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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Gumroad

    Score9.3 out of 10
    N/AGumroad, headquartered in San Francisco, California, enables creatives to sell directly to their audience — so that they can make a living doing what they love. Writers, designers, game developers, musicians, artists, and filmmakers use Gumroad to earn money off of their creative efforts.

    $0.03

    Magento Open Source

    Score8.1 out of 10
    N/AMagento Open Source is an ecommerce content management solution originally developed by Varien Inc and presently supported by Adobe. The Open Source product is for developers and merchants that is available as a free download, and supported with free upgrades from the Magento Community.N/A

    WooCommerce

    Score8.5 out of 10
    N/AWooCommerce is an eCommerce plugin for WordPress, developed by WooThemes (recently acquired by Automattic). Like WordPress, it is designed to be an extendable, adaptable, open-sourced platform. WooCommerce allows merchants to sell physical products, downloadables, or services.

    $0

    Pricing
    GumroadMagento Open SourceWooCommerce
    Editions & Modules
    Gumroad Transaction fees
    2.9% to 9% + 30c per transaction
    No answers on this topic
    Woo Enterprise
    Contact Sales
    Offerings
    Pricing Offerings
    GumroadMagento Open SourceWooCommerce
    Free Trial
    NoNoYes
    Free/Freemium Version
    NoNoYes
    Premium Consulting/Integration Services
    NoNoYes
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional DetailsPricing for Magento will vary greatly depending on outsourcing support and maintenance services.WooCommerce is a free and open-source plugin for WordPress. Merchants can host their WooCommerce store on any private hosting service, or with Automattic directly via WordPress.com. Some added features or services from the WooCommerce Official Marketplace may have one time or subscription pricing.
    More Pricing Information
    Community Pulse
    GumroadMagento Open SourceWooCommerce
    Considered Multiple Products
    Gumroad
    No answer on this topic
    Adobe
    Chose Magento Open Source
    Shopify is a closed ecosystem; the moment a client has a complex, custom workflow or needs to integrate with a legacy ERP system, Shopify’s app-based model falls short. WooCommerce just does not scale like Magento, and its architecture is not made for enterprise-scale …
    Incentivized
    Chose Magento Open Source
    Magento vs PrestaShop
    Magento is good for big-scale projects that require a lot of features or a lot of custom development. PrestaShop is a good, lightweight platform that can handle most e-commerce use cases. When it comes to which is easier to use, especially for non-tech …
    Incentivized
    Chose Magento Open Source
    When compared to WooCommerce, we used Magento as we're able to have more control over our product listings, category listings, and shipping options.
    Incentivized
    Chose Magento Open Source
    Magento is excellent for large shops, with large quantities of products and makes scaling as the shop grows easy and quick. But it does truly require a dedicated server and an experienced developer to get things up and going.

