simple.
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SpyFu
No answers on this topic
Alternatives Considered
Grammarly
Nothing comes close to Grammarly in terms of ease of use and quick setup. It practically works right out of the box without any rigorous configuration. It also allows you to pick a specific dialect which isn't available in other apps. And since Grammarly introduced AI features, its counterparts lost their advantage.
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SpyFu
I was surprised to find I preferred Semrush when it comes to keyword research. SpyFu is great (and less expensive than Semrush), but I felt the data Semrush provided was vaster than SpyFu. I was able to get more competitors spending insights in Semrush than SpyFu. Overall, I liked the ability to use both in our keyword research for both paid and organic marketing.
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Scalability
Grammarly
Grammarly has been an extremely reliable application for our organization. It works effectively across multiple applications, both traditional desktop and web. The more you see other web application bots floundering, Grammarly has never had that problem. When tools like LinkedIn make updates, Grammarly seamlessly works after the updates. We are very happy with the reliability of this product. It's even working inside of this app so that it fixes my mistakes when I'm drafting
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SpyFu
No answers on this topic
Return on Investment
Grammarly
  • It saves me time.
  • It allows me to produce enormous quantities of writing to the highest quality with great speed.
  • Overall, it has greatly improved the quality of my writing .
  • Helps me get those pesky commas in the right place to improve readability.
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SpyFu
  • Helping us track our ranking.
  • It helps solve the problem of ambiguity when it comes to Google Ads. It makes the strategy more clear.
  • You can sift through lots of different online analytics to find the information, but it takes way too long. SpyFu has it all in one place!
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