    I prefer WooCommerce for smaller shops as its quick …
    Incentivized
    Chose Magento Open Source
    WooCommerce, when fully "plugged-in" required server resources which drowned our host. We hit a wall with growth due to these resources and researched redevelopment on Woo or migration to a new platform. We chose the latter.
    Shopify and BigCommerce were limited to their closed …
    Incentivized
    Chose Magento Open Source
    Magento is hands down better than any hosted platform (i.e., BC), but only if you have a good development team. Hosted platforms are very limiting as to what you can accomplish "outside the box." Magento is much better than WooCommerce in its user friendliness and its …
    Incentivized
    Chose Magento Open Source
    In a few words:
    • WooCommerce: easy to setup, huge community and easy to customize. Hard to scale, but can be done.
    • PrestaShop: poor brother of WooCommerce. Less community, less customization... not sure why anybody would use it.
    Incentivized
    Chose Magento Open Source
    Magento is definitely built for developers by developers and in my opinion is best suited for large-scale e-commerce stores. When you need to create a large store or require advance customization Magento is really the only way to go. We have tried using platforms like WooCommerc…
    Incentivized
    Chose Magento Open Source
    While Magento does have higher development cost overall, it is a much better platform for ecommerce and it does not a take a fee from your sales which is nice.
    Incentivized
    Chose Magento Open Source
    the shopping extentions for WordPress (whoocommerce) didn't seem to be the best fit. Drupal was too complex to start with.
    We found a good partner that had experience with Magento development and we felt that they + Magento Open Source were a good fit for our needs.
    especially …
    Incentivized
    Chose Magento Open Source
    Magento is the heaviest by far, in a few senses of the word. It has the steepest learning curve both for administrators and programmers, but it also has the highest potential to run a high traffic, high volume ecommerce store. Other products will get you up and running faster …
    Incentivized
    Chose Magento Open Source
    In our experience, Magento is more robust but also more complex for users to maintain.
    Incentivized
    Chose Magento Open Source
    I have worked with Shopify, osCommerce, and WooCommerce.
    Incentivized
    Chose Magento Open Source
    In the past, I've used Shopify, WordPress + Woocommerce and Drupal + Drupal Commerce. Magento CE is much easier to use since it's open source and it's bundled together in one package. It's built specifically with e-commerce in mind so there are no worries about …
    Incentivized
    Automattic
    Chose WooCommerce
    Initially due to budget i have selected the woo commerce but the they dont have customisation as we are need when our customer base is increasing thats why i shifted to big platform like Shopify that give us alot of customisation but it comes with a price...but woo commerce is …
    Incentivized
    Chose WooCommerce
    We were pretty sure we wanted a WordPress site so that we had more control over the site itself, having been burned by third-party vendor sites before. The fact that WooCommerce integrates so well with WordPress was a big selling point for us. Magento would have been too heavy …
    Incentivized
    Chose WooCommerce
    I like WooCommerce because it can be optimized, customized and adapted to every business needs. That's because it's WordPress core, it helps us customize stores in ways we can only imagine and also we can implement Google AMP and PWA easier and faster than with other platforms. …
    Incentivized
    Chose WooCommerce
    Shopify is a premium e commerce platform tailored just for online shops. While WooCommerce is a plugin which has main platform as WordPress. Shopify is costly to have. Most of the basic shop functions that are offered in Shopify can be achieved using WordPress + WooCommerce …
    Incentivized
    Chose WooCommerce
    WooCommerce is easy to use and maintain the order of users. While comparing with Shopify, WooCommerce is free software but Shopify is a paid software. You need to purchase the hosting plan for Shopify.

    WooCommerce is a free platform to integrate the payment gateway. You'll get …
    Incentivized
    Chose WooCommerce
    When creating an e-commerce site, it is important that its management interface is simple even for those who are not very familiar with the web. WooCommerce, in this case, is the master.
    Incentivized
    Chose WooCommerce
    I love WooCommerce, the ease of use, installation and configuration place this far above the competition. The performance is exceptional. I really recommend it to all the people who want to make a virtual store. Its competitors are good, but they do not offer the simplicity of …
    Incentivized
    Chose WooCommerce
    WooCommerce sits in a nice sweet spot between hosted e-commerce solutions where you have to give up some control in exchange for easy-of-use (like Shopify, Squarespace) and larger more enterprise solutions that are endlessly customizable but too complex for most merchatns needs …
    Incentivized
    Chose WooCommerce
    WooCommerce is an open source platform; therefore people like it more than other e-commerce platforms. WooCommerce has a wider audience and a community that develops plugins to enhance the store features and solve problems. WooCommerce integrates almost every payment gateway …
    Incentivized
    Chose WooCommerce
    PrestaShop: It's Woocommerce poorer brother, without the CMS, the community, the devs and designers. It's the worst of both worlds.
    Shopify: For us, it wasn't possible to use because of our scale. It depends on how many products you will be managing and how much you want to …
    Incentivized
    Chose WooCommerce
    WooCommerce is much easier to learn and develop than Magento. Also, the plugins make life easy.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    10 Answers
    96%
    Would buy again
    43 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    10 Answers
    96%
    Delivers good value for the price
    43 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    10 Answers
    89%
    Happy with the feature set
    40 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    6 Answers
    95%
    Lived up to sales and marketing promises
    37 Answers
    Implementation went as expected
    No answers on this topic
    80%
    Implementation went as expected
    8 Answers
    88%
    Implementation went as expected
    36 Answers
    Features
    GumroadMagento Open SourceWooCommerce
    Online Storefront
    Comparison of Online Storefront features of Gumroad and Magento Open Source and WooCommerce
    Feature
    Gumroad
    -
    Ratings
    Magento Open Source
    7.4
    29 Ratings
    5% below category average
    WooCommerce
    8.0
    96 Ratings
    2% above category average
    Product catalog & listings00 Ratings9.329 Ratings8.095 Ratings
    Product management00 Ratings9.029 Ratings8.096 Ratings
    Bulk product upload00 Ratings9.027 Ratings7.278 Ratings
    Branding00 Ratings6.727 Ratings7.383 Ratings
    Mobile storefront00 Ratings4.029 Ratings9.388 Ratings
    Product variations00 Ratings9.327 Ratings8.088 Ratings
    Website integration00 Ratings8.326 Ratings9.596 Ratings
    Visual customization00 Ratings5.728 Ratings7.392 Ratings
    CMS00 Ratings5.027 Ratings7.974 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of Gumroad and Magento Open Source and WooCommerce
    Feature
    Gumroad
    -
    Ratings
    Magento Open Source
    7.1
    29 Ratings
    8% below category average
    WooCommerce
    6.1
    91 Ratings
    23% below category average
    Abandoned cart recovery00 Ratings5.424 Ratings5.359 Ratings
    Checkout user experience00 Ratings8.729 Ratings6.991 Ratings
    Online Payment System
    Comparison of Online Payment System features of Gumroad and Magento Open Source and WooCommerce
    Feature
    Gumroad
    -
    Ratings
    Magento Open Source
    8.7
    27 Ratings
    4% above category average
    WooCommerce
    8.5
    85 Ratings
    2% above category average
    eCommerce security00 Ratings8.727 Ratings8.585 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of Gumroad and Magento Open Source and WooCommerce
    Feature
    Gumroad
    -
    Ratings
    Magento Open Source
    6.4
    29 Ratings
    18% below category average
    WooCommerce
    6.4
    94 Ratings
    18% below category average
    Promotions & discounts00 Ratings9.329 Ratings7.591 Ratings
    Personalized recommendations00 Ratings2.022 Ratings5.374 Ratings
    SEO00 Ratings7.925 Ratings6.583 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of Gumroad and Magento Open Source and WooCommerce
    Feature
    Gumroad
    -
    Ratings
    Magento Open Source
    9.6
    29 Ratings
    18% above category average
    WooCommerce
    7.9
    93 Ratings
    2% below category average
    Multi-site management00 Ratings10.026 Ratings6.747 Ratings
    Order processing00 Ratings9.328 Ratings8.491 Ratings
    Inventory management00 Ratings9.326 Ratings8.290 Ratings
    Shipping00 Ratings9.325 Ratings8.584 Ratings
    Custom functionality00 Ratings10.027 Ratings7.786 Ratings
    Best Alternatives
    GumroadMagento Open SourceWooCommerce
    Small Businesses
    Ecwid by Lightspeed
    Score10 out of 10
    Ecwid by Lightspeed
    Score10 out of 10
    Ecwid by Lightspeed
    Score10 out of 10
    Medium-sized Companies
    Shopify
    Score8.7 out of 10
    Shopify
    Score8.7 out of 10
    Shopify
    Score8.7 out of 10
    Enterprises
    IBM Digital Commerce
    Score9 out of 10
    IBM Digital Commerce
    Score9 out of 10
    IBM Digital Commerce
    Score9 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    GumroadMagento Open SourceWooCommerce
    Likelihood to Recommend
    -
    (0 ratings)
    8.0
    (30 ratings)
    8.9
    (95 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (1 ratings)
    7.0
    (4 ratings)
    Usability
    -
    (0 ratings)
    6.0
    (1 ratings)
    8.1
    (12 ratings)
    Support Rating
    -
    (0 ratings)
    -
    (0 ratings)
    5.0
    (1 ratings)
    Configurability
    -
    (0 ratings)
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    GumroadMagento Open SourceWooCommerce
    Likelihood to Recommend
    Gumroad
    No answers on this topic
    Adobe
    Magento Open Source is an excellent choice for businesses that need a highly customizable and scalable solution and (most of all) have the technical resources to support it. It's ideal for mid-to-large-sized businesses with complex product catalogs that require complete ownership and control, particularly those with complexities such as multi-country/multi-currency stores.
    Incentivized
    Read full review
    Automattic
    WooCommerce is best suited to customers whose website is built on the WordPress platform, and whose development team has a good understanding of plug-in implementation. If your website is not built on WordPress, but on Laravel or React (or any other non WordPress technology), then WooCommerce is not for you. WooCommerce is also great for customers who just need a simple online shopping experience. If your needs involve more complex or immersive features such as timed discounts, pick up locations, delivery reminders, or post shopping feedback surveys, know that you will need to purchase additional add-ons to make to get these features using WooCommerce set up on WordPress.
    Incentivized
    Read full review
    Pros
    Gumroad
    No answers on this topic
    Adobe
    • It is very good when it comes to search engine optimization as it makes a good use of keywords and tags to improve the SEO score. It increases the chances of ranking up of the eCommerce store in the search engine rankings.
    • It makes the store in a very optimized way and despite being a very advanced system it is still very lightweight when it comes to website speed. The pages have a comparatively low loading time and a good speed.
    • It provides a lot more advance reporting features which are very helpful for businesses to do their planning.
    Incentivized
    Read full review
    Automattic
    • Free base package means I can use it when I need to and not pay for it when I'm not using it
    • I can customize the e-commerce options and integrate the calendar booking
    • Payment processing is quick and easy and I can choose my provider
    Incentivized
    Read full review
    Cons
    Gumroad
    No answers on this topic
    Adobe
    • Magento is not easy for a layman who is not tech-savvy to manage the website.
    • Magento is one of the only modern shopping carts in which one must manually clear the cache and "reindex".
    • Magneto has a lot of technical glitches - more than most of the other shopping carts we work with. Most are minor.
    Incentivized
    Read full review
    Automattic
    • Because of how the Wordpress database is structured, WooCommerce isn't great for large or complex e-commerce sites.
    • More out-of-the-box options would be nice within the base software.
    • Because add-on plugins are developed by 3rd parties, sometimes you get conflicts that break things.
    Incentivized
    Read full review
    Likelihood to Renew
    Gumroad
    No answers on this topic
    Adobe
    It's the dominant force in the SMB open source market. With the continued support of eBay/PayPal, Magento will continue to evolve and should be a market leader for some time.
    Read full review
    Automattic
    Despite very rare glitches, more connected to an excessive number of plugins, that affect the speed of the site, we are extremely satisfied with the platform, the ability to import and export products, even though we just export them, as we have our proprietary system for updating inventories. We love the ease of upgrading, enhancing, innovating, and the freedom we have to do whatever we want, which is a plus, when you consider Shopify can take down your whole store as they please, if they think you aren't abiding to their TOS or their ever changing set of rules.
    Incentivized
    Read full review
    Usability
    Gumroad
    No answers on this topic
    Adobe
    Magento has a relly step learning curve. This means that you need to find experienced developers who can lead junior ones, otherwise the overall development process can be a disaster. However, once you are comfortable in developing on the platform, the customization capability are basically limitless and you can adapt the platform to any use case you can imagine. Also, there are many alredy developed marketplace modules that can solve, out of the box, many problems you may face.
    Incentivized
    Read full review
    Automattic
    It is built on the Wordpress platform, so there are some quirks compared to a dedicated e-commerce product, but it is very intuitive and easy to use, especially for anyone with Wordpress experience. There are numerous great support articles and learning resources available. Significant customization can be achieved with plugins vs other eCommerce platforms, which may require more custom code and have fewer plugin options.
    Incentivized
    Read full review
    Support Rating
    Gumroad
    No answers on this topic
    Adobe
    No answers on this topic
    Automattic
    not muh support
    Read full review
    Alternatives Considered
    Gumroad
    No answers on this topic
    Adobe
    In looking at a different platform to migrate to from Magento 1, we looked primarily at Big Commerce, Shopify and Shopify Plus. Our host was very negative about Magento 2, but we determined after a couple years it was due to the fact it had even more complexity (and very different) than Magento 1. Shopify Plus was attractive, but the cost factor for two sites led us back to Magento 2.
    Incentivized
    Read full review
    Automattic
    We were pretty sure we wanted a WordPress site so that we had more control over the site itself, having been burned by third-party vendor sites before. The fact that WooCommerce integrates so well with WordPress was a big selling point for us. Magento would have been too heavy of a lift for our small dev team and we didn't want to rely on Shopify or BigCommerce (though all of those products could have their merits for other projects or clients).
    Incentivized
    Read full review
    Return on Investment
    Gumroad
    No answers on this topic
    Adobe
    • Better Total Cost of Ownership than bespoke e-commerce solutions due to being open source and the wide range of free/commercial extensions available to extend the platform.
    • Often more extensive to set up and maintain than other open source alternatives, such as WooCommerce.
    Read full review
    Automattic
    • Positive: low cost to start up, and allowed us to start selling right away.
    • Negative: better plug-ins have a high cost of entry. For example if you want to do subscriptions you need a paid plugin for it.
    • Positive: easily integrates with PayPal and Stripe.
    Incentivized
    Read full review
    ScreenShots

    WooCommerce Screenshots

    Screenshot of a single product and description.Screenshot of WooCommerce checkout blocks.Screenshot of WooCommerce settings.Screenshot of WooCommerce product editing.Screenshot of WooCommerce products listing